Toshniwal Industries

What Toshniwal Industries does

Toshniwal Industries Pvt. Ltd. (TIPL) is an Ajmer, Rajasthan-based manufacturer of industrial measurement and process-control instrumentation, founded in 1959 and operating as an independently held private limited company with 251-500 employees. The company designs, manufactures, and services a broad portfolio spanning 61+ product categories across level measurement (FMCW radar at 77-81GHz and 120GHz, 26GHz pulse radar, ultrasonic, TDR-guided wave, NOGS passive nuclear, hydrostatic, microwave barrier), temperature measurement (thermocouples, RTDs, infrared thermometers/pyrometers, thermal imagers, IR line scanners, furnace CCTV), pressure (HART and Profibus PA transmitters), flow (Coriolis, electromagnetic, turbine, oval gear, thermal mass, ultrasonic Doppler), gas and liquid analyzers (zirconia oxygen, flue gas, CEMS, pH/conductivity/DO), fire detection and suppression, and an Avazonic-branded surveillance CCTV line. Communication protocols include HART, Profibus, Modbus/RS485, and Bluetooth, with select wireless configurations. Manufacturing is centralized at the ISO 9001:2015, ISO 45001:2018, and ISO 13485:2016 certified Ajmer facility.

TIPL sells primarily through a direct enterprise field-sales motion targeting large industrial plants in cement, power (including thermal utilities), steel, water, chemicals, oil & gas, and adjacent process industries. Pricing is quote-based and custom-engineered per application, with recurring service revenue from Annual Maintenance Contracts, calibration, installation & commissioning, and thermography. The company reports 30K+ clients across 27 countries, with named enterprise customers including Ultratech, Ambuja Cement, Shree Cement, NTPC, Tata Steel, Tata Power, JSW Steel, BHEL, Thyssenkrupp, and Essar. Revenue, headcount trends, ownership structure, and M&A history are not publicly disclosed.

The business model is a classic industrial-instrumentation hardware-plus-services franchise: unit-pricing on engineered instruments, multi-year replacement and qualification cycles at customer plants, and a service annuity on the installed base. Strategic emphasis in recent years is on higher-frequency radar bands (120GHz, 140GHz), integrated CEMS and SWAS compliance solutions, the Avazonic security sub-brand, and ISO 13485-qualified medical-device extensions — all incremental rather than transformative moves.

Name

Toshniwal Industries

Legal name

Toshniwal Industries Pvt. Ltd.

Website

https://tipl.com

Company type

Private

Founded year

1959

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Ajmer

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Industrial Instrumentation Hardware Sales: TIPL generates primary revenue from manufacturing and selling industrial measurement instruments including radar level transmitters, ultrasonic level transmitters, thermocouples, RTDs, infrared thermometers, thermal imagers, flow meters, pressure transmitters, gas analyzers, and fire safety equipment. Products are sold as complete units with various configurations and range options.
2. Professional Services: Revenue from services including Annual Maintenance Contracts (AMC), Calibration services, Installation & Commissioning, and Thermography services. These services support the installed base of instruments and provide recurring revenue relationships with industrial customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Toshniwal Industries Pvt. Ltd. (TIPL) manufactures and sells industrial measurement and process-control instruments covering temperature, pressure, flow, level, gas analysis, liquid analysis, fire detection, and surveillance categories. Products are precision-engineered hardware used by cement, power, steel, water, chemicals, and oil and gas plants for process monitoring, predictive maintenance, emissions compliance, and safety. The company also offers integrated solutions such as CEMS and SWAS, plus professional services including calibration, AMC, installation and commissioning, and thermography.

Product overview

Toshniwal Industries Pvt. Ltd. (TIPL) is an industrial measurement and process control instrumentation company established in 1959, manufacturing from Ajmer, Rajasthan. The product portfolio is organized as a multi-category platform of precision instruments across 61+ product categories serving 30K+ clients across 27 countries. The core offerings span: Level Measurement (radar level transmitters including FMCW at 77-81GHz and 120GHz, pulse radar at 26GHz, ultrasonic, guided wave TDR, submersible pressure, microwave barrier switches, and passive nuclear NOGS technology); Temperature Measurement (thermocouples/RTDs, temperature transmitters, online/portable infrared thermometers/pyrometers, thermal imagers, furnace monitoring cameras, IR line scanners, acoustic imagers); Pressure Measurement (HART/Profibus pressure and differential pressure transmitters); Flow Measurement (electromagnetic, Coriolis mass, turbine, oval gear, thermal mass, ultrasonic Doppler); Gas Analyzers (zirconia oxygen, flue gas, portable CEMS, dust monitors); Liquid Analyzers (online and portable pH, conductivity, DO, turbidity); and Fire/Security Solutions (fire detectors, alarm control panels, extinguishers, CCTV surveillance under Avazonic brand). The company also provides integrated solutions including CEMS, SWAS, surveillance systems, and fire detection systems, along with services for calibration, maintenance, installation, and thermography. Products communicate via industrial protocols including HART, RS485/Modbus, Profibus, and Bluetooth, with some offering wireless configuration.

Differentiator

Problem solved

Functional benefit

Brands

• Avazonic: Security Surveillance CCTV Systems brand under TIPL offering products in Analog High Definition (AHD), IP and Alarm Systems for Industrial, Commercial & Residential Applications.

Products and services

• TCMF Series Coriolis Mass Flow Meter Coriolis mass flow meter for precise measurement of liquids, gases, and multi-phase fluids in industrial process applications.
• TMF-T Electromagnetic Flow Meter Inline electromagnetic flow meter (mag meter) for measuring conductive liquids in industrial pipelines.
• Turbine Flow Meter Turbine-type flow meter for measuring flow rate of clean liquids in various industrial applications.
• Oval Gear Flow Meter Positive displacement flow meter using oval gears for precise measurement of viscous liquids.
• Thermal Mass Flow Meter Thermal mass flow meter for measuring gas mass flow with no moving parts.
• Ultrasonic Flow Meter (Doppler Type) Doppler-type ultrasonic flow meter for measuring flow of liquids containing bubbles or particles.
• Thermocouple & RTD Contact temperature sensors including K-Type, J-Type, R-Type, S-Type, B-Type thermocouples and Pt-100 RTDs, with mineral insulated and ceramic beaded variants; TIPL manufactured India's first thermocouple in 1963.
• Temperature Transmitter Temperature transmitters with HART enabled, isolated, DIN rail and head mounted configurations for single and dual inputs.
• IRK Series Online Infrared Thermometer Online pyrometer with single colour and 2-colour (ratio pyrometer) variants for surface temperature measurement, 300-1600°C range with 300:1 optics ratio.
• IRN Series Portable Infrared Thermometer Portable infrared thermometer/pyrometer for non-contact temperature measurement, range -30 to 1600°C with 300:1 optics; part of the family where TIPL introduced India's first IR thermometer in 1985.
• TI-P Series Portable Thermal Imaging Camera Portable handheld thermal imagers (IR cameras) for advanced inspection and troubleshooting in condition monitoring and research applications.
• TI-80 Online Thermal Camera Compact fixed-mount thermal camera for continuous online monitoring and OEM applications.
• TIOPI640 Online Thermal Imager Online VGA precision thermal imager for advanced thermal analysis and continuous monitoring.
• AI-H4 Portable Acoustic Imaging Camera Acoustic imaging camera for leak detection and energy audit applications using ultrasound technology.
• IR-2000 Infrared Kiln Shell Line Scanner IR line scanner for continuous thermal mapping of rotary kiln shells with early hotspot detection and preventive maintenance insights.
• HT-30 High-Temperature Furnace CCTV System High-temperature visual furnace monitoring camera system for continuous imaging in kilns, boilers, and furnaces.
• HART Pressure Transmitter TP2051-A/G Series Smart HART-enabled pressure transmitter with 0.04%/0.075% accuracy, remote seal and wireless variants available.
• Profibus PA Differential Pressure Transmitter TP2051-D Differential pressure transmitter with Profibus PA communication for process control applications.
• TLR1000C6 FMCW Radar Level Transmitter 77-81GHz FMCW radar level transmitter for open channel water and standard liquid measurement with ±2mm accuracy, up to 50m range, 4-20mA/RS485 output, and Bluetooth connectivity.
• TLR1000C1 120GHz FMCW Radar Level Transmitter High-precision 120GHz FMCW radar for solid and liquid level measurement with 0.01mm resolution, 1° beam angle, supporting HART/Modbus/Profibus/RS485 communication.
• TLR1000B4/B5 FMCW Radar Level Transmitter 80GHz FMCW radar liquid level transmitter for tanks and process vessels with vapor, foam, and condensation resistance, up to 120m range.
• TLR1000B8/B9 FMCW Radar Level Transmitter FMCW radar level transmitter for bulk solid and liquid applications with Bluetooth configuration option.
• TLR1000A4/A5/A6 Pulse Radar Level Transmitter 26GHz pulse radar for liquid and solid level measurement with PVDF pole antenna, 4-20mA/HART/RS485 output options.
• TLR1000G1 Guided Wave Radar Level Transmitter TDR-based guided wave radar for continuous liquid level measurement with cable/rod/coax probe options, supporting conductive and non-conductive liquids.
• TLTV1000 Ultrasonic Level Transmitter Non-contact ultrasonic level transmitters with integral and remote configurations for liquid level monitoring up to 40m range.
• TP2041 Submersible Pressure Level Transmitter Hydrostatic pressure level transmitter with SS316L sensor for water, wastewater, and industrial liquid applications with IP68 protection.
• TLT-PN-ET Passive Nuclear Level Transmitter NOGS (Naturally Occurring Gamma Ray Sensing) technology for non-contact ash hopper and dust collector level monitoring in thermal power plants.
• MWBS Microwave Barrier Switch Non-contact point detection switch using 24-26GHz microwave technology for powder, granule, and bulk solid detection with up to 100m range.
• Zirconia Oxygen Analyzer ZOA-OXT-6000 Online zirconia oxygen analyzer for combustion control and emissions monitoring in industrial processes.
• T-MGA-3000 Online Flue Gas Analyzer Online flue gas analyzer for continuous emission monitoring of SO2, NOx, CO, and CO2.
• Portable Gas Analyzer Portable continuous emission monitoring system (CEMS) for real-time air pollution measurement and analysis.
• Online Liquid Analysers Online liquid analyzers for monitoring pH, ORP, conductivity, resistivity, concentration, and dissolved oxygen in process applications.
• Portable Liquid Analysers Portable liquid analyzers for measuring pH, conductivity, dissolved oxygen (DO), and turbidity in field applications.
• WV-S66300-Z3L PTZ Network Camera 32x PTZ network camera for industrial surveillance and security monitoring under the Avazonic brand.
• Fire Alarm Control Panel EvoxX CF Fire alarm control panel for industrial fire detection and notification systems.
• MTD 533X Multi-Sensor Fire Detector Multi-sensor smoke and heat detector for addressable fire alarm systems.
• Manual Call Point MCP 545X Addressable break glass manual call point for manual fire alarm activation.
• Linear Heat Sensing Cable Continuous temperature monitoring cable for early detection of overheating or fire risks in critical plant areas.
• ABC Dry Powder Fire Extinguisher MARQ-9-40% 9kg MAP-40 dry powder portable extinguisher for Class A, B, C, and electrical fire risks.
• Gas Detectors (Fixed & Portable) Gas detection instruments for hazardous gases including Methane (CH4), Carbon monoxide (CO), and Ammonia (NH3) with fixed and portable variants.
• Dust Monitors Dust monitors for detecting harmful particulates such as mold, dust, and smoke with concentration measurement.
• Conveyor Belt Safety Devices Belt tear detector, electronic ear for ball mill level measurement, pull cord and stop switches, and magnetic-type speed relays for conveyor belt and rotary equipment safety monitoring.
• Electronic Ear Ball Mill Level Measurement Acoustic monitoring system for rotary kilns and ball mills for early detection of coating fall and refractory issues.
• Automatic Infrared Body Thermometer IRBTHC Automatic infrared thermometer for body temperature measurement under the medical devices category.
• Continuous Emission Monitoring System (CEMS) Real-time monitoring system for industrial emissions including SO2, NOx, CO, and CO2 for CPCB/SPCB compliance.
• Steam and Water Analysis System (SWAS) Continuous monitoring system for water and steam parameters including pH, conductivity, silica, and dissolved oxygen to protect boilers and turbines.
• Surveillance CCTV Systems (Avazonic) Security surveillance CCTV systems including AHD, IP, and alarm systems for industrial, commercial, and residential applications under the Avazonic brand.
• Fire Detection System Complete fire detection and alarm solution including detectors, control panels, notification devices, and extinguishers.
• Calibration Services Precision calibration services ensuring measurement accuracy and compliance for industrial instruments.
• Annual Maintenance Contract (AMC) Year-round equipment maintenance and support services for installed industrial instruments.
• Installation & Commissioning Professional installation and commissioning services for optimal system performance.
• Thermography Services Infrared imaging services for proactive maintenance and safety inspections.

Quantifiable outcome

• Reduced kiln downtime through temperature monitoring solutions
• +3 more outcomes

Named customers15 records

Segments11 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• ABB:

Direct peers

• KROHNE Group: German specialist in flow, level, and process instrumentation, including Coriolis, electromagnetic, and radar level measurement — categories TIPL also offers. Comparable mid-cap industrial process instrument maker.
• Endress+Hauser: German global leader in industrial process measurement instruments for level, flow, pressure, temperature, and liquid analysis. Closest direct peer to TIPL across the full instrumentation stack, with a stronger global brand and broader portfolio.
• VEGA Grieshaber: German specialist in level measurement (radar, ultrasonic, guided wave, capacitive) and pressure instrumentation. Highly comparable to TIPL's level-measurement franchise, including FMCW radar and TDR guided-wave technology.
• Yokogawa Electric: Japanese process automation major with deep presence in industrial process industries (power, oil & gas, chemicals) similar to TIPL's verticals. Overlaps in pressure, temperature, flow, and liquid analysis instrumentation.
• WIKA Alexander Wiegand: Global specialist in pressure, temperature, level, and flow instrumentation with strong presence in industrial process applications. Direct peer to TIPL's temperature and pressure product lines.
• Magnetrol (Ametek): US-based specialist in level and flow measurement for process industries, including guided-wave radar and ultrasonic technologies directly comparable to TIPL's level product family.

Broad incumbents

• Honeywell Process Solutions: US-based process automation provider with instrumentation and analytics offerings overlapping TIPL in temperature, pressure, level, and emissions monitoring for refining, petrochemicals, and power.
• Siemens: German industrial conglomerate with process instrumentation (SITRANS) and automation systems spanning level, flow, pressure, and temperature. Competes with TIPL especially in power and process industry projects.
• Emerson Electric: US-based industrial automation conglomerate with a large process instrumentation portfolio (Rosemount, Fisher). Overlaps with TIPL in pressure, temperature, level, and valves serving the same process industries.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/tiplajmer
• Facebookfacebook.com/tiplajmer

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toshniwal Industries