Hall Morrice
Hall Morrice LLP is an independent chartered accountancy and business advisory firm founded in 1976, serving owner-managed SMEs, charities, and energy-sector clients across North East Scotland from offices in Aberdeen and Fraserburgh, with 80+ employees and international reach via PrimeGlobal.
- Company typePrivate
- Founded1976
- HeadquartersAberdeen, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Hall Morrice does
Hall Morrice LLP is an independent firm of chartered accountants and business advisers headquartered in Aberdeen, Scotland, with a secondary office in Fraserburgh. Founded in 1976, the firm is structured as a Limited Liability Partnership and is owned and controlled by its partners (including Managing Partner Robert Bain, with additional partners Derek Mair, Derek Petrie, Chris Colville, Louise Smith, and Shonagh Fraser). The firm employs over 80 staff and positions itself as the largest independent accounting firm in North East Scotland, with international reach facilitated by its membership in PrimeGlobal — an association of approximately 300 independent accounting firms across 85 countries.
The firm delivers a full-spectrum chartered accountancy service offering across five core lines: Audit (statutory audit and IFRS reporting), Tax (corporate, personal, employer consulting, Making Tax Digital, and HMRC investigation management), Accounts Preparation, Business Advisory (management accounts, payroll, bookkeeping, VAT, and Sage training), and Corporate Finance (sale processes, financial due diligence, and M&A advisory via the HMCF division established in 2017). Sector specialisation spans Oil & Gas (25+ years of dedicated focus, leveraging Aberdeen's position as a European energy capital), Agriculture, Charities and Not-for-Profits, Property & Construction, Retail & Leisure, and Health & Medical. A proprietary mobile application (HM App) for iOS and Android extends client engagement beyond traditional office delivery, and the firm holds Cyber Essentials Plus certification as of 2026.
The business model is engagement-based professional services revenue, with fees tailored to client scope and delivered under multi-year contractual relationships. GTM is sales-led, built on regional reputation, referrals, and direct business development in North East Scotland, complemented by content marketing (newsletters, sector guides, client briefings) and community engagement (North-East Scotland Business Academy, local sponsorships). Primary customers are owner-managed SMEs, with a secondary mix of high-growth companies, charities, and energy-sector clients; recent award momentum (ICAS Top 35 Rising Stars, FAB Awards 2025–2026) and accelerated hiring (14 new staff in summer 2024, 6 in February 2025) indicate a strong growth phase.
Hall Morrice firmographics
Firmographics- Name
- Hall Morrice
- Legal name
- Hall Morrice LLP
- Website
- https://hall-morrice.co.uk
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hall Morrice LLP is an independent chartered accountancy and business advisory firm founded in 1976, serving owner-managed SMEs, charities, and energy-sector clients across North East Scotland from offices in Aberdeen and Fraserburgh, with 80+ employees and international reach via PrimeGlobal.
- Ownership category
- akta.pro rank
Where Hall Morrice is headquartered
LocationHeadquarters
- HQ city
- Aberdeen
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Hall Morrice business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Professional Services - Audit: Audit services including statutory audit, IFRS reporting, providing quality-led risk-focused audit services to businesses of all sizes
- Professional Services - Tax: Integrated tax solutions covering corporate tax, personal tax, employer consulting services, tax risk and investigation management, Making Tax Digital compliance, and private client services
- Professional Services - Business Advisory: Business advisory services including management accounts preparation, payroll services, bookkeeping, VAT returns, cloud accounting advice, and Sage training
- Professional Services - Accounts: Statutory accounts preparation for businesses of all sizes, assisting with internal and external reporting requirements
- Corporate Finance: Corporate advisory services spanning the full spectrum from international corporates to high growth and technology driven companies
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom professional services engagements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Hall Morrice product offering
Product offeringCore offering
Hall Morrice is an independent firm of chartered accountants and business advisers delivering audit, tax, accounts preparation, business advisory, and corporate finance services to SMEs, corporates, charities, and sector-specific clients across North East Scotland. The firm also provides a proprietary HM App mobile application that gives clients instant access to accountancy information, key dates, and calculators. Services are delivered through offices in Aberdeen and Fraserburgh and supported internationally through PrimeGlobal association membership.
Product overview
Hall Morrice is an independent firm of chartered accountants and business advisers offering a comprehensive suite of professional services. Their core offering encompasses Tax Services (Corporate Tax, Personal Tax, Employer Consulting, Making Tax Digital), Audit Services (Statutory Audit, IFRS Reporting), Accounts Preparation, Business Advisory (including Management Accounts, Payroll, and bookkeeping), and Corporate Finance advisory. The firm also provides a proprietary mobile application called the HM App for iPhone, iPad and Android that delivers real-time access to accountancy information and news. Services are delivered across multiple sector specialisms including Oil & Gas, Agriculture, Charities, Property & Construction, Retail & Leisure, and Health & Medical sectors. The firm operates from offices in Aberdeen and Fraserburgh, serving clients across North East Scotland and internationally through PrimeGlobal association membership.
Differentiator
Problem solved
Functional benefit
Brands
- HMCF (Hall Morrice Corporate Finance): Corporate finance division offering services including sale processes, financial due diligence, and financial modeling.
Products and services
- Tax Services Integrated tax solutions covering Corporate Tax, Personal Tax, Employer Consulting, Making Tax Digital compliance, and Tax Risk and Investigation Management for businesses, corporates, and private clients.
- Audit Services Quality-led, risk-focused audit services including Statutory Audit and IFRS Reporting for businesses of all sizes, helping clients optimise operations while ensuring regulatory compliance.
- Accounts Preparation Preparation of statutory accounts and assistance with internal and external reporting requirements for businesses of all sizes across multiple industry sectors.
- Business Advisory Comprehensive business advisory services including management accounts preparation, payroll services, bookkeeping, VAT returns, cloud accounting advice, and Sage training, delivered on an ongoing or project basis.
- Corporate Finance Full spectrum of corporate advisory services spanning from international corporates to high growth and technology driven companies, covering strategic acquisitions, disposals, mergers, and financing solutions.
- HM App A free mobile application for iPhone, iPad and Android providing clients with instant access to business and personal accountancy facts, key dates, calculators, and the latest news from the firm in real time.
Quantifiable outcome
- Hall Morrice has helped E-Blast Ltd identify and develop successful strategy across group of companies through business advisory services
Companies that use Hall Morrice
Customer profileNamed customers10 records
Segments9 records
Ideal customer profiles3 records
Hall Morrice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Hall Morrice partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PrimeGlobalcoreHall Morrice has been awarded membership of PrimeGlobal, a global association of independent accounting firms. PrimeGlobal is one of the top five largest associations of independent accounting firms in the world, comprising approximately 300 highly successful independent public accounting firms in 85 countries. The association provides member firms with tools and resources to help furnish superior accounting, auditing, tax and management services to clients around the globe.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Hall Morrice competitors and assessment
Company assessmentDirect peers
- Johnston Carmichael: One of Scotland's largest independent chartered accountancy firms, headquartered in Aberdeen, with comparable service lines in audit, tax, corporate finance, and business advisory across the same SME and energy client base.
- Anderson Anderson & Brown (AAB): Aberdeen-headquartered chartered accountancy and advisory firm with deep oil & gas specialism, directly competing with Hall Morrice in North East Scotland audit, tax, and corporate finance mandates.
- Blackadders: Scottish independent chartered accountancy firm with a strong North East Scotland presence, collaborating with Hall Morrice via the North-East Scotland Business Academy and competing for similar SME and owner-managed business clients.
Regional players
- EQ Accountants: Chartered accountancy and advisory firm operating across North East Scotland, offering audit, tax, and business advisory services to a similar SME client profile.
Broad incumbents
- Azets: Large UK and Nordic regional accountancy group with a significant Scottish footprint, providing audit, tax, and advisory services to SMEs and corporates that overlap with Hall Morrice's segments.
- Grant Thornton UK: Top-tier UK mid-market accountancy firm with an established Aberdeen office, competing for mid-market audit, tax, and corporate finance work in the same North East Scotland market.
- BDO UK: Global mid-tier accountancy network with a substantial Aberdeen and Scotland practice, providing audit, tax, and advisory services to mid-market and energy-sector clients directly overlapping Hall Morrice's core verticals.
- RSM UK: Mid-tier UK accountancy and advisory firm with a Scotland presence, providing audit, tax, and consulting services to mid-market and SME clients in overlapping industries.
- Mazars UK: International mid-tier accountancy firm with a Scotland practice, offering audit, tax, and advisory services to mid-market and SME clients with comparable sector coverage.
- KPMG Aberdeen: Big 4 firm with a long-standing Aberdeen office, serving oil & gas majors and large corporates in the region and competing with Hall Morrice for premium corporate mandates and graduate talent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Hall Morrice social profiles
Digital presenceHall Morrice compliance and trust
Trust signalCompliance1 record
Hall Morrice financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hall Morrice leadership team
Management profileNumber of profiles
Profiles10 records
Hall Morrice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hall Morrice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hall Morrice
What does Hall Morrice do?
Hall Morrice is an independent firm of chartered accountants and business advisers delivering audit, tax, accounts preparation, business advisory, and corporate finance services to SMEs, corporates, charities, and sector-specific clients across North East Scotland. The firm also provides a proprietary HM App mobile application that gives clients instant access to accountancy information, key dates, and calculators. Services are delivered through offices in Aberdeen and Fraserburgh and supported internationally through PrimeGlobal association membership.
Is Hall Morrice a public or private company?
Hall Morrice is a private company. It is classified as management employee owned and is currently operating.
When was Hall Morrice founded?
Hall Morrice was founded in 1976. It employs 11 to 50 people.
Where is Hall Morrice based?
Hall Morrice is headquartered in Aberdeen, United Kingdom, in the Europe region.
How does Hall Morrice make money?
Five revenue lines are on record. Professional Services - Audit is the primary driver. The others are professional Services - Tax, professional Services - Business Advisory, professional Services - Accounts and corporate Finance.
Who are Hall Morrice's main competitors?
Direct peers on record are Johnston Carmichael, Anderson Anderson & Brown (AAB) and Blackadders. EQ Accountants is listed as a regional player. Broad incumbents are Azets, Grant Thornton UK, BDO UK, RSM UK, Mazars UK and KPMG Aberdeen.
Does Hall Morrice have an API?
No public API is recorded for Hall Morrice.