What Uno Reklám Kft does

Uno Reklám Kft is a 100% Hungarian-owned private limited company (Kft) founded in 1990 that designs, manufactures, and installs custom advertising equipment for B2B clients in Hungary. The company operates from an owned 2,500 m² facility in Dunakeszi, with in-house capabilities spanning design and computer preparation, screen and offset printing, a metal workshop, an electrical workshop, and a six-person industrial rope-access (alpin) installation team for high-access sites. Its portfolio of more than 31 distinct products is organized across five categories: print products (vinyl cutting, stickers, banners, flags), advertising signs (steel, aluminum, PVC, Dibond, chalkboards, totems), illuminated devices (LED light boxes, illuminated letter boxes, neon solutions), 3D signs (foam letters, form-cut PVC and metal lettering), and other solutions including vehicle decoration and street furniture.

The company's business model is built on custom, quote-based B2B manufacturing and project-based services rather than recurring contracts or licensing. Revenue streams combine one-time custom manufacturing (illuminated signs, 3D letters, banners, vehicle wraps), installation services (including rope-access installation), and ongoing maintenance. Pricing is not publicly disclosed; customers request quotes through the company website, email, or phone. The customer base spans SMBs (local businesses, vehicle wraps, storefront signage) and enterprises (IKEA, Coca-Cola, SPAR, Sony, Magyar Telekom, JCDecaux), with horizontal segmentation across retail, beverage, telecom, fashion, food service, construction, and outdoor advertising verticals. All production and distribution is domestic to Hungary, with no disclosed international expansion, external funding, or M&A activity.

Name

Uno Reklám Kft

Legal name

Uno Reklám Kft.

Website

https://unoreklam.hu

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Uno Reklám Kft is a Hungarian custom advertising equipment manufacturer founded in 1990, producing signs, illuminated signage, 3D letters, banners, and vehicle wraps from an owned Dunakeszi facility, serving SMBs and enterprise clients including IKEA, Coca-Cola, SPAR, and JCDecaux.

Ownership category

akta.pro rank

Product category

Advertising Equipment Manufacturing

NAICS

Sign Manufacturing (339950), Sign Manufacturing (33995)

akta.pro primary industry

OOH Production, Printing & Installation Services (MPAAAKAJ)

akta.pro secondary industry

OOH Production, Printing & Installation Services (BPAFALAL)

Keywords

• Advertising equipment manufacturing
• Custom signage production
• Illuminated light boxes
• Vehicle wrap decoration
• Outdoor advertising displays

Headquarters

HQ city

Dunakeszi

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Custom Advertising Equipment Manufacturing: One-time custom manufacturing of advertising equipment including illuminated signs, 3D letters, banners, vehicle wraps, signs, totems, and related products. Products are manufactured to customer specifications.
2. Installation Services: On-site installation and setup of manufactured advertising equipment. Includes alpin (rope access) installation for difficult-to-reach locations.
3. Maintenance Services: Ongoing maintenance and repair services for installed advertising equipment.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Uno Reklám Kft manufactures custom advertising equipment including vinyl prints, banners, mesh nets, steel/aluminum signs, PVC boards, Dibond panels, illuminated light boxes, 3D foam letters, laser-cut metal letters, vehicle wraps, street furniture, and rooftop signs. The company provides complete in-house production from design and printing through metalwork and electrical work to on-site installation, including industrial rope-access (alpin) installation for difficult locations and ongoing maintenance services.

Product overview

Uno Reklám Kft is a 100% Hungarian-owned advertising equipment manufacturer established in 1990, operating from a 2,500 m² owned facility in Dunakeszi. The company offers a comprehensive portfolio of 31+ distinct products organized across five main categories: (1) Printing/Print Products (9 items) including vinyl cutting, self-adhesive stickers, window films, banners, flags, and traditional print materials; (2) Advertising Signs (10 items) covering steel/aluminum signs, PVC boards, Dibond panels, engraved plates, chalkboards, totems, and project boards; (3) Illuminated Advertising Devices (6 items) featuring LED light boxes, illuminated letter boxes, LED/neon solutions, intarsia light boxes, illuminated totems, and large rooftop signs; (4) 3D Advertising Letters (3 items) including foam letters, form-cut PVC, and form-cut metal inscriptions; and (5) Other Solutions (3 items) comprising rope access installation services, vehicle decoration, and street furniture. The company provides complete in-house production from design through manufacturing to on-site installation, supported by a six-person industrial climbing team for difficult access locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Fóliavágás és Betűkivágás Plotterezés (Foil Cutting and Letter Cutting Plotting) Precision plotter-based cutting service for creating custom letters, logos, and graphics from vinyl and other foil materials with weather-resistant durability for outdoor advertising applications.
• Öntapadós matricák és fóliák (Self-adhesive Stickers and Foils) Custom-designed self-adhesive stickers and foils for indoor and outdoor use, featuring weatherproof materials suitable for glass, metal, plastic, and wall surfaces.
• Perforált One-Way Vision ablak fóliák (Perforated One-Way Vision Window Foils) Perforated window films that display vivid graphics from outside while allowing clear visibility through from inside, providing both advertising and privacy functions.
• Molinók és Építési Mesh Hálók (Banners and Construction Mesh Nets) Large-format PVC banners and perforated mesh nets for facades, construction sites, and events, designed to withstand weather conditions while reducing wind load.
• Zászlók és Beach Flag-ek (Flags and Beach Flags) Dynamic outdoor advertising flags in various shapes (drop, feather, rectangle) with wind-resistant materials for events, storefronts, and promotional displays.
• Acél és Alumínium Reklámtáblák (Steel and Aluminum Advertising Signs) Durable metal advertising signs made from galvanized steel and aluminum with corrosion protection for long-term outdoor use in various weather conditions.
• Habosított PVC táblák (Foamed PVC Boards)

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Poblocki Sign Company: U.S.-based custom sign manufacturer offering design, fabrication, and installation of architectural, illuminated, and digital signage. Comparable as a vertically integrated custom sign manufacturer with similar end-to-end production-to-installation capabilities.
• Reklám Expressz: Hungarian signage and advertising equipment manufacturer offering printing, signs, and installation services within Hungary. Comparable as a domestic Hungarian peer competing for the same SMB and enterprise signage spend.
• Image Manufacturing Group: U.S. custom signage manufacturer producing illuminated letters, channel letters, monoliths, and architectural signage with full design-to-install service. Comparable as a direct peer offering custom illuminated signage, dimensional letters, and on-site installation.
• SignFab: U.S.-based custom sign fabrication company specializing in architectural, illuminated, and dimensional signage for retail and corporate clients. Comparable as a vertically integrated custom sign maker serving enterprise retail chains.

Broad incumbents

• Lamar Advertising Company: One of the largest outdoor advertising companies in North America, operating billboards, transit, and airport advertising. Comparable as a large-scale OOH advertising incumbent, though geographically distinct from Uno Reklám's Hungarian focus.
• JCDecaux: Global leader in out-of-home advertising with street furniture, billboards, and citylight networks. Comparable to Uno Reklám as a customer (they have engaged Uno for citylight and street furniture production) and as a broader OOH advertising ecosystem player operating at much greater scale.
• Clear Channel Outdoor: Global OOH advertising company operating billboards, transit advertising, and street furniture networks. Comparable as a broad incumbent in the outdoor advertising value chain, though it focuses on media sales rather than production.
• Ströer SE & Co. KGaA: Major German-headquartered outdoor advertising and digital out-of-home operator with production and installation capabilities across Germany and continental Europe. Comparable as a much larger OOH advertising incumbent with overlapping signage, illumination, and street-furniture offerings.

Regional players

• Eurodisplay: Central European signage and display manufacturer serving retail, exhibitions, and corporate clients. Comparable product categories (illuminated signs, displays, custom fabrication) but broader geographic footprint spanning neighboring countries.
• Wahoo Signs: Sign manufacturer serving the Southeastern U.S. with custom illuminated signs, vehicle wraps, banners, and 3D lettering. Comparable product mix (signs, wraps, illuminated, 3D) but operates in a different geography than the Hungarian anchor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/unoreklam
• LinkedInlinkedin.com/company/uno-advertising-ltd.

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Uno Reklám Kft