Amesti

What Amesti does

Amesti is a Chilean manufacturer and direct-to-consumer retailer of ecological residential heating appliances, headquartered in an industrial park in Colina, Santiago, and serving individual homeowners across Chile. Founded approximately in 1985 and operating under the tagline 'Calor que Acoja, Diseño que Atrae,' the company has built a 40-year brand around sustainable home heating using wood- and pellet-based combustion rather than fossil fuels or electric heating.

The product portfolio spans wood stoves (Estufas a Leña), automated pellet stoves (Estufas a Pellet), wood-burning cookstoves (Cocinas a Leña), fireplace inserts (Chimeneas Insert), central heating systems (Calefacción Central), outdoor grills (Parrillas y Patio), and supporting accessories and replacement parts. Specific models range from a CLP 569,900 Rondo 490 wood stove to premium-tier offerings such as the Italian-design Pellet Italy 8100 Plus and the Classic 600 line. Core technology centers on high-efficiency ecological combustion and design-forward appliance engineering; there is no proprietary AI, software platform, or digital control layer disclosed.

Amesti operates a direct-to-consumer model through its Shopify-based e-commerce storefront (amesti.cl), with nationwide delivery fulfilled by Starken courier and a 12 interest-free installment option via Webpay. Last-mile installation and after-sales service are handled by an authorized-technician network distributed across Chile's regions (over ten named technicians identified in available data). The company is privately held, has 51-100 employees, no disclosed external funding, no subsidiaries, and no public listing. Revenue derives from one-time hardware purchases supplemented by an aftermarket stream of accessories, replacement parts, and installation services on the installed base.

Name

Amesti

Legal name

Amesti

Website

https://amesti.cl

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

51–100 employees

Short description

Amesti is a Chilean manufacturer and direct-to-consumer retailer of ecological wood and pellet home heating appliances, serving residential homeowners across Chile through its e-commerce storefront and authorized-technician installation network, with a forty-year operating history.

Ownership category

akta.pro rank

Product category

Home Heating Equipment

NAICS

Household Appliance Manufacturing (3352), Major Household Appliance Manufacturing (33522), Small Electrical Appliance Manufacturing (335210)

SIC

Heating Equipment, Except Electric & Warm Air Furnaces (3433), Household Appliances (3630), Electric Housewares & Fans (3634)

akta.pro primary industry

Kitchen & Cooking Major Appliance Retail (Ranges, Ovens, Cooktops, Microwaves) (CRACACAA)

akta.pro secondary industry

Outdoor & Specialty Major Appliance Retail (Outdoor Kitchens, Grills, Ice Makers) (CRACACAG)

Keywords

• Wood burning stoves
• Pellet heating systems
• Ecological home heating
• Wood cookstoves
• Central heating solutions

Headquarters

HQ city

Santiago

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Direct sales of ecological heating products including wood stoves, pellet stoves, cookstoves, fireplaces, and central heating systems to residential consumers throughout Chile.
2. Accessories and Replacement Parts: Sales of accessories and replacement parts for all product lines, providing ongoing revenue from existing customer base.
3. Installation Services: Professional installation services provided through network of authorized technicians across Chile.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Amesti designs, manufactures, and sells ecological wood-burning stoves, pellet stoves, wood cookstoves, fireplace inserts, central heating systems, and outdoor grills to residential consumers in Chile. The portfolio is complemented by accessories, replacement parts, and a network of authorized technicians providing installation services nationwide.

Product overview

Amesti is a Chilean company with 40 years of experience specializing in ecological heating solutions. The company offers a comprehensive portfolio of sustainable heating and cooking products centered around wood and pellet fuels. The core product lines include wood stoves (Estufas a Leña), pellet stoves (Estufas a Pellet), wood cookstoves (Cocinas a Leña), fireplace inserts (Chimeneas Insert), and central heating systems (Calefacción Central), complemented by outdoor products (Parrillas y Patio), installation services (Cañones e Instalación), accessories, and replacement parts. The company positions itself as a provider of high-tech and cutting-edge design heating solutions with a focus on sustainable warmth ("Calor que Acoja, Diseño que Atrae"). Products are sold through their e-commerce platform with delivery throughout Chile and backed by authorized technical support networks.

Differentiator

Problem solved

Functional benefit

Products and services

• Estufas a Leña (Wood Stoves) Ecological wood-burning stoves that provide sustainable home heating using traditional firewood as fuel, designed for residential use in Chile.
• Estufas a Pellet (Pellet Stoves) Eco-friendly pellet-burning stoves that offer automated heating with compressed wood or biomass pellets as fuel for residential customers.
• Cocinas a Leña (Wood Cookstoves) Traditional wood-burning cookstoves that combine home heating with cooking functionality for sustainable household use in residential settings.
• Chimeneas Insert (Fireplace Inserts) Inserts designed to be installed into existing fireplaces to improve efficiency and convert traditional fireplaces into ecological heating systems for residential customers.
• Calefacción Central (Central Heating) Central heating solutions for whole-home heating needs, providing sustainable warmth through various ecological fuel sources for residential customers.
• Parrillas y Patio (Grills and Patio) Outdoor cooking and patio heating products including grills and related outdoor equipment for residential outdoor spaces.
• Cañones e Instalación (Cannons and Installation Services) Heating cannon units and professional installation services for proper setup of heating systems throughout Chile, delivered via authorized technician network.
• Repuestos (Replacement Parts) Original replacement parts and components for maintaining and repairing Amesti heating products, sold directly to existing customers.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• HearthStone Quality Home Heating: US-based wood and pellet stove manufacturer focused on residential heating. Comparable product range in the ecological heating category with similar sustainability messaging and direct-to-consumer distribution.
• Ecoforest: Spanish manufacturer specializing in pellet stoves and biomass heating systems for residential use. Comparable sustainability positioning and automated pellet technology, with similar mid-market European consumer focus.
• Traeger: US-based leader in pellet grills, blending pellet fuel technology with outdoor cooking. Comparable pellet-fuel technology and direct overlap with Amesti's Parrillas y Patio outdoor grill category.

Direct peers

• Bosca: Bosca is one of Chile's largest wood stove and fireplace manufacturers with a nearly identical product portfolio (wood stoves, pellet stoves, cookstoves, fireplaces). It is the closest direct competitor to Amesti in the Chilean residential heating market, competing on the same channels and consumer base.
• Salamandra Chile: Chilean distributor of wood and pellet stoves serving residential customers nationwide. It directly competes with Amesti in the Chilean DTC heating market with overlapping product offerings and similar go-to-market approach.

Broad incumbents

• Rika: Austrian manufacturer of pellet stoves and wood stoves known for automated, high-efficiency heating solutions. Comparable product category with strong emphasis on pellet technology and modern design aesthetics targeting European residential consumers.
• Palazzetti: Italian manufacturer of wood stoves, pellet stoves, fireplaces, and heating systems with decades of brand heritage. Comparable premium, design-forward positioning and overlapping pellet technology that parallels Amesti's Italy 8100 Plus model.
• Invicta: French manufacturer of cast-iron wood stoves and fireplaces with broad European distribution. Comparable wood stove category and traditional-fuel heating positioning, serving premium and mid-market residential consumers.
• MCZ Group: Italian pellet stove and biomass heating manufacturer with broad European distribution. Competes in the same automated pellet stove category with a focus on design-forward heating solutions similar to Amesti's premium positioning.

Regional players

• Tromen: Tromen is an Argentine manufacturer of wood stoves, pellet stoves, salamanders, and grills with strong presence across South America. It offers a comparable product range and consumer base but primarily serves Argentina, making it a regional rather than direct Chile-market competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AmestiChile
• Facebookfacebook.com/AmestiChileOficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amesti