Paradise Power Company
Paradise Power Company (PPC Solar) is a family-owned renewable energy EPC contractor founded in 1979 in Taos, New Mexico, designing and installing solar PV, battery storage, and EV charging systems for residential, commercial, governmental, and institutional clients across New Mexico and Colorado.
- Company typePrivate
- Founded1979
- HeadquartersTaos, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Paradise Power Company does
Paradise Power Company, operating as PPC Solar, is a family-owned renewable energy engineering, procurement, and construction (EPC) contractor founded in 1979 in Taos, New Mexico. The company designs, installs, and services solar photovoltaic (PV) systems, battery energy storage systems (BESS), and electric vehicle (EV) charging infrastructure for residential, commercial, governmental, and institutional customers across New Mexico and Colorado. Since founding, the firm has cumulatively deployed more than 30 MW of solar capacity and over 200 EV charging stations, with a project mix spanning small residential systems (historically priced in the $15,000–$39,000 range), small-commercial rooftop and ground-mount installations (tens to hundreds of kW), and increasingly utility-adjacent multi-megawatt engagements, including a 5.031 MW DC solar plus 5 MWh storage project underway for Netflix Studios in 2026.
The business operates as a turnkey regional installer with in-house design, engineering, installation, and operations and maintenance (O&M) capabilities. Technical staff includes NABCEP-certified solar professionals, OSHA-certified installers, and journeyman electricians, allowing self-performance of technically credentialed scopes that many smaller competitors must subcontract. Pricing is project-based across fixed-price commercial contracts, state procurement awards under preferred-vendor pricing agreements (contract 20-00000-21-00029 for PV and contract 30-00000-23-00078 for EV charging, both with the State of New Mexico), and individually quoted residential systems. Revenue mechanics are dominated by commercial and government project awards, with residential acting as a lower-ARPU, higher-volume tail.
The company remains privately held and family-operated under the Weinman family, with Daniel Weinman serving as President since assuming leadership from the founder in 1993. Headcount sits in the 11–50 employee band, and the firm competes primarily on local reputation, regulatory standing, and in-house technical credentials rather than scale or geographic breadth. As of 2026, the firm is actively expanding into Colorado and scaling battery storage and EV charging workstreams alongside its established solar EPC core.
Paradise Power Company firmographics
Firmographics- Name
- Paradise Power Company
- Legal name
- Paradise Power Company, Inc.
- Website
- https://ppcsolar.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Paradise Power Company (PPC Solar) is a family-owned renewable energy EPC contractor founded in 1979 in Taos, New Mexico, designing and installing solar PV, battery storage, and EV charging systems for residential, commercial, governmental, and institutional clients across New Mexico and Colorado.
- Ownership category
- akta.pro rank
Paradise Power Company industry classification
Industry- Product category
- Solar EPC and Energy Storage Contracting
- NAICS
- Power and Communication Line and Related Structures Construction (237130)
- SIC
- Water, Sewer, Pipeline, Comm & Power Line Construction (1623)
- akta.pro primary industry
- Solar PV Power Plant EPC (Utility-Scale) (EUAEAAAG)
- akta.pro secondary industry
- Solar Balance-of-Plant EPC (Piles/Foundations, Trenching, Combiner Networks) (EUAEADAJ)
Keywords
Where Paradise Power Company is headquartered
LocationHeadquarters
- HQ city
- Taos
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Paradise Power Company business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Solar Installation Services: Engineering, procurement, and construction (EPC) services for photovoltaic systems ranging from residential rooftop installations to utility-scale ground mount arrays. Revenue generated through one-time installation fees for turnkey solutions.
- EV Charging Infrastructure Installation: Turnkey installation of electric vehicle charging stations for commercial, government, and fleet applications. Includes design, implementation, and maintenance services.
- Energy Storage Systems: Battery energy storage system installation and integration with new or existing solar systems. Includes lithium-ion batteries and backup power solutions.
- Service Work and Maintenance: Ongoing service, troubleshooting, and maintenance for solar and EV charging systems. Charged at hourly rates with 2-hour minimum. Includes residential ($145/hour), commercial ($175/hour), and apprentice/helper rates ($95/hour).
- Referral Program Fees: Customer referral program pays $500 per successful referral. Professional referral program pays $500-$2,000 per successful commercial or residential installation referral.
- Generator Sales and Installation: Kohler generator dealer and installer services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Residential Service - $145/hour |
| Unit Pricing | Pay-as-you-go | Commercial Service - $175/hour + $150 truck roll fee |
| Unit Pricing | Pay-as-you-go | Apprentice/Helper - $95/hour |
| Unit Pricing | Pay-as-you-go | DIY/Non-PPC Installation Support - $125/hour |
| Unit Pricing | Pay-as-you-go | Warranty Transfer - $100 + hourly rate |
| Other | One time/ perpetual license | Customer Referral Reward - $500 |
| Other | One time/ perpetual license | Professional Referral Fee - $500-$2,000 |
| One time/ perpetual license | One time/ perpetual license | Residential Solar Case Study - 7.03 kW System |
| One time/ perpetual license | One time/ perpetual license | Residential Solar Case Study - 4.2 kW System |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Paradise Power Company product offering
Product offeringCore offering
Paradise Power Company (PPC Solar) is a turnkey engineering, procurement, and construction (EPC) contractor that designs, installs, and maintains photovoltaic systems, battery energy storage systems, EV charging infrastructure, and backup generators for residential, commercial, school, government, and utility customers across New Mexico and Colorado. The company delivers projects ranging from 4 kW residential rooftop arrays to multi-megawatt utility-scale ground mounts with integrated battery storage, supported by ongoing operations and maintenance services.
Product overview
Paradise Power Company (PPC Solar) operates as a sustainable energy solutions contractor offering a portfolio of integrated solar electric and energy-related products and services. The company's core offerings span residential solar (4.2-8.5 kW systems), commercial solar (91 kW to 936+ kW installations), off-grid solar with battery storage (lithium-ion systems), utility-scale solar (1.16 MW to 5+ MW arrays with up to 5 MWh energy storage), and EV charging infrastructure (200+ stations deployed). These products share a common thread of turnkey delivery—design, engineering, procurement, construction, and ongoing maintenance—all provided through a single contractor. Supporting services include service/troubleshooting, customer and professional referral programs, a photovoltaic donation program for nonprofits, ChargePoint service partnership, and Kohler generator integration. The company differentiates through its full lifecycle service model, holding NABCEP certifications and operating as a licensed electrical contractor in New Mexico and Colorado since 1979.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Solar Turnkey photovoltaic solutions for homeowners, including custom system design, implementation, and maintenance for residential properties, with typical system sizes ranging from 4.2 kW to 8.5 kW, eligible for the federal 30% income tax credit and New Mexico 10% state tax credit.
- Commercial Solar Custom turnkey photovoltaic solutions for businesses, schools, government entities, and utilities, including roof mount and parking canopy installations ranging from 91 kW to over 936 kW, often paired with battery storage and EV charging infrastructure.
- Off-Grid Solar + Energy Storage Complete off-grid solar electric systems with battery energy storage, including full installations, system upgrades, lithium-ion battery systems, solar direct PV well pumping, and generator backup for homeowners and businesses seeking energy independence from the utility grid.
- Utility-Scale Solar + Operations & Maintenance Utility-scale photovoltaic installations and ongoing operations and maintenance services including IV curve tracing, daily data monitoring, IR scans, thermography, connectivity and safety checks, array tracker preventative maintenance, and quarterly, semi-annual, and annual reporting.
- EV Charging Infrastructure Turnkey electric vehicle charging station design, implementation, and maintenance for business, government, municipality, school, and commercial fleet applications, with deployment of more than 200 charging stations using ChargePoint, Blink, Clipper Creek, Tesla, and Proterra hardware.
- Service Work + Troubleshooting Hourly-rate technical service, troubleshooting, and repair for solar and EV charging systems, including 2-hour minimum service calls at $145/hour residential and $175/hour commercial rates, plus warranty transfers and DIY support for equipment not installed by PPC.
- Kohler Generator Sales & Installation Sale and installation of Kohler backup generators as part of PPC's integrated energy solutions portfolio, frequently paired with solar and battery storage systems for off-grid and grid-tie applications.
- Lithium-Ion Battery Energy Storage Battery energy storage systems using lithium-ion technology for battery backup and off-grid applications, providing multi-day backup power and automatic transfer during outages for residential and commercial customers.
Quantifiable outcome
- Over 30 MW of photovoltaics installed since 1979
- +4 more outcomes
Companies that use Paradise Power Company
Customer profileNamed customers27 records
Segments5 records
Ideal customer profiles4 records
Paradise Power Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Paradise Power Company partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ChargePointcoreChargePoint Installation and Service Partner. PPC installs ChargePoint PL2000 Powerlink and Block EV charging units. ChargePoint is a leading EV charging network provider.
- KohlercoreKohler Generator Dealer & Installer. PPC sells and installs Kohler generators as part of their energy solutions portfolio, often paired with solar and battery backup systems.
- NABCEPcorePPC employs NABCEP Certified Technical Sales Consultants and NABCEP Certified Installers. NABCEP is the North American Board of Certified Energy Practitioners.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Paradise Power Company competitors and assessment
Company assessmentBroad incumbents
- ADT Solar: National residential solar installer with door-to-door sales motion. Competes with PPC for residential solar customers in NM/CO markets.
- Tesla Energy: National provider of Solar Roof, Powerwall storage, and EV charging solutions. Comparable as an integrated PV + storage + EV player competing for residential and commercial customers in PPC's markets.
- Mortenson Construction: Large national EPC contractor with a dedicated renewable energy group executing utility-scale solar and wind projects. Comparable to PPC on the utility-scale solar EPC work that PPC has begun to capture.
- Swinerton Renewable Energy: National solar EPC contractor delivering utility-scale and commercial PV projects across the U.S. Directly comparable to PPC's commercial and utility-scale solar installation capabilities.
- McCarthy Building Companies: Large national general contractor with a renewable energy practice executing utility-scale solar EPC. Comparable to PPC on multi-MW commercial and utility solar construction projects.
- Sunrun: Largest U.S. residential solar installer with national footprint and integrated battery and EV charging offerings. Competes with PPC for residential customers in NM/CO via leasing and PPA models.
- SunPower: National residential and commercial solar installer with strong dealer/installer network. Comparable to PPC in offering PV + storage solutions across residential and commercial segments.
Direct peers
- Affordable Solar: Albuquerque-based residential and commercial solar installer serving New Mexico with turnkey PV installations. Closely comparable to PPC in geography, customer mix (residential plus small commercial), and EPC model.
- Positive Energy Solar: New Mexico-based solar installer offering residential, commercial, and off-grid PV systems with energy storage. Highly comparable to PPC in regional focus, off-grid specialization, and EPC service model.
- Sunsense Solar: Colorado-based residential and commercial solar EPC serving the Front Range and mountain communities. Comparable to PPC as a regional Mountain West solar installer with overlapping service territory in CO.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Paradise Power Company social profiles
Digital presenceParadise Power Company compliance and trust
Trust signalCompliance12 records
Paradise Power Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Paradise Power Company leadership team
Management profileNumber of profiles
Profiles1 record
Paradise Power Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Paradise Power Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Paradise Power Company
What does Paradise Power Company do?
Paradise Power Company (PPC Solar) is a turnkey engineering, procurement, and construction (EPC) contractor that designs, installs, and maintains photovoltaic systems, battery energy storage systems, EV charging infrastructure, and backup generators for residential, commercial, school, government, and utility customers across New Mexico and Colorado. The company delivers projects ranging from 4 kW residential rooftop arrays to multi-megawatt utility-scale ground mounts with integrated battery storage, supported by ongoing operations and maintenance services.
Is Paradise Power Company a public or private company?
Paradise Power Company is a private company. It is classified as family owned and is currently operating.
When was Paradise Power Company founded?
Paradise Power Company was founded in 1979. It employs 11 to 50 people.
Where is Paradise Power Company based?
Paradise Power Company is headquartered in Taos, United States, in the North America region.
How does Paradise Power Company make money?
Six revenue lines are on record. Solar Installation Services are the primary driver. The others are EV Charging Infrastructure Installation, energy Storage Systems, service Work and Maintenance, referral Program Fees and generator Sales and Installation.
Who are Paradise Power Company's main competitors?
Broad incumbents on record are ADT Solar, Tesla Energy, Mortenson Construction, Swinerton Renewable Energy, McCarthy Building Companies, Sunrun and SunPower. Direct peers are Affordable Solar, Positive Energy Solar and Sunsense Solar.
Does Paradise Power Company have an API?
No public API is recorded for Paradise Power Company.
What industry is Paradise Power Company in?
Paradise Power Company's product category is Solar EPC and Energy Storage Contracting. Its primary akta.pro industry code is EUAEAAAG, Solar PV Power Plant EPC (Utility-Scale), with a secondary code of EUAEADAJ, Solar Balance-of-Plant EPC (Piles/Foundations, Trenching, Combiner Networks). Its NAICS code is 237130 and its SIC code is 1623.