Diagnostic and Interventional Cardiology
DAIC is a B2B cardiovascular media publication serving interventional cardiologists, electrophysiologists, and cath lab professionals with news, webinars, comparison charts, buyer's guides, and case studies, monetized through medtech advertising and sponsored content.
- Company typePrivate
- Founded1961
- HeadquartersMorrisville, United States
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What Diagnostic and Interventional Cardiology does
Diagnostic and Interventional Cardiology (DAIC) is a B2B media publication serving the cardiovascular healthcare community. Owned and operated by Wainscot Media, LLC (a private company domiciled in New Jersey), DAIC has been publishing cardiovascular content since 1961 and is headquartered in Morrisville, North Carolina. The platform delivers news, clinical updates, FDA approval coverage, and conference reporting to interventional cardiologists, electrophysiologists, cath lab staff, cardiothoracic surgeons, and healthcare administrators managing cardiology departments.
DAIC's core product surface spans an editorial website (dicardiology.com), email newsletters, on-demand and live webinars, interactive Comparison Charts for cross-manufacturer device evaluation, a Buyer's Guide directory of cardiovascular vendors, case studies, and a video library. Editorial coverage spans cath lab, EP lab, cardiac imaging, structural heart, heart failure, diagnostics, and pharma, with conference coverage of 14+ major cardiology meetings including ACC, AHA, TCT, ESC, EuroPCR, and HRS. The platform monetizes through advertising, sponsored content from medical device manufacturers, paid subscriptions for premium comparison tools, and webinar sponsorships.
DAIC's audience is global and its distribution is digital-first, with free access to news content and gated premium features. The business has operated without external funding beyond a single 2010 round, suggesting sustained self-funded operations. Its 51-100 person team supports an editorial and commercial operation targeting the medical device industry as its primary advertiser base.
Diagnostic and Interventional Cardiology firmographics
Firmographics- Name
- Diagnostic and Interventional Cardiology
- Legal name
- Wainscot Media, LLC
- Website
- https://dicardiology.com
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- DAIC is a B2B cardiovascular media publication serving interventional cardiologists, electrophysiologists, and cath lab professionals with news, webinars, comparison charts, buyer's guides, and case studies, monetized through medtech advertising and sponsored content.
- Ownership category
- akta.pro rank
Diagnostic and Interventional Cardiology industry classification
Industry- Product category
- Medical Media and Trade Publishing
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Health, Fitness & Wellness Magazines (MPAJAEAD)
Keywords
Where Diagnostic and Interventional Cardiology is headquartered
LocationHeadquarters
- HQ city
- Morrisville
- HQ country
- United States
- HQ region
- North America
Markets served
Diagnostic and Interventional Cardiology business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Distribution channels1 record
Marketing channels6 records
Diagnostic and Interventional Cardiology product offering
Product offeringCore offering
DAIC is a B2B cardiovascular media publication that delivers news, product intelligence, and educational content to cardiology professionals. Its core offerings include news articles on FDA approvals and clinical trials, interactive product comparison charts for cardiovascular devices, on-demand educational webinars, a buyer's guide vendor directory, clinical case studies, and a video library. The platform covers diagnostics, interventional procedures, structural heart, EP lab, cardiac imaging, and FDA-related developments across the full spectrum of cardiovascular care.
Product overview
Diagnostic and Interventional Cardiology (DAIC) is a cardiovascular media publication platform offering news coverage, educational resources, and product intelligence tools. The platform operates as a unified content hub featuring comparison charts for comparing medical devices across manufacturers, on-demand webinars on cardiovascular topics, a buyer's guide for vendor discovery, case studies, and video content. The publication covers technology developments across cath labs, EP labs, cardiac imaging, structural heart, and other cardiovascular subspecialties.
Differentiator
Problem solved
Functional benefit
Products and services
- Product Comparison Charts Interactive product comparison tools that allow cardiology professionals and procurement teams to compare cardiovascular devices across manufacturers. Coverage includes PACS Systems, Drug-Coated Balloons, Septal Occluders, Echocardiology Reporting Systems, and TEVAR Stent Grafts.
- Educational Webinars On-demand and live educational webinars covering cardiovascular topics such as structural heart workflows, CVIS (Cardiovascular Information Systems), and AI technologies in cardiology, targeted at cardiology professionals seeking continuing education.
- Cardiovascular Buyer's Guide A directory of cardiovascular technology vendors and products organized by category including angiography systems, balloon catheters, FFR technologies, stents, and imaging systems, serving as a discovery tool for healthcare procurement professionals.
- Clinical Case Studies Clinical case studies and hospital profiles showcasing innovative cardiovascular procedures and technology implementations, providing practical procedural references for cardiology clinicians.
- Cardiology Video Library Video library including procedural demonstrations and interview content covering cardiovascular interventions and technology, available on demand to cardiology professionals.
Companies that use Diagnostic and Interventional Cardiology
Customer profileSegments2 records
Ideal customer profiles3 records
Diagnostic and Interventional Cardiology technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Diagnostic and Interventional Cardiology partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Diagnostic and Interventional Cardiology competitors and assessment
Company assessmentDirect peers
- MDDI (Medical Device + Diagnostic Industry): Long-running B2B trade publication covering medical devices and diagnostics with news, comparison tools, and sponsored content; directly comparable to DAIC's B2B medtech publishing model.
- TCTMD: Specialty cardiology news and clinical trial coverage site targeting interventional cardiologists; competes directly for the same cardiovascular specialist audience as DAIC.
- Cardiovascular Business: B2B media outlet covering cardiovascular business, technology, and clinical news; mirrors DAIC's combination of clinical coverage and device/procurement intelligence.
- Cardiology Magazine (American College of Cardiology): Official ACC member publication providing cardiology news, clinical updates, and education; overlaps with DAIC's specialty cardiology content and audience.
- AuntMinnie.com: Specialty B2B media site for medical imaging professionals; comparable trade-publishing model with news, buyer's guides, and comparison features, overlapping with DAIC's imaging channels.
- Radiology Business: B2B media outlet covering radiology technology, business, and clinical practice; uses a similar mix of news, sponsored content, and buyer's guides that resembles DAIC.
- Healio Cardiology: Specialty cardiology news and education platform from Healio; covers FDA approvals, clinical trials, and device news targeting cardiovascular specialists in the same way DAIC does.
- Diagnostic Imaging: Trade publication covering diagnostic imaging modalities with comparison and buyer's guide content; comparable B2B medtech editorial structure to DAIC.
Broad incumbents
- Medscape: Large-scale clinician media platform covering all medical specialties with news, CME, and reference tools; competes with DAIC for cardiology professional attention as a broad incumbent.
- MedTech Dive: B2B publication covering medical device industry news, regulatory updates, and business trends; competes with DAIC for medtech industry readership and advertiser budgets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Diagnostic and Interventional Cardiology social profiles
Digital presenceDiagnostic and Interventional Cardiology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Diagnostic and Interventional Cardiology leadership team
Management profileNumber of profiles
Diagnostic and Interventional Cardiology funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Diagnostic and Interventional Cardiology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Diagnostic and Interventional Cardiology
What does Diagnostic and Interventional Cardiology do?
DAIC is a B2B cardiovascular media publication that delivers news, product intelligence, and educational content to cardiology professionals. Its core offerings include news articles on FDA approvals and clinical trials, interactive product comparison charts for cardiovascular devices, on-demand educational webinars, a buyer's guide vendor directory, clinical case studies, and a video library. The platform covers diagnostics, interventional procedures, structural heart, EP lab, cardiac imaging, and FDA-related developments across the full spectrum of cardiovascular care.
Is Diagnostic and Interventional Cardiology a public or private company?
Diagnostic and Interventional Cardiology is a private company. It is classified as corporate owned and is currently operating.
When was Diagnostic and Interventional Cardiology founded?
Diagnostic and Interventional Cardiology was founded in 1961. It employs 51 to 100 people.
Where is Diagnostic and Interventional Cardiology based?
Diagnostic and Interventional Cardiology is headquartered in Morrisville, United States, in the North America region.
Who are Diagnostic and Interventional Cardiology's main competitors?
Direct peers on record are MDDI (Medical Device + Diagnostic Industry), TCTMD, Cardiovascular Business, Cardiology Magazine (American College of Cardiology), AuntMinnie.com, Radiology Business, Healio Cardiology and Diagnostic Imaging. Broad incumbents are Medscape and MedTech Dive.
Does Diagnostic and Interventional Cardiology have an API?
No public API is recorded for Diagnostic and Interventional Cardiology.
What industry is Diagnostic and Interventional Cardiology in?
Diagnostic and Interventional Cardiology's product category is Medical Media and Trade Publishing. Its primary akta.pro industry code is MPAJAEAD, Health, Fitness & Wellness Magazines. Its NAICS code is 5131 and its SIC code is 2741.