Roam Artisan Burgers

What Roam Artisan Burgers does

Roam Artisan Burgers is a privately held restaurant operator headquartered in San Francisco, California, running five physical locations across the San Francisco Bay Area: two in San Francisco (Marina/Cow Hollow at 1785 Union Street and Pacific Heights at 1923 Fillmore Street), plus sites in Lafayette, San Ramon, and Corte Madera. The company operates as a casual-dining concept built around organic and sustainably sourced burgers, chicken sandwiches, sides, salads, shakes, and house-made sodas. Average dine-in ticket pricing starts at $11.50 for a build-your-own burger and runs $13–$16.50 for signature styles, with group meals offered at $50–$58. The menu is differentiated less by technology than by supply chain: the company maintains named sourcing relationships with 4K Ranch (100% grass-fed beef from Montana), Diestel Family Turkey Ranch, Great Range (bison), Durham Ranch (elk and wild boar), Straus Family Creamery (organic dairy), Pacific Coast Baking Company (daily-fresh buns), and Stumptown Coffee Roasters.

The business model is consumer-retail with three revenue streams: dine-in and takeout at the five restaurants; catering for corporate and private events (addressed via an online inquiry workflow and a dedicated catering email); and merchandise via an online store that sells Roam Hot Sauce, gift cards, and branded goods. Online ordering for pickup and delivery is enabled through Toast Tab, the website is powered by BentoBox, and customer retention is managed via the ROAM Rewards loyalty program on the Hang platform, which uses points, mystery box prizes, and tier-based perks. Marketing is primarily organic social (Facebook, Twitter, Instagram) plus email signup and content marketing on the About and Partners pages, focusing on sourcing transparency and sustainability. All five locations currently apply a 5–6% surcharge, reflective of Bay Area labor and regulatory cost pressures passed through to customers.

Ownership is founder/operator-managed with no disclosed external investors, parent company, or institutional shareholders. The company has no funding rounds, no acquisitions, no subsidiaries, no public listing, and no disclosed revenue, headcount trends, or founding date in the source data. The business appears to be in steady-state regional operation, with expansion efforts concentrated on diversifying within the existing footprint (catering, merchandise, loyalty) rather than opening new locations. There is no evidence of AI, proprietary technology platforms beyond standard third-party SaaS integrations, or patents or formal certifications.

Name

Roam Artisan Burgers

Legal name

Roam Artisan Burgers

Website

https://roamburgers.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Roam Artisan Burgers operates five San Francisco Bay Area restaurants serving organic burgers, chicken, sides, and shakes sourced from a named network of sustainable ranches and farms, supplemented by catering, an online store, and a tiered loyalty program.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Limited-Service Restaurants (722513), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Burger Fast Casual (THAFABAA)

akta.pro secondary industry

Plant-Based & Vegan Fast Casual (THAFABAK)

Keywords

• Organic burger restaurant
• Casual dining services
• Food catering services
• Artisan burger chain
• Sustainable restaurant

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Dine-in and Takeout: Revenue from customers dining in or taking out food at 5 restaurant locations across the Bay Area. Menu includes burgers, chicken, sides, salads, shakes, and beverages.
2. Catering Services: Corporate events, parties, and private dining catering services with online ordering and inquiry forms.
3. Merchandise Sales: Online store selling merchandise including Roam Hot Sauce and gift cards.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Roam Artisan Burgers operates five casual-dining restaurant locations across the San Francisco Bay Area, serving organic burgers, chicken sandwiches, sides, salads, shakes, and house-made sodas built with sustainably sourced ingredients from named partner ranches and farms. The company also runs an event catering service, an online ordering system for pickup and delivery, an online merchandise store selling items such as Roam Hot Sauce and gift cards, and a customer loyalty program called ROAM Rewards.

Product overview

Roam Artisan Burgers operates as a unified restaurant brand with integrated digital ordering, loyalty, and catering services. The core offering consists of organic burgers, chicken sandwiches, sides, salads, shakes, and sodas available across five Bay Area locations. The product portfolio includes the main restaurant concept (in-store dining and takeout), an online ordering system powered by Toast Tab, the ROAM Rewards loyalty program via Hang, catering services for events, and merchandise including Roam Hot Sauce and gift cards. All offerings are unified under the sustainable sourcing philosophy using local partners for ingredients.

Differentiator

Problem solved

Functional benefit

Products and services

• Roam Artisan Burgers Restaurant Organic burger restaurant offering made-from-scratch burgers, chicken sandwiches, sides, salads, shakes, and sodas crafted with quality ingredients from local sustainable farms and ranches. Designed for casual dine-in service at five Bay Area restaurant locations.
• Catering Services Event catering service for corporate lunches, celebrations, and gatherings, with customizable menu options, online inquiry form, and delivery available to Bay Area customers.
• Roam Hot Sauce Organic chipotle habanero hot sauce sold through Roam's online store for retail purchase by customers and fans of the brand.
• Gift Cards Digital and physical gift cards available for purchase for use at any Roam Artisan Burgers location, sold through the Toast Tab gift card portal.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Seven partnerships are on record, tiered core and secondary.

• 4K RanchcoreOthersSourcing partner for 100% grass-fed beef from Montana. Cattle raised on green, open pastures grazing grasslands, free of stress. Natural grazing promotes soil and water conservation. No hormones or antibiotics given. Meat is high in Omega-3 fatty acids and Vitamin E.
• Diestel Family Turkey RanchcoreOthersAll-natural turkeys raised holistically with plenty of fresh air, free to roam indoors and outdoors. Birds grown slowly (almost twice as long as conventional) for premium texture and flavor. Fed premium diet, never given animal by-products, antibiotics or hormones.
• Durham RanchsecondaryOthersSustainable supplier of elk and wild boar on a seasonal basis. Elk graze on nutrient-rich pastureland; wild boar feed on acorns and brush. No vitamin supplements, growth promoters or antibiotics given.
• Great RangesecondaryOthersColorado supplier of all-natural, pasture-raised bison from foothills of the Rocky Mountains. Animals not domesticated, spend entire lives grazing on pesticide-free grasslands. Nutrient-dense, naturally lean meat. Never given antibiotics, chemicals or hormones.
• Pacific Coast Baking CompanycoreOthersArtisan bakery partner since 1978, led by 'Wild Bill'. Produces fresh bread from scratch every day for daily-baked buns.
• Straus Family CreamerycoreOthersPioneering family farm supplier of organic dairy. Cows milked morning and afternoon, spend rest of day on pasture. Fed balanced vegetarian diet of fresh pasture grasses, silage and hay with 100% certified organic and Verified Non-GMO feed. Never treated with hormones or antibiotics.
• Stumptown Coffee RoasterssecondaryOthersPortland, Oregon-based fair trade coffee roaster at the forefront of third-wave coffee. Recognized for sustainable, fair-trade ethos. Works to improve coffee by offering incentives to farmers for growing better, cleaner crops.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Elevation Burger: Organic, grass-fed beef-focused burger franchise. Closely comparable to Roam on the core sustainability and ingredient-quality narrative that drives both concepts.
• Shake Shack: Public premium fast-casual burger chain with a similar differentiated, ingredient-forward positioning and dine-in plus digital ordering model. Most directly comparable on brand-aspiration, menu architecture, and urban/suburban footprint strategy.
• Bareburger: Better-burger chain with explicit organic, hormone-free, and sustainably sourced ingredient positioning. Comparable to Roam on the values-led, ingredient-transparent brand narrative.
• Five Guys: National better-burger chain competing in the same premium-casual price band. Comparable on customization model, dine-in/takeout mix, and urban footprint, though with mass-market rather than organic-sourcing positioning.
• Burger Lounge: California-based better-burger chain emphasizing natural, grass-fed, and organic ingredients. Highly comparable to Roam in menu philosophy, sourcing story, and West Coast footprint.
• Habit Burger: Char-grilled better-burger chain (Yum! Brands-owned) competing for the same premium-casual-dining burger occasion. Comparable in price band and menu style, though less focused on organic sourcing.
• Umami Burger: Premium burger concept with chef-driven, ingredient-differentiated positioning. Comparable to Roam in menu-as-differentiation strategy and price point.
• Gott's Roadside: Bay Area-based premium casual-dining concept (burgers among other fare) directly competing for the same regional consumer and trade areas as Roam.
• The Counter: Build-your-own premium burger concept. Closely mirrors Roam's Build-Your-Own Burger architecture and customization-led value proposition.

Broad incumbents

• In-N-Out Burger: West Coast regional incumbent dominating the better-burger category across California. Competes with Roam for the same Bay Area customer base at a lower price point and substantially larger scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/roamburgers
• Facebookfacebook.com/RoamArtisanBurgers
• Instagraminstagram.com/roam_burgers

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roam Artisan Burgers