Entrecom

What Entrecom does

Entrecom (legal name: ENTRECOM ENTREPRISES ET COMMUNICATION) is an independent French editorial communication agency founded in 1989 by two journalists and headquartered in Paris (10 rue Maurice Grimaud, 75018), with additional offices in Montreuil and Lyon (the latter also operating as WebUp). The firm operates as a société par actions simplifiée (SAS) with share capital of €158,254, is privately held with no external investors identified, and runs on a small core team supplemented by a partner network of data analysts, UX/UI experts, eco-design specialists, AI trainers, journalists, and podcasters.

The agency's offering is organized around three pillars: Strategy (Narration) for brand platforms, editorial identity, and multichannel storytelling; Production (Créations) for print, digital, audio, and video content produced under eco-socio-conception principles; and Activations for social and digital campaigns, influence and community engagement, and internal/HR marketing. Notable named work spans impact reports (Dalkia), thought-leadership trend books (KPMG Innovation Lab), brand platform redesigns (Block'Out), HR campaigns (Swiss Life), internal video series (Primagaz, Coopérative U), and award-winning annual reports (APEC, TOPCOM d'Or 2020).

Entrecom serves primarily large French enterprises and public institutions — including BNP Paribas, AXA, L'Oréal, Carrefour, Orange, Suez, KPMG, Eramet, FDJ, APEC, and Vallourec — under project-based, customized pricing with multi-year contract cadences. Revenue is generated through professional-services engagements scoped per project; no standardized pricing or public revenue disclosure is available. The agency is pursuing mission-driven governance ("Entreprise à mission" by 2025) and has integrated generative AI tools into its video and audio production workflows.

Name

Entrecom

Legal name

ENTRECOM ENTREPRISES ET COMMUNICATION

Website

https://entrecom.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Entrecom is an independent French editorial communication agency, founded in 1989 and based in Paris, that provides strategy, content production, and activation services to large French enterprises and public institutions across print, digital, audio, and video channels.

Ownership category

akta.pro rank

Product category

Communication and Public Relations Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Miscellaneous Publishing (2741)

akta.pro primary industry

Cause, ESG & Sustainability Communications (MPAAADAL)

akta.pro secondary industry

Sustainability & ESG Consulting (BPAHACAK)

Keywords

• Editorial communication agency
• Brand narrative consulting
• Corporate content production
• Communication strategy services
• Multichannel editorial design

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services - Strategy Consulting: Communication strategy consulting including prospective studies, co-construction workshops, focus groups, SEO audits, competitive benchmarking, and social listening. Custom engagement based on client needs and project scope.
2. Editorial Content Production: Creation of multichannel editorial devices including print (annual reports, integrated reports, ESG reports, magazines, brochures, white papers, trend books), digital (websites, newsletters, social networks), and audio/video (podcasts, reportages, interviews, brand films). Production services billed per project.
3. Activation Campaigns: Social and digital campaigns, community engagement, employee advocacy, web marketing, influence marketing, performance tracking, and physical/digital events. Comprehensive activation projects with deliverables across multiple channels.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Entrecom is an independent editorial communication agency that helps enterprises and institutions design new narratives for their brands. It delivers three integrated service pillars: Stratégie (Narration) for brand platforms, editorial identity, and storytelling strategy; Production (Créations) for multimedia content including websites, annual reports, magazines, podcasts, newsletters, and brand films; and Activations for social, digital, and influence campaigns as well as community and employee engagement programs.

Product overview

Entrecom is an independent editorial communication agency founded in 1989, specializing in creating new narratives for brands. The agency operates as a single unified service offering organized around three core pillars: Production (Créations) for multimedia content creation including websites, print, video, audio, and brand films; Stratégie (Narration) for brand platform development, editorial identity, and storytelling; and Activations for campaigns, influence marketing, and community engagement. Notable named sub-products include the Dalkia Impact Report, KPMG Innovation Lab Trends Book, Block'Out Brand Identity redesign, and the Swiss Life HR Campaign. The agency integrates digital, social media, HR marketing, and AI capabilities to serve its clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Stratégie (Narration) Strategic communication consulting including brand platform development, editorial identity and design, multichannel content strategy, prospective studies, co-construction workshops, focus groups, SEO audits, competitive benchmarking, and social listening to build meaningful narratives for brands. Targeted at enterprises, institutions, and CSR-focused organizations.
• Production (Créations) Multimedia editorial content production including print (annual reports, integrated reports, ESG reports, magazines, brochures, white papers, trend books), digital (websites, newsletters, social networks), and audio/video (podcasts, reportages, interviews, brand films), produced under eco-socio-conception principles. Targeted at large enterprises and public institutions.
• Activations Activation services spanning social and digital campaigns, web marketing, influence marketing, community management, HR marketing, employee advocacy, performance tracking, and physical or digital events for community engagement. Targeted at enterprises and institutions seeking audience engagement programs.

Quantifiable outcome

• 90% client satisfaction rate achieved for FDJ engagement program
• +2 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core, significant and minor.

• EcoprodcoreStrategic or Co-development Partner · 1 January 2024Entrecom joined Ecoprod in 2024, reinforcing the agency's commitment to eco-production practices in video and audiovisual content. The certification in eco-production strengthens the agency's ability to advise clients on reducing environmental impact.
• APF France HandicapsignificantStrategic or Co-development Partner · 1 January 2021Partnership established in 2021 enabling nine people with disabilities to join Entrecom's audiovisual production teams. These individuals received training and support for two years as part of the agency's commitment to inclusion and social responsibility.
• La maison de la ConversationcoreStrategic or Co-development Partner · 1 January 2021Third-place initiative opened by Entrecom in 2021 in Paris's 18th arrondissement to recreate social connection in an underserved neighborhood. Represents the agency's commitment to responsible business practices and social impact beyond client work.
• CAP FIBREminorOthersProject-based collaboration for communication materials supporting fiber optic network deployment in rural areas of Nord and Pas-de-Calais regions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Havas Paris: Paris headquarters of Havas, one of France's largest communications groups spanning advertising, PR, and content. Directly comparable as a France-anchored full-service communications agency serving large enterprises and institutions.
• Publicis Consultants: Publicis Groupe's corporate communications and PR arm in France. Comparable as a French corporate communications and content agency serving enterprise and institutional clients across strategy, editorial, and activation.
• Edelman France: Paris office of global communications firm Edelman, focused on corporate communications, brand, and ESG/sustainability storytelling. Comparable on enterprise PR and editorial content production for large French and international clients.
• TBWA\Paris: Paris office of TBWA\, the global creative network, offering brand strategy, content, and activation. Comparable on enterprise brand storytelling and editorial content production for major French clients.
• FleishmanHillard Paris: Paris office of global PR network FleishmanHillard (Omnicom). Comparable as a corporate communications agency serving French enterprise and institutional clients with strategy, content, and activation offerings.
• Ogilvy Paris: Paris hub of global agency Ogilvy, offering brand strategy, advertising, PR, and content production. Comparable on enterprise communications and multichannel content for major French and global brands.
• BETC: Paris-based creative agency within Havas network known for brand platforms and integrated campaigns. Comparable on brand storytelling and multichannel content production for major French enterprises.

Direct peers

• Hopscotch: Independent French PR and communications agency headquartered in Paris, focused on corporate, public affairs, and editorial communications. Closest comparable by size, independence, and service mix to Entrecom.
• Wellcom: Independent French PR and communications agency with offices in Paris and Lyon, serving enterprise and institutional clients. Closely comparable in scope (strategy, content, activation) and France-centric mid-market positioning.

Emerging players

• Citoyen Optimum: French communications agency specialized in CSR, ESG, and sustainability communications. Comparable as a smaller French peer with a similar responsible/ESG communications positioning to Entrecom's eco-socio-conception offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/entrecom
• YouTubevimeo.com/entrecom
• LinkedInlinkedin.com/company/entrecom
• Instagraminstagram.com/entrecom.agence

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Entrecom