Girl Scouts of Greater South Texas

What Girl Scouts of Greater South Texas does

Girl Scouts of Greater South Texas (GSGST) is a 501(c)(3) nonprofit regional council chartered by Girl Scouts of the USA, serving more than 17,000 girls and nearly 4,000 adult volunteers across South Texas from headquarters in McAllen and additional service centers in Harlingen, Victoria, Corpus Christi, and Laredo. The council delivers the standard Girl Scout program progression — Daisies (K-1) through Ambassadors (11-12) — built around badge and journey curricula, the Highest Awards ladder (Bronze, Silver, Gold), outdoor programming at two council-owned camps (Camp Bayview in Cameron County and Camp Greenhill on Lake Corpus Christi), travel opportunities for grades 6-12, and community service projects.

The core commercial engine is the Girl Scout Cookie Program, marketed as the largest girl-led entrepreneurial program in the world, supplemented by a Fall Product Program (nuts and chocolates), annual membership dues ($65 for girls, $30 for adults; membership year October 1 to September 30), and donations/fundraising including lifetime memberships and planned giving. The council also offers Individually Registered Member ("Juliette") participation for girls outside troop settings and the Girl Scout Experience Box — a General Motors-sponsored monthly supply program for new Daisy and Brownie leaders.

Go-to-market is community-led: recruitment flows through Parent Information Nights at schools, word-of-mouth among families, and a self-serve MyGS online portal that matches girls to local troops by zip code. Distribution to adults is supported through volunteer training, Service Unit structures, and dedicated Volunteer Support Specialists. As a regional council under GSUSA, the organization operates with a 11-50 person staff led by a CEO, CFO, COO, and CDO, and is governed by a volunteer Board of Directors. No technology products, public APIs, or AI capabilities are disclosed.

Name

Girl Scouts of Greater South Texas

Legal name

Girl Scouts of Greater South Texas

Website

https://gsgst.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Girl Scouts of Greater South Texas is a 501(c)(3) regional council of Girl Scouts of the USA serving more than 17,000 girls and 4,000 volunteers across South Texas through membership, badges, camps, and the Girl Scout Cookie Program.

Ownership category

akta.pro rank

Product category

Youth Development Nonprofit Services

NAICS

Sports and Recreation Instruction (611620), Educational Services (61), Child and Youth Services (62411)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)

akta.pro secondary industry

Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

Keywords

• Youth development programs
• Girl leadership education
• Nonprofit membership services
• Camping and outdoor education
• Cookie fundraising program

Headquarters

HQ city

Harlingen

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Cookie Program: The Girl Scout Cookie Program is the largest girl-led entrepreneurial program in the world. Girls sell cookies to learn five essential skills: goal setting, decision making, money management, people skills, and business ethics. Proceeds fund troop activities and council operations.
2. Membership Dues: Annual membership dues: $65 for girl members and $30 for adult members. Membership year runs from October 1 to September 30 and must be renewed annually.
3. Fall Product Program: Council-run fall product program where girls sell fall items such as nuts and chocolates as an entrepreneurial activity.
4. Donations and Fundraising: Local donations, planned giving, lifetime memberships, and fundraising events support Girl Scout programming and operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Girl Scouts of Greater South Texas delivers a year-round youth development and leadership program for girls in grades K-12 and adult volunteers across South Texas. Core offerings include annual memberships (girls and adults), the Girl Scout Cookie Program and Fall Product Program (girl-led entrepreneurial fundraising), a badge and journey skill curriculum, the Bronze/Silver/Gold highest awards, residential and day camping at two council-owned camps, travel programs, patch programs, and volunteer-supported troop meetings organized through local service centers and the MyGS online portal.

Product overview

Girl Scouts of Greater South Texas is a regional nonprofit council offering a comprehensive youth development program serving over 17,000 girls and nearly 4,000 volunteers across South Texas. The organization operates on a hub-and-spoke model centered around Girl Scout Membership for girls in grades K-12 and adults, supported by the Girl Scout Cookie Program (the largest girl-led entrepreneurial program in the world), Badges and Journeys for skill-building, Highest Awards (Bronze, Silver, Gold) for leadership recognition, and Camp and Outdoors Programs at two council-owned camps (Camp Bayview and Camp Greenhill). Additional offerings include the Girl Scout Experience Box for new troop leaders, Individually Registered Members (Juliettes) for independent participation, Event Calendar and Activities spanning STEM to community service, Patch Programs for special interests, and Volunteer Support Services including training, forms, and five Service Center locations. The organization connects to national systems via the MyGS member portal, and receives programmatic support from Program Partners and funding through United Ways Partners. As a 501(c)(3) organization, the council does not offer technology products, public APIs, or AI capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Girl Scout Membership Annual membership program for girls in grades K-12 and adults, providing access to Girl Scout programs, badge-earning, camps, events, and the Cookie Program. Girl members pay $65 annually and adult members pay $30 annually.
• Girl Scout Cookie Program The largest girl-led entrepreneurial program in the world, in which girls sell cookies to learn five essential skills: goal setting, decision making, money management, people skills, and business ethics, with proceeds funding troop activities and council operations.
• Fall Product Program Council-run fall entrepreneurial program in which girls sell items such as nuts and chocolates to build business and money-management skills.
• Badges and Journeys Skill-building curriculum where Girl Scouts progress through grade-levels (Daisy K-1, Brownie 2-3, Junior 4-5, Cadette 6-8, Senior 9-10, Ambassador 11-12) earning badges and completing Journey awards that develop STEM, outdoor, entrepreneurship, life skills and civic engagement competencies.
• Highest Awards (Bronze, Silver, Gold) The highest Girl Scout awards: Bronze Award for Junior Girl Scouts, Silver Award for Cadettes, and Gold Award for Seniors and Ambassadors, each requiring sustainable community service projects that demonstrate leadership and impact.
• Camp and Outdoors Programs Outdoor programming including resident summer camps at Camp Bayview (Bayview, TX, 18 tropical acres in Cameron County with pool, amphitheater, lodge, pavilions and cabins) and Camp Greenhill (Mathis, TX, on Lake Corpus Christi), plus day camps and year-round outdoor activities such as archery, swimming, hiking, canoeing and team building.
• Girl Scout Travel Program Travel opportunities for Girl Scouts in grades 6-12, including day trips, weekend camping, state park explorations, and national/international travel to other Girl Scout camps.
• Individually Registered Members (Juliettes) Independent Girl Scout membership for girls without a local troop or who prefer family-led programming; Juliettes earn badges, attend events, sell cookies and camp on their own schedule with council support.
• Council Events and Activities Council-organized events including STEM workshops, outdoor adventures, creative arts, healthy living activities, life skills programs, community service projects, entrepreneurship programs, Girl Scout traditions, leadership development and adult training opportunities.
• Patch Programs Special interest programs in which Girl Scouts earn patches by completing specific activities or attending events; patches are collected on uniforms alongside badges.
• Girl Scout Experience Box Monthly delivery program for new Daisy (K-1) and Brownie (2-3) troop leaders containing ready-to-use supplies, simple scripts and instructions for troop meetings; includes a Welcome Box plus up to seven themed boxes.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• United WaycoreStrategic or Co-development PartnerUnited Way partnerships provide locations and resources throughout South Texas, supporting the council's community outreach and program delivery.
• Sea Turtle Inc.minorStrategic or Co-development PartnerCouncil partners with Sea Turtle Inc. for Ocean Stewards Events where Girl Scouts learn about marine conservation and help protect sea turtles.
• Corpus Christi HooksminorStrategic or Co-development PartnerGirl Scout Night with the Corpus Christi Hooks baseball team, featuring a pregame parade and movie under the stars at Whataburger Field.
• Beach Park (South Padre Island)minorStrategic or Co-development PartnerPartnership with Beach Park for Girl Scout Day events at South Padre Island with exclusive discounted admission for Girl Scouts and families.
• Outlaw PassminorStrategic or Co-development PartnerOutlaw Pass hosts Girl Scout Day events offering adventure and entertainment for Girl Scouts and their families.
• Texas State ParksminorStrategic or Co-development PartnerCouncil participates in the Girl Scouts Love State Parks annual celebration where Girl Scouts explore local Texas state parks.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Camp Fire: National youth-development nonprofit offering badge-style programs, camp experiences, and club-based participation comparable in mission and program structure, with local councils serving similar demographics.
• 4-H (National 4-H Council): Co-ed youth-development organization with local clubs, badge-style curricula, camps, and community-service programs; comparable operating model organized through regional/county extensions.
• Boys & Girls Clubs of America: National youth-services organization with a physical-club branch network serving K-12 youth with programs in academics, leadership, and recreation; comparable scale and mission.
• Boy Scouts of America (Scouting America): The closest parallel youth-development organization in the U.S., running a parallel badge/camp/leadership model for a similar age cohort through regional councils, including camping, merit badges, and highest awards.
• Girls Inc. National nonprofit operating local affiliates that deliver girl-focused STEM, leadership, and life-skills programming; directly comparable target audience (K-12 girls) and program mix.

Regional players

• Girl Scouts of Northeast Texas: A peer GSUSA council operating under the same national program structure in a different U.S. region; directly comparable on structure, programs, funding model, and operating challenges.

Emerging players

• Junior Achievement USA: National youth organization delivering K-12 programs in financial literacy, work readiness, and entrepreneurship; comparable in the entrepreneurial-skill curriculum area (overlapping with the Cookie Program).
• Big Brothers Big Sisters of America: National youth-mentoring nonprofit with regional affiliates serving children and teens via volunteer mentors; comparable volunteer-driven, regional-affiliate operating model.

Broad incumbents

• YMCA of the USA: Large nonprofit with local branches offering youth programs, day and resident camps, swim/sports instruction, and membership dues; overlapping infrastructure (camps, service sites) and pricing model.
• Girl Scouts of the USA (GSUSA): National umbrella organization for all 111 Girl Scout councils; directly comparable as the parent providing program curriculum, brand, and operating standards that GSGST executes against.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/gs_gstx
• YouTubeyoutube.com/c/girlscoutsofgreatersouthtexas
• Facebookfacebook.com/gsgstx
• LinkedInlinkedin.com/company/gsgstx
• Instagraminstagram.com/gs_gstx

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Girl Scouts of Greater South Texas