The Honesdale National Bank

What The Honesdale National Bank does

The Honesdale National Bank (HNB) is a 190-year-old community bank headquartered in Honesdale, Pennsylvania, operating 13 full-service branches across Wayne, Pike, Susquehanna, Lackawanna, and Luzerne counties in Northeastern Pennsylvania, with a residential mortgage operations center in Wilkes-Barre. Founded in 1836 as Honesdale Bank and operating under the national bank charter since 1864, HNB is a wholly-owned subsidiary of Honat Bancorp, Inc. (HONT: US OTC), a holding company formed in July 1987. The bank serves individual consumers, small and mid-sized businesses, and high-net-worth clients, and survived the Great Depression, the 2008 cycle, and ongoing rural-bank consolidation without ceasing operations.

HNB's product platform spans personal deposit and lending products (checking, savings, CDs, personal loans, home equity, auto, mortgages, credit cards), business banking (commercial loans, cash management, merchant services, business credit cards, retirement solutions), residential mortgages through HNB Mortgage, and wealth management through HNB Financial Group (investments, retirement and estate planning, insurance, 529 plans, and trust services). Digital channels include HNB online and mobile banking, mobile deposit, mobile wallets (Apple Pay, Google Pay, Samsung Pay), business remote deposit, and the BaZing-powered HNB Perks rewards app with over 400,000 merchant discounts. Core technology infrastructure is provided by ProfitStars (Jack Henry) for digital banking, loan payments, and merchant services, with supporting integrations to Banzai (financial education), ADP (HR), Kadince (forms), ShareFile (file sharing), and MortgageWebCenter.

Revenue is generated primarily through net interest income on loans (personal, mortgage, home equity, auto, commercial) and securities, supplemented by non-interest fee income from deposit services, merchant services, wealth management, and certificate of deposit early-withdrawal penalties. The published 2018 Sheshunoff recognition placed HNB in the $500M-$1B asset tier. Distribution is branch-led relationship banking supplemented by digital and telephone channels, with the "HNB & Me Experience" emphasizing personalized service and local decision-making. Community reinvestment is formalized through The Honesdale National Bank Foundation (established October 2019 as a 501(c)(3)). The bank holds FDIC insurance, Equal Housing Lender designation, and NMLS licensing (#446237).

Name

The Honesdale National Bank

Legal name

The Honesdale National Bank

Website

https://hnbbank.bank

Company type

Private

Founded year

1836

Operating status

Operating

Headcount range

51–100 employees

Short description

The Honesdale National Bank is a 190-year-old community bank headquartered in Honesdale, PA, operating 13 branches across five Northeastern Pennsylvania counties and offering personal, business, mortgage, and wealth management services to consumers, SMBs, and HNW clients.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211)

SIC

National Commercial Banks (6021)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

Keywords

• Community banking
• Retail banking services
• Commercial lending
• Wealth management
• Residential mortgages

Headquarters

HQ city

Honesdale

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Interest Income: The primary revenue stream for the bank comes from interest earned on loans including personal loans, mortgages, home equity loans, auto loans, business loans, and commercial loans. The bank also earns interest on securities and other interest-earning assets.
2. Non-Interest Income: Fee income from deposit account services, credit cards, merchant services, cash management services, trust and wealth management services, and other banking fees.
3. Wealth Management Services: Revenue from investment management, retirement planning, estate planning, insurance products, and trust services through HNB Financial Group.
4. Certificate of Deposit Fees: Early withdrawal penalties on CDs contribute to revenue. A minimum deposit of $1,000 is required to open a CD.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

The Honesdale National Bank is a community bank founded in 1836 that provides personal banking, business/commercial banking, and wealth management services across Northeastern Pennsylvania. It offers deposit accounts, loans, mortgages, credit cards, trust and investment services, and digital banking through 13 full-service branches.

Product overview

The Honesdale National Bank (HNB) is a community bank offering a unified platform of personal banking, business banking, and wealth management services through 13 branch locations across Northeastern Pennsylvania. The core offering consists of Personal Banking (checking, savings, CDs, loans, mortgages, credit cards) and Business Banking (commercial loans, cash management, merchant services) integrated with Digital Banking channels (online and mobile banking, mobile deposit, mobile wallets). The HNB Financial Group provides wealth management services including investments, retirement planning, estate planning, insurance, 529 plans, and trust services. Additional offerings include HNB Perks (BaZing-powered rewards app), Kids Savings Club (youth banking with mascot Blu), HNB Mortgage services, and The HNB Foundation for community giving. The bank operates digital integrations with ProfitStars (digital banking/payments), Banzai (financial education), ADP (HR), Kadince (forms), ShareFile (file sharing), and MortgageWebCenter (mortgage processing).

Differentiator

Problem solved

Functional benefit

Brands

• HNB Perks: A mobile app powered by BaZing offering over 400,000 shopping, dining, and entertainment discounts to customers and local merchants.
• HNB Financial Group
• HNB Mortgage Center
• HNB & Me

Products and services

• Personal Banking Full-service personal banking including checking, savings, CDs, personal loans, home equity loans, student loans, auto loans, mortgages, and credit cards for individual consumers and families.
• Business Banking Comprehensive business banking including business checking, savings, CDs, commercial loans, cash management, merchant services, and business credit cards for small and mid-sized businesses.
• HNB Digital Banking Online and mobile banking platform enabling customers to access accounts, review balances, transfer funds, pay bills, and remotely deposit checks via web and mobile app.
• HNB Financial Group Wealth management division providing investments, retirement planning, estate planning, insurance, 529 savings plans, trust services, and financial planning for high-net-worth individuals and families.
• HNB Mortgage Residential mortgage services with online application capability offered through the HNB Mortgage Center in Wilkes-Barre.
• HNB Trust Services Trust department services including power of attorney representation, estate executor services, and professional trust administration for individuals and families.
• HNB Perks Mobile rewards app powered by BaZing offering over 400,000 discounts on shopping, dining, and entertainment with location-based push notifications for nearby deals.
• Kids Savings Club Youth savings program designed to teach children money management through saving, spending, and sharing, featuring the HNB mascot Blu.
• Merchant Services Business payment processing and merchant services including credit card processing, business remote deposit, and a business payment portal via ProfitStars.
• Cash Management Business cash management solutions to help businesses optimize financial operations and liquidity.
• Retirement and Business Solutions Business retirement plan solutions and IRA services for business owners and employees.
• Mobile Wallets Digital wallet integration allowing customers to add HNB debit cards to Apple Pay, Google Pay, or Samsung Pay for contactless payments.
• HNB Gift Cards Prepaid gift cards available for purchase at local branches for use anywhere cards are accepted.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core and minor.

• ProfitStarscoreTechnology or IntegrationProfitStars provides the bank's digital banking platform, mobile banking app, business payment portal, and website infrastructure. The bank uses ProfitStars' platforms for merchant services, online loan payments, and remote deposit services.
• U.S. Small Business AdministrationminorStrategic or Co-development PartnerHNB participates in SBA lending programs and assists customers with SBA loan options available through the CARES Act.

Scale indicators5 records

Recent moves16 records

Expansion highlights5 records

Direct peers

• Wayne Bank: Community bank headquartered in Honesdale, PA — directly competing with HNB in the same hometown and Wayne County market with overlapping personal/business banking, mortgage, and wealth services.
• Dime Bank: Norcross, PA-based community bank (subsequently renamed Huntress/Community banking) operating across Lackawanna, Wayne, and Susquehanna counties with similar full-service personal and business banking offerings, directly overlapping HNB's footprint.
• Citizens & Northern Bank: Wellsboro, PA-based community bank serving north-central and NE Pennsylvania with comparable personal banking, business lending, mortgage, and wealth management offerings to HNB.
• FNCB Bank: Dunmore, PA-based community bank serving Lackawanna and surrounding NE PA counties with full-service personal, business, mortgage, and wealth services — a direct geographic competitor to HNB in the Scranton metro area.
• Fidelity Deposit and Discount Bank: Dunmore, PA-based community bank with a long history in NE Pennsylvania, offering personal, business, and mortgage banking services comparable to HNB in the same regional market.
• Penn Security Bank & Trust: Scranton, PA-based community bank (subsidiary of Penns Woods Bancorp) serving Lackawanna County and broader NE Pennsylvania with personal and business banking, mortgage, and wealth management products competing directly with HNB.
• Honat Bancorp, Inc. Public holding company (HONT: US OTC) parent of The Honesdale National Bank, providing the publicly traded equity vehicle through which investors can take direct exposure to HNB's operations.

Broad incumbents

• First National Bank of Pennsylvania (FNB Corporation): Pittsburgh-based FNB Corporation operates one of Pennsylvania's largest community banking footprints, with personal/business banking, mortgage, and wealth services across the state — a larger incumbent overlapping HNB's PA footprint.
• Community Bank, N.A. Multi-state community bank with significant upstate New York and Pennsylvania presence, offering full-service personal, business, mortgage, and wealth management products comparable to HNB but at substantially greater scale.
• PNC Bank: One of the largest U.S. retail banks with deep Pennsylvania presence (HQ Pittsburgh); competes broadly for the same deposit, lending, and wealth customers as HNB across NE PA, and previously divested branches to HNB (Forest City/Montdale in 1996).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HNB1836
• YouTubeyoutube.com/@thehonesdalenationalbank
• Facebookfacebook.com/TheHonesdaleNationalBank
• LinkedInlinkedin.com/company/the-honesdale-national-bank
• Instagraminstagram.com/thehonesdalenationalbank

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Honesdale National Bank