Taunton Daily Gazette

What Taunton Daily Gazette does

Taunton Daily Gazette is a local daily newspaper serving Taunton, Massachusetts and surrounding communities in Bristol County, including Raynham, Berkley, Dighton-Rehoboth, and Bridgewater-Raynham. Founded in 1848, the publication operates as a subsidiary within the Gannett/USA TODAY Network, one of the largest newspaper conglomerates in the United States. It delivers hyperlocal news, high school sports coverage, local government reporting, obituaries, real estate listings, entertainment content, and Massachusetts-mandated public notices to community readers and local advertisers, with active editorial operations as of July 2026.

The publication's platform is built on Gannett's shared digital content management infrastructure, which supports a responsive website (tauntongazette.com), an eNewspaper digital replica of the print edition, multimedia content including video and photo galleries, email newsletters, and social media distribution via Facebook (TauntonToGo) and X (@tauntontogo). Its product surface is a unified digital news platform with standard subscription management, search, and account handling, rather than a modular product architecture. Proprietary elements include a multi-decade local news archive and a community engagement program anchored by the annual Fans' Choice Player of the Year voting across multiple high school sports, in which fan votes account for 25% of final selection.

The business model is a hybrid of subscription and advertising revenue. Subscription revenue comes from digital-only and print+digital packages priced at Gannett-standard tiers on monthly and annual billing cadences. Advertising revenue comprises display ads sold through the Gannett ad network, classified ads (obituaries, real estate, jobs, public notices), sponsored content partnerships (notably with AddressUSA for real estate), and legally mandated public notice listings from Massachusetts municipalities including Bourne, New Bedford, Abington, Charlton, and Scituate. Distribution channels are self-serve digital for consumers and direct sales for government public notice clients, with all operations confined to a single domestic market in southeastern Massachusetts.

Name

Taunton Daily Gazette

Legal name

Taunton Daily Gazette (operated by Gannett)

Website

https://tauntongazette.com

Company type

Private

Founded year

1848

Operating status

Operating

Headcount range

11–50 employees

Short description

Taunton Daily Gazette is a local newspaper founded in 1848 serving Taunton and Bristol County, Massachusetts, operating within the Gannett/USA Today Network. It delivers hyperlocal news, sports, obituaries, and public notices through digital, eNewspaper, and print channels to community readers and local advertisers.

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Local newspaper publishing
• Digital news subscriptions
• Community journalism
• Classified advertising
• Legal public notices

Headquarters

HQ city

Taunton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Digital Subscriptions: Subscription revenue from digital-only and print+digital subscription packages including full website access and eNewspaper
2. Display Advertising: Banner and display advertising sold to local businesses and national advertisers through Gannett ad network
3. Classified Advertising: Classified ads including obituaries, real estate listings, job postings, and public notices
4. Sponsored Content: Native advertising and sponsored content partnerships including real estate features from AddressUSA and other partners
5. Public Notice Listings: Revenue from publishing legal public notices including mortgage foreclosures, conservation hearings, zoning notices, and probate filings as required by Massachusetts law

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

The Taunton Daily Gazette publishes daily local news, sports, entertainment, obituaries, real estate coverage, and public notices for the Greater Taunton area and Bristol County, Massachusetts, distributed via its website (tauntongazette.com), a digital replica eNewspaper edition, print delivery, and social media. It also sells display, classified, sponsored, and public notice advertising to local businesses, real estate partners, funeral homes, and Massachusetts municipalities. The publication operates as a local market newspaper within the Gannett/USA TODAY Network, monetizing its audience through digital and print subscriptions alongside advertising and legally required notice publication.

Product overview

Taunton Daily Gazette is a local news publishing platform that delivers digital news content covering local news, sports, entertainment, obituaries, real estate listings, public notices, and classifieds for the Taunton, Massachusetts area. The publication operates as part of the Gannett/USA Today Network and offers a digital news website with article content, an eNewspaper subscription service, video content, and newsletters. The platform does not appear to offer a modular product architecture; it functions as a unified digital news platform with standard website features including search, subscription management, and account handling.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital-Only Subscription Recurring subscription giving individual readers unlimited access to the Taunton Daily Gazette website content and the eNewspaper digital edition. Billed monthly, with content focused on Taunton, Raynham, Berkley, Dighton-Rehoboth, Bridgewater-Raynham, Bristol-Plymouth, Bristol Aggie, and surrounding Bristol County communities.
• Print + Digital Subscription Package Bundle subscription pairing physical newspaper home delivery with full digital access to the website and eNewspaper edition. Designed for local households in the Greater Taunton and Bristol County area who want the print paper plus digital access.
• eNewspaper Digital Edition Page-for-page digital replica of the printed Taunton Daily Gazette, accessible online for subscribers who prefer the traditional newspaper format digitally and for archival lookup.
• Display and Classified Advertising Display banner advertising and classified ad placements (obituaries, real estate listings, job postings, public notices) sold to local businesses, funeral homes, real estate agents, employers, and national advertisers via the Gannett / USA TODAY Network advertising platform.
• Public Notice Publication Service Publication of legal public notices required by Massachusetts law, including mortgage foreclosures, conservation hearings, zoning notices, probate filings, and municipal proposals, purchased by municipal bodies (e.g., Town of Bourne Conservation Commission, City of New Bedford, Town of Abington, Town of Charlton, Town of Scituate) for statutory compliance.
• Sponsored Content and Real Estate Advertising Native advertising and sponsored content placements sold to partners such as AddressUSA for real estate listings, agent profiles, and home services advertising in the Taunton Daily Gazette real estate section.
• Obituary Publication Service Publication of obituaries in the Taunton Daily Gazette, submitted by local funeral homes on behalf of families as part of their end-of-life service offering, generating recurring obituary classified advertising revenue.

Quantifiable outcome

• Local high school teams coverage: Taunton High softball 24-1 season and sixth consecutive MIAA Division 1 title
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Gannett/USA Today NetworkcoreStrategic or Co-development PartnerOperates as a local market newspaper within the Gannett/USA Today Network, one of the largest newspaper conglomerates in the United States. Benefits include shared technology infrastructure, national advertising network, content syndication, and brand association with USA Today.
• LocaliQ Digital Marketing SolutionsminorGTM or Marketing PartnerLocaliQ is a digital marketing solutions partner providing advertising services for local businesses, mentioned in the publication's footer as a partner offering digital marketing services.
• AddressUSAminorGTM or Marketing PartnerSponsored content partner for real estate listings and home services advertising, providing featured property listings and agent profiles in the real estate section.
• Funeral Homes (Crapo-Hathaway, O'Keefe Wade, Silva, Riendeau Mulvey)minorChannel Partner/ Reseller/ DistributorPartnership with local funeral homes for obituary publication services. Funeral homes submit obituaries on behalf of families as a service to their clients, generating obituary revenue for the publication.
• Taunton Area Community TableminorGTM or Marketing PartnerCommunity nonprofit organization hosting free community dinners. The Gazette covers these events as community journalism, supporting local community engagement.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Patch.com: Digital-first hyperlocal news network covering towns across the U.S., including communities in the Taunton/Bristol County area. Competes for the same local advertisers and community news audience but with a digital-native, no-print model.
• New Bedford Light: Nonprofit digital local news outlet serving New Bedford and SouthCoast Massachusetts. Competes for regional local news audience and advertiser share in adjacent Bristol County markets with a digital-only, donor-supported model.

Broad incumbents

• The Boston Globe: Massachusetts' largest regional newspaper, owned by Boston Globe Media Partners. Operates in the same broader Massachusetts news market, covers state-level stories that overlap with Gazette coverage, and competes for the same regional digital subscriber pool, but at vastly larger scale and reach.
• Boston.com: Major regional digital news platform covering Greater Boston and Massachusetts, owned by Boston Globe Media. Competes for the same Massachusetts digital news audience and regional advertising budgets at a much broader geographic and content scale.

Regional players

• Providence Journal: Gannett-owned daily newspaper serving Providence and Rhode Island, providing regional New England coverage that overlaps with southeastern Massachusetts. Comparable operational model and parent affiliation, though serving a different primary state.

Direct peers

• Wicked Local: Gannett-owned network of hyperlocal community news sites across Massachusetts (and broader New England). Operates under the same parent and shares CMS infrastructure, audience development playbook, and ad network, making it a direct functional peer for digital local news.
• Herald News (Fall River): Gannett-owned daily local newspaper covering Fall River and surrounding Bristol County communities in southeastern Massachusetts. Directly comparable on geography, GTM, revenue mix (subs + display + public notices), and parent affiliation.
• The Standard-Times (New Bedford): Gannett-owned daily local newspaper serving New Bedford and SouthCoast Massachusetts. Operates with an identical USA TODAY Network playbook: local news, high school sports, public notices, and eNewspaper subscriptions in a comparable southeastern Massachusetts market.
• The Enterprise (Brockton): Gannett/USA TODAY Network daily newspaper covering Brockton and surrounding Plymouth County communities. Direct competitor in the same southeastern Massachusetts hyperlocal news category with shared public notice and subscription economics.
• The Sun Chronicle: Daily local newspaper serving Attleboro and northern Bristol County, Massachusetts, under Gannett/USA TODAY Network. Direct geographic and operational peer covering a neighboring market with similar hyperlocal news, sports, and public notice coverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/tauntontogo
• Facebookfacebook.com/TauntonToGo
• LinkedInlinkedin.com/company/taunton-daily-gazette

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Taunton Daily Gazette