LinkMyDeals

What LinkMyDeals does

LinkMyDeals, founded in 2013 and operated by Sellergize Web Technology Services Private Limited from Mumbai, India, is a bootstrapped SaaS platform that aggregates, processes, and distributes coupon and deal data feeds to affiliate marketers. Its database covers 12,000+ active coupons and deals across 2,000+ ecommerce stores, with automated validity checks up to twice daily, standardized categorization, and SEO-oriented rewrites of each offer to mitigate duplicate-content penalties. Distribution is delivered through three channels: a REST API (JSON/CSV, with incremental-feed support) for custom sites and mobile apps, ready-to-use WordPress plugins for 13+ coupon themes, and the pre-integrated ClipMyDeals WordPress theme.

The platform's complementary product, SmartLinks, automatically deeplinks offers to the highest-paying available affiliate network per store and gracefully fails over to secondary networks if a campaign is discontinued, preserving commission revenue for publishers. LinkMyDeals also offers free utility tools — Deeplink Generator, Link Redirect Checker, URL Encoder/Decoder, and a directory of 250,000+ affiliate programs across 120+ networks — used as SEO-driven top-of-funnel acquisition. Revenue is generated through a freemium subscription model priced at $2.99 per store per month, with a 50-store minimum on the paid tier and a custom-format add-on available for paying customers; 100% of publisher commissions are retained by the user, with LinkMyDeals taking no cut. GTM motion is product-led/self-serve with a 3-minute signup, complemented by channel partnerships (notably ClipMyDeals) and an API-first surface for enterprise/technical customers. Named enterprise users include Microsoft, Jet Privilege, Perkbox, Vantage Circle, and Kindred, alongside an SMB long tail of coupon, cashback, and deal-aggregation publishers globally.

Name

LinkMyDeals

Legal name

Sellergize Web Technology Services Private Limited

Website

https://linkmydeals.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

LinkMyDeals is a bootstrapped Indian SaaS that aggregates and distributes coupon and deal data feeds from 2,000+ ecommerce stores to affiliate publishers via API, WordPress plugins, and SmartLinks deeplinking.

Ownership category

akta.pro rank

Product category

Affiliate Marketing Software

NAICS

Web Search Portals and All Other Information Services (519290)

SIC

Services-Advertising (7310)

akta.pro primary industry

Price Comparison, Deals, Cashback & Loyalty Shopping Platforms (BPAMAGAH)

akta.pro secondary industry

Affiliate & Performance Creator Programs (BPAFAHAG)

Keywords

• Coupon feed aggregation
• Affiliate marketing tools
• Cashback platform software
• Smartlink deeplinking
• Wordpress coupon plugins

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription - Per Store: Monthly subscription at $2.99 per store per month (minimum 50 stores for paid plan). Collects 100% advance payments. Annual and quarterly billing options available.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

LinkMyDeals provides automated, real-time coupon and deal data feeds aggregated from 2,000+ e-commerce stores, delivering 12,000+ standardized and SEO-unique coupons via REST API, file downloads, and WordPress plugins. Its SmartLinks technology automatically deeplinks and switches between affiliate networks for maximum publisher monetization. The platform also offers free tools (Deeplink Generator, Link Redirect Checker, URL Encoder/Decoder, Affiliate Program Directory of 250,000+ programs) targeting affiliate marketers, coupon/cashback publishers, and merchants.

Product overview

LinkMyDeals is a SaaS platform providing affiliate marketing tools and coupon data feeds. The core product consists of Coupon Feeds and Smartlinks, which deliver real-time coupon/deal data from 2000+ stores with auto-deeplinking across affiliate networks. Publishers can access feeds via the Coupon API (REST, JSON/CSV) or through WordPress Plugins for 12 popular coupon themes. A suite of free tools including the Affiliate Program Directory (250,000+ programs), Deeplink Generator, Link Redirect Checker, and URL Encoder/Decoder supports affiliate marketing workflows. The partner product ClipMyDeals is a pre-integrated WordPress theme for quick website deployment.

Differentiator

Problem solved

Functional benefit

Brands

• ClipMyDeals: WordPress coupon and cashback theme, an official partner theme pre-integrated with LinkMyDeals coupon feeds.

Products and services

• Coupon Feeds Real-time coupon and deal data feeds aggregated from 2,000+ e-commerce stores, offering customized data with custom field names, incremental feed options, SEO-optimized unique content, and support for cashback websites with Sub-IDs. Designed for affiliate marketers, coupon/cashback website operators, and mobile app developers.
• Smartlinks (Auto-Deeplinks)

Quantifiable outcome

• 100% Commission retention for publishers
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• ClipMyDealscoreChannel Partner/ Reseller/ DistributorOfficial partner WordPress theme. LinkMyDeals team works directly with ClipMyDeals to suggest new features and improvements. Theme comes pre-integrated with LinkMyDeals coupon feeds. Most practical solution as developed by people with affiliate marketing experience.
• Sellergize Web Technology Services Private LimitedcoreOthersParent company and operator of LinkMyDeals platform. Registered in India, operating since 2013.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Others

• Awin: Awin is a major global affiliate network integrated with LinkMyDeals' SmartLinks. It is both an integration partner and a potential competitor if it were to launch direct publisher feeds or deeplink tooling.
• Impact.com: Impact is a leading partnership management and affiliate platform. It overlaps with LinkMyDeals in the affiliate technology space, though it typically sells to larger brands and agencies whereas LinkMyDeals targets SMB publishers.
• Rakuten Advertising: Rakuten Advertising is a major affiliate network that LinkMyDeals integrates with via SmartLinks. As one of the upstream data sources, Rakuten could theoretically launch a competing publisher-facing feed offering, making it both a partner and a potential competitive threat.
• CJ Affiliate (Commission Junction): CJ Affiliate is one of the largest affiliate networks globally and an integration partner via LinkMyDeals SmartLinks. Like Rakuten, it is an upstream data provider but could disintermediate LinkMyDeals by launching competing feed infrastructure for publishers.

Direct peers

• CouponFollow: CouponFollow is a coupon and deals aggregator and publisher. It competes in the same publisher-facing coupon space, though it operates its own content rather than offering the feed aggregation infrastructure that LinkMyDeals provides to other publishers.
• DealSpotr: DealSpotr is a smaller affiliate coupon network offering coupons and deals to publishers. It competes more directly with LinkMyDeals in the coupon-feed-for-publishers category, particularly at the lower end of the market.

Broad incumbents

• RetailMeNot: RetailMeNot operates a major coupon/deals publisher platform. While it is also a publisher (downstream customer of LinkMyDeals), its scale and owned-audience approach make it a benchmark for the publisher category that LinkMyDeals' feed customers operate in.
• Slickdeals: Slickdeals is a large community-driven deals platform. While it is also primarily a publisher (downstream customer type), its scale and brand recognition make it a benchmark for what successful coupon publishers can achieve — and a downstream customer archetype for LinkMyDeals' feed customers.
• Honey (PayPal): Honey is a browser-extension-based coupon finder acquired by PayPal for ~$4B. It overlaps with LinkMyDeals in the coupon aggregation space but operates at the consumer layer rather than serving publishers — making it adjacent rather than directly competitive, while still affecting downstream publisher demand.
• Vouchercloud: Vouchercloud is a major European digital coupon and voucher platform. Comparable in the consumer coupon aggregation category, though it competes more for end traffic than for serving other publishers with feed infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=qXH2lHbOy3c
• LinkedInlinkedin.com/company/linkmydeals
• Xx.com/linkmydeals

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LinkMyDeals