Brit Movie Tours

What Brit Movie Tours does

Brit Movie Tours is a UK-based direct-to-consumer tour operator specialising in film and television location sightseeing experiences. Founded in 2009 and operated by Brit Tours Ltd. (registered at 7 Bell Yard, London), the company runs guided tours to real filming locations of major British and international franchises including Harry Potter, Doctor Who, Peaky Blinders, Downton Abbey, Bridgerton, James Bond, Sherlock Holmes, Gavin and Stacey, Clarkson's Farm, Midsomer Murders, Vera, and others. The portfolio spans more than 50 tour products across 15+ UK cities, delivered through three core formats: walking tours (2.5-3.5 hours, £13-£32.50), coach tours (full-day, up to £130), and private black taxi tours for personalised experiences.

The company runs as a service business with no proprietary technology stack; bookings are transacted through third-party platform FareHarbor embedded on britmovietours.com, with additional distribution through GetYourGuide, The London Pass, and an affiliate programme offering up to 20% commission to partners. Ancillary products include gift vouchers, trip protection insurance, airport transfers, accessible tours, and self-guided audio tours. The business holds "Official" designations for select franchises (Gavin and Stacey, Peaky Blinders) and maintains Trip Advisor Certificates of Excellence across multiple consecutive years.

Brit Movie Tours operates as part of a broader Brit Tours Ltd. brand family alongside sister companies Brit Icon Tours (literary and historical themes) and Brit Music Tours (music themes), with affiliate ties to Fab 4 Taxi Tours in Liverpool. The customer base spans UK domestic tourists, international visitors to the UK, and private/corporate groups, served through a direct-to-consumer go-to-market supplemented by referral and reseller channels. Revenue is transacted on a per-ticket basis with no subscription or recurring element, and the company is privately held with no disclosed external investment.

Name

Brit Movie Tours

Legal name

Brit Tours Ltd.

Website

https://britmovietours.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Brit Movie Tours is a UK tour operator offering guided film and television location sightseeing experiences across more than 15 British cities, serving film/TV fans and tourists via walking, coach, and private taxi tours covering franchises such as Harry Potter, Doctor Who, and Downton Abbey.

Ownership category

akta.pro rank

Product category

UK Film & TV Location Tour Services

NAICS

Tour Operators (561520), Scenic and Sightseeing Transportation, Land (487110)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Literary, Film & Pop-Culture Location Tours (THAJAAAL)

akta.pro secondary industries

Walking City Tours (Highlights & Orientation) (THAJAAAA), Private Guided Tours & Personal Tour Guides (THAJALAA), Luxury Multi-Day Tour Operators (THAKADAE)

Keywords

• Film location tours
• TV location sightseeing
• Movie walking tours
• UK guided coach tours
• Film tourism experiences

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Tour Ticket Sales: Primary revenue from selling tickets to guided film and TV location tours across the UK. Tours include walking tours, coach tours, and taxi/private vehicle tours. Revenue is transaction-based with one-time ticket purchases rather than recurring subscriptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Brit Movie Tours operates guided film and television location sightseeing tours across more than 15 UK cities, delivered in three core formats: expert-led walking tours (2.5-4 hours, from £13), luxury mini-coach tours (4-9 hours, from £25-£130), and personalised private black-taxi tours. The portfolio covers 50+ themed tours tied to major British and international screen productions, including Harry Potter, Doctor Who, Peaky Blinders, Downton Abbey, Gavin and Stacey, Clarkson's Farm, Bridgerton, Sherlock Holmes, James Bond, Only Fools and Horses, Midsomer Murders, Outlander, Game of Thrones, Vera, Ted Lasso, and Call the Midwife, along with accessible tours, audio self-guided tours, custom private tours, and gift vouchers.

Product overview

Brit Movie Tours is a TV and Film Location sightseeing tour operator offering a comprehensive portfolio of themed experiences across the UK. The company operates three core tour formats: Walking Tours (expert-guided walks covering film/TV locations), Coach Tours (luxury mini-coach tours to regional filming sites), and Private Taxi Tours (personalized black taxi experiences). The portfolio includes over 50 named tour products spanning major franchises such as Harry Potter, Doctor Who, Peaky Blinders, Downton Abbey, Gavin and Stacey, Clarkson's Farm, Bridgerton, Sherlock Holmes, James Bond, and many more. The company also offers sub-brands Brit Icon Tours (literary/historical icons) and Brit Music Tours (music-themed tours), plus ancillary services including gift vouchers, trip protection insurance, airport transfers, and attraction tickets sold through partner platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Walking Tours 2.5-4 hour expert-guided walking tours covering TV and film locations across UK cities, including themed walks for Harry Potter, Sherlock Holmes, Peaky Blinders, Bridgerton, Doctor Who, James Bond, Call the Midwife, Only Fools and Horses, and Gangster London. Group sizes vary by tour; prices from £13.
• Coach Tours Full-day (4-9 hour) luxury mini-coach guided tours visiting filming locations across wider UK regions, including Downton Abbey (Highclere Castle), Clarkson's Farm, Outlander, Game of Thrones in Northern Ireland, and Midsomer Murders. Prices range from £25 to £130.
• Private Taxi Tours Private black taxi tours offering flexible, personalised experiences visiting TV and film locations, including Doctor Who London Taxi Tour, Poirot Tour of London, Harry Potter Taxi Tour, and Downton Abbey private taxi options. Pricing varies by length and customisation.
• Harry Potter Locations Walking Tour of London 2.5-hour walking tour visiting iconic Harry Potter filming locations across London, including Platform 9 3/4 and other recognisable sites from the film series. From £13; approximately 999 reviews recorded.
• Gavin and Stacey Tour 3.5-hour official Barry Island tour visiting filming locations from the BBC TV show Gavin and Stacey, including the church and other recognisable sites. Officially certified by the show. From £32.50; approximately 746 reviews recorded.
• Peaky Blinders Walking Tour of Liverpool 4-hour official Peaky Blinders walking tour of central Liverpool covering more than 15 major filming locations from the series. Officially certified by the franchise. From £25.
• Downton Abbey and Village Small Group Tour 9-hour small group guided mini-coach tour from central London to Downton Abbey filming locations, including Highclere Castle and the Downton village. From £130; approximately 150 reviews recorded.
• Clarkson's Farm Tour 4-9 hour fully guided mini-coach tour including Diddly Squat, Hawkstone Brewery, and the Farmers Dog pub locations featured in the Clarkson's Farm TV series. From £50.
• Doctor Who Tours Multiple Doctor Who tours including London Walking Tour, London Taxi Tour, Cardiff City Walking Tour, Cardiff Bay Tour, and Cardiff Private Car Tour visiting filming locations across both cities.
• James Bond Film Locations Tours James Bond filming location tours including coach tours and walking tours of London locations from various Bond films.
• Sherlock Holmes Walk Walking tour exploring locations related to Sherlock Holmes, drawing from both Arthur Conan Doyle's original stories and the modern BBC TV series.
• Bridgerton Tour of Bath Tour visiting Bridgerton filming locations in Bath, exploring Regency-era architecture featured in the Netflix series.
• Ted Lasso Tour Tour exploring filming locations from the TV series Ted Lasso, including Richmond and surrounding areas in the UK.
• Gangster London Tour Tour featuring actor Vas Blackwood exploring London's gangster film locations.
• Call the Midwife Tour Tour visiting Call the Midwife filming locations, exploring the historic settings used in the BBC series.
• Only Fools and Horses Tour Tour visiting locations from the classic BBC sitcom Only Fools and Horses and its spin-offs.
• Midsomer Murders Tour Coach tour departing from London exploring filming locations from the ITV series Midsomer Murders.
• Outlander Tour from Edinburgh Tour departing from Edinburgh visiting Outlander filming locations across Scotland.
• Game of Thrones Tour with Giant's Causeway Tour visiting Game of Thrones filming locations in Northern Ireland, including the Giant's Causeway area.
• Vera Tour of Northumberland Full-day tour from Newcastle visiting filming locations from the TV series Vera, including locations along the Northumberland coast from the first episodes through the 2023 Christmas special.
• Accessible Tours Tours designed to be accessible for visitors with mobility requirements, allowing broader inclusion across the company's portfolio.
• Audio Tours Self-guided audio tours available for visitors who prefer to explore film and TV locations at their own pace without a live guide.
• London Airport Transfers Airport transfer services for customers travelling to and from London airports, providing end-to-end transportation for touring customers.
• Gift Vouchers Gift vouchers available for purchase (digital and physical), valid for 12 months from date of issue, allowing recipients to book tours of their choice across the portfolio.
• Create Your Own Tour Custom tour creation service allowing customers to design personalised tour experiences with bespoke itineraries.

Quantifiable outcome

• 999 reviews for Harry Potter Locations Walking Tour
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• Brit Icon TourscoreStrategic or Co-development PartnerSister company of Brit Movie Tours offering walking and taxi tours focusing on British literary, musical, political and historical icons. Includes Shakespeare London Walk and other icon-themed tours. Shared brand family under Brit Tours Ltd.
• The London PassmajorChannel Partner/ Reseller/ DistributorBrit Movie Tours walking tours (Harry Potter, Sherlock Holmes, James Bond, Doctor Who, Paddington Bear, Mary Poppins, Bridget Jones) are included with free entry to 60+ top attractions through The London Pass.
• Fab 4 Taxi ToursminorChannel Partner/ Reseller/ DistributorLiverpool-based taxi sightseeing tour company offering Beatles Liverpool Tours, history tours, and combination tours. Provides complementary Beatles-themed experiences in Liverpool.
• Visit BritainmajorGTM or Marketing PartnerVisit Britain promotes travel to the UK and showcases attractions and destinations. Brit Movie Tours benefits from association with the UK's official tourism body and international marketing efforts.
• Brit Music TourscoreStrategic or Co-development PartnerSister company and premier provider of music-themed tours in the UK. Offers bus, walking, and taxi tours visiting iconic music sites in London, Liverpool, Manchester and beyond.
• TrainlineminorGTM or Marketing PartnerTrain ticket booking platform partnership for helping customers arrange transportation to tour departure points around the UK.
• London JourneyminorGTM or Marketing PartnerResource website for everything offered in London, providing extensively researched guides and reviews. Cross-promotional partnership for London-based experiences.
• British James Bond Fan ClubminorGTM or Marketing PartnerFan community for James Bond enthusiasts. Brit Movie Tours offers James Bond film location tours in London and Pinewood Studios, appealing to this dedicated fan base.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brit Icon Tours: Sister company under Brit Tours Ltd offering UK walking and taxi tours focused on British literary, musical, political and historical icons. Operates with similar tour formats, branding family, and customer base targeting pop-culture visitors to the UK.
• Brit Music Tours: Sister company under Brit Tours Ltd providing bus, walking, and taxi tours visiting iconic UK music sites in London, Liverpool, Manchester and beyond. Uses identical booking infrastructure and shares the same niche pop-culture tourism positioning as Brit Movie Tours.
• Fab 4 Taxi Tours: Liverpool-based affiliate partner offering Beatles-themed taxi tours and combination sightseeing tours. Directly comparable as a UK pop-culture location-tour operator using private taxi formats and the same niche fan-tourist segment.

Broad incumbents

• London Walks: Long-established London walking-tour operator offering themed historical, ghost, and specialty walks. Comparable as a UK capital city guided-walking tour business, though broader in scope and not specialised in film/TV IP.
• Golden Tours: Major UK tour operator offering London and UK-wide coach tours, day trips, and attraction tickets. Overlaps with Brit Movie Tours on UK-wide guided tours and distribution via attraction passes, but operates at broader scale with a wider portfolio.
• The Original Tour: Established London sightseeing tour operator offering hop-on hop-off bus tours and themed experiences. Comparable as a UK guided-tour incumbent with overlapping London sightseeing customers, though not specialising in film/TV.

Others

• GetYourGuide: Global OTA marketplace for tours, attractions, and experiences. While not a direct competitor, it is a critical distribution partner and benchmark for tour-pricing transparency that shapes competitive dynamics for Brit Movie Tours.
• Warner Bros. Studio Tour London - The Making of Harry Potter: Official Harry Potter studio attraction in Leavesden. While not a tour operator, it sits in the same Harry Potter fan-monetisation ecosystem and represents both a partner (Brit Movie Tours resells tickets) and a partial substitute for film/TV fan experiences.

Regional players

• Movie Tours (US-based film location tour operators): US-based film and TV location tour operators (e.g., On Location Tours, Movie Tours NYC) serving the same niche of pop-culture film-tourists in a different geography. Comparable business model and customer segment, but operates in North America rather than the UK.

Emerging players

• Outlander Tours Scotland: Specialist Scotland-based tour operators offering Outlander filming-location tours from Edinburgh. Directly comparable as a niche franchise-specific location tour, though focused on a single IP and serving the same inbound UK visitor base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/britmovietours
• Instagraminstagram.com/britmovietours
• Xx.com/britmovietours

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brit Movie Tours