What Ballesol does

Ballesol (legal entity: Intercentros Ballesol, S.A.) is a privately held Spanish elderly care provider founded in 1980 and headquartered in Madrid. The company operates a national network of more than 40 residential care centers and senior apartments across Spain, with the densest footprint in the Community of Madrid (14 centers) and additional locations in Barcelona, Valencia, Sevilla, Bilbao, Alicante, Murcia, Galicia, the Canary Islands, and other regions. Its core offering spans three formats: traditional residential care (residencias para mayores) for permanent and temporary stays, independent-living apartments (Apartamentos para Mayores and the premium sub-brand Apartamentos Suites by Ballesol), and short-term formats including family respite stays and seasonal/vacation stays. Specialized clinical programs cover Alzheimer's and Parkinson's units, post-hospital rehabilitation (hip fracture recovery, knee artromotor therapy), cognitive and physical stimulation, magnetotherapy, laser therapy for pressure ulcers, robotic-assisted cognitive therapy (Robotherapy), and the proprietary multisensory "Despierta tus Sentidos" program built around Snoezelen methodology.

Ballesol delivers care through multidisciplinary in-house teams including doctors, nurses, physiotherapists, occupational therapists, psychologists, social workers, and geroculturistas. Its technology stack is domain-specialized rather than AI-native: the NeuronUp digital cognitive stimulation platform is deployed across residences, alongside Thera-Trainer Tigo rehabilitation equipment, magnetotherapy units, and robotic therapy assistants. Several centers hold regional five-star quality ratings, and the Castellón center is the first in the Valencia region to hold OAFI Space certification for osteoarthritis care. The business also supports families in navigating Spain's Ley de Dependencia (Dependency Law) public aid paperwork, indicating a channel into public reimbursement alongside private pay.

Revenue is generated on a recurring subscription basis via monthly fees covering accommodation, meals, medical and therapeutic care, with pricing varying by location, care intensity, and stay duration; no public price list is disclosed. The go-to-market is direct-to-consumer: families inquire through a national toll-free line (900 24 24 25), on-site visits, location-based web search, and content marketing via the "Blog Longevos" and "Revista Ballesol." Some centers (e.g., Reus) operate contracted places integrated into the Catalan public aid system, introducing a public-pay mix alongside predominantly private-pay revenue. Ownership is private with no disclosed parent company, sponsor, or funding rounds.

Name

Ballesol

Legal name

Intercentros Ballesol, S.A.

Website

https://ballesol.es

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Ballesol is a privately held Spanish elderly care operator founded in 1980, running 40+ residential centers and senior apartments nationwide. It serves seniors and families with permanent, temporary, respite, and rehabilitation stays, including specialized Alzheimer's, Parkinson's, and post-surgical programs.

Ownership category

akta.pro rank

Product category

Senior Care Services

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC)

akta.pro secondary industries

Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG), Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB), Dementia & Alzheimer’s Respite Care (HSABAGAF)

Keywords

• Elderly residential care
• Senior living services
• Alzheimer's care
• Parkinson's rehabilitation
• Geriatric physiotherapy

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices20 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Residential Care Services: Permanent and temporary residential care services for elderly individuals. Revenue is generated through monthly fees covering accommodation, meals, medical care, and therapeutic services. Services include specialized care for Alzheimer's, Parkinson's, and post-hospital rehabilitation.
2. Senior Apartments: Independent living apartments (Apartamentos Suites by Ballesol) for autonomous seniors requiring minimal assistance, providing a secure living environment with access to care services when needed.
3. Family Respite Care: Short-term stay services providing temporary care for elderly dependents, allowing family caregivers to take breaks. Covers temporary accommodation, meals, and therapeutic services.
4. Vacation Stays: Seasonal and holiday stays for seniors, particularly in coastal locations (Alicante, San Sebastián, Murcia), combining leisure with continuous care support.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Ballesol operates a national network of residential care homes (residencias para mayores) and senior apartments (apartamentos para mayores) across Spain, providing permanent and temporary accommodation with medical, therapeutic, and personal care services for elderly individuals. The company specializes in dementia care (Alzheimer's and Parkinson's), post-hospital rehabilitation, physiotherapy, cognitive stimulation, and family respite services, delivered through multidisciplinary teams of doctors, physiotherapists, psychologists, and caregivers.

Product overview

Ballesol operates a comprehensive senior care ecosystem consisting of residential homes (Residencias para Mayores), senior apartments (Apartamentos para Mayores), and premium suites (Apartamentos Suites). The company provides both permanent and temporary care placements across Spain. Beyond basic residential care, Ballesol offers an extensive portfolio of specialized therapeutic services including Alzheimer's and Parkinson's care units, cognitive stimulation, physiotherapy (preventive, functional, and personalized for hip/knee rehabilitation), magnetotherapy, laser therapy for pressure ulcers, robotics-based therapy, reminiscence workshops, and wellness programs (FEXO and Reactívate). Additional services include respite care, nutritional services with in-house kitchens, and administrative support for dependency law processing. The company maintains exclusive programs like 'Despierta tus Sentidos' (multisensory stimulation) and integrates digital tools such as NeuronUp for cognitive rehabilitation.

Differentiator

Problem solved

Functional benefit

Brands

• Apartamentos Suites by Ballesol: Senior apartments and suites offered by Ballesol for elderly individuals who maintain autonomy with security

Products and services

• Residencias para Mayores Permanent and temporary residential care homes for elderly individuals, providing accommodation, meals, medical care, physiotherapy, and social engagement services across 40+ centers in Spain.
• Apartamentos Suites by Ballesol Independent senior apartments for autonomous seniors requiring minimal assistance, offering a secure living environment with optional access to care services when needed.
• Residencia Especializada en Alzhéimer Specialized Alzheimer's and dementia care units with adapted environments and tailored therapeutic programs for memory loss, cognitive decline, and disorientation.
• Residencia Especializada en Párkinson Specialized care for Parkinson's disease patients, including motor function rehabilitation, physiotherapy, and movement disorder support.
• Estimulación Cognitiva y Física Cognitive and physical stimulation programs designed to maintain and improve mental and physical capabilities in elderly residents.
• Fisioterapia Preventiva y Funcional Preventive and functional physiotherapy focused on maintaining mobility and preventing functional decline in elderly residents.
• Fisioterapia Personalizada - Recuperación de Fractura de Cadera Personalized physiotherapy program with specialized rehabilitation protocols for hip fracture recovery in elderly patients.
• Artromotor - Rehabilitación de Rodilla Knee rehabilitation using motorized artromotor equipment for passive joint movement therapy.
• Láser para Recuperación de Úlceras por Presión Laser therapy treatment for pressure ulcer healing and tissue regeneration in elderly residents.
• Magnetoterapia Magnetotherapy treatment using magnetic fields for bone and tissue healing, particularly for osteoporosis and fracture recovery.
• Thera-Trainer Tigo Advanced rehabilitation training equipment for physical therapy and motor function recovery used across Ballesol centers.
• Estancias de Respiro Familiar Temporary care stays providing respite for family caregivers while ensuring quality care for their elderly dependents.
• Estancias Temporales y Vacacionales Short-term and vacation stays for seniors, including post-hospital recovery and rehabilitation periods, available at select coastal and city locations.
• Roboterapia Robotic-assisted therapy for cognitive stimulation and emotional engagement of seniors.
• Talleres de Reminiscencia Memory workshops based on themes such as football to stimulate recall and meaningful social interaction among seniors.
• Programa FEXO Exercise program designed to improve autonomy and physical function in seniors.
• Programa Reactívate Activation program promoting physical and mental engagement for seniors.
• Despierta tus Sentidos Exclusive multisensory stimulation program combining Snoezelen methodology with personalized sensory experiences for elderly residents.
• Restauración: Sabor y Salud Own-kitchen nutrition service with healthy, adapted menus supervised by nutritionists.
• Tramitar la Ley de Dependencia Administrative assistance service helping families navigate and complete Spanish Dependency Law paperwork for public aid access.
• Plataforma NeuronUp Digital cognitive stimulation platform deployed across Ballesol residences for cognitive rehabilitation and therapy sessions.

Quantifiable outcome

• Over 44 years of experience caring for elderly people

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

One partnership is on record.

• Universidad Pontificia ComillascoreStrategic or Co-development PartnerBallesol collaborates with Universidad Pontificia Comillas in research and training initiatives. The partnership focuses on bioethics in residential care and professional development for care staff, combining academic expertise with practical care experience.

Scale indicators5 records

Recent moves3 records

Direct peers

• DomusVi: Largest private operator of nursing homes, assisted living and home care services in Spain and Portugal. Directly comparable to Ballesol as a multi-region Spanish residential care chain serving elderly families with similar monthly subscription pricing and specialty dementia units.
• Sanitas Mayores: Spanish senior care division of Bupa operating residential centers and day centers across Spain. Comparable to Ballesol on target customer (Spanish elderly families), assisted-living model, and presence in major Spanish cities including Madrid.
• Caser Residencial: Spanish residential care chain operated by Caser (mutual insurance group) with dozens of centers across Spain. Closely comparable to Ballesol in service scope (assisted living, dementia care, temporary stays) and Spanish geographic coverage.
• Vitalia: Spanish operator of assisted living and nursing homes with multiple centers nationwide. Comparable to Ballesol as a Spanish private residential care chain focused on elderly residents, including dementia care programs.
• Eulen Servicios Sociosanitarios: Spanish outsourced services group with a significant socio-sanitary division providing residential care, home help and day centers. Comparable to Ballesol on service model (multidisciplinary caregiver teams, dependency-law assistance) and Spanish scale.
• Clece (ACS Group): Spanish social services and facility management company, part of ACS, operating elderly care residences and home-help services. Comparable to Ballesol in operating residential care centers for elderly and dependency-care services across Spain.

Broad incumbents

• Orpea (emeis): One of Europe's largest nursing home and post-acute care operators, with presence in Spain via acquired chains. Comparable to Ballesol as a residential care operator serving elderly populations, but operates at much broader European scale.
• Colisée: European operator of nursing homes, assisted living and home care services with established Spanish footprint. Comparable to Ballesol on assisted living and clinical care services, though Colisée is a larger pan-European platform.
• Emera: European operator of nursing homes and senior living residences (including in Spain). Comparable to Ballesol in residential elderly care offering, including dementia units, but with broader European scale.

Others

• Mapfre — Servicios de Salud y Cuidados: Spanish insurance group with senior care and dependent-care service lines. Related to Ballesol through Spanish elderly-care ecosystem and dependency-law funding flows, rather than direct residential competition.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/grupoballesol
• YouTubeyoutube.com/user/GrupoBallesol
• Facebookfacebook.com/Ballesol
• LinkedInes.linkedin.com/company/ballesol
• Instagraminstagram.com/grupoballesol

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ballesol