Mutual Trading
Mutual Trading Co., Inc. imports, distributes, and supplies Japanese food products, alcoholic beverages, and restaurant equipment to US foodservice operators and retailers, serving as the primary US distributor for 62+ sake breweries and operating the longest-running Japanese foodservice trade show outside Japan.
- Company typePrivate
- Founded1926
- HeadquartersEl Monte, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Mutual Trading does
Mutual Trading Co., Inc. is a privately held California corporation founded in 1926 (firmographic) and headquartered in Los Angeles, with additional operations in El Monte, New York, and Hawaii. The company specializes in the import, export, distribution, and manufacturing of Japanese food products, alcoholic beverages, and restaurant supplies for US foodservice operators and retailers. Its product portfolio is organized across three core categories: alcoholic beverages (sake, shochu, Japanese craft beer/Ji-Beer, and Japanese wines), food products (seasonings, noodles, miso, seafood, nori, sushi wrappers, and specialty ingredients), and restaurant supplies (kitchen equipment, cookware, glassware, and disposables). Sub-brands include MTC Sake, MTC Wagyu (direct-sourced Miyazaki A5 wagyu), and ULTS Seafood.
The company operates specialized cold-chain logistics for its proprietary ULTS (Ultra-Low Temperature Seafood) technology, which preserves seafood at -60°F in partnership with Onsui Co., Ltd., using the CAS (Cell-Alive-System) to maintain K-Values of 3-6% upon thawing. Mutual Trading serves as the primary US distributor for over 62 Japanese sake breweries including Dassai, Hakkaisan, Kikusui, and Tengumai, alongside other suppliers such as Honda Shouten, Tsukiji Masamoto, Miyazaki beef producers, and Sun Noodle. Customers include Japanese restaurants, izakayas, ramen shops, sushi bars, supermarket chains (Whole Foods, Marukai, Tokyo Central), and Japanese grocery retailers.
Mutual Trading generates revenue through B2B wholesale markup on imported goods, with three primary revenue streams: B2B distribution of Japanese food products, B2B distribution of alcoholic beverages, and restaurant supplies distribution. The company maintains a 364-page product catalogue, an online customer portal for account management, and hosts the annual Japanese Food & Restaurant Expo in Los Angeles and New York, which is the longest-running Japanese foodservice trade show outside Japan and draws over 4,200 attendees with 130 exhibitors. Supporting services include the Sake School of America and MTC Kitchen culinary training facility. The go-to-market motion is event-driven and relationship-based, anchored by direct B2B sales and annual trade show programming rather than digital acquisition channels.
Mutual Trading firmographics
Firmographics- Name
- Mutual Trading
- Legal name
- Mutual Trading Co., Inc.
- Website
- https://lamtc.com
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Mutual Trading Co., Inc. imports, distributes, and supplies Japanese food products, alcoholic beverages, and restaurant equipment to US foodservice operators and retailers, serving as the primary US distributor for 62+ sake breweries and operating the longest-running Japanese foodservice trade show outside Japan.
- Ownership category
- akta.pro rank
Mutual Trading industry classification
Industry- Product category
- Japanese Food & Beverage Distribution
- NAICS
- Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820), Fish and Seafood Merchant Wholesalers (42446), Meat and Meat Product Merchant Wholesalers (42447)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Import/Export Broadline Foodservice Distributors (AFAIAAAH)
- akta.pro secondary industries
- Ethnic & International Foods Wholesale Distribution (CRAOAAAJ), Beverage Import/Export & Cross-Border Wholesale (AFAIAGAL), Sake, Soju & Other Asian Alcoholic Beverages Producers & Brands (CRADAIAF)
Keywords
Where Mutual Trading is headquartered
LocationHeadquarters
- HQ city
- El Monte
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Mutual Trading business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- B2B Distribution of Japanese Food Products: Mutual Trading imports, exports, distributes and manufactures Japanese food products and alcoholic beverages, selling to retailers and foodservice customers. Revenue is generated through markup on imported goods sold at wholesale to business customers.
- B2B Distribution of Alcoholic Beverages: Distribution of sake, shochu, Japanese beer, and wine to foodservice establishments and retailers. The company serves as the primary US distributor for numerous Japanese breweries.
- Restaurant Supplies Distribution: Distribution of restaurant equipment, kitchen supplies, tableware, and specialty items to Japanese restaurants and foodservice operators.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Mutual Trading product offering
Product offeringCore offering
Mutual Trading imports, exports, manufactures, and distributes authentic Japanese food products, alcoholic beverages (sake, shochu, Japanese craft beer/Ji-Beer, and wines), and restaurant supplies to US-based foodservice operators and retailers. The company sources directly from 130+ Japanese suppliers, including premium wagyu beef growers in Miyazaki and 60+ sake breweries, and distributes through its warehouse and cold-chain logistics network across the United States.
Product overview
Mutual Trading is a premier Japanese food, alcoholic beverage, and restaurant supply specialist. The company operates as a distribution and import business with a unified portfolio comprising three core product categories: Alcoholic Beverages (sake, shochu, Japanese craft beer/Ji-Beer, and Japanese wines), Food Products (seasonings, noodles, seafood, nori, and specialty items), and Restaurant Supplies (kitchen equipment, glassware, servingware, and disposables). Supporting products include MTC Sake (their branded sake collection), MTC Wagyu (premium beef), and ULTS Seafood (ultra-low temperature processed seafood). Services include an annual Japanese Food & Restaurant Expo, the Sake School of America, and MTC Kitchen culinary training. The company distributes to retailers and foodservice customers across the United States, maintaining warehouse locations in Los Angeles, New York, and Hawaii.
Differentiator
Problem solved
Functional benefit
Brands
- MTC Wagyu: MTC Wagyu refers to the company's wagyu beef product line, described as 'Redefining Wagyu for Professional Kitchens'.
- ULTS Seafood
Products and services
- MTC Sake Premium Japanese sake imported and distributed by Mutual Trading, featuring over 200 varieties sourced from various breweries across Japan. Targeted at foodservice operators and retailers seeking authentic premium sake offerings.
- ULTS (Ultra Low Temperature Seafood) Super-frozen Japanese seafood preserved at -60°F using proprietary ULTS and CAS (Cell-Alive-System) technology, delivering 'fresher than fresh' quality with K-Value of 3-6% upon thawing. Sourced from Japan and targeted at professional sushi restaurants and Japanese foodservice operators.
- MTC Wagyu Premium Japanese wagyu beef sourced directly from Miyazaki growers, maintaining consistent A5 grade marbling quality. Targeted at professional kitchens requiring high-grade wagyu beef with championship-tier pedigree (consecutive Beef Olympics wins).
- Alcoholic Beverages Full range of Japanese alcoholic beverages distributed by Mutual Trading, including sake, shochu, Japanese craft beer (Ji-Beer), and Japanese wines sourced from dozens of Japanese breweries. Sold wholesale to foodservice operators and retailers across the United States.
- Food Products Japanese food ingredients including seasonings, noodles, miso, nori, sushi wrappers, soup bases, tamago yaki, and specialty items imported and distributed wholesale to foodservice operators and retailers in the US.
- Restaurant Supplies Restaurant and kitchen equipment, cookware, servingware, glassware (including Kimoto Tokyo sake tasting glasses and Minoyaki ceramic cups), chopsticks, uniforms, cleaning supplies, and disposable containers distributed wholesale to Japanese restaurants and foodservice operators.
- Sake School of America Educational institution providing sake training and certification for industry professionals, foodservice staff, and sake enthusiasts in the United States.
- MTC Kitchen Restaurant and culinary training facility operated by Mutual Trading in Los Angeles, providing hands-on training for chefs and foodservice professionals in Japanese cuisine preparation.
Quantifiable outcome
- ULTS seafood maintains K-Value of 3-6% upon thawing, equivalent to fish immediately after rigor-mortis, compared to 36-48 hours post-harvest for fresh flown alternatives
Companies that use Mutual Trading
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Mutual Trading technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Mutual Trading partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Honda ShoutencoreMutual Trading serves as the primary US distributor for Honda Shouten, a renowned sake brewery. Chairman Takeyoshi Honda, founder and charter President of the Ginjo Association, is a regular presenter at Mutual Trading's annual Expo seminars. Honda Shouten is the foremost expert on Yamadanishiki sake rice cultivation.
- Tsukiji MasamotocoreTsukiji Masamoto is one of Japan's premier knife makers founded in 1845. Misao Hirano, 7th-generation owner, is a regular presenter at Mutual Trading Expo, offering knife sharpening lectures and demonstrating fine Japanese cutlery. The partnership features exclusive knife sales at the expo.
- Onsui Co., Ltd.coreOnsui developed the Cho-Rei-Kun Hamachi super-frozen technology that enables 'fresher than fresh' quality seafood. Their technology achieves 99% bleeding rate, super-frozen storage at -58F degrees, and maintains K-Value of 3-6% upon thawing equivalent to fish immediately after rigor-mortis.
- Miyazaki Beef ProducerscoreMutual Trading sources Miyazaki beef direct from Miyazaki growers, ensuring consistent A5 grade marbling quality. Miyazaki beef won consecutive championships at the Beef Olympics in Japan. The partnership enables US restaurants to access premium Japanese wagyu beef.
- Saké breweries (62+ breweries)coreMutual Trading serves as US distributor for over 62 Japanese sake breweries including Dassai, Hakkaisan, Kikusui, Tengumai, and many others. The company pours over 236 sake, shochu, ji-beer, and wines at their annual Expo.
- Sun NoodleminorSun Noodle is a ramen noodle supplier featured at Mutual Trading's Expo. George Kao, Director of Sales for Sun Noodle, presents seminars on ramen noodles at the Expo. Sun Noodle is a family-owned third generation ramen noodle company founded in Honolulu, Hawaii.
- Culinary Institute of America at GreystoneminorMaster Sommelier Bob Bath, Professor of Wine & Beverage Studies at CIA Greystone, is a regular seminar presenter at the Mutual Trading Expo, providing education on sake sales and food pairing for American audiences.
- New York Mutual TradingminorNew York Mutual Trading operates as an affiliated distribution operation in the Eastern United States. George Kao previously worked for New York Mutual Trading before joining Sun Noodle.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Mutual Trading competitors and assessment
Company assessmentDirect peers
- JFC International: JFC International is the largest North American distributor of Japanese and Asian food products, offering the most directly comparable product portfolio, supplier relationships, and foodservice customer base to Mutual Trading.
- Nishimoto Trading Co. (Wismettac Asian Foods): Wismettac/Nishimoto is a major Japanese food import and distribution group with extensive US foodservice operations, offering a near-identical mix of imported Japanese ingredients, sake, and restaurant supplies.
- True World Foods: True World Foods specializes in Japanese and sushi-grade seafood distribution to US restaurants and retailers, directly overlapping with Mutual Trading's ULTS seafood and Japanese foodservice offering.
- Fortune Fish & Gourmet: Fortune Fish & Gourmet is a specialty seafood and gourmet/ethnic foods distributor serving US foodservice, with overlapping customers in Japanese and premium-Asian restaurant segments.
Regional players
- Mutual Fish Company: Mutual Fish is a Pacific Northwest-based Japanese and Asian seafood distributor with comparable product mix but a regional geographic focus rather than Mutual Trading's broader Western-US distribution.
Broad incumbents
- Sysco Corporation: Sysco is the largest US broadline foodservice distributor and has been steadily expanding its Asian/Japanese SKU portfolio, positioning it as a credible incumbent competitor for mid-market Japanese restaurant accounts.
- US Foods: US Foods is a top-tier US broadline foodservice distributor with growing ethnic and Asian categories, competing for the same restaurant accounts as Mutual Trading via scale and one-stop-shop convenience.
- Suntory Holdings: Suntory is a major Japanese alcoholic beverage producer (whisky, beer, RTD) with its own US distribution arm, overlapping with Mutual Trading's sake and Japanese beer business at the supplier and brand level.
Others
- Yamasa Corporation: Yamasa is a Japanese soy sauce, miso, and seasoning manufacturer supplying US foodservice and retail; it is comparable as a Japanese-branded supplier feeding into the same downstream restaurant customers.
Emerging players
- Sun Noodle: Sun Noodle is a US-based Japanese ramen noodle manufacturer and Expo participant; it is comparable as a specialized supplier within the Japanese foodservice ecosystem that Mutual Trading distributes to and partners with.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Mutual Trading social profiles
Digital presenceMutual Trading compliance and trust
Trust signalCompliance2 records
Mutual Trading financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mutual Trading leadership team
Management profileNumber of profiles
Mutual Trading funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mutual Trading M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mutual Trading
What does Mutual Trading do?
Mutual Trading imports, exports, manufactures, and distributes authentic Japanese food products, alcoholic beverages (sake, shochu, Japanese craft beer/Ji-Beer, and wines), and restaurant supplies to US-based foodservice operators and retailers. The company sources directly from 130+ Japanese suppliers, including premium wagyu beef growers in Miyazaki and 60+ sake breweries, and distributes through its warehouse and cold-chain logistics network across the United States.
Is Mutual Trading a public or private company?
Mutual Trading is a private company. It is classified as unknown and is currently operating.
When was Mutual Trading founded?
Mutual Trading was founded in 1926. It employs 251 to 500 people.
Where is Mutual Trading based?
Mutual Trading is headquartered in El Monte, United States, in the North America region.
How does Mutual Trading make money?
Three revenue lines are on record. B2B Distribution of Japanese Food Products are the primary driver. The others are B2B Distribution of Alcoholic Beverages and restaurant Supplies Distribution.
Who are Mutual Trading's main competitors?
Direct peers on record are JFC International, Nishimoto Trading Co. (Wismettac Asian Foods), True World Foods and Fortune Fish & Gourmet. Mutual Fish Company is listed as a regional player. Broad incumbents are Sysco Corporation, US Foods and Suntory Holdings. Yamasa Corporation is listed as an others. Sun Noodle is listed as an emerging player.
Does Mutual Trading have an API?
No public API is recorded for Mutual Trading.
What industry is Mutual Trading in?
Mutual Trading's product category is Japanese Food & Beverage Distribution. Its primary akta.pro industry code is AFAIAAAH, Import/Export Broadline Foodservice Distributors, with a secondary code of CRAOAAAJ, Ethnic & International Foods Wholesale Distribution. Its NAICS code is 424820 and its SIC code is 5180.