Onlineprinters
Onlineprinters GmbH is a German e-commerce printing platform with in-house production, serving over 1.3 million SMB and enterprise customers across 15+ European countries with brochures, flyers, posters, business cards, promotional products, and AI-assisted print data validation.
- Company typePrivate
- Founded-
- HeadquartersFürth, Germany
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Onlineprinters does
Onlineprinters GmbH is a privately held German e-commerce printing platform headquartered in Fürth, Bavaria, with in-house production facilities in Neustadt an der Aisch. The company operates a self-serve online ordering system where customers configure products, upload print data, and transact directly, supported by phone, live chat, and email service channels, as well as tiered paid design services ranging from €39 to €99.
The platform offers an extensive catalog spanning brochures, flyers, posters, business cards, advertising technology and outdoor signage, stickers, office supplies, promotional merchandise, cards, notepads and blocks, stamps, and duplicate forms. Value-added services include a regional distribution service for leaflet delivery, a mailing service combining print and addressed post, an online design tool, an AI-powered print data validation service (PrintQuickCheck), product samples, and a climate-neutral recycled-paper product line certified through a long-standing ClimatePartner partnership. Core technology is built on the Websale e-commerce platform, with AI capabilities deployed across print file validation, customer service automation (via Engaige Technologies), content moderation, and design recommendation.
The business model is transaction-based, with revenue generated from per-unit print sales at quantity-tiered prices and from add-on services (design, distribution, mailing, express production). Customers are predominantly small and medium businesses across more than 15 European countries, with secondary segments in large enterprises, gastronomy and hospitality, political organizations, and event organizers. The company claims over 1.3 million satisfied customers and maintains a Trusted Shops 'Sehr gut' certification based on more than 3,000 reviews.
Onlineprinters firmographics
Firmographics- Name
- Onlineprinters
- Legal name
- Onlineprinters GmbH
- Website
- https://onlineprinters.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Onlineprinters GmbH is a German e-commerce printing platform with in-house production, serving over 1.3 million SMB and enterprise customers across 15+ European countries with brochures, flyers, posters, business cards, promotional products, and AI-assisted print data validation.
- Ownership category
- akta.pro rank
Onlineprinters industry classification
Industry- Product category
- Commercial Printing Services
- NAICS
- Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (3231), Stationery Product Manufacturing (32223)
- SIC
- Commercial Printing (2750), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Printing & Business Forms (continuous forms, checks, tickets) (IMAMAHAH)
- akta.pro secondary industries
- Printing & Copy Services Retail (CRALABAD), Variable Data & Personalized Print (ID Cards, Mailers, Certificates, Labels) (EDAEAJAF), Creator Merchandise & Print-on-Demand Platforms (MPACAFAE)
Keywords
Where Onlineprinters is headquartered
LocationHeadquarters
- HQ city
- Fürth
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Onlineprinters business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Print Product Sales: One-time transaction-based sales of printed products including brochures, flyers, posters, business cards, stamps, notepads, promotional items, and marketing materials. Customers configure products and pay per unit based on quantity tiers.
- Design Services: Professional graphic design services offered as add-ons: Design Basis (39 EUR), Design Komfort (69 EUR), and Design Premium (99 EUR) for creating or optimizing print designs
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Quantity-based unit pricing with tiered discounts |
| Unit Pricing | Pay-as-you-go | Design service packages |
| Unit Pricing | Pay-as-you-go | Optional premium services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Onlineprinters product offering
Product offeringCore offering
Onlineprinters GmbH is a German-based online print shop that produces and sells customized printed materials and promotional products (brochures, flyers, posters, business cards, postcards, stamps, packaging, and gastro blocks) through its e-commerce platform. The company operates its own production facility in Neustadt a. d. Aisch and offers value-added services including professional design, distribution, and mailing of printed materials for customers across more than 15 European countries.
Product overview
Onlineprinters is an e-commerce printing platform offering a comprehensive range of print products organized into categories including Brochures, Flyers & Folded Flyers, Posters, Business Cards, Advertising Technology & Outdoor Advertising (trade show displays, banners, flags), Stickers & Labels, Office Supplies (notepads, duplicate forms, stamps, letterheads), Promotional Products (pens, bags, clothing, confectionery), Cards, and Blocks/Notepads. The company also provides value-added services including Design Service (three tiers from €39-€99), Distribution Service for regional delivery, Mailing Service for personalized client outreach, an Online Design Tool for browser-based design creation, PrintQuickCheck for AI-assisted print data validation, and Product Samples. The platform operates under the 'ESSENTIALS' sub-brand offering budget-friendly configurations of selected bestsellers. The product portfolio spans from standard printing (offset, digital) to sustainable options using recycled papers, with additional environmental initiatives through ClimatePartner partnership for carbon-neutral production.
Differentiator
Problem solved
Functional benefit
Products and services
- Brochures
- Flyers
- Posters
- Business Cards
- Postcards and Greeting Cards
- Promotional Items
- Stamps
- Packaging and Food Packaging
- Gastro Blocks (Restaurant Menu Holders)
- ESSENTIALS Budget Line
- Professional Design Service
- Distribution Service
- Mailing Service
Quantifiable outcome
- 15+ European country markets served
- +1 more outcomes
Companies that use Onlineprinters
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Onlineprinters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature3 records
Onlineprinters partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- ClimatePartnercoreLong-term partnership since 2013 for climate protection services. ClimatePartner calculates the ecological footprint of printed products on recycled paper and enables carbon offset through certified climate protection projects. Free certificate provided to customers for climate-neutral printed products.
- WEBSALE AGcoreWebsite hosting provider storing all data collected through online shops on servers in Nuremberg, Germany (Gutenstetter Straße 2, 90449 Nürnberg)
- Creditsafe Deutschland GmbHminorCredit agency used for identity and credit checks when customers choose invoice payment or direct debit (Schreiberhauer Straße 30, 10317 Berlin)
- Klarna Bank ABminorPayment provider offering various payment modalities including invoice payment (Sveavägen 46, 111 34 Stockholm, Sweden)
- Billie GmbHminorInvoice payment service for business customers (Charlottenstraße 4, 10969 Berlin, Germany)
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Onlineprinters competitors and assessment
Company assessmentEmerging players
- MOO: Design-forward online print brand specializing in premium business cards, marketing materials, and branded merchandise. Comparable on e-commerce print distribution and SMB/enterprise customer base, differentiated by premium positioning.
- Canva: Design platform with integrated print-on-demand capabilities (Canva Print), enabling SMBs to design and order printed materials in one workflow. Represents a disruptive adjacent model where design tooling is bundled with print fulfillment.
Broad incumbents
- Cimpress (Vistaprint): Parent of Vistaprint and a portfolio of online printing brands (Printi, WIRmachenDRUCK, etc.). Direct competitor in SMB online printing with significantly larger scale, broader product portfolio, and global footprint.
- CEWE (CEWE Stiftung): European photo printing and commercial print group with strong DACH presence, offering photo products, calendars, cards, and commercial print via online channels. Adjacent competitor in online printing with broader consumer focus.
- Shutterfly: Large US-based online printing and personalized products platform. Operates in adjacent categories (photo prints, cards, custom stationery) and represents a comparable scale incumbent model, though primarily US-focused.
Direct peers
- Saxoprint: German online printing company (part of the RLC Packaging Group) offering flyers, brochures, business cards, and large-format printing through e-commerce. Overlaps closely with Onlineprinters' core commercial print catalogue.
- Unitedprint: International online print network combining multiple brands (printworld, etc.) serving European markets with similar commercial print products and e-commerce ordering. Direct overlap with Onlineprinters' multi-country strategy.
- Flyeralarm: Largest German-headquartered online printing competitor with a very similar product portfolio (brochures, flyers, business cards), self-serve e-commerce ordering, in-house production, and pan-European reach. Closest direct comp.
- PRINT24: Online printing brand of the Prinovis/Printano group offering offset, digital, and large-format printing via self-serve web ordering across Europe. Directly comparable on product breadth, pricing model, and SMB/enterprise mix.
- WIRmachenDRUCK: German online printer owned by Cimpress, offering a comparable range of commercial print products through e-commerce. Operates with similar self-serve ordering, tiered pricing, and SMB targeting as Onlineprinters.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Onlineprinters social profiles
Digital presenceOnlineprinters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Onlineprinters leadership team
Management profileNumber of profiles
Onlineprinters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Onlineprinters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Onlineprinters
What does Onlineprinters do?
Onlineprinters GmbH is a German-based online print shop that produces and sells customized printed materials and promotional products (brochures, flyers, posters, business cards, postcards, stamps, packaging, and gastro blocks) through its e-commerce platform. The company operates its own production facility in Neustadt a. d. Aisch and offers value-added services including professional design, distribution, and mailing of printed materials for customers across more than 15 European countries.
Is Onlineprinters a public or private company?
Onlineprinters is a private company. It is classified as unknown and is currently operating.
When was Onlineprinters founded?
Onlineprinters was founded in -1. It employs 101 to 250 people.
Where is Onlineprinters based?
Onlineprinters is headquartered in Fürth, Germany, in the Europe region.
How does Onlineprinters make money?
Two revenue lines are on record. Print Product Sales are the primary driver. The others are design Services.
Who are Onlineprinters's main competitors?
Emerging players on record are MOO and Canva. Broad incumbents are Cimpress (Vistaprint), CEWE (CEWE Stiftung) and Shutterfly. Direct peers are Saxoprint, Unitedprint, Flyeralarm, PRINT24 and WIRmachenDRUCK.
Does Onlineprinters have an API?
No public API is recorded for Onlineprinters.
What industry is Onlineprinters in?
Onlineprinters's product category is Commercial Printing Services. Its primary akta.pro industry code is IMAMAHAH, Printing & Business Forms (continuous forms, checks, tickets), with a secondary code of CRALABAD, Printing & Copy Services Retail. Its NAICS code is 323111 and its SIC code is 2750.