Buena Vista Regional Medical Center

What Buena Vista Regional Medical Center does

Buena Vista Regional Medical Center (BVRMC) is a non-profit Critical Access Hospital located in Storm Lake, Iowa, licensed for 25 acute care beds and 10 behavioral health beds and operating as part of the UnityPoint Health system since April 2013. The hospital provides 80+ inpatient and outpatient services across 20+ specialty clinics staffed by 50+ specialists and 11 primary care physicians, covering emergency care, obstetrics (First Embrace, ~360 births per year), general and orthopedic surgery, diagnostic imaging (3D mammography, 3T MRI, PET/CT), oncology and infusion, rehabilitation, respiratory therapy, and geriatric behavioral health. Its Hope Harbor unit delivers psychiatric services via telehealth to over 70 nursing homes across Iowa, extending the behavioral health footprint well beyond the immediate catchment. Complementary non-clinical operations include a locally owned retail pharmacy, a fitness and health center with subscription memberships, and a 501(c)(3) foundation supporting fundraising and the AWARE cancer patient assistance program.

Revenue is generated primarily through fee-for-service patient care across inpatient, outpatient, and emergency settings with Medicare and Medicaid participation, supplemented by retail pharmacy transactions, fitness memberships, cafeteria services, and charitable donations channeled through the Buena Vista Regional Healthcare Foundation. Distribution is direct: the main Storm Lake campus, an on-site specialty clinic, a separate general surgery office, and the BVRMC Pharmacy, with central scheduling and a 24/7 emergency department. The hospital is governed by a Board of Trustees chaired by Richard Lampe under CEO Steven "Rob" Colerick, with FY2024-2025 audited financials reporting $119.8M in total assets, $62.7M in current assets, and $33.7M in payroll and benefits for a workforce of approximately 400 employees drawn from 47 communities. As a non-profit community hospital rather than a venture-backed or public company, there are no equity funding rounds, M&A transactions, or AI/ML capability disclosures to assess.

Name

Buena Vista Regional Medical Center

Legal name

Buena Vista Regional Medical Center

Website

https://bvrmc.org

Company type

Private

Founded year

1951

Operating status

Operating

Headcount range

101–250 employees

Short description

Buena Vista Regional Medical Center is a non-profit 25-bed Critical Access Hospital in Storm Lake, Iowa, affiliated with UnityPoint Health and serving 47 communities across northwest Iowa with 80+ inpatient and outpatient services, specialty clinics, and telehealth behavioral health.

Ownership category

akta.pro rank

Product category

Rural Hospital Healthcare Services

NAICS

General Medical and Surgical Hospitals (6221)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062)

akta.pro industry

PRIMARYHLAFAAAG

Critical Access & Rural Hospitals

Healthcare & Life Sciences/Healthcare Providers & Systems/Acute Care Hospitals & Health Systems

Keywords

• Critical access hospital
• Rural healthcare services
• Obstetrics and maternity
• Diagnostic imaging services
• Behavioral health treatment

Headquarters

HQ city

Storm Lake

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Patient Care Services: Hospital provides general medical and surgical care for inpatient, outpatient, and emergency room patients. BVRMC participates in Medicare and Medicaid programs.
2. Pharmacy Services: BVRMC Pharmacy provides prescription services, located in the Specialty Clinic, open to the public
3. Fitness & Health Center Memberships: Fitness center offering single and family memberships with personal training and group fitness classes
4. Foundation Donations: Buena Vista Regional Healthcare Foundation accepts donations to support hospital equipment and services

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Buena Vista Regional Medical Center is a 25-bed Critical Access Hospital licensed for 10 behavioral health beds, providing comprehensive inpatient, outpatient, and 24/7 emergency medical and surgical care to residents of Storm Lake and surrounding northwest Iowa communities. Core service lines include First Embrace Obstetrics, Surgical Services, Diagnostic Imaging (3D mammography, MRI, PET/CT), Oncology & Infusion, Orthopedics, Hope Harbor Behavioral Health, Rehabilitation, Respiratory Therapy, Laboratory, Cardiac Rehabilitation, and a retail Pharmacy. The hospital participates in Medicare and Medicaid and operates as part of the UnityPoint Health system.

Product overview

Buena Vista Regional Medical Center is a 25-bed critical access hospital offering a comprehensive portfolio of inpatient and outpatient healthcare services. The hospital provides core clinical services including First Embrace Obstetrics (award-winning birthing center with ~360 births/year), BVRMC Pharmacy (locally owned retail pharmacy), Orthopedics (through Northwest Iowa Bone, Joint and Sports Surgeons), Surgical Services, Diagnostic Imaging (X-ray, 3D mammography, CT, MRI, PET/CT, nuclear medicine), Oncology & Infusion Center, Hope Harbor (geriatric behavioral health via telehealth), Emergency Care, Critical Care, Laboratory, Cardiac Rehabilitation, and Respiratory Therapy. Additional services include Rehabilitation Services (PT, OT, Speech, Aquatic therapy), Diabetes Education, Home Care & Hospice, SHIIP insurance counseling, and a Specialty Clinic with 20+ visiting specialists. Digital offerings include MyChart patient portal and My Web Nursery for birth announcements. The hospital operates a Fitness & Health Center open to the community, and is supported by the Buena Vista Regional Healthcare Foundation for fundraising and the AWARE Fund for cancer patient support.

Differentiator

Problem solved

Functional benefit

Brands

• First Embrace Obstetrics: Award-winning obstetrics department delivering approximately 360 births per year with continuum of care from pregnancy to birth follow up
• Hope Harbor
• AWARE Fund
• BVRMC Pharmacy
• Young At Heart
• Buena Vista Regional Healthcare Foundation
• BVRMC Auxiliary

Products and services

• First Embrace Obstetrics Award-winning obstetrics department providing continuum of care from pregnancy through birth follow-up, with the Cuddles Infant Protection System, skin-to-skin delivery options, certified staff, and lactation and breastfeeding support.
• BVRMC Pharmacy Storm Lake's only locally owned retail pharmacy, located in BVRMC's Specialty Clinic, offering prescription services, free in-town delivery, immunizations, and medication packaging.
• Orthopedics (Northwest Iowa Bone, Joint and Sports Surgeons) Hospital outpatient department of BVRMC providing orthopedic surgery, total joint replacement, sports medicine, arthroscopic surgery, hand surgery, foot surgery, and fracture treatment.
• Buena Vista General Surgery General surgery services by Dr. John Armstrong and Dr. Jason Dierking, including colonoscopy/gastroscopy, breast biopsy/mastectomy, endoscopy, laparoscopic abdominal surgery, hernia repair, thyroid procedures, urological procedures, vasectomy, and anorectal care.
• Diagnostic Imaging Comprehensive imaging services including X-ray, 3D digital mammography with stereotactic breast biopsy, diagnostic ultrasound, CT/CTA imaging, low dose CT lung screening, bone densitometry, MRI/MRA imaging, nuclear medicine, and PET/CT imaging.
• Hope Harbor Behavioral Health Outpatient behavioral health unit specializing in medical management of psychiatric disorders for the older population through telehealth and in-person clinics, serving over 70 nursing homes across Iowa.
• Oncology & Infusion Center Community-based hematology and oncology care with infusion treatments for cancer, MS, rheumatoid arthritis, Crohn's disease, blood transfusions, Kisunla (Alzheimer's), and Tepezza (thyroid eye disease), collaborating with the June E. Nylen Cancer Center.
• Fitness & Health Center Community fitness facility offering personal training, over 25 group fitness classes per week, online personal training through an app, and single and family memberships.
• Emergency Care 24/7 emergency department providing care for patients with urgent and life-threatening conditions, with triage to ensure the most critical patients are treated first.
• Rehabilitation Services Physical therapy, occupational therapy, speech therapy, and aquatic therapy including balance, cognitive retraining, industrial rehabilitation, lymphedema therapy, pediatric therapy, sports rehabilitation, stroke rehabilitation, and wound care.
• Respiratory Therapy Cardio-pulmonary services including pulmonary function testing, breathing treatments, oxygen therapy, ventilator care, EKG, stress testing, Holter monitoring, and sleep studies.
• Laboratory Services 24/7 testing and analysis of blood and body fluids to help diagnose conditions and guide treatment.
• Critical Care Unit Advanced monitoring and specialized care for patients who need close observation and support from a highly trained team.
• Cardiac Rehabilitation Medically supervised program for individuals recovering from heart attack, surgery or procedure, focusing on exercise, education and support to build strength and improve heart health.
• Diabetes Education Education and support services helping patients understand diabetes, monitor blood sugar, manage medications, and make healthy lifestyle choices.
• Home Care & Hospice Home care and hospice services provided through partnerships with UnityPoint at Home, Buena Vista County Health and Home Care, and other regional providers.
• Specialty Clinic Regional specialist services including cardiology, dermatology, ENT, neurology, OB/GYN, oncology, orthopedics, psychiatry, urology, and vascular/interventional services provided by 20+ visiting specialists.
• Childbirth Classes Two-week sessions taught by BVRMC Maternal Newborn Educators covering labor and delivery, breastfeeding, and newborn care.
• SHIIP (Senior Health Insurance Information Program) Free, confidential, objective counseling service helping people with Medicare understand their health insurance options.

Quantifiable outcome

• 5-star patient recommendation rating from HCAHPS survey
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• UnityPoint HealthcoreStrategic or Co-development Partner · 1 April 2013BVRMC joined UnityPoint Health (formerly Iowa Health System) in April 2013, becoming part of a larger integrated health system network that provides enhanced resources and coordination of care.
• June E. Nylen Cancer CentercoreStrategic or Co-development PartnerBVRMC Oncology & Infusion Center works alongside the June E. Nylen Cancer Center to bring comprehensive medical oncology services and access to clinical trials to local patients.
• Northwest Iowa Bone, Joint and Sports SurgeonscoreStrategic or Co-development PartnerNWIA Bone, Joint and Sports Surgeons is a hospital outpatient department of BVRMC, providing orthopedic surgery, total joint replacement, sports medicine, arthroscopic surgery, hand surgery, foot surgery, and fracture treatment since 1977.
• LifeServe Blood BankminorOthersLifeServe Blood Bank serves the entire region for community blood drives held at St. Mark Lutheran Church in Storm Lake, providing blood donation services to support the local blood supply.
• UnityPoint at HomeminorOthersUnityPoint at Home provides home care services, operating from the Storm Lake location with contact at 712.749.2741.
• Plains Area Mental HealthminorOthersMental health referral partner providing services with 24/7 crisis line at 1.800.325.1192 for community mental health services.
• Seasons CenterminorOthersMental health referral partner providing services at 1.800.242.5101 for behavioral health services.
• United Community Health CenterminorOthersUnited Community Health Center provides behavioral health services at 712.213.0109, collaborating with BVRMC on mental health services.
• UnityPoint Health - Berryhill CenterminorOthersUnityPoint Health Berryhill Center for Mental Health referral partner at 1.800.482.8305.

Scale indicators21 records

Recent moves13 records

Expansion highlights5 records

Broad incumbents

• MercyOne: MercyOne is a large Catholic-affiliated health system serving Iowa and neighboring states with a broad network of hospitals, clinics, and home care — a major Iowa competitor and comparable non-profit community-hospital operator that overlaps BVRMC's northwest Iowa service area.
• Sanford Health: Sanford Health is one of the largest rural health systems in the United States, operating critical access and community hospitals across the upper Midwest with comparable rural service models, telehealth infrastructure, and specialty outreach programs relevant to BVRMC.
• Trinity Health: Trinity Health is a large national Catholic non-profit health system operating hospitals across multiple states including the Midwest, providing a comparable scale of community hospital operations, non-profit governance, and specialty outreach programs.
• Avera Health: Avera Health is a regional Catholic health system headquartered in Sioux Falls, South Dakota, operating critical access and community hospitals across the Dakotas, Minnesota, Iowa, and Nebraska with similar rural Midwest footprint and eCARE telehealth services that parallel BVRMC's Hope Harbor.
• UnityPoint Health: UnityPoint Health is the parent system of BVRMC and one of the largest non-profit health systems in the Midwest, operating hospitals, clinics, and home care across Iowa, Illinois, and Wisconsin — providing system-level resources, shared services, and the structural context in which BVRMC operates.
• CHI Health: CHI Health is a regional Catholic health system operating across Nebraska and western Iowa, providing similar community hospital, primary care, and specialty services to rural and mid-sized markets comparable to BVRMC's profile.
• Mayo Clinic Health System: Mayo Clinic Health System operates community hospitals and clinics across the upper Midwest including Iowa, providing specialty referral services and primary care to rural markets that compete with or complement BVRMC's northwest Iowa catchment.

Direct peers

• Spencer Hospital: Spencer Hospital is a regional critical access hospital in nearby Spencer, Iowa, serving the same northwest Iowa/Rock River region with comparable bed counts, CAH-style operations, and rural community service profile as BVRMC.
• Lakes Regional Healthcare: Lakes Regional Healthcare is a critical access hospital in Spirit Lake, Iowa, offering comparable rural Iowa inpatient, outpatient, and specialty services to a similar small-town catchment, making it a direct operational peer to BVRMC.
• Iowa Specialty Hospital & Clinics: Iowa Specialty Hospital operates multiple campuses in north-central Iowa (Belmond, Clarion, Garner) delivering critical access and specialty care to rural communities with a similar community-hospital model and CAH-style footprint as BVRMC.

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BVRMC-126383980736138
• LinkedInlinkedin.com/company/buena-vista-regional-medical-center

Compliance18 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Buena Vista Regional Medical Center