Creoo

What Creoo does

Creoo is a privately held product design and development studio operating under the legal entity Eurologo S.L. in Paterna (Valencia), Spain, with a stated global footprint spanning Valencia, Madrid, and China. The firm runs a five-step methodology — Concept, Development, Design, Production, Distribution — to deliver end-to-end custom physical products for enterprise clients, with in-house manufacturing oversight and no delegation to intermediaries. Its service portfolio is organized around four modules: a core Product Design, Development & Manufacturing offering, plus dedicated Branding, Sustainability (Sostenibilidad / #TodoalGreen), and Business/UX practices, with a specialized Educational Marketing vertical for schools. The business is a bespoke, project-based professional services model: no public pricing is disclosed, each engagement is custom-quoted, and revenue streams are largely one-time project fees rather than recurring subscriptions.

The customer base is a portfolio of mid-to-large Spanish and international brands, government bodies, and educational institutions, including Grefusa, Consum, Arehucas, Zummo, Foster's, Fini Chovi, Alcampo, Babaria, Heineken, Legendario, Oceanogràfic, Generalitat Valenciana, Cruz Roja, and Tra La Ra, alongside schools such as Helios, American School of Valencia, Escolapios, and Salesianos. The GTM motion is consultative B2B field sales, with direct engagement of brand managers and marketing decision-makers, supported by a case-study-driven website (creoo.es), LinkedIn, and Instagram presence. The company is founder-led by Pedro López González (Founder and CEO) and operates without disclosed external funding, M&A activity, or public listing.

Commercially, Creoo competes on the basis of sustainability credentials (certified processes, natural and recycled materials, the #TodoalGreen initiative), its end-to-end in-house process control, and an international production footprint that few similarly-sized Spanish studios can match. However, the business carries the structural limitations of a boutique services firm: project-based revenue, no recurring contract base, no disclosed proprietary technology or software stack, and a dependence on the founder and a sub-100-person team to deliver every engagement.

Name

Creoo

Legal name

Eurologo S.L.

Website

https://creoo.es

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Creoo is a Spain-based product design studio that delivers end-to-end custom product design, development, manufacturing, and branding services for enterprise clients across retail, food and beverage, spirits, government, and education sectors, with operations in Valencia, Madrid, and China.

Ownership category

akta.pro rank

Headquarters

HQ city

Paterna

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Product Design and Development: Full-service product design and development including concept, design, manufacturing and distribution of custom branded products for corporate clients.
2. Branding Services: Brand valorization through product branding including fidelization, customer acquisition, commercial motivation, and promotional merchandise.
3. Business Solutions: Profitability consulting, UX projects, product line development, and packaging design services.
4. Educational Marketing: Customized marketing solutions for educational centers including student recruitment, retention, and alumni engagement products.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Creoo is a product design studio that develops, designs, manufactures, and distributes custom branded products and promotional merchandise for business clients. It applies a five-step methodology (Concept, Development, Design, Production, Distribution) to deliver end-to-end product solutions with an emphasis on sustainable materials and certified processes. Services span branding, sustainability, business consulting, and educational marketing for corporate clients.

Product overview

Creoo is a product design and development studio offering end-to-end services from concept to distribution. The core offering is their Product Design, Development & Manufacturing Services, supported by three main service modules: Branding Services (fidelización, loyalty, acquisition, communication, incentives), Sostenibilidad (sustainable/green marketing solutions), and Business Services (profitability, UX, product lines, packaging). They also offer a specialized vertical called Marketing Educativo for educational institutions. The company serves multiple distribution channels including retail, education, food, beverages/spirits, and services. Their methodology follows five stages: Concept, Development, Design, Production, and Distribution, with global coverage through operations in Valencia, Madrid, and China. The company emphasizes sustainability (#TodoalGreen initiative) and creates custom branded products for clients across various industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Product Design, Development & Manufacturing Services End-to-end product design, development, and manufacturing services following a five-step methodology (Concept, Development, Design, Production, Distribution), offered to corporate brand clients seeking bespoke physical products.
• Branding Services Brand valorization services through product-based branding, including loyalty (fidelización) programs, customer acquisition (captación) and communication, commercial incentives, corporate materials, and promotional merchandise.
• Sustainability Services Sustainable product design solutions including Green Marketing, ECO Branding, ECO Diseño, and CSR/ODS alignment services for environmentally conscious brand positioning, with all manufacturing processes certified to sustainability standards.
• Business Services Business development services encompassing profitability optimization, UX project design, product line development, and packaging design solutions for corporate clients.
• Educational Marketing Services Specialized marketing and branded merchandise solutions for schools and educational centers, covering student recruitment materials, welcome packs, alumni engagement, staff motivation, and school store products.

Quantifiable outcome

• Pioneers in sustainable reusable bags for mass distribution in retail sector
• +1 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Indian National Students Association (INSA) UKminorGTM or Marketing Partner · 21 November 2025Joint launch of Indian National Students Employability Council (INSEC) during the India-UK Student Leadership Summit in London. Initiative aims to enhance career opportunities for Indian students in the UK through collaborative efforts between Creoo and INSA UK.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Brand Addition: Global end-to-end branded merchandise company sourcing, producing and distributing custom promotional products for enterprise brand owners. Closely matches Creoo's Concept-to-Distribution, sustainability-credentialed model for enterprise clients.
• HALO: US-headquartered branded merchandise and corporate gifting solutions provider offering design, sourcing, production and distribution. Comparable end-to-end enterprise service model and sustainability-positioned promotional offerings.
• Miquelrius: Iberian brand manufacturing notebooks, stationery and promotional products for corporate clients. Directly comparable geography, customer type (Spanish brands and institutions) and physical-product portfolio.
• MAKO Design + Invent: Product design and development studio that takes physical products from concept through prototyping to manufacturing support. Mirrors Creoo's industrial design + manufacturing handoff model for brand owners and inventors.
• Alegre Design: Spanish industrial design studio providing product design, packaging and brand-aligned physical product development. Comparable Iberian design-studio profile with manufacturing partner network.
• BAMKO: Branded merchandise and corporate gifting company with design, sourcing and global distribution capabilities. Closely comparable service model for enterprise brand owners seeking custom promotional products.
• Summa Branding: Spanish branding and design agency offering brand strategy, identity and product/packaging design for CPG and retail clients. Comparable Iberian geography and overlap on the branding and product valorization portion of Creoo's offering.

Broad incumbents

• Geiger: Large, established US promotional products distributor and brand merchandise provider. Overlaps with Creoo's enterprise branded merchandise offering but operates at significantly larger scale across a broader product portfolio.
• 4imprint: Public, large-scale North American promotional products distributor with self-serve digital ordering. Competes for the same enterprise branded merchandise budget as Creoo but through a fundamentally different, catalog-driven model.
• Norwood: Established promotional products and branded merchandise supplier serving enterprise marketing teams. Comparable end-customer profile but operates as a broader incumbent with larger-scale sourcing.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/creoo
• Instagraminstagram.com/somos_creoo
• Facebookfacebook.com/creooesposible

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creoo