KBox Karaoke
- Company typePrivate
- Founded2004
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
KBox Karaoke firmographics
Firmographics- Name
- KBox Karaoke
- Legal name
- Emerald Entertainment Group Pty Ltd
- Website
- https://kbox.com.au
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where KBox Karaoke is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
KBox Karaoke business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Private Room Rental: Hourly room hire fees varying by number of people and time slot. Per-person costs calculated based on full room rates. Total cost must be paid irrespective of party size.
- Food and Beverage Sales: Fully licensed bar with cocktails, beers on tap, wines, and spirits. Credits system provides bar tab for food and drinks from menu. Snack options include fries, wings, popcorn, and finger foods.
- Karaoke Dining Packages: Karaoke Dining 5-9 package: 4 hours of singing from 5pm-9pm with food and drink included at $38 per person
- Gift Cards: Online gift voucher sales for karaoke experiences
- Kids Party Packages: Private karaoke room hire for children's birthday parties with 2-hour sessions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Karaoke Dining 5-9 Package |
| Subscription | Pay-as-you-go | Private Room Hire (Variable) |
| Subscription | Pay-as-you-go | Kids Party Package |
| Subscription | Pay-as-you-go | Family Sing Sessions |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
KBox Karaoke product offering
Product offeringCore offering
KBox Karaoke operates three Melbourne entertainment venues offering hourly private karaoke room rentals (2-25 person capacity rooms, 42 rooms total) with state-of-the-art sound systems, wireless microphones, advanced lighting, and access to a 500,000+ multilingual song library. The venues include two 18+ cocktail-bar locations (KBOX Bar City and KBOX Bar Forest Hill) and one all-ages cafe venue (KBOX Cafe City). Revenue is generated through room hire fees, licensed bar and food service, packaged dining offerings such as Karaoke Dining 5-9, kids party sessions, family sing sessions, and online gift card sales.
Product overview
KBox Karaoke operates as a multi-venue private karaoke room entertainment business with three distinct venue brands: KBOX BAR CITY (18+), KBOX BAR FOREST HILL, and KBOX CAFÉ CITY (all-ages). The core offering centers on private karaoke room hire with state-of-the-art equipment, multilingual song libraries exceeding 500,000 songs in English, J-Pop, K-Pop, C-Pop, Thai, Indonesian, Vietnamese, and other languages. Additional offerings include Karaoke Dining 5-9 packages combining food and drinks, gift cards, and specialized packages for events including hen parties, birthdays, team building, and corporate functions. The venues also offer food and cocktail bar services, with KBOX CAFÉ CITY featuring integrated board game activities through partnership with Marche Board Games Café.
Differentiator
Problem solved
Functional benefit
Brands
- KBOX Bar City: Adults-only (18+) karaoke venue located at 52 La Trobe Street, Melbourne VIC 3000, featuring a cocktail bar, operating Friday 5:00pm – 3:30am, Saturday 5:00pm – 3:30am, Sunday-Thursday 6:00pm – 2:00am.
- KBOX Bar Forest Hill
- KBOX Cafe City
Products and services
- KBOX Karaoke Private Rooms Hourly rental of private karaoke rooms accommodating 2-25 guests, featuring state-of-the-art sound systems, wireless microphones, HD screens, touch-screen song selection, and a 500,000+ multilingual song library. Food and cocktails are served directly to the room via in-room phone service. Suitable for birthdays, hen parties, team-building, and casual group outings.
- KBOX Bar City Venue Adults-only (18+) karaoke venue located at 52 La Trobe Street, Melbourne VIC 3000, featuring a cocktail bar and multiple private karaoke rooms. Operates Friday 5:00pm-3:30am, Saturday 5:00pm-3:30am, and Sunday-Thursday 6:00pm-2:00am, with last entry at midnight Wednesday/Thursday/Sunday and 2:00am Friday/Saturday.
- KBOX Bar Forest Hill Venue Karaoke venue at 3 Mahoney's Road, Forest Hill VIC 3131, featuring all-ages afternoon sessions (Saturday and Sunday 2:00pm-7:00pm with no alcohol) and evening adult-only sessions (18+). Operates Wednesday-Sunday with varied hours including Friday and Saturday evenings until 3:30am.
- KBOX Cafe City Venue All-ages karaoke venue at 63 A'Beckett Street, Melbourne VIC 3000, with no alcohol service. Combines karaoke with adjacent Marche Board Games Cafe offering. Features bubble tea, mocktails, kids party packages, and a family-friendly environment. Operates Monday-Thursday 2pm-11pm, Friday 2pm-1am, Saturday 9:30am-1am, and Sunday 9:30am-11pm.
- Karaoke Dining 5-9 Package Per-person package priced at $38 offering up to 4 hours of singing in a private karaoke room from 5pm-9pm, including a choice of 1 food and 1 drink or 2 drinks from the dining package menu. Combines room hire with food and beverage service.
- Gift Cards Digital and physical gift vouchers available for purchase online, valid for karaoke room bookings, food, and drinks across all KBOX venues. Sold through a third-party gift card platform.
Quantifiable outcome
- Over 20 years of continuous operation in Melbourne
- +3 more outcomes
Companies that use KBox Karaoke
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
KBox Karaoke technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
KBox Karaoke partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- VR World MelbourneminorSister company under Emerald Entertainment Group. Virtual reality arcade experience in Carlton with multiplayer games for up to 14 players. Cross-promotional opportunities for combined entertainment experiences.
- Marche Board Game CafeminorAdjacent to KBOX Cafe City venue. Board game cafe offering games for 2-6 people. Combined offerings allow customers to play board games in cafe and sing karaoke in private rooms. Shared booking inquiries possible.
- B'Churrasco Brazilian BBQ RestaurantminorSister company under Emerald Entertainment Group. Brazilian barbecue restaurant in Melbourne with flame-grilled meat on sword-length skewers. Priority booking available for KBOX customers.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
KBox Karaoke competitors and assessment
Company assessmentBroad incumbents
- Main Event Entertainment: US-based family entertainment centre chain offering bowling, laser tag, billiards, and karaoke rooms. Comparable as a multi-format venue operator with food/beverage service targeting group entertainment occasions.
- Timezone: Large Australian and international family entertainment centre chain offering arcade games and amusements. Broad incumbent in the Australian venue-based entertainment space with overlapping family and group entertainment customer base.
- Hard Rock Cafe Melbourne: Global themed restaurant and bar chain with Melbourne location. Comparable as a licensed Melbourne hospitality venue with entertainment positioning, though focused on dining rather than karaoke specifically.
Direct peers
- Lucky Voice: UK-founded private karaoke room chain operating similar private-room karaoke venues with food and beverage service. Most directly comparable to KBox in business model, venue format, and target market (group celebrations, corporate events).
- Strike Bowling / Funlab: Australian multi-venue entertainment operator offering bowling, karaoke, escape rooms, and bar service under brands like Strike, Holey Moley, and Archie Brothers. Directly comparable in operating entertainment venues with food/beverage service targeting groups and celebrations in Australia.
- MV Karaoke: Melbourne-based private karaoke room operator with similar service offering. Direct local competitor in the same private-room karaoke category serving Melbourne customers.
- Hijinx Hotel: Australian competitive socialising venue operator offering private karaoke rooms alongside other entertainment activities (laser tag, mini golf). Direct competitor in the Melbourne/Sydney market with overlapping customer segments and similar venue-based business model.
- Karaoke Box (Japan/Global): Japanese-origin global karaoke box chain operating private-room karaoke venues internationally. Comparable in private-room karaoke format and Asian-market multilingual song library focus.
Regional players
- Scape Australia: Australian student accommodation provider with in-venue entertainment programming. Less direct overlap but addresses a related young-adult social customer segment in Australia.
Others
- Dramar Entertainment Group (parent of B'Churrasco and other venues): Australian hospitality and entertainment group operating multiple Melbourne venues. Comparable as a multi-venue Melbourne operator with shared ownership/cross-promotion patterns relevant to KBox's Emerald Entertainment Group structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
KBox Karaoke social profiles
Digital presenceKBox Karaoke financial estimates
Financial estimateRevenue estimate
Valuation estimate
KBox Karaoke leadership team
Management profileNumber of profiles
Profiles1 record
KBox Karaoke funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KBox Karaoke M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KBox Karaoke
What does KBox Karaoke do?
KBox Karaoke operates three Melbourne entertainment venues offering hourly private karaoke room rentals (2-25 person capacity rooms, 42 rooms total) with state-of-the-art sound systems, wireless microphones, advanced lighting, and access to a 500,000+ multilingual song library. The venues include two 18+ cocktail-bar locations (KBOX Bar City and KBOX Bar Forest Hill) and one all-ages cafe venue (KBOX Cafe City). Revenue is generated through room hire fees, licensed bar and food service, packaged dining offerings such as Karaoke Dining 5-9, kids party sessions, family sing sessions, and online gift card sales.
Is KBox Karaoke a public or private company?
KBox Karaoke is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was KBox Karaoke founded?
KBox Karaoke was founded in 2004. It employs 11 to 50 people.
Where is KBox Karaoke based?
KBox Karaoke is headquartered in Melbourne, Australia, in the Oceania region.
How does KBox Karaoke make money?
Five revenue lines are on record. Private Room Rental is the primary driver. The others are food and Beverage Sales, karaoke Dining Packages, gift Cards and kids Party Packages.
Who are KBox Karaoke's main competitors?
Broad incumbents on record are Main Event Entertainment, Timezone and Hard Rock Cafe Melbourne. Direct peers are Lucky Voice, Strike Bowling / Funlab, MV Karaoke, Hijinx Hotel and Karaoke Box (Japan/Global). Scape Australia is listed as a regional player. Dramar Entertainment Group (parent of B'Churrasco and other venues) is listed as an others.
Does KBox Karaoke have an API?
No public API is recorded for KBox Karaoke.