DANIEL EVENT INCORPORATED

What DANIEL EVENT INCORPORATED does

Daniel Event Incorporated, operating as Daniel Events, is a private event design and production firm founded in 2000 and headquartered at 141 Commerce Rd, Boynton Beach, Florida. The company provides full-service planning and production for weddings, social celebrations, corporate events, and experiential brand activations, with a stated specialization in floral design and custom decor. Its client base is organized around four use-case segments — wedding clients (primary), social event clients, corporate clients, and brand activation clients — each served by an in-house team of designers and event managers.

The company's core service offerings include Wedding Design and Planning, Social Celebrations, Corporate Events, Experiential Activations, Custom Installations, and Full-Service Planning and Production. Service delivery is built on creative design expertise and project management capabilities rather than proprietary software or technology; the firm has no disclosed AI/ML capabilities, no mobile app, no API, and no patents or trademarks. The leadership team comprises Benny Ofer (Owner + Head Designer) and Daniel Benaruya (Chief Executive Officer), supported by four additional designers and event managers (Heydi Mejia, Jan Morris, Nick Rind, and Linda Reeder).

Daniel Events operates on a direct-to-consumer and direct-to-enterprise professional services model. Revenue is generated through quote-based service fees tailored to each event's scope, with no publicly disclosed pricing tiers or published rates. Clients initiate engagement through a website inquiry form, phone, or email, and the company supports demand generation through an organic social media presence across Facebook, TikTok, LinkedIn, and Instagram. The firm serves a regional South Florida market with no disclosed multi-region or international operations, no external institutional investors, and no parent company relationships.

Name

DANIEL EVENT INCORPORATED

Legal name

Daniel Events

Website

https://danielevents.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Daniel Events is a South Florida-based event design and production firm specializing in floral design and custom decor for weddings, social celebrations, corporate events, and brand activations, operating on a quote-based professional services model since 2000.

Ownership category

akta.pro rank

Headquarters

HQ city

Delray Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Event Planning and Design Services: Full-service event planning and production for weddings, social celebrations, corporate events, and experiential activations. Revenue generated through service fees for design consultation, event planning coordination, and production services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Daniel Events is a full-service event design and production company that designs, plans, and executes weddings, social celebrations, corporate events, and brand activations. Services include creative design, custom installations (including floral design and decor), vendor coordination, and on-site production for clients throughout South Florida.

Product overview

Daniel Events is an award-winning, premiere event design and production company based in South Florida offering a unified suite of services. The company provides full-service planning and production through its core offerings: Wedding Design and Planning, Social Celebrations, Corporate Events, Experiential Activations, Custom Installations, and Full-Service Planning and Production. The team of expert designers delivers end-to-end event solutions for intimate gatherings, weddings, milestone celebrations, brand activations, and corporate events.

Differentiator

Problem solved

Functional benefit

Products and services

• Wedding Design and Planning Full-service wedding design and planning that translates couples' stories into cohesive, luxurious environments, covering intimate ceremonies and grand receptions. Targeted at couples and families seeking personalized wedding celebrations in South Florida.
• Social Celebrations Design and execution of social celebrations including birthdays, anniversaries, and private dinners, creating intimate and energetic environments. Targeted at individuals and families hosting personal milestone gatherings.
• Corporate Events Strategic corporate event services covering conferences, trade shows, executive retreats, and VIP hospitality, with brand-aligned design and flawless execution. Targeted at corporate teams in South Florida.
• Experiential Activations Design and production of immersive brand activations and experiential marketing events that bring brands to life through memorable, shareable environments. Targeted at brands and marketers seeking engagement-driving experiences.
• Custom Installations Bespoke design and fabrication of custom installations for events, tailored to client specifications and vision. Targeted at clients seeking unique, signature decor elements within their events.
• Full-Service Planning and Production Comprehensive end-to-end event planning and production services, including vendor coordination, creative design, custom installations, brand activations, and on-site event execution. Targeted at clients who want a single firm responsible for the entire event.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Expansion highlights2 records

Direct peers

• Birch Event Design: Floral and event design studio producing weddings, social events, and brand activations with custom installations — directly comparable creative services and event types.
• Easton Events: Boutique event planning and design firm focused on luxury weddings and private celebrations — comparable premium positioning, full-service model, and reliance on designer reputation.
• Mindy Weiss Party Consultants: Long-established luxury event planning and design firm serving high-end weddings, social, and corporate clients — directly comparable service offering, client profile, and full-service model.
• Marcy Blum Associates: Boutique NYC-based event planning and design firm with a similar white-glove, designer-led approach to weddings and private events — direct competitor in the premium event design category.
• Rafanelli Events: Award-winning event design and production firm specializing in weddings, private celebrations, and corporate events with custom installations — closely matches Daniel Events' full-service production model.
• Colin Cowie: Luxury event design and lifestyle brand covering weddings, social celebrations, and experiential brand work — comparable designer-led premium positioning and vertical scope.
• Preston Bailey: Celebrated event designer known for lavish floral and custom installations across weddings and large-scale celebrations — directly comparable on custom fabrication and luxury event design.
• David Tutera: Celebrity event planner and designer for weddings, social, and brand events — comparable designer-led luxury event positioning and breadth of event types served.
• Fête: Luxury event planning and design firm serving weddings, private, and corporate events with an emphasis on custom production — overlapping service offering and client base.
• Lyndsey Hamilton Events: Boutique luxury event planning and design firm specializing in weddings and private celebrations with custom design elements — comparable boutique scale and design-led service model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/danieleventsandfloral
• LinkedInlinkedin.com/company/daniel-events
• Instagraminstagram.com/danielevents
• TikToktiktok.com/@danielevents
• Xx.com/danielevents

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DANIEL EVENT INCORPORATED