Sunset
Sunset Supplies is a Pasadena, California-based production-supplies rental company that rents walkie-talkies, trucks, generators, basecamp gear, and offers location setup services for Hollywood film and television productions, including shows from Netflix, HBO, Warner Bros., and Fox.
- Company typePrivate
- Founded1990
- HeadquartersPasadena, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Sunset does
Sunset Supplies is a privately held production-supplies rental company headquartered in Pasadena, California, serving the Southern California/Hollywood film and television production market. The company rents walkie-talkies (Motorola CP200 two-way radios with full accessory kits), trucks and vans (including F-550 Super Cube camera trucks and high-top cargo vans), generators and electrical distribution equipment, basecamp gear (tents, tables, wardrobe racks, lounge furniture, makeup mirrors), lighting, climate-control equipment, sanitation supplies, and a wide range of expendables and safety equipment. It also provides turnkey Location Services covering basecamp setup, power washing and disinfecting of equipment between uses, flooring, lighting, power, signage, heating/AC, and coordination of permits with the Fire Department.
Sunset's business model is asset-based rental plus services, priced entirely on custom quotes initiated by phone or email via a downloadable PDF order form. The customer base is exclusively business-to-business, focused on major studios and streamers producing features, episodic television, commercials, and music videos in the LA market. Named productions include shows for Netflix, Fox Studios, FX Networks, HBO, Warner Bros., CBS, and Universal Television. The company operates as an owner-operated, family-run business revived by founders Ken and Christy from a circa-1990 predecessor called the One Stop Shop, and is closely associated with the Mat Men sub-brand (matmen.net) for set-safety equipment. Distribution is direct: customers pick up at the Pasadena facility or receive local delivery; there is no app, no public API, no e-commerce checkout, and no online pricing.
Operationally, Sunset positions itself as a single-vendor alternative to fragmented LA production-supply houses, leaning on founder reputation and a 1990 legacy brand. There is no disclosed external funding, no parent company, and no M&A activity. Marketing is limited to an Instagram presence and word-of-mouth referrals within the entertainment industry. The company is private, with 11–50 employees, and shows no evidence of AI/ML capability, data products, or technology platform beyond the company website.
Sunset firmographics
Firmographics- Name
- Sunset
- Legal name
- Sunset Supplies
- Website
- https://sunsetsupplies.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sunset Supplies is a Pasadena, California-based production-supplies rental company that rents walkie-talkies, trucks, generators, basecamp gear, and offers location setup services for Hollywood film and television productions, including shows from Netflix, HBO, Warner Bros., and Fox.
- Ownership category
- akta.pro rank
Where Sunset is headquartered
LocationHeadquarters
- HQ city
- Pasadena
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sunset business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Equipment Rental: Rental of production supplies including walkies (Motorola CP200 radios), trucks, generators, lighting, tables, tents, and various set equipment. Customers rent equipment for film/TV production use.
- Location Services: Setup and services for production locations including flooring, lighting, power, signage, heating/AC, sanitation supplies, tent installations, and permit coordination with Fire Department.
- Production Supply Sales: Sale of consumable and expendable production supplies including craft services items, cleaning supplies, tape, signage, and safety equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Sunset product offering
Product offeringCore offering
Sunset Supplies rents production supplies, equipment, and vehicles to film, television, commercial, and music video productions in the Los Angeles/Hollywood market. Core offerings include walkie-talkie rentals (Motorola CP200 two-way radios), trucks and vans (3-Ton F-550 Super Cube, camera trucks, Nissan High-Top Cargo Vans), generators and power distribution, lighting, basecamp and location equipment (tents, tables, directors chairs, folding chairs, sandbags), sanitation and climate control supplies, makeup mirrors, wardrobes, and turnkey Location Services including catering setups, background holding, changing tents, make-up tents, COVID station tents, flooring, lighting, power, signage, and Fire Department permit coordination.
Product overview
Sunset is a production supplies company serving the film, TV, and multimedia industry, offering a comprehensive one-stop-shop for production needs. The core offerings include Production Supplies (craft services, climate control, generators, lighting, tables, wardrobes, safety equipment, cleaning supplies, and expendables), Walkies featuring Motorola CP200 two-way radios with full accessories, Trucks & Vans for equipment and crew transport, and Location Services for basecamp setup including changing tents, catering setups, and sanitation. Additional offerings encompass Art Department & Effects equipment (apple boxes, stands, steel deck) and Basecamp Equipment (tents, chairs, sandbags). The company positions itself as a revived "One Stop Shop" combining walkie, production supply, and trucking services for features, episodics, commercials, music videos, and special events.
Differentiator
Problem solved
Functional benefit
Brands
- Mat Men: A related brand for set safety equipment and supplies, operated at matmen.net. Drainage mats, grass mats, and Mat Men 3'x5' carpeted mats are referenced.
Products and services
- Production Supplies Comprehensive production supplies for film and TV production including craft services equipment, climate control, generators, lighting, tables, wardrobes, makeup mirrors, safety equipment, cleaning supplies, expendables, and consumables. Orders are placed via the Sunset website's PDF order form.
- Walkies (Motorola CP200) Rental of Motorola CP200 portable two-way radios with 16-channel communication flexibility, clear audio output, and a full accessory line including chargers, antennas, batteries, hand mics, headsets, and surveillance mics, targeted at film and TV production crews needing on-set communication.
- Trucks & Vans Vehicle rental services for film and TV productions including 3-Ton F-550 Super Cube, camera trucks, Nissan High-Top Cargo Vans with lift gates, Nissan Heavy Duty 3500 High-Top Cargo Vans, and NV 3500 Pass Vans for equipment and crew transport.
- Location Services Turnkey location setup and support services for production sites including lunch catering setups, background holding, changing tents, make-up station tents, COVID station tents, power washing, flooring, lighting, power, signage, heating, A/C, sanitation supplies, portable tents, and mats, plus permit coordination with the Fire Department.
Companies that use Sunset
Customer profileNamed customers16 records
Segments1 record
Ideal customer profiles1 record
Sunset technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sunset partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Sunset competitors and assessment
Company assessmentBroad incumbents
- Universal Production Services: Division of Universal Studios offering large-scale production support including equipment, location services, and basecamp. Broader portfolio than Sunset, with deeper capital and vertical integration into a major studio.
- Panavision: Industry-leading motion picture equipment provider (cameras, lenses, lighting). While more specialized in camera systems, it competes in the broader LA production-rental ecosystem serving the same major-studio customers.
Direct peers
- Hand-Held Films: California-based rental provider for film and TV production supplies and accessories. Operates in the same regional production-services market as Sunset with overlapping equipment categories.
- Keslow Camera: Major LA-based camera and grip equipment rental house serving features, episodics, and commercials. Comparable production-rental business model serving the same Netflix/studio customer roster.
- CSI Rentals: Production rental provider in California offering location services, basecamp equipment, and supplies to film/TV productions. Directly comparable location-services and equipment catalog to Sunset.
- Set Rentals Inc: LA-area rental supplier for film and TV productions, providing set equipment, expendables, and basecamp supplies. Competes head-to-head with Sunset on mid-size studio and independent productions.
- Hollywood Rentals: Long-standing LA-based production supplies and equipment rental house serving features, episodics, and commercials. Direct competitor in walkies, basecamp, trucks, and general production supplies to the same Sunset customer base.
- United Production Services: Southern California production supply and equipment rental company offering walkies, expendables, and basecamp gear to film and TV productions. Closely overlapping catalog and customer segment with Sunset.
Emerging players
- SIM Studios: Multi-region production services and rental provider expanding across North America. Replicates the one-stop-shop model Sunset uses in LA, representing a potential competitive threat if SIM expands deeper into Southern California.
Others
- Mat Men: Set-safety and matting brand co-founded by Sunset's founders Ken and Christy. Sister company/sibling brand rather than pure competitor—illustrates founder's adjacent vertical and a potential cross-sell channel for Sunset.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Sunset social profiles
Digital presenceSunset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunset leadership team
Management profileNumber of profiles
Profiles2 records
Sunset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunset
What does Sunset do?
Sunset Supplies rents production supplies, equipment, and vehicles to film, television, commercial, and music video productions in the Los Angeles/Hollywood market. Core offerings include walkie-talkie rentals (Motorola CP200 two-way radios), trucks and vans (3-Ton F-550 Super Cube, camera trucks, Nissan High-Top Cargo Vans), generators and power distribution, lighting, basecamp and location equipment (tents, tables, directors chairs, folding chairs, sandbags), sanitation and climate control supplies, makeup mirrors, wardrobes, and turnkey Location Services including catering setups, background holding, changing tents, make-up tents, COVID station tents, flooring, lighting, power, signage, and Fire Department permit coordination.
Is Sunset a public or private company?
Sunset is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunset founded?
Sunset was founded in 1990. It employs 11 to 50 people.
Where is Sunset based?
Sunset is headquartered in Pasadena, United States, in the North America region.
How does Sunset make money?
Three revenue lines are on record. Equipment Rental is the primary driver. The others are location Services and production Supply Sales.
Who are Sunset's main competitors?
Broad incumbents on record are Universal Production Services and Panavision. Direct peers are Hand-Held Films, Keslow Camera, CSI Rentals, Set Rentals Inc, Hollywood Rentals and United Production Services. SIM Studios is listed as an emerging player. Mat Men is listed as an others.
Does Sunset have an API?
No public API is recorded for Sunset.