Vascular & Interventional Associates

What Vascular & Interventional Associates does

Vascular & Interventional Associates (VIA) is a private physician practice founded in 1995 and headquartered in Crestview Hills, Kentucky, operating as the only comprehensive vein, vascular, and spine center serving Northern Kentucky and the Greater Cincinnati area. The practice employs 51-100 staff and is structured as an independent physician group led by Dr. Darren Hurst, with ten fellowship-trained vascular and interventional radiologists on staff (training pedigrees include Cleveland Clinic, Mayo Clinic, Johns Hopkins, University of Michigan). VIA delivers diagnostic and minimally invasive image-guided procedures — diagnostic vascular ultrasound, endovascular interventions (angioplasty, stenting), embolization therapies (UFE, PAE, varicocele, hemorrhoid, geniculate), ablation therapies (cryoablation and RFA for kidney and liver tumors), and spine interventions (vertebroplasty, kyphoplasty, epidural injections, radiofrequency ablation, Intracept).

The practice's revenue model is professional-services billing: patient consultations, diagnostic imaging, and procedures are billed to a broad mix of insurance payers (Aetna, Anthem Blue Cross Blue Shield, Cigna, Coventry, Humana, Kentucky Medicaid, Medicare, United Healthcare, and others) and to patients directly. Customer acquisition is direct-to-consumer via the practice's website, local SEO, weekly educational blog content, social media (Facebook, Pinterest), Vitals/Google review management, and an online booking system; in-person service is delivered at the single Crestview Hills office, with virtual appointments now offered for consultations and follow-up care. Core customer segments are adults in Northern Kentucky and Greater Cincinnati with vascular, venous, and spine conditions, subdivided into a primary general segment plus secondary men's-health (BPH, varicoceles, infertility) and women's-health (fibroids, pelvic venous disorders) cohorts. The practice is affiliated with St. Elizabeth Healthcare for hospital admitting privileges and participates in the NIH-sponsored ATTRACT trial as a research site.

Name

Vascular & Interventional Associates

Legal name

Vascular & Interventional Associates

Website

https://viaveincenter.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

Vascular & Interventional Associates is a private physician practice in Crestview Hills, KY, providing minimally invasive image-guided interventional radiology for vascular, venous, and spine conditions. The practice serves adults in Northern Kentucky and Greater Cincinnati across men's, women's, and general vascular health needs.

Ownership category

akta.pro rank

Product category

Interventional Radiology and Vascular Care

NAICS

Offices of Physicians (6211), Diagnostic Imaging Centers (621512)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Vascular Medicine (Peripheral Arterial/Venous Disease) (HLAKABAG)

Keywords

• Interventional radiology
• Vascular disease treatment
• Minimally invasive procedures
• Vein and vascular care
• Spine intervention

Headquarters

HQ city

Kenton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Medical Consultation and Procedure Revenue: The practice generates revenue through patient consultations, diagnostic services, and minimally invasive medical procedures for vascular, venous, and spine conditions. Services are billed to insurance providers and patients directly.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Vascular & Interventional Associates operates a comprehensive interventional radiology medical practice that diagnoses and treats venous, vascular, and spine conditions using minimally invasive, image-guided procedures. The practice delivers a broad portfolio of services including treatment for varicose veins, peripheral arterial disease, deep vein thrombosis, uterine fibroids, enlarged prostate, vertebral compression fractures, and interventional oncology, provided by fellowship-trained vascular and interventional radiologists.

Product overview

Vascular & Interventional Associates is a comprehensive vein, vascular, and spine center offering minimally invasive, image-guided treatments. The practice provides a broad portfolio of medical services including treatment for venous diseases (varicose veins, spider veins, leg swelling, DVT), arterial conditions (PAD), women's health (fibroids, pelvic pain), men's health (enlarged prostate, varicoceles), interventional oncology (kidney and liver cancer), spine treatments (vertebroplasty, kyphoplasty), and pain management (sciatica, back/neck pain). All services are delivered through board-certified vascular and interventional radiologists using state-of-the-art, minimally invasive procedures with minimal risk and downtime.

Differentiator

Problem solved

Functional benefit

Products and services

• Varicose Vein Treatment Minimally invasive treatment for enlarged, twisted veins in the legs using ablation and sclerotherapy techniques. Targets adults suffering from varicose veins seeking an outpatient alternative to vein stripping surgery.
• Spider Vein Treatment Treatment for small, visible veins using sclerotherapy to eliminate spider veins on legs and body. Designed for adult patients concerned with the cosmetic and symptomatic effects of spider veins.
• Leg Swelling Diagnosis and Treatment Diagnosis and treatment of leg swelling caused by venous insufficiency, deep vein thrombosis, or other vascular conditions. Includes venous stenting and related endovascular interventions for adult patients.
• Peripheral Arterial Disease (PAD) Treatment Diagnosis and treatment of arterial blockages in the legs using angioplasty, stent placement, stent graft placement, and AAA endograft procedures. Targets adults with PAD at risk of heart disease, stroke, and limb complications.
• Restless Legs Treatment Treatment for restless leg syndrome often related to venous insufficiency, provided by vascular specialists with expertise in image-guided venous interventions.
• IVC Filter Removal Minimally invasive removal of inferior vena cava (IVC) filters using advanced catheter techniques, for patients with previously implanted retrievable filters.
• Uterine Fibroid Embolization (UFE) Non-surgical treatment for uterine fibroids that cuts off blood supply to shrink tumors without hysterectomy, typically a one-night hospital stay with return to work in about one week. Covered by most health insurance plans.
• Prostate Artery Embolization (PAE) Minimally invasive treatment for enlarged prostate (BPH) that reduces urinary symptoms by blocking blood flow to the prostate. Cited case results show normal urination achieved in 5 weeks with no side effects.
• Male Varicocele Embolization Treatment for male varicoceles to address infertility and scrotal pain using image-guided embolization. Outpatient procedure approximately 30 minutes, performed with moderate sedation and requiring only a skin nick at neck or groin.
• Sciatica Treatment Treatment for sciatic nerve pain using epidural steroid injections and other minimally invasive procedures, for adults with chronic sciatica unresponsive to conservative therapy.
• Back and Neck Pain Treatment Treatment including epidural steroid injections, radiofrequency ablation, and the Intracept procedure for chronic back and neck pain in adult patients. Dr. Doerger has performed over 10,000 such procedures.
• Vertebroplasty and Kyphoplasty Minimally invasive procedures to stabilize vertebral compression fractures using bone cement injection; kyphoplasty includes balloon inflation to restore vertebral height. Treats adult patients with spinal compression fractures.
• Pelvic Pain / Pelvic Venous Disorders Treatment Diagnosis and treatment of pelvic venous congestion syndrome using embolization procedures, primarily for adult women experiencing chronic pelvic pain.
• Kidney Cancer Treatment Minimally invasive tumor treatments including cryoablation (freezing) and radiofrequency ablation (burning) for kidney tumors using special probes under image guidance. The practice pioneered these treatments in the region.
• Liver Cancer Treatment Interventional oncology treatments including radiofrequency ablation, cryoablation, chemoembolization, and radioembolization for adult patients with liver cancer.
• Hemorrhoid Artery Embolization Minimally invasive treatment for hemorrhoids using arterial embolization, offered as an outpatient alternative to traditional hemorrhoidectomy.
• Geniculate Artery Embolization Treatment for chronic knee pain using embolization of geniculate arteries to reduce inflammation, for adult patients with knee osteoarthritis or chronic knee pain.
• Deep Vein Thrombosis (DVT) Treatment Treatment for blood clots in deep leg veins using clot-busting medications and venous stenting. The practice participates in the NIH-sponsored ATTRACT trial investigating DVT treatment.
• Diagnostic Vascular Ultrasound Noninvasive ultrasound imaging to evaluate blood flow through arteries and veins, including Doppler ultrasound to estimate blood flow speed through vessels. Used for diagnosis across vascular disease conditions.

Quantifiable outcome

• Over 2,000 endovascular procedures performed by Dr. Hurst alone
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered minor and core.

• National Institutes of Health (NIH)minorStrategic or Co-development PartnerDr. Hurst serves as the group's lead investigator for the NIH-sponsored ATTRACT trial investigating deep vein thrombosis treatment. This research partnership contributes to clinical evidence development for DVT treatment protocols.
• St. Elizabeth HealthcarecoreImplementation/ SI/ Consulting PartnerDr. Hurst and other physicians at VIA are affiliated with St. Elizabeth Healthcare and on staff serving patients throughout Northern Kentucky and the Greater Cincinnati region. The practice utilizes St. Elizabeth facilities for patient care.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Center for Vein Restoration: Largest national physician-led vein and vascular practice with 70+ locations. Comparable to VIA as a multi-physician outpatient group delivering minimally invasive venous disease treatment through an office-based care model.
• USA Vein Clinics: National chain of outpatient vein treatment clinics offering minimally invasive procedures. Comparable to VIA in service mix (varicose veins, spider veins, PAD), office-based delivery model, and direct-to-consumer patient acquisition strategy.
• National Spine & Pain Centers: Large network of interventional pain management and spine care centers. Comparable to VIA's spine service line (vertebroplasty, kyphoplasty, back/neck pain, sciatica), with overlapping minimally invasive procedure offerings and similar patient demographic.
• RIA Endovascular: Independent interventional radiology and vascular practice group. Comparable to VIA as a physician-owned outpatient practice delivering image-guided endovascular procedures with fellowship-trained IR specialists.
• American Vein & Vascular Institute: Network of vein and vascular clinics specializing in office-based minimally invasive vascular treatment. Comparable to VIA in clinical model, patient demographic, and focus on image-guided endovascular procedures delivered in outpatient settings.

Broad incumbents

• UC Health (University of Cincinnati): Regional academic health system serving the Greater Cincinnati market with hospital-based interventional radiology services. Comparable to VIA as a regional provider of vascular and interventional procedures, though operating as a hospital system rather than independent practice.
• Cleveland Clinic: Major academic health system with nationally recognized vascular medicine and interventional radiology programs. Comparable to VIA in procedural specialty offerings and serves as the closest tertiary referral destination for complex vascular patients in the region.
• MedStar Health: Large Mid-Atlantic health system with dedicated interventional radiology and vascular programs. Comparable to VIA in procedural specialty mix (UFE, PAE, vascular interventions), serving as an example of how regional hospital systems organize similar service lines.

Regional players

• Inova Health System: Mid-Atlantic regional health system with strong vascular and interventional radiology service lines. Comparable to VIA in offering comprehensive vascular disease treatment, though operating as an integrated delivery network rather than independent practice.

Others

• Society of Interventional Radiology: Professional medical society for interventional radiologists. Relevant to VIA as multiple of its physicians maintain SIR membership; SIR sets clinical standards, hosts clinical trials, and supports the broader interventional radiology ecosystem that VIA operates within.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/viaveincenter
• LinkedInlinkedin.com/company/vascular-interventional-associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vascular & Interventional Associates