ROCTEK International Corporation

What ROCTEK International Corporation does

ROCTEK International Corporation (DBA Roctek) is a privately held US software developer founded in 1985 and headquartered in Milton, Florida. The company builds Windows-based desktop software for construction quantity takeoffs, organized into three product lines: earthwork (WinEx Grade for standard excavation and WinEx Master for advanced 3D, multi-phase, GPS/machine-control workflows), structural (SOFTScale LT and SOFTScale for framing, roofing, flooring, rebar, and other building components), and heavy highway (RoadEx for station-based cross sections in road and rail projects). The underlying technology combines proprietary computational geometry with import support for vector PDF, DWG/DXF, and LandXML, enabling cut/fill, shrink/swell, strip/respread, site balancing, and 3D visualization.

Roctek sells primarily through one-time perpetual licenses bundled with a USB security key, supplemented by an Annual Maintenance Plan that provides unlimited technical support, on-screen training, software updates, and lost license protection. The company goes to market via direct sales (phone, email, website) and a network of authorized dealers across North America including a Canadian partner. Marketing relies on the company website, a YouTube tutorial channel, SoftwareAdvice reviews, and word-of-mouth referrals, with free 14-day trials and custom walkthroughs as the primary conversion mechanisms.

The customer base spans one-person operators to Fortune 100 companies across excavation subcontractors, general contractors, structural contractors, and heavy highway contractors. Three revenue streams anchor the business: software license sales, recurring maintenance plan subscriptions, and training/support services. The firm employs 11–50 people and has not disclosed any funding rounds, acquisitions, leadership changes, or product pivots in the available data, indicating a stable, owner-operated niche software business.

Name

ROCTEK International Corporation

Legal name

Roctek International Corporation

Website

https://roctek.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

ROCTEK International Corporation, founded in 1985 and headquartered in Milton, Florida, develops Windows-based desktop software for construction quantity takeoffs across excavation, structural, and heavy highway workflows, sold via perpetual license and annual maintenance to contractors ranging from sole proprietors to Fortune 100 firms.

Ownership category

akta.pro rank

Headquarters

HQ city

Milton Keynes

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Software Licenses: One-time perpetual license purchase for WinEx Grade, WinEx Master, SOFTScale, SOFTScale LT, and RoadEx products. Each license includes a USB security key and allows installation on multiple computers with the key moved between machines.
2. Annual Maintenance Plan: Annual subscription providing unlimited technical support, new user trainings, software updates and releases, lost license protection, online software downloads, and special promotional pricing on future purchases. No penalty for lapse in coverage.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

ROCTEK International Corporation develops and sells Windows-based desktop software for construction quantity takeoffs across excavation, structural, and heavy-highway/rail workflows. Its product line includes WinEx Grade, WinEx Master, SOFTScale LT, SOFTScale, and RoadEx, sold as perpetual licenses with an optional Annual Maintenance Plan covering support, training, and updates.

Product overview

ROCTEK International Corporation develops a suite of construction takeoff software products, having been in business since 1985. The product line consists of five distinct software offerings across three categories: earthwork (WinEx Grade and WinEx Master for excavation takeoffs), structural (SOFTScale LT and SOFTScale for structural measurements), and heavy highway (RoadEx for cross section takeoffs). WinEx Master is the premium tier of the excavation software, building upon WinEx Grade with additional 3D visualization, advanced export capabilities (LandXML, CAD, GPS), and multi-phase project tracking. Similarly, SOFTScale represents the full-featured structural product while SOFTScale LT provides basic measurement functionality. RoadEx addresses station-based cross section workflows for heavy highway and rail projects.

Differentiator

Problem solved

Functional benefit

Products and services

• WinEx Grade Entry-level Windows-based excavation takeoff software providing precise cut/fill volumes for 2D and 3D takeoffs, material quantities, site balancing, multi-sheet handling, shrink/swell, strip/respread, custom formulas, walls, trenches, over-excavation, footings, utilities, and imperial/metric scaling; aimed at general contractors and excavation subcontractors bidding earthwork.
• WinEx Master Advanced Windows-based excavation takeoff software that includes all WinEx Grade features plus 3D plan/profile trench viewing, LandXML and CAD linework export, GPS machine control export, advanced editing (copy/paste pads), horizontal/vertical offsets, partial perimeter over-excavation, multi-phase time tracking, and the Planbuilder module for total site plans from matchlines; designed for general contractors and excavation subcontractors handling complex multi-phase earthwork.
• SOFTScale LT Basic Windows-based structural measurement software for lengths, counts, areas, and custom formulas across multiple sheets, with spreadsheet export; targeted at small structural contractors needing simple quantity takeoffs for roofing, flooring, and walls.
• SOFTScale Full-featured Windows-based structural takeoff software covering framed and concrete walls, floor and ceiling joists, carpet routines, rebar, vapor barriers, interior quantities, roof hips and valleys, slabs, footings, columns, windows, doors, sheetrock, and siding; designed for structural contractors needing detailed material quantities for building components.
• RoadEx Windows-based cross section takeoff software designed for station-based cross sections on heavy-highway or rail projects, supporting any number of stations, multiple sheets, multiple strata layers, and multiple phases through time, with spreadsheet export; intended for heavy highway and rail contractors.

Quantifiable outcome

• Customers report cutting their time in half compared to previous methods
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Five partnerships are on record, tiered minor.

• Accordant CompanyminorChannel Partner/ Reseller/ DistributorAuthorized dealer of Roctek software, listed as one of several regional dealers providing sales and assistance with Roctek products.
• Aktion AssociatesminorChannel Partner/ Reseller/ DistributorAuthorized dealer of Roctek software, listed as one of several regional dealers providing sales and assistance with Roctek products.
• Alliance SolutionsminorChannel Partner/ Reseller/ DistributorAuthorized dealer of Roctek software, listed as one of several regional dealers providing sales and assistance with Roctek products.
• United SolutionsminorChannel Partner/ Reseller/ DistributorAuthorized dealer of Roctek software, listed as one of several regional dealers providing sales and assistance with Roctek products.
• Walcon IncminorChannel Partner/ Reseller/ DistributorAuthorized dealer of Roctek software, listed as one of several regional dealers providing sales and assistance with Roctek products. Located in Canada.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• AGTEK: Earthwork and underground utilities takeoff software for heavy/civil and site contractors. Closest direct competitor to WinEx Grade/Master on cut/fill, site balancing, and machine-control export workflows.
• Bluebeam Revu: PDF-based markup, measurement, and takeoff tool used across design and construction. Comparable to Roctek on digital takeoff for GCs, while also extending into document review and collaboration.
• On-Screen Takeoff (ConstructConnect): Long-standing takeoff software (now under ConstructConnect) used by commercial contractors for digital measurement from plans. Competes head-to-head with WinEx and SOFTScale for the same GC and subcontractor buyer.
• HCSS HeavyBid: Estimating software purpose-built for heavy/highway and utility contractors. Directly comparable to RoadEx for station-based, multi-phase, multi-strata heavy-civil takeoffs and bids.
• Bid2Win: Estimating and takeoff software for heavy/highway, civil, and utility contractors. Closely comparable to RoadEx and WinEx for the same multi-phase, station-based bid preparation use cases.
• PlanSwift (ConstructConnect): A widely used desktop takeoff application for general and specialty trade contractors, now part of ConstructConnect. Directly comparable to WinEx/Roctek on the same Windows-desktop, point-and-click takeoff workflow for GCs and subs.

Emerging players

• STACK Construction Technologies: Cloud-based takeoff and estimating platform targeting commercial GCs. Represents the cloud-native competitive vector that contrasts with Roctek's Windows-desktop delivery model.

Broad incumbents

• Procore: Leading construction management platform increasingly extending into preconstruction, including takeoff. Competes indirectly via broader workflow ownership rather than point takeoff accuracy.
• Trimble Viewpoint (Quest estimating products): Broader construction software suite (now Trimble) that includes estimating products competing with Roctek, particularly for specialty contractors seeking integrated ERP-plus-takeoff workflows.
• Autodesk Construction Cloud: Suite that includes takeoff features within Autodesk Takeoff and DocuSign integrations, alongside Civil 3D and Revit. Competes with Roctek via BIM-anchored, model-based quantity workflows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/roctekofficial
• LinkedInlinkedin.com/company/roctek-international-corporation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ROCTEK International Corporation