Fundación Natura
Fundación Natura is a Colombian non-profit founded in 1983 that operates biological reserves, research centers, and nurseries to deliver ecological restoration, biodiversity conservation, and protected-area management for corporate compensation clients (EPM, Enel-Emgesa), government agencies, and international funders across Colombia.
- Company typePrivate
- Founded1983
- HeadquartersBogotá, Colombia
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Fundación Natura does
Fundación Natura is a Colombian non-profit civil organization (ESAL) founded in 1983 in Bogotá, dedicated to biodiversity conservation, ecological restoration, and the sustainable management of natural heritage across Colombia. The foundation operates four biological reserves — Encenillo (203.55 ha, Cundinamarca), El Silencio (171 ha, Antioquia), Cachalú (~1,300 ha, Santander), and Estación Septiembre (2 ha, Chocó) — plus three research centers and nurseries: Centro Attalea (tropical dry forest in Huila), Centro Elsa Matilde Escobar (high-Andean native plant propagation in Cundinamarca), and a satellite nursery in Bojacá. It serves three primary constituencies: (1) private companies fulfilling environmental compensation obligations (notably EPM for Nueva Esperanza and Enel-Emgesa for El Quimbo), (2) Colombian government agencies (regional autonomous corporations, Parques Nacionales Naturales, municipal authorities) for protected-area co-management, and (3) international cooperation funders (GEF/PNUD, WWF, Conservation International) for grant-funded conservation programs. Indigenous associations (PANI, ACIMA, ACAIPI and others) and rural communities form a fourth stakeholder base for participatory governance and territorial conservation in Amazonía and Caribbean regions.
The foundation's core technology comprises proprietary ecological restoration protocols — a Tropical Dry Forest Restoration Protocol, a High Mountain Native Plant Propagation methodology covering ~70 species, and a Sea Turtle Conservation Station protocol for olive ridley (Lepidochelys olivacea) nesting — codified in published manuals and supported by 24 community nurseries. Quantified outputs include 205,270 native plants propagated for Zapatosa wetland restoration, 100,000+ plants for EPM's Nueva Esperanza, 11,079 ha under 24-year restoration with Enel-Emgesa, and support for 34 Small Community Initiatives through GEF/PNUD. The foundation holds ISO 9001, ISO 14001, and ISO 45001 certifications from ICONTEC, and is registered in the UN Global Compact.
Revenue is generated through three streams: (1) environmental compensation contracts with private-sector companies (EPM, Enel-Emgesa, Bancolombia) — the largest revenue anchor; (2) grant funding from international bodies, primarily GEF/PNUD for Magdalena Cauca VIVE; and (3) individual donations and symbolic adoption campaigns (Adopta un Árbol, Adopta una Tortuga, Adopta una Hectárea, Adopta un Tití Cabeciblanco, Donación Libre) via the digital donation platform with PSE payment integration. The foundation runs complementary programs including 'Unidos por los Bosques' (forest conservation), 'Carbono Cero' (carbon neutrality), a volunteer program, and a publications/media operation (podcast, YouTube, annual reports 2011-2025).
Fundación Natura firmographics
Firmographics- Name
- Fundación Natura
- Legal name
- Fundación Natura
- Website
- https://natura.org.co
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Fundación Natura is a Colombian non-profit founded in 1983 that operates biological reserves, research centers, and nurseries to deliver ecological restoration, biodiversity conservation, and protected-area management for corporate compensation clients (EPM, Enel-Emgesa), government agencies, and international funders across Colombia.
- Ownership category
- akta.pro rank
Where Fundación Natura is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices6 records
Markets served
Fundación Natura business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Environmental Compensation Contracts: Contracts with private companies (EPM, Enel-Emgesa) for environmental compensation projects including forest restoration, biodiversity conservation, and nursery operations. Projects like Nueva Esperanza compensation involve propagation of over 100,000 native plants.
- Donations and Adoption Campaigns: Symbolic adoption campaigns ('Adopta un Árbol', 'Adopta una Tortuga', 'Adopta un Tití Cabeciblanco', 'Adopta una Hectárea') and free donations from individuals and corporations supporting conservation activities.
- GEF/PNUD Project Funding: Funding from Global Environment Facility and United Nations Development Programme for conservation projects including Magdalena Cauca VIVE project and Small Community Initiatives (PIC) programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One-time | Adopt a Sea Turtle - Symbolic adoption supporting olive ridley sea turtle conservation |
| One time/ perpetual license | One-time | Adopt a Tree - Symbolic adoption for Andean forest restoration |
| One time/ perpetual license | One-time | Adopt a Hectare - Symbolic adoption for ecosystem conservation |
| Other | Pay-as-you-go | Free Donation - Flexible support for restoration and conservation |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Fundación Natura product offering
Product offeringCore offering
Fundación Natura is a Colombian non-profit civil organization (ESAL) founded in 1983 that develops and executes ecological conservation and environmental restoration projects. It operates biological reserves, native plant nurseries and research centers, delivers community-based conservation and sustainable production programs, and provides environmental compensation services to corporate clients and government agencies in partnership with international cooperation bodies.
Product overview
Fundación Natura is a Colombian environmental NGO founded in 1983, operating a portfolio of biological reserves (Encenillo, Cachalú, El Silencio, Estación Septiembre), research centers (Centro Attalea for tropical dry forest, Centro Elsa Matilde Escobar for high-mountain propagation, and Bojacá satellite nursery), and symbolic adoption campaigns (Adopta un Árbol, Adopta una Tortuga, Adopta una Hectárea, Adopta un Tití Cabeciblanco). The organization also runs conservation programs including Unidos por los Bosques and Carbono Cero, manages volunteer programs, and publishes environmental research materials. The diverse offerings work together to advance the foundation's mission of biodiversity conservation and sustainable ecosystem management across Colombia.
Differentiator
Problem solved
Functional benefit
Brands
- Unidos por los Bosques: Environmental program focused on forest conservation.
- Carbono Cero
Products and services
- Reserva Biológica Encenillo 203.55-hectare private protected nature reserve in Guasca, Cundinamarca, conserving Andean encenillo forests and biodiversity. Offers hiking, birdwatching, research, environmental education, and houses the Centro Elsa Matilde Escobar nursery for high-Andean species propagation.
- Reserva Biológica El Silencio 171-hectare biological reserve in El Retiro, Antioquia, protecting Andean cloud forests. Offers ecological walks, research, tree planting, and wildlife observation activities for visitors and institutional partners.
- Reserva Biológica Cachalú Approximately 1,300-hectare biological reserve in Encino y Charalá, Santander, protecting Andean oak forests within the Guanentá wildlife sanctuary buffer zone and Guantiva-Iguaque corridor. Offers guided hikes, waterfall visits, wildlife observation, and educational experiences.
- Reserva Estación Septiembre 2-hectare biological reserve and sea turtle nesting station on Colombia's Pacific coast in Bahía Solano, Chocó. Focuses on Pacific marine turtle conservation with nesting monitoring from July to October each year and hatchling release programs.
- Centro de Investigación de Bosque Seco Tropical Attalea Research center in El Agrado, Huila, executing a 24-year tropical dry forest restoration project covering 11,079 hectares (4,520 ha active restoration and 6,559 ha non-assisted restoration) under environmental compensation for the El Quimbo hydroelectric project with Enel-Emgesa.
- Centro de Investigación y Fomento en Propagación y Viverismo de Plantas Nativas de Alta Montaña – Elsa Matilde Escobar Permanent native plant nursery at Reserva Biológica Encenillo in Guasca, Cundinamarca, propagating over 100,000 plants of approximately 70 native species for high-Andean and páramo ecosystem restoration under the EPM-Fundación Natura Nueva Esperanza environmental compensation agreement.
- Vivero Satélite Bojacá – Convenio EPM-Fundación Natura Satellite nursery in Bojacá, Cundinamarca, producing native Andean forest species for efficient transport to planting zones, supporting the EPM Nueva Esperanza environmental compensation project.
- Adopta un Árbol Campaign Symbolic adoption campaign supporting Andean and high-Andean forest restoration. Donors receive a digital diploma and symbolic tree planting certificate, with funds directed at native species propagation and reforestation initiatives.
- Adopta una Tortuga Campaign Symbolic adoption campaign supporting olive ridley sea turtle (Lepidochelys olivacea) conservation at the Estación Septiembre Biological Reserve in Bahía Solano, Chocó, on Colombia's Pacific coast.
- Adopta una Hectárea Campaign Symbolic adoption campaign contributing to deforestation fighting through restoration of Andean and high-Andean ecosystems. Donors receive a digital diploma and ecosystem information certificate.
- Adopta un Tití Cabeciblanco Campaign Symbolic adoption campaign supporting conservation of the critically endangered cotton-top tamarin (Saguinus oedipus) in Colombia's Caribbean forests, in collaboration with Fundación Proyecto Tití.
- Environmental Compensation and Restoration Services Contracted environmental compensation services for private-sector clients and government agencies, including native plant propagation, forest restoration implementation, biodiversity offset projects, monitoring, and long-term stewardship. Key contracts include the Nueva Esperanza project for EPM (100,000+ native plants) and El Quimbo Phase II with Enel-Emgesa (11,079 hectares over 24 years).
Quantifiable outcome
- 205,270 native plants propagated for aquatic ecosystem restoration in Zapatosa complex
- +4 more outcomes
Companies that use Fundación Natura
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Fundación Natura technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Fundación Natura partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered strategic, core and supporting.
- Fundación OmachastrategicJoint implementation of DRMI Ramsar Complejo de Humedales de Ayapel management plan and manatee conservation (Trichechus manatus) with CVS supervision.
- EPM (Empresas Públicas de Medellín)coreEnvironmental compensation partnership for Nueva Esperanza project. EPM and Fundación Natura established nursery and research center in Reserva Biológica Encenillo for propagation of 100,000+ native plants of approximately 70 species for high Andean and páramo restoration. Includes satellite nursery in Bojacá.
- Enel-Emgesacore24-year tropical dry forest restoration project covering 11,079 hectares as environmental compensation for El Quimbo hydroelectric. Includes Centro de Investigación de Bosque Seco Tropical Attalea. Phase 2 (2018-2038) with 4,520 ha active restoration and 6,559 ha non-assisted restoration.
- WCS (Wildlife Conservation Society)strategicCollaboration in Magdalena Medio region for Carare-Chucurí corridor conservation and community initiatives. Joint support to 8 community initiatives for aquatic ecosystem conservation.
- TNC (The Nature Conservancy)strategicRegional collaboration in Magdalena Medio including participation in regional mesa with TNC, WCS, Fundación Biodiversa, Fundación Primates, Fundación Humedales and Corantioquia.
- Corpocesar and CorpamagstrategicRegional autonomous corporations jointly managing DRMI Ramsar Complejo Cenagoso de Zapatosa (140,766 hectares) designated in 2019.
- CornarestrategicRegional autonomous corporation for eastern Antioquia. Collaboration on DRMI Bosques Mármoles y Pantágoras, DRMI Ciénaga de Chiqueros, and DMI Guásimo management.
- Fundación AlmasupportingPartnership for Zapatosa complex community nurseries (3 nurseries) and cultural knowledge transfer to children, community leaders, and fishermen in Sempegua, La Mata, and Saloa.
- Conservation InternationalsupportingNational partner organization for conservation and biodiversity initiatives.
- WWF ColombiasupportingInternational conservation organization partner for environmental initiatives.
- Fundación BiodiversasupportingPartnership for DRMI Ciénaga de Barbacoas aquatic ecosystem conservation and ecological corridor generation in conservation mosaic.
- Fundación Proyecto TitísupportingCollaboration for 'Adopta un Tití Cabeciblanco' campaign supporting conservation of endangered Saguinus oedipus in Caribbean Colombian forests.
- Regional Autonomous Corporations (CARs)strategicPartnerships with multiple CARs including CAR Cundinamarca, Corpoguavio for conservation activities in Cundinamarca and Boyacá regions.
- Multiple Indigenous AssociationsstrategicPartnerships with indigenous organizations including PANI (Piine Ayveju Niimu'e Iaachimu'a - Medio Rio Caquetá), ACIMA, ACAIPI, AATIZOT, ACURIS, AATIAM, AATIVAM, ASATRAIYUVA, ASOUDIC, AATAC, ASATRIBVA for territorial governance and conservation.
- BancolombiastrategicProperty donor for Reserva Biológica El Silencio (171 hectares) in 2010. Foundation received land donation for Andean forest conservation.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Fundación Natura competitors and assessment
Company assessmentDirect peers
- WWF Colombia: Colombian affiliate of WWF, focused on biodiversity conservation, environmental policy, and protected-area management across Colombia. Directly comparable as a conservation NGO working in similar ecosystems and partnering with many of the same international donors as Fundación Natura.
- Fundación Biodiversa: Colombian conservation NGO focused on aquatic ecosystems and ecological corridors. Works alongside Fundación Natura in regional mesas and on the DRMI Ciénaga de Barbacoas conservation mosaic.
- Conservation International Colombia: National affiliate of Conservation International operating in Colombia on biodiversity hotspots, forests, and indigenous community partnerships. Comparable to Fundación Natura as a large, internationally backed NGO with simultaneous field projects, indigenous engagement, and corporate/scientific partnerships.
- Wildlife Conservation Society (WCS) Colombia: WCS Colombia works in Magdalena Medio on the Carare-Chucurí corridor and supports community initiatives. Directly comparable as a long-running international NGO with which Fundación Natura co-implements community conservation projects.
- The Nature Conservancy (TNC) Colombia Program: TNC operates landscape-scale conservation in Colombia (including in the Magdalena Medio region where Fundación Natura also works). Comparable for their joint participation in regional mesas with WCS, Biodiversa, Primates, Humedales, and Corantioquia.
- Fundación Omacha: Colombian non-profit dedicated to aquatic ecosystem and freshwater species conservation (manatee conservation). Direct peer with which Fundación Natura jointly implements the Ayapel DRMI-Ramsar wetlands management plan under GEF Magdalena Cauca Vive.
Broad incumbents
- IUCN (International Union for Conservation of Nature): Global conservation standards body. Comparable to Fundación Natura in its forestry, land-management, and protected-area mission; IUCN's land-donation helped expand Reserva Encenillo, indicating prior collaboration.
- Wetlands International: Global NGO dedicated to wetland conservation. Directly comparable to Fundación Natura's Ramsar-related work (Complejo Cenagoso de Zapatosa, Complejo de Humedales de Ayapel) on wetland management and conservation policy.
- Rainforest Foundation Norway: International NGO focused on tropical forest protection with significant Latin America presence. Comparable for indigenous-territory governance work (Fundación Natura partners with numerous indigenous associations) and corporate/philanthropic grant funding models.
Emerging players
- Fundación Proyecto Tití: Smaller Colombian NGO focused on conservation of the cotton-top tamarin (Saguinus oedipus). Partners with Fundación Natura on the 'Adopta un Tití Cabeciblanco' campaign and shares a species-focus, donor-adoption model in Colombian conservation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Fundación Natura social profiles
Digital presenceFundación Natura compliance and trust
Trust signalCompliance3 records
Fundación Natura financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fundación Natura leadership team
Management profileNumber of profiles
Profiles8 records
Fundación Natura funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fundación Natura M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fundación Natura
What does Fundación Natura do?
Fundación Natura is a Colombian non-profit civil organization (ESAL) founded in 1983 that develops and executes ecological conservation and environmental restoration projects. It operates biological reserves, native plant nurseries and research centers, delivers community-based conservation and sustainable production programs, and provides environmental compensation services to corporate clients and government agencies in partnership with international cooperation bodies.
Is Fundación Natura a public or private company?
Fundación Natura is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Fundación Natura founded?
Fundación Natura was founded in 1983. It employs 101 to 250 people.
Where is Fundación Natura based?
Fundación Natura is headquartered in Bogotá, Colombia, in the Latin America region.
How does Fundación Natura make money?
Three revenue lines are on record. Environmental Compensation Contracts are the primary driver. The others are donations and Adoption Campaigns and GEF/PNUD Project Funding.
Who are Fundación Natura's main competitors?
Direct peers on record are WWF Colombia, Fundación Biodiversa, Conservation International Colombia, Wildlife Conservation Society (WCS) Colombia, The Nature Conservancy (TNC) Colombia Program and Fundación Omacha. Broad incumbents are IUCN (International Union for Conservation of Nature), Wetlands International and Rainforest Foundation Norway. Fundación Proyecto Tití is listed as an emerging player.
Does Fundación Natura have an API?
No public API is recorded for Fundación Natura.