What Hendrix does

Drukkerij Hendrix NV is a third-generation, family-owned commercial printing company headquartered in Peer, Belgium, operating since 1937 and serving publishers, government and cultural institutions, advertising agencies, B2B enterprises, and intermediary print buyers primarily across Belgium and the Netherlands. The business runs an integrated printing production platform on a single 6,000 sqm site, anchored by two Heidelberg Speedmaster XL 8-color offset presses capable of up to 18,000 sheets per hour, supplemented by a Heidelberg Versafire digital press for short runs and personalization. Production is 24/5 across multiple shifts, with the full chain performed in-house: sales and order calculation, prepress including two ultra-fast computer-to-plate (CTP) platesetters, offset and digital printing, finishing via Muller Martini Alegro A7 PUR binding and Easymatrix 106 die-cutting, in-house postal processing with a bio-based film sealing line, and last-mile delivery using an owned fleet that handles more than 80% of shipments.

Revenue is generated primarily through per-project, quote-based transaction fees across four streams — offset printing, digital printing, finishing and binding services, and custom/specialty work — with no public pricing or e-commerce channel. Go-to-market is exclusively sales-led, executed by named account managers (Yves Eelbode for Belgium; Frank Bunk and Maurice van Mierlo for the Netherlands) who manage relationships through personal visits, phone, and email, supplemented by a quote-request form on a trilingual NL/EN/FR website. The company is privately held by four third-generation co-owners (Liesbeth, Kathleen, Wim, and An-Sofie Hendrix) with no disclosed external investors, parent company, or subsidiary structure; it holds FSC Chain of Custody, ISO 12647-2 color-consistency, and ClimateCalc CO2 print-score certifications (the latter valid through 2026-12-09), and operates 2,000 rooftop solar panels delivering roughly 30% energy self-sufficiency.

Name

Hendrix

Legal name

Drukkerij Hendrix NV

Website

https://drukkerijhendrix.be

Company type

Private

Founded year

1937

Operating status

Operating

Headcount range

11–50 employees

Short description

Drukkerij Hendrix is a third-generation, family-owned Belgian commercial printing company that produces magazines, books, catalogs, brochures, and custom print with full in-house offset and digital printing, finishing, and last-mile delivery, serving publishers, cultural institutions, agencies, and B2B enterprises across Belgium and the Netherlands.

Ownership category

akta.pro rank

Headquarters

HQ city

Peer

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure

Revenue model

1. Offset Printing Services: High-volume offset printing using Heidelberg Speedmaster XL presses. Revenue generated from per-project printing jobs for various printed materials including magazines, books, catalogs, brochures, and flyers. Pricing based on complexity, paper choice, finishing, and run length.
2. Digital Printing Services: Short-run digital printing using Heidelberg Versafire for small quantities and personalized productions.
3. Finishing and Binding Services: In-house finishing services including PUR binding, lamination, die-cutting, folding, stitching, and postal processing.
4. Custom Work and Specialty Printing: Custom printing projects, luxury finishes, and specialized binding techniques for unique requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Hendrix is a commercial printing company that produces printed materials including books, magazines, and other print products for publishers, agencies, businesses, and government clients. The company operates as a third-generation family-owned printing business providing traditional and offset printing, binding, and finishing services to B2B customers.

Product overview

Drukkerij Hendrix is a third-generation family-owned printing company offering a comprehensive suite of printing products and services. The core product portfolio includes Magazines, Books, Catalogs, Brochures, Folders and Flyers, and Custom Work, supported by Processing Techniques (spot UV, foil printing, embossing, lamination). The service offering spans the entire print production chain: Sales and account management, Order & Calculation, Prepress (file preparation and CTP), Offset Printing (using two 8-color Heidelberg Speedmaster XL presses), Digital Printing (Heidelberg Versafire), Finishing (cutting, laminating, folding, binding via Muller Martini equipment), and Shipping/Distribution (including own fleet delivery). The company also operates a Paper Warehouse stocked with FSC-certified papers. Everything is produced in-house, enabling complete quality control from initial design to final delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Book Printing
• Magazine Printing
• Commercial Offset Printing
• Binding and Finishing Services

Quantifiable outcome

• 30% reduction in purchased energy through solar panel installation
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Graphius: Belgian commercial printing group with offset and digital capabilities serving publishers, agencies, and B2B customers across Benelux. Directly comparable as a Benelux-based mid-market printer offering books, magazines, catalogs, and brochures with similar full-service production.
• Roto Smeets: Dutch large-scale commercial printer producing books, magazines, catalogs, and advertising materials. Comparable as a Benelux offset and digital print competitor with similar publisher and agency customer base, though at significantly larger scale.
• Tielen Print Group: Dutch printing group offering offset, digital, and finishing services for magazines, books, and commercial print. Similar product portfolio and target segments as Hendrix, operating in adjacent Dutch market.
• Wilco BV: Dutch book and commercial printer specializing in book printing, softcover, and hardcover production. Comparable to Hendrix's book and catalog printing capabilities with similar B2B publisher customer focus.
• Koninklijke Drukkerij Em. de Jong: Dutch printing company producing books, magazines, and commercial print with offset and digital capabilities. Comparable mid-market Benelux printer with similar product mix and customer segments.

Broad incumbents

• Lannoo Group: Belgian publisher with integrated printing operations producing books, calendars, and gift items. Comparable book printing capabilities but operates as a vertically integrated publisher-printer rather than a pure commercial print vendor.
• CEWE Stiftung & Co. KGaA: European printing group known for photo products but with broad commercial print capabilities including books and marketing materials. Larger scale than Hendrix but competes in similar premium print finishing segments.
• Johan Enschedé (Royal Joh. Enschedé): Historic Dutch printing and security printing company producing banknotes, stamps, certificates, and premium commercial print. Comparable heritage printing company with offset capabilities and quality-focused positioning, though operating in higher-security niches.

Emerging players

• Onlineprinters Group: European online print platform offering commercial printing through digital channels with offset and digital production. Comparable product categories but a fundamentally different digital-first GTM model competing on price and convenience.

Regional players

• Drukkerij Zwart op Wit: Dutch printing company offering offset and digital printing of books, magazines, and commercial materials. Similar mid-market profile but focused primarily on the Netherlands market.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DrukkerijHendrix
• LinkedInlinkedin.com/company/drukkerij-hendrix
• Instagraminstagram.com/drukkerijhendrix

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hendrix