Forum Architecture
Forum Architecture is a 100% employee-owned, full-service U.S. architecture and interior design firm licensed in 25 states, serving real estate developers in multifamily, student housing, senior living, and hospitality with integrated design and FF&E procurement services.
- Company typePrivate
- Founded1985
- HeadquartersAltamonte Springs, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Forum Architecture does
Forum Architecture and Interior Design Inc. is a U.S.-based, employee-owned (100% ESOP) full-service architectural firm founded in 1985 and headquartered in Altamonte Springs, Florida. The firm operates as a national multidisciplinary practice, licensed to provide architectural services in 25 states, and specializes in four commercial real estate verticals: multifamily (including market rate, mixed-use, Class-A, affordable, and build-to-rent), off-campus student housing, senior living (memory care, assisted living, independent living, and 55+ active adult), and hospitality. Forum serves as a strategic development partner to real estate developers and property owners, providing site selection, land planning, and feasibility analysis in addition to core architectural design. Its stated track record includes 250,000+ units delivered, 75+ industry design awards, and a 90% repeat client rate.
The firm's service model integrates architecture, interior design, and FF&E (furniture, fixtures, and equipment) procurement under a single engagement, positioning the integrated approach as a risk-reduction and timeline-streamlining mechanism for developer clients. Revenue is generated through project-based professional services fees on individual development projects, supplemented by recurring engagements from repeat developer clients and by professional licensing fees across the 25 states in which it operates. The go-to-market motion is consultative and relationship-driven, with business development conducted directly by firm principals and no intermediary or self-serve channels; the firm relies primarily on thought leadership content (Insights blog), organic LinkedIn and Instagram presence, and referral-based pipeline. The firm is privately held with no parent company, no external investors, and no disclosed M&A activity, and it celebrated 40 years in business in 2025 with a formal brand refresh.
Forum Architecture firmographics
Firmographics- Name
- Forum Architecture
- Legal name
- Forum Architecture and Interior Design Inc
- Website
- https://forumarchitecture.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Forum Architecture is a 100% employee-owned, full-service U.S. architecture and interior design firm licensed in 25 states, serving real estate developers in multifamily, student housing, senior living, and hospitality with integrated design and FF&E procurement services.
- Ownership category
- akta.pro rank
Forum Architecture industry classification
Industry- Product category
- Architectural and Interior Design Services
- NAICS
- Architectural Services (541310), Interior Design Services (541410)
- akta.pro primary industry
- Architectural Design Services (BPAHAKAA)
- akta.pro secondary industry
- Interior Design Services (BPAHAKAB)
Keywords
Where Forum Architecture is headquartered
LocationHeadquarters
- HQ city
- Altamonte Springs
- HQ country
- United States
- HQ region
- North America
Markets served
Forum Architecture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Architectural Design Services: Professional services revenue generated from providing architectural design services for multifamily, student housing, senior living, and hospitality projects. Revenue is project-based, typically structured as fixed-fee engagements for specific development projects. The firm also offers ongoing relationship-based engagements with 90% repeat client rate indicating recurring project work from existing clients.
- Interior Design Services: Interior design services including space planning, finish selection, and amenity design delivered as part of integrated architectural engagements or standalone projects.
- FF&E Procurement: Furniture, fixtures, and equipment procurement services offered as part of interior design and project delivery.
- Licensing Revenue: Professional licensing across 25 states generating licensing fee revenue for architectural services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Forum Architecture product offering
Product offeringCore offering
Forum Architecture is a national multidisciplinary architecture and interior design firm that provides solution-based architectural design and human-centric interior design services, including FF&E procurement, for multifamily, student housing, senior living, and hospitality projects. The firm also acts as a strategic development partner, providing site selection, land planning, and feasibility analysis alongside its core design services.
Product overview
Forum Architecture is a national multidisciplinary architecture and interior design firm offering integrated services through two core offerings: Architecture Services and Interior Design Services. Architecture Services provide solution-based design across four specialty markets—Multifamily, Student Housing, Senior Living, and Hospitality—along with strategic development support including site selection, land planning, and feasibility analysis. Interior Design Services deliver human-centric space design with measurable ROI, including dedicated FF&E (Furniture, Fixtures & Equipment) procurement. The firm's integrated approach combines these services to deliver cohesive, lifestyle-driven environments for developers and owners.
Differentiator
Problem solved
Functional benefit
Products and services
- Architecture Services Solution-based architectural design services for developers and property owners building multifamily, student housing, senior living, and hospitality projects. Includes site selection, land planning, and feasibility analysis to ensure projects fit in optimal locations.
- Interior Design Services Human-centric interior design services focused on creating resident-resonant environments that deliver measurable ROI to developers. Includes FF&E (Furniture, Fixtures, and Equipment) procurement for complete project execution.
- Multifamily Design Specialized architectural and interior design services for multifamily developers building Market Rate apartments, mixed-use projects, luxury Class-A communities, affordable housing, and build-to-rent single-family communities.
- Student Housing Design Off-campus student housing design services for developers serving major universities and colleges nationwide, balancing efficiency with lifestyle-driven design that supports academic achievement while performing operationally and financially for developers.
- Senior Living Design Architectural and interior design services for senior living communities including memory care, assisted living, independent living, and 55+ active adult developments, balancing resident dignity with operational efficiency and long-term investment performance.
- Hospitality Design
- FF&E Procurement Furniture, fixtures, and equipment procurement services offered as part of interior design and project delivery, providing developers with a single point of accountability for fully finished spaces.
Quantifiable outcome
- 90% repeat client rate demonstrating high client satisfaction and loyalty
- +2 more outcomes
Companies that use Forum Architecture
Customer profileSegments4 records
Ideal customer profiles4 records
Forum Architecture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Forum Architecture partnerships and signals
Strategic signalScale indicators5 records
Recent moves4 records
Expansion highlights4 records
Forum Architecture competitors and assessment
Company assessmentDirect peers
- Humphreys & Partners Architects: Large U.S. architecture firm specializing in multifamily housing design, including market-rate, affordable, student, and senior living — a near-direct competitor in the same verticals and customer base as Forum.
- DLR Group: National integrated design firm with a strong multifamily, senior living, and hospitality practice serving developers and institutional owners across the U.S. — directly comparable in service breadth and client base.
- Steinberg Hart: Architecture and design firm focused on multifamily residential, mixed-use, and hospitality projects, often partnering with developers on market-rate and student housing — closely aligned with Forum's core verticals.
- Lantz-Boggio Architects: Specialized architecture firm with deep expertise in senior living, memory care, and assisted living design — directly overlapping with Forum's senior living vertical and developer customer base.
Broad incumbents
- HKS Architects: Large national AEC firm with significant hospitality, healthcare, and multifamily practices serving institutional and developer clients — broader portfolio but overlapping in target verticals.
- Cooper Carry: National architecture firm with strong hospitality and multifamily/mixed-use practices serving developers and owners — comparable client base with broader geographic and service reach than Forum.
- Perkins&Will: Global architecture and design firm with institutional, multifamily, and hospitality work — broader portfolio and scale than Forum, but overlapping in developer-facing design services.
- Gensler: Largest U.S. architecture and design firm with extensive hospitality, residential, and mixed-use practices serving large developers — broader reach but overlapping in target verticals.
Regional players
- Rule Joy Trammell + Rubio: Southeast U.S.-based architecture firm with deep multifamily and mixed-use expertise, headquartered in Atlanta — directly comparable client base and regional overlap with Forum's Florida/Southeast focus.
Emerging players
- Hollander Design Group: Specialized hospitality and multifamily interior design firm serving developers and owners — comparable in interior design service offering and developer customer base, though smaller in scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Forum Architecture social profiles
Digital presenceForum Architecture financial estimates
Financial estimateRevenue estimate
Valuation estimate
Forum Architecture leadership team
Management profileNumber of profiles
Forum Architecture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Forum Architecture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Forum Architecture
What does Forum Architecture do?
Forum Architecture is a national multidisciplinary architecture and interior design firm that provides solution-based architectural design and human-centric interior design services, including FF&E procurement, for multifamily, student housing, senior living, and hospitality projects. The firm also acts as a strategic development partner, providing site selection, land planning, and feasibility analysis alongside its core design services.
Is Forum Architecture a public or private company?
Forum Architecture is a private company. It is classified as management employee owned and is currently operating.
When was Forum Architecture founded?
Forum Architecture was founded in 1985. It employs 101 to 250 people.
Where is Forum Architecture based?
Forum Architecture is headquartered in Altamonte Springs, United States, in the North America region.
How does Forum Architecture make money?
Four revenue lines are on record. Architectural Design Services are the primary driver. The others are interior Design Services, FF&E Procurement and licensing Revenue.
Who are Forum Architecture's main competitors?
Direct peers on record are Humphreys & Partners Architects, DLR Group, Steinberg Hart and Lantz-Boggio Architects. Broad incumbents are HKS Architects, Cooper Carry, Perkins&Will and Gensler. Rule Joy Trammell + Rubio is listed as a regional player. Hollander Design Group is listed as an emerging player.
Does Forum Architecture have an API?
No public API is recorded for Forum Architecture.
What industry is Forum Architecture in?
Forum Architecture's product category is Architectural and Interior Design Services. Its primary akta.pro industry code is BPAHAKAA, Architectural Design Services, with a secondary code of BPAHAKAB, Interior Design Services. Its NAICS code is 541310.