What BM Service does

BM Service S.r.l. is an Italian private limited company headquartered in Poggio Torriana (Bologna province), founded in 1983, that supplied printing products and photocopying services, IT services, and web marketing services to regional business customers, primarily in Emilia-Romagna. Its operational technology stack is modest: a WordPress-based public website (bmservice.it) for company information and assistance requests, plus a separate WordPress self-service portal (web.bmservice.it) for handling web assistance tickets covering WordPress backoffice access, SSL certificates, DNS/IP modifications, SiteGround hosting support, and Iubenda GDPR-related remote assistance. The company operated as a small player in its market (11-50 employees) with no disclosed pricing model, no public revenue, and no app or API surface.

On January 1, 2025, BM Service S.r.l. was merged by incorporation (fusione per incorporazione) into MyO S.p.A., becoming a wholly-owned subsidiary subject to the direction and coordination of MyO S.p.A. and, ultimately, BiHolding S.p.A. The merger created a unified single-supplier model offering 9 merchandise categories and 30,000+ catalog products, organized into specialized business units — Kratos (ICT and printing solutions), Stylgrafix (customized products and workwear), DIVA (furniture), and EDK (public administration). Customer supplier relationships were transitioned to MyO S.p.A. (Tax Code/VAT 03222970406) while direct agent relationships and supply agreements remained unchanged.

The business model is a regional B2B single-vendor distribution and services play: customers receive consolidated procurement, unified billing, a single minimum order threshold, and access to loyalty discounts, in exchange for procurement volume. Go-to-market runs through trusted regional agents supplemented by web-based self-service assistance portals. Pricing is not publicly disclosed and contracts are handled through direct assistance contacts. The company has no disclosed funding, no AI/ML capabilities, no app products, and no public-market listing; it now operates strictly as a sub-entity within the privately held MyO Group.

Name

BM Service

Legal name

BM Service S.r.l.

Website

https://bmservice.it

Company type

Private

Founded year

1983

Operating status

Acquired

Headcount range

11–50 employees

Short description

BM Service is an Italian regional supplier of printing, IT services, and web marketing, serving business customers in Emilia-Romagna through direct agents and a WordPress-based assistance portal. It was merged into MyO S.p.A. on January 1, 2025, becoming part of a single-vendor group offering 9 merchandise categories.

Ownership category

akta.pro rank

Product category

Business Supplies and IT Services

NAICS

Industrial Supplies Merchant Wholesalers (423840), Custom Computer Programming Services (541511), Commercial Printing (except Screen and Books) (323111)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Paper & Paper Products (5110), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)

Keywords

• Printing services
• IT support services
• Web marketing consulting
• Managed print solutions
• Office supplies procurement

Headquarters

HQ city

Bologna

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Distribution channels2 records

Marketing channels2 records

Core offering

BM Service provides printing and copy products, IT services, and web marketing consulting and training for business customers. Following its January 1, 2025 merger into MyO S.p.A., it now operates as part of a unified single-supplier model offering 9 merchandise categories and 30,000+ catalog products, with customer relationships continuing through dedicated agents.

Product overview

BM Service, now fused into MyO S.p.A. as of January 1, 2025, offers a multi-category product and service portfolio including printing/copy services, IT services, and web marketing. The company operates as part of MyO's unified platform with 9 merchandise categories and over 30,000 catalog products. Services are delivered through specialized MyO Business Units: Kratos handles ICT and printing solutions; Stylgrafix manages customized products and work clothing; DIVA covers furniture; and EDK serves the Public Administration sector. Web assistance services include WordPress support, SSL certificates, DNS management, and remote technical support.

Differentiator

Problem solved

Functional benefit

Products and services

• Stampa & Copy (Printing and Copy Services) Printing and photocopying services supplied to business customers as part of BM Service's consolidated offerings under the MyO group.
• Servizi IT (IT Services) Information technology and ICT solutions provided to business customers through MyO's Kratos Business Unit.
• Web Marketing Web marketing services including marketing and sales consulting and training for business customers.
• Consulenza e Formazione Marketing & Sales Marketing and sales consulting and training services delivered to business customers.
• Assistenza Web (Web Assistance) Web assistance services covering WordPress backoffice access management, SSL certificate support, PHP troubleshooting, DNS/IP modifications, site updates, and remote assistance for hosting and GDPR compliance.
• Assistenza Tecnica (Technical Assistance) Technical assistance services covering printing, IT, and marketing/sales sectors, requested via a web-based form.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• MyO S.p.A.coreStrategic or Co-development PartnerBM Service merged into MyO S.p.A. on January 1, 2025 through incorporation fusion. The merger creates a unified single supplier model with 9 merchandise categories and 30,000+ products. BM Service now operates as part of the MyO group structure, maintaining customer relationships and supply agreements while benefiting from increased purchasing power and consolidated services.
• BiHolding S.p.A.minorStrategic or Co-development PartnerBiHolding S.p.A. exercises direction and coordination over MyO S.p.A. as the ultimate holding company.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MyO S.p.A. Parent company of BM Service since the 2025 merger; operates the consolidated 9-category, 30,000+ SKU B2B supplier platform encompassing ICT, print, customized products, furniture, and public administration supplies. Most direct structural comparator given the integrated platform model.
• Staples Italia: Broad-line office and IT supplies retailer/distributor serving Italian business customers with multi-category catalogs; competes with the BM Service/MyO consolidated-supplier value proposition on product breadth and delivery.
• Xerox Italia: Established printing equipment, managed document services, and office workflow provider in Italy; overlaps with BM Service's Stampa & Copy offering and competes in the Italian mid-market segment.

Direct peers

• Lyreco Italia: Major European B2B distributor of office supplies, printing consumables, and workplace products with a direct sales-force model in Italy; directly comparable as a single-vendor workplace supplies provider serving SMB and enterprise customers.
• RS Components Italia: B2B distributor of industrial and electronic components, IT, and workplace supplies operating an e-commerce catalog model in Italy; directly comparable as a multi-category B2B supplies marketplace targeting technical and office buyers.
• Apogee Corporation: European managed print services and workplace technology provider; directly comparable to the Kratos Business Unit's ICT and Printing Solutions offering under the MyO Group umbrella.
• Kratos S.r.l. Sister company within the MyO Group, specialized in ICT and Printing Solutions rental and sales; BM Service itself operates within this business unit, making it a direct functional peer in the IT and printing distribution segment.

Regional players

• Würth Italia: Italian arm of the global Würth Group, distributing industrial and professional supplies (tools, fasteners, consumables) via a direct-sales agent model; comparable B2B distribution model and Italian regional field-sales footprint.
• Bunzl Italia: Italian subsidiary of the FTSE-listed Bunzl distribution group, supplying business-to-business consumables including workplace and janitorial supplies; comparable as a multi-category B2B supplies consolidator with category expansion ambitions.

Emerging players

• Amazon Business Italia: Digital B2B procurement marketplace serving Italian business customers with broad office, IT and consumables assortments; represents the structural threat from pure-play e-commerce B2B players to traditional consolidated-supplier models.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BM Service