Daily Press

What Daily Press does

Daily Press, operating under the legal entity Ogden News Publishing of Michigan, Inc., is a privately held local newspaper serving Escanaba, Michigan, and the broader Delta County and Upper Peninsula region. The publication runs a daily print edition alongside a digital presence (dailypress.net) and the MyNewsOnTheGo e-edition, covering local and regional news, local sports, opinion, obituaries, life features (engagements, weddings), and themed special sections such as Great Lakes Logging and Upper Peninsula Business Today. Distribution spans home-delivery subscriptions, single-copy retail sales, web/mobile digital access, email newsletters, and social channels (Facebook and Twitter). The company is small, with 11-50 employees, single-headquartered at 600 Ludington St., Escanaba.

The underlying technology is commodity: a WordPress CMS on the coreV2 theme with image hosting via Ogden Images on S3, an interactive garage-sale mapping tool integrated into classifieds, and a third-party digital edition reader (MyNewsOnTheGo). Public notice placement is delivered through integration with the Michigan Press / mipublicnotices.com network and column.us. Specialized verticals include a dedicated jobs board (jobs.dailypress.net), classifieds with the 'Map It' garage-sale feature, and partner commercial printing services for local businesses.

Revenue is generated from five streams: recurring print/digital subscriptions (starting at ~$4.00/week for home delivery with included digital access), multi-format print advertising (retail broadsheet, classified inline, wrappers, single-sheet inserts, section ads), digital advertising in IAB standard units on dailypress.net, special-section sponsorships, classifieds (e.g., garage-sale ads at ~$26 for 3 days), and commercial printing services. GTM is sales-led via a named local account consultant (Sarah Greenlund) reaching local SMBs, supplemented by self-serve digital subscriptions and direct newspaper sales. Customer base is hyperlocal: Delta County/UP Michigan residents on the reader side and a fragmented set of local businesses on the advertising side; no enterprise or national advertiser concentration is evident.

Name

Daily Press

Legal name

Ogden News Publishing of Michigan, Inc.

Website

https://dailypress.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Daily Press is a privately held local newspaper serving Escanaba and Michigan's Upper Peninsula, delivering print and digital news, classifieds, public notices, and regional special sections through subscriptions and direct local advertising sales.

Ownership category

akta.pro rank

Product category

Local Newspaper

NAICS

Newspaper Publishers (513110), Newspaper Publishers (51311), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Commercial Printing (2750)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Local newspaper
• Community news
• Print journalism
• Classified advertising
• News subscriptions

Headquarters

HQ city

Escanaba

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Print Subscriptions: Home delivery subscriptions for daily/weekly newspaper access, with digital access included in some subscription tiers.
2. Print Advertising: Retail advertising in broadsheet pages, classified inline advertising, wrapper advertising inserts, single-sheet inserts, and section advertising. Includes IAB standard digital advertising sizes on dailypress.net.
3. Special Sections: Numerous special sections published throughout the year covering topics like Great Lakes Logging, Upper Peninsula Business Today, and community-specific publications.
4. Classified Advertising: Garage sale classified ads starting at $26.00 for 3 days with print and online placement including mapping feature. Job listings via jobs.dailypress.net.
5. Commercial Printing Services: Partner printing services offered to local businesses for commercial printing needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Daily Press is a local newspaper published by Ogden News Publishing of Michigan, Inc., serving Escanaba, Michigan and the surrounding Upper Peninsula. It delivers community news, sports, and local information through daily print editions, a paid digital website (built on WordPress with the MyNewsOnTheGo reader), classified and garage-sale listings with interactive mapping, a community jobs board, special advertising sections, and ancillary commercial printing services.

Product overview

Daily Press is a local newspaper serving Escanaba, Michigan and the Upper Peninsula region. The publication offers a print newspaper delivered to subscribers combined with digital products including an online news website (dailypress.net), digital newspaper subscription accessible via MyNewsOnTheGo, and online advertising services. The product portfolio includes core news content organized by sections (News, Sports, Opinion, Life, Obituaries), special themed sections (Great Lakes Logging, Upper Peninsula Business Today), classifieds with interactive mapping, and a jobs board.

Differentiator

Problem solved

Functional benefit

Products and services

• Daily Press print newspaper

Quantifiable outcome

• Over 27,600 potential buyers reached through garage sale advertising program

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Mining Journal: Daily newspaper serving Marquette, Michigan in the Upper Peninsula. Directly comparable as a legacy local print+digital daily covering a neighboring UP community with the same editorial, advertising, and subscription model.
• The Daily Mining Gazette: Local daily serving Houghton, Michigan and the western Upper Peninsula. Closely comparable in geography (UP Michigan), scale, and product mix (print + digital + classifieds + advertising).
• Iron Mountain Daily News: Daily newspaper serving Iron Mountain and Dickinson County in Michigan's Upper Peninsula. Same hyperlocal print+digital model, similar small-market scale, same customer base of UP residents and local advertisers.
• The Sault News: Local newspaper serving Sault Ste. Marie in Michigan's Eastern Upper Peninsula. Comparable as a community daily with print/digital editions, classifieds, and local advertising focus in a similarly sized UP market.

Broad incumbents

• Ogden Newspapers: Family-owned newspaper chain whose corporate name appears in Daily Press's legal entity (Ogden News Publishing of Michigan, Inc.) and whose S3 image hosting infrastructure (Ogden Images) Daily Press uses. Broader incumbent providing shared services and potentially corporate backing.
• MLive: Michigan-wide digital news network that covers the Upper Peninsula. Operates as a broader incumbent competing for the same local digital advertising and audience attention across Daily Press's geography, though at a statewide rather than hyperlocal level.
• Gannett Co. Largest U.S. local newspaper publisher operating the USA TODAY network and hundreds of community dailies. Competes with Daily Press for digital advertising and national wire content, though at vastly greater scale and without Daily Press's hyperlocal focus.
• Lee Enterprises: Major U.S. local newspaper chain with Midwest presence. Operates numerous community dailies under a shared digital and operational infrastructure model analogous to Daily Press's relationship with Ogden Newspapers.

Regional players

• Michigan Public Notices (mipublicnotices.com): Statewide Michigan public-notice aggregation platform linked from Daily Press's site. Competes for a specific advertising revenue stream (legal/public notices) that Daily Press also monetizes, though it does not offer broader news coverage.
• Bridge Michigan: Michigan-focused nonprofit digital news outlet covering state and regional issues. Partially overlaps Daily Press's regional news and Michigan AP wire coverage, competing for the same UP reader attention at a statewide scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TheDailyPress
• Facebookfacebook.com/TheDailyPress
• LinkedInlinkedin.com/company/escanaba-daily-press

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daily Press