Panorama3000

What Panorama3000 does

PANORAMA3000 (legally PANORAMA3000 GmbH & Co. KG) is a Berlin-based social branding agency founded in 2003. The firm serves enterprise, mid-market, government, and nonprofit clients across multiple verticals in the DACH region (Germany, Austria, Switzerland), with selected campaigns extending to Sweden and the Netherlands. Its client roster includes STIHL, Deutsche Bank, Thalia, Siemens, Viessmann, Subway, Red Bull, Nickelodeon, the NABU nature organization, and the SPD's Jusos youth wing, indicating a differentiated ability to win and retain blue-chip enterprise relationships alongside politically and socially engaged institutions.

The agency's service portfolio covers the full spectrum of digital marketing: social media management (Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, Snapchat), content creation, community management, performance marketing, employer branding, influencer marketing, online PR, website development on WordPress and Drupal, corporate design, and integrated digital campaigns. The firm positions itself as an "Agentur für Social Branding" rather than a generic social media agency, emphasizing its role in bridging business objectives with community and social culture. The firm is a certified Meta Business Partner and publishes the PANORAMABlick monthly newsletter as a proprietary thought-leadership and lead-generation channel.

PANORAMA3000 generates revenue exclusively through agency fees on project and retainer engagements, with pricing not publicly disclosed. Its go-to-market motion is sales-led, anchored by an extensive website portfolio, case studies, industry award submissions (Deutscher Preis für Onlinekommunikation, German Brand Award, German Design Award, Grand Prix Victoria, DPWK), client referrals, and presence on third-party validation platforms such as Clutch.co, Feedbax, and Sortlist. The firm operates a single headquarters at Kreuzbergstraße 28 in Berlin's Kreuzberg district with a headcount in the 11–50 employee band, no external investment, no disclosed M&A activity, and no parent-company ownership since founding.

Name

Panorama3000

Legal name

PANORAMA3000 GmbH & Co. KG

Website

https://p3000.net

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

PANORAMA3000 is a Berlin-based social branding agency founded in 2003 serving enterprise, mid-market, government, and nonprofit clients across the DACH region with social media management, content creation, performance marketing, employer branding, and digital campaign services.

Ownership category

akta.pro rank

Product category

Social Media and Digital Marketing Agency Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182)

SIC

Services-Advertising (7310)

akta.pro primary industry

Social Media Creative Agencies (Content & Community) (MPAAAAAE)

akta.pro secondary industries

Digital PR & Social Media Communications (MPAAADAJ), Influencer/Creator Marketplaces & Brand Deal Platforms (MPACABAI)

Keywords

• Social media management
• Social branding agency
• Content marketing services
• Digital campaign management
• Influencer marketing services

Headquarters

HQ city

Cologne

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services: PANORAMA3000 generates revenue through agency fees for social media strategy, content creation, community management, influencer marketing, digital campaigns, web design, and online PR services. The agency serves diverse clients on project-based and retainer engagements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

PANORAMA3000 is a Berlin-based Social Branding agency that delivers end-to-end digital communication services: Social Media Management (Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, Snapchat), Content Marketing, Community Management, Online PR, Performance Marketing, Employer Branding, Influencer Marketing, Website Development on WordPress/Drupal, Digital Campaigns, and Corporate Design. The agency sells these to enterprise and mid-market clients on project-based and retainer engagements, and supports them with the monthly PANORAMABlick newsletter.

Product overview

Panorama3000 is a Berlin-based social branding agency offering a comprehensive suite of digital marketing services. The agency provides Social Branding, Social Media Management (Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, Snapchat), Content Marketing, Community Management, Online PR, Performance Marketing, Employer Branding, Influencer Marketing, Website Development (WordPress/Drupal), Corporate Design, and Digital Campaigns. The agency also publishes a monthly newsletter called PANORAMABlick covering digital transformation and marketing topics. The portfolio is structured as a full-service agency offering rather than a modular software product.

Differentiator

Problem solved

Functional benefit

Brands

• PANORAMABlick: The company's monthly newsletter covering digital transformation, marketing, and social media topics.

Products and services

• Social Branding Strategic service focusing on brand development within social culture and community contexts, bridging business objectives with social media engagement strategies for enterprise and mid-market clients.
• Social Media Management End-to-end management of social media profiles across platforms including Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, and Snapchat, encompassing content scheduling, community engagement, and performance optimization.
• Content Marketing Creation and distribution of marketing content across digital channels, including visual content, videos, infographics, and written materials for brand campaigns.
• Community Management Engagement with social media communities, including responding to comments and messages, and building brand loyalty through direct interaction.
• Online PR Public relations activities focused on digital channels, media relations, and online reputation management.
• Performance Marketing

Quantifiable outcome

• STIHL: 180,000 Facebook fans acquired in first year, strategy won 'Online-Strategie des Jahres'
• +4 more outcomes

Named customers22 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor.

• MackatminorStrategic or Co-development PartnerCollaborated with Mackat on the Emmi CAFFÈ LATTE Brazil Cup campaign, working together on concept, website development, and online PR.
• WaaldminorStrategic or Co-development PartnerWorked together with Waald on the CMS Hasche Sigle 'Courageous Minds' campaign, developing campaign mechanics and storytelling approach.
• Eye Candy BerlinminorStrategic or Co-development PartnerCollaborated with Eye Candy Berlin on a photography shoot for Burlington sock collections to create visual content for social media.
• *metaphinminorStrategic or Co-development PartnerPartnered with metaphin on Sparacuda portal refresh and campaign, working together on web concept, design, and Facebook app development.
• go digitalminorGTM or Marketing PartnerCertified go digital partner, a German government innovation and consulting support program for digital transformation.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Antoni: Berlin-based creative agency in the TBWA network with strong digital, social and content capabilities; competes with PANORAMA3000 for German enterprise brand and campaign work.
• Scholz & Friends: Berlin/Hamburg-headquartered German creative agency with significant social media and integrated digital capabilities; competes in the same German enterprise pitch pool and award circuits.
• Kolle Rebbe: Hamburg-based creative and digital agency serving major German brands with social, content, and integrated campaigns; highly comparable creative-led digital positioning and DACH enterprise client base.
• Jung von Matt: Major Hamburg-headquartered German creative and digital agency with strong social media and brand storytelling capabilities; competes with PANORAMA3000 for the same German enterprise marketing budgets and award categories.
• Elbkind: Hamburg-based digital and social media agency with community management and content production; comparable service mix and similar DACH client profile, especially in FMCG/lifestyle verticals.
• Heimat (TBWA): Berlin-based creative and digital agency within the TBWA network, known for integrated social and brand campaigns for German enterprise clients; comparable positioning and client overlap with PANORAMA3000.
• Nerd Communications: Berlin-based digital and social media agency serving German brand and enterprise clients with strategy, content, and influencer work; similar scale and direct mid-market/enterprise overlap.
• TLGG: Berlin-based digital and social media communications agency serving German and international enterprise clients; directly comparable given Berlin HQ, social-media-first positioning, and similar DACH enterprise client focus.

Broad incumbents

• Serviceplan Group: Largest independent German agency group with full-service digital, social, content, and performance marketing; broader portfolio than PANORAMA3000 but the most direct large-scale competitor for German enterprise social/brand mandates.
• DDB Germany: Network-affiliated German creative and digital agency with social, content, and performance offerings; broader portfolio than PANORAMA3000 but competes directly for major German brand social mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PANORAMA3000
• Facebookfacebook.com/P3000
• LinkedInlinkedin.com/company/panorama3000
• Instagraminstagram.com/panorama3000

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Panorama3000