Banca di Cherasco
Banca di Cherasco is an Italian cooperative bank (Banca di Credito Cooperativo), founded in 1962 and headquartered in Piedmont, serving retail customers, SMEs, agricultural businesses, and cooperative member-shareholders across the Cuneo province through a branch network and the Inbank digital platform, as a member of Gruppo Cassa Centrale Banca.
- Company typePrivate
- Founded1962
- HeadquartersPiedmont, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Banca di Cherasco does
Banca di Cherasco (legal name: Banca di Credito Cooperativo di Cherasco - Società cooperativa) is an Italian cooperative bank founded in 1962 and headquartered in Roreto di Cherasco, Cuneo province, in the Piedmont region. The bank serves the Langhe and Roero local economy with a horizontal segmentation across individual retail customers (students, young professionals, families), small and medium enterprises, agricultural and agribusiness operators, and cooperative member-shareholders (soci). As a member of the Gruppo Cassa Centrale Banca national cooperative banking group, it operates under Italy's mutual-ownership BCC framework, where members are simultaneously customers and partial owners of the institution.
The bank's product portfolio is organized into three customer-facing segments — Persone, Imprese, and Soci — and spans a comprehensive range of retail and commercial banking products. Personal banking includes current accounts (Conto Università, Conto EVO for ages 18-30), payment cards, mortgages, personal loans distributed via Prestipay, long-term vehicle and equipment leasing through Claris Rent, investment services, insurance distribution, and pension planning. Business banking covers business accounts, financing, Hi-POS mini payment terminals, foreign exchange, and specialized agribusiness lending. Delivery occurs through a multi-branch physical network across the territory and through the Inbank digital banking platform for online and mobile self-service; core ICT administration is outsourced to Allitude S.p.A. (Trento). The bank also maintains community-engagement programs including the 'A buon rendere' financial education series, Mongolfiera territorial branding, and a partnership with the Università di Scienze Gastronomiche.
Revenue is generated through traditional banking mechanics: net interest income from lending activities (mortgages, personal loans, agribusiness financing), fee-based services (account maintenance, cards, investment management, insurance commissions, FX for businesses), and recurring lease payments from Claris Rent. Distribution is direct-to-consumer via physical branches supplemented by the Inbank self-service digital channel; marketing emphasizes local community events, educational content, and social media presence on Facebook, LinkedIn, and Instagram. Through the Gruppo Cassa Centrale Banca, the bank participates in the EUR.BANK euro-stablecoin and open-banking initiative with BANCOMAT, signaling engagement with next-generation payment infrastructure. As a cooperative, governance structures and dividend treatment differ from listed banks, and financial data flows through Bank of Italy regulatory channels rather than public market disclosure.
Banca di Cherasco firmographics
Firmographics- Name
- Banca di Cherasco
- Legal name
- Banca di Credito Cooperativo di Cherasco - Società cooperativa
- Website
- https://bancadicherasco.it
- Company type
- Private
- Founded year
- 1962
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Banca di Cherasco is an Italian cooperative bank (Banca di Credito Cooperativo), founded in 1962 and headquartered in Piedmont, serving retail customers, SMEs, agricultural businesses, and cooperative member-shareholders across the Cuneo province through a branch network and the Inbank digital platform, as a member of Gruppo Cassa Centrale Banca.
- Ownership category
- akta.pro rank
Banca di Cherasco industry classification
Industry- Product category
- Cooperative Retail Banking
- NAICS
- Depository Credit Intermediation (5221)
- SIC
- Commercial Banks, Nec (6029)
- akta.pro primary industry
- Cooperative Banks (Member-Owned Commercial/Retail) (FSABAEAF)
- akta.pro secondary industries
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), Retail Wealth & Bancassurance Distribution (Investment & Insurance via Bank) (FSABAAAJ)
Keywords
Where Banca di Cherasco is headquartered
LocationHeadquarters
- HQ city
- Piedmont
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Banca di Cherasco business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Interest Income: Traditional lending activities including mortgages, personal loans (Prestipay), and business financing. Core banking revenue from interest rate spreads on deposited funds and extended credit.
- Fee-Based Services: Account maintenance fees, card fees, investment management fees, insurance distribution commissions, and foreign exchange services for business clients.
- Long-term Leasing (Claris Rent): Vehicle and equipment long-term rental services through Claris Rent partnership, generating lease payments.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Banca di Cherasco product offering
Product offeringCore offering
Banca di Cherasco is an Italian cooperative bank (Banca di Credito Cooperativo) that provides personal and business banking services including current and deposit accounts, payment cards, personal and business loans, vehicle/equipment long-term leasing (Claris Rent), investment and pension products, insurance distribution, POS acquiring (Hi-POS mini), foreign exchange services, and specialized agribusiness financing. Service delivery is carried out through a network of physical branches in the Piedmont region supplemented by the Inbank digital banking platform.
Product overview
Banca di Cherasco is a cooperative bank (Banca di Credito Cooperativo) offering a comprehensive range of banking products and services organized into distinct portfolios for personal customers (Persone), businesses (Imprese), and members (Soci). The core digital platform is Inbank, their online and mobile banking service. The personal banking lineup includes various account types (Conto Università for students, Conto EVO for young adults 18-30), payment cards, financing solutions (including Prestipay personal loans and Claris Rent for vehicle leasing), investment services, insurance products, and pension planning. For business customers, the bank provides business accounts, cards, financing, investments, insurance, POS terminals (Hi-POS mini), and specialized agribusiness services. The bank also offers mortgage lending tools and financial education resources through its 'A buon rendere' program.
Differentiator
Problem solved
Functional benefit
Products and services
- Conto Università Current bank account designed for university students, offering exclusive services and benefits tailored to student financial needs.
- Conto EVO (18-30) Current account targeted at young adults aged 18-30 who are entering the workforce, designed to be adaptable to evolving financial needs.
- Claris Rent Long-term vehicle and equipment rental and leasing solution providing an alternative financing option to traditional loans for individuals and businesses.
Companies that use Banca di Cherasco
Customer profileSegments4 records
Ideal customer profiles3 records
Banca di Cherasco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Banca di Cherasco partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Gruppo Cassa Centrale BancacoreBanca di Cherasco is a member of the Cassa Centrale Banking Group (Gruppo Cassa Centrale Banca), a national cooperative banking group providing shared services, technology, compliance, and strategic direction. The group operates under the umbrella of Cassa Centrale Banca - Credito Cooperativo Italiano S.p.A.
- BANCOMAT (EUR.BANK Project)coreThe Group Cassa Centrale Banca, including Banca di Cherasco, participates in EUR.BANK, a BANCOMAT project on euro stablecoin and related ecosystem. This represents the bank's involvement in digital currency innovation and open banking developments.
- Università di Scienze Gastronomiche (University of Gastronomic Sciences)minorBanca di Cherasco provides ongoing financial support to the University of Gastronomic Sciences in Pollenzo, reflecting its commitment to the local gastronomic territory and educational institutions.
- Prestipay (Consumer Lending)minorBanca di Cherasco distributes Prestipay personal loans through promotional campaigns such as 'Taglia la Rata' (Cut the Rate), offering competitive consumer lending products.
- Claris Rent (Long-term Leasing)minorBanca di Cherasco offers Claris Rent long-term leasing services for vehicles and equipment, providing flexible financing alternatives to traditional loans.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Banca di Cherasco competitors and assessment
Company assessmentOthers
- CheBanca! (Mediobanca): Digital-first retail and mortgage bank within the Mediobanca group. Adjacent competitor in Italian retail banking and mortgages, illustrating how larger groups are attacking traditional branch-based banking models that Banca di Cherasco still relies on.
Broad incumbents
- UniCredit: Major pan-European bank with a strong Italian retail and SME franchise. Overlaps with Banca di Cherasco in retail banking, mortgages, business lending, and investment products, but serves a far broader geography and customer base.
- BPER Banca: One of Italy's largest banking groups with deep roots in the Cuneo area (formerly Cassa di Risparmio di Cuneo). Competes with Banca di Cherasco for retail and SME deposits and loans across Piedmont, but at materially larger scale and with a broader national footprint.
- Intesa Sanpaolo: Italy's largest banking group, dominant across retail, SME, and agribusiness banking nationwide including in Piedmont. Competes with Banca di Cherasco across virtually every product line, but with vastly greater scale, branch density, and digital capabilities.
- Banco BPM: Top-five Italian commercial bank with significant presence in northern Italy. Competes for retail deposits, mortgages, and SME lending in overlapping territories, but operates at substantially greater scale and product breadth.
Emerging players
- Banca Mediolanum: Italian retail bank known for its bancassurance model and proprietary digital channels. Competes with Banca di Cherasco for retail deposits, investment, and pension products, but differentiates through a nationwide network of financial advisors rather than branch-based relationships.
- Illimity Bank: Digital-native Italian bank serving SMEs and retail customers through online channels. Represents the digital-first competitive threat to traditional Piedmont cooperative banks, with materially lower cost-to-serve in routine banking products.
Regional players
- Credem (Credito Emiliano): Mid-sized Italian commercial bank with strong northern Italy presence and a relationship-driven retail and SME model. Similar in spirit to Banca di Cherasco's community banking approach but with broader geographic reach and a more developed private banking franchise.
Direct peers
- Banca d'Alba (BCC di Alba, Langhe e Roero): Cooperative bank (Banca di Credito Cooperativo) headquartered in Alba, directly neighboring Cherasco in the Langhe-Roero territory. Offers an essentially identical mix of retail, business, and agribusiness banking under the same Cassa Centrale group umbrella, making it the closest comparable peer.
- Banca di Asti: Cooperativa di credito serving individuals, families, and SMEs in the Asti area of Piedmont. Operates with the same member-owned BCC model, similar product range (accounts, loans, mortgages, agribusiness), and serves an adjacent wine-and-food territory, making it a near-perfect structural comparable.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Banca di Cherasco social profiles
Digital presenceBanca di Cherasco compliance and trust
Trust signalCompliance2 records
Banca di Cherasco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Banca di Cherasco leadership team
Management profileNumber of profiles
Banca di Cherasco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Banca di Cherasco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Banca di Cherasco
What does Banca di Cherasco do?
Banca di Cherasco is an Italian cooperative bank (Banca di Credito Cooperativo) that provides personal and business banking services including current and deposit accounts, payment cards, personal and business loans, vehicle/equipment long-term leasing (Claris Rent), investment and pension products, insurance distribution, POS acquiring (Hi-POS mini), foreign exchange services, and specialized agribusiness financing. Service delivery is carried out through a network of physical branches in the Piedmont region supplemented by the Inbank digital banking platform.
Is Banca di Cherasco a public or private company?
Banca di Cherasco is a private company. It is classified as management employee owned and is currently operating.
When was Banca di Cherasco founded?
Banca di Cherasco was founded in 1962. It employs 101 to 250 people.
Where is Banca di Cherasco based?
Banca di Cherasco is headquartered in Piedmont, United States, in the North America region.
How does Banca di Cherasco make money?
Three revenue lines are on record. Interest Income is the primary driver. The others are fee-Based Services and long-term Leasing (Claris Rent).
Who are Banca di Cherasco's main competitors?
CheBanca! (Mediobanca) is listed as an others. Broad incumbents are UniCredit, BPER Banca, Intesa Sanpaolo and Banco BPM. Emerging players are Banca Mediolanum and Illimity Bank. Credem (Credito Emiliano) is listed as a regional player. Direct peers are Banca d'Alba (BCC di Alba, Langhe e Roero) and Banca di Asti.
Does Banca di Cherasco have an API?
No public API is recorded for Banca di Cherasco.
What industry is Banca di Cherasco in?
Banca di Cherasco's product category is Cooperative Retail Banking. Its primary akta.pro industry code is FSABAEAF, Cooperative Banks (Member-Owned Commercial/Retail), with a secondary code of FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings). Its NAICS code is 5221 and its SIC code is 6029.