Moderation API
Moderation API is a Copenhagen-built, AI-powered content moderation platform that provides product teams at digital platforms with text, image, video, and audio moderation across 120+ languages via a single API, review queue, and pre-built integrations.
- Company typePrivate
- Founded2021
- HeadquartersCopenhagen, Denmark
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Moderation API does
Moderation API operates a unified AI-powered content moderation platform for digital platforms, serving product teams at social networks, marketplaces, messaging apps, online communities, content publishers, and enterprise organizations. The platform combines 20+ pre-built classifiers with custom guidelines, trust-level scoring, action recommendations, and review queues to detect toxic, NSFW, hateful, harassing, spammy, PII-exposed, and policy-violating content across text, images, video, and audio in 120+ languages. Core detection runs on Meta's Llama Guard 3 (Llama-3.1 8B variant) and OpenAI's GPT-4o-mini, augmented by a proprietary Custom Models pipeline that fine-tunes classifiers on customer-specific data and a feedback loop in which human review decisions automatically improve the underlying models.
The product is delivered via a single REST API with Bearer-token auth, OpenAPI documentation, TypeScript and Python SDKs, and pre-built integrations for Discord, Slack, WordPress, Discourse, and Zapier. Infrastructure spans 10 regions with sub-350ms p95 latency and a 99.99% uptime SLA at the Enterprise tier. Compliance posture covers GDPR, CCPA, and DSA Article 16 out of the box, with SOC 2 Type II in progress. The go-to-market combines a product-led free tier (100 messages/month) with a sales-assisted enterprise motion that sells server-region selection, SSO/SAML/SCIM, dedicated account management, and bespoke models.
The company is built in Copenhagen, Denmark, and operated by Cueup, LLC (an Oregon LLC). The legal entity and data-protection officer (Christopher Dengsø) are the only named leaders in the source material; no funding rounds, venture backers, or headcount are disclosed. Monetization is a usage-based monthly subscription across four published tiers — Hobby (free, 100 msgs/mo), Basic ($79/mo, 10K msgs), Growth ($249/mo, 100K msgs), and Enterprise ($799/mo, 1M msgs) — with custom contracts above list. Named adopters include Disney, Zapier, HubSpot, Nextdoor, Beatport, OLX, Newegg, Skillshare, Pleo, PostHog, SVT, and Gaia, alongside several startup and mid-market testimonials.
Moderation API firmographics
Firmographics- Name
- Moderation API
- Legal name
- Cueup, LLC
- Website
- https://moderationapi.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Moderation API is a Copenhagen-built, AI-powered content moderation platform that provides product teams at digital platforms with text, image, video, and audio moderation across 120+ languages via a single API, review queue, and pre-built integrations.
- Ownership category
- akta.pro rank
Moderation API industry classification
Industry- Product category
- Content Moderation Software
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- UGC Moderation, Trust & Safety Platforms (MPACABAL)
- akta.pro secondary industries
- Human Oversight, Review & Content Moderation Tooling (HDAAAMAH), Moderation, Safety & Toxicity Detection (HDAAADAH), Video Understanding & Content Moderation (HDAAAEAF), Messaging, Chat & Live Interaction Safety (Text/Voice/Video) (BPAAALAC), Policy Operations, Appeals & Case Management (Disputes, reinstatements, escalations) (BPAAALAM)
Keywords
Where Moderation API is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
Moderation API business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Usage-based API Access: Subscription tiers with message volume quotas: Hobby (100 msgs/mo free), Basic (10,000 msgs/mo), Growth (100,000 msgs/mo), Enterprise (1,000,000 msgs/mo). Higher tiers unlock additional features like custom models, server regions, SSO, and dedicated support.
- Enterprise Custom Contracts: Enterprise tier with custom pricing for organizations requiring higher volumes, dedicated support, custom integrations, and SLA guarantees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Hobby - Free tier with 100 messages/month |
| Usage-based | Monthly | Basic - 10,000 messages/month at $79/mo |
| Usage-based | Monthly | Growth - 100,000 messages/month at $249/mo |
| Usage-based | Monthly | Enterprise - 1,000,000 messages/month at $799/mo |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Moderation API product offering
Product offeringCore offering
Moderation API provides an AI-powered content moderation platform delivered through a unified REST API. The platform supports text, image, video, and audio moderation across 120+ languages, offering pre-built models for toxicity, NSFW, spam, PII, and hate speech, plus customizable guidelines, trust-level scoring, review queues, and adaptive learning. It serves product teams at digital platforms requiring trust and safety infrastructure.
Product overview
Moderation API is a unified content moderation platform built in Copenhagen, Denmark. The core platform provides AI-powered moderation across text, image, video, and audio content with 120+ language support. The platform integrates multiple modules including Smart Wordlists for semantic word filtering, Custom Guidelines for plain-language AI-enforced rules, Action Recommendations for intelligent Allow/Review/Reject decisions, and Trust Levels for user reputation tracking. The system offers Llama Guard 3 (F1 0.939) and GPT-4o-mini as AI agent options, backed by 20+ pre-built moderation models. Review Queues enable human-in-the-loop workflows while Client SDKs (TypeScript, Python, Node.js) and pre-built integrations (Discord, Slack, Zapier, Discourse, WordPress) enable platform deployment. Pricing spans Hobby (100 msgs/mo free), Basic ($79/mo, 10K msgs), Growth ($249/mo, 100K msgs), and Enterprise ($799/mo, 1M msgs) tiers.
Differentiator
Problem solved
Functional benefit
Products and services
- Moderation API Platform Unified AI-powered content moderation platform delivered as a REST API, supporting text, image, video, and audio moderation across 120+ languages. Includes detection, review queues, user management, and compliance tools for product teams at digital platforms.
- Llama Guard 3 Integration Specialized LLM for content moderation built on Llama-3.1 with 8B parameters, trained on MLCommons 14 safety categories. Achieves F1 score of 0.939 with false positive rate of 0.040, hosted on GDPR-compliant servers in Germany.
- Smart Wordlists Semantic wordlist feature understanding meaning, similar words, synonyms, obfuscations, tense, and plurals. Supports configurable flagging thresholds and block/require/pass modes for flexible content filtering.
- Action Recommendations AI-powered recommendation engine combining trust level, severity scores, policy flags, and author history to recommend Allow, Review, or Reject actions with customizable severity thresholds and per-policy overrides.
- Trust Levels User reputation system tracking author history, violation patterns, and trust scores to differentiate moderation treatment for trusted versus new or suspicious accounts.
- Custom Guidelines AI-enforced custom rules allowing plain-language description of moderation policies. Models apply rules with explanation and confidence scoring, requiring no prompt engineering expertise.
- WordPress Plugin Official WordPress plugin providing automated AI-powered content moderation for WordPress sites. Filters spam, profanity, and harmful content automatically upon installation from the WordPress plugin directory.
- Custom Models Custom AI model builder allowing organizations to train domain-specific moderation models for unique use cases and policy enforcement.
Quantifiable outcome
- Llama Guard 3 achieves F1 score of 0.939 vs GPT-4's 0.805 on MLCommons safety categories
- +3 more outcomes
Companies that use Moderation API
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Moderation API technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability10 records
Feature10 records
Moderation API partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- DiscordcorePre-built integration for Discord server content moderation. Allows one-click setup for moderating Discord channels and messages.
- SlackcoreIntegration for Slack workspace content monitoring. Enterprise customers use this for internal corporate communication oversight.
- WordPresscoreOfficial WordPress plugin for automated content moderation. Available on WordPress plugin directory for one-click installation. Protects WordPress sites from spam and harmful comments.
- StripecorePayment processing provider. All payment data is stored by Stripe; Moderation API does not store credit card information directly.
- CloudflarecoreContent delivery network and security infrastructure for website performance and protection.
- MongoDB AtlascoreCloud database infrastructure for data storage and management.
- VercelcoreWebsite hosting platform for moderationapi.com.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Moderation API competitors and assessment
Company assessmentDirect peers
- Two Hat (Safety AI): Two Hat (now Safety AI) provides content moderation AI and human review services for online communities, gaming, and social platforms. It is comparable to Moderation API's combined AI-plus-review-queue stack, particularly for chat-heavy communities.
- Hive: Hive provides AI-powered content moderation APIs across text, image, video, and audio with pre-trained models for toxicity, NSFW, and spam detection. It targets the same developer and platform customer base with similar API-first delivery and a comparable pricing model.
- WebPurify: WebPurify offers AI-driven and human content moderation services for text, image, and video UGC, often targeting the same SMB and mid-market customers that gravitate to Moderation API's Growth tier.
- ActiveFence: ActiveFence is a trust & safety platform offering AI content moderation, threat intelligence, and policy operations tooling for large platforms. It is the most direct enterprise-tier competitor to Moderation API's combined detection, review queue, and policy management offering.
- Bodyguard: Bodyguard provides an AI content moderation API for text and images targeting social platforms, marketplaces, and gaming communities. It directly overlaps with Moderation API's positioning around easy developer integration and multi-language coverage.
- OpenAI (Moderation API): OpenAI offers a free Moderation API endpoint for content classification that is widely adopted as the default developer-grade moderation layer. Moderation API directly competes with this offering and even references OpenAI in customer testimonials as the incumbent it improves upon.
Broad incumbents
- Microsoft Azure AI Content Safety: Azure AI Content Safety provides text and image moderation APIs as part of the broader Azure AI platform. It competes with Moderation API as a bundled enterprise offering with strong procurement advantages for Microsoft-centric customers.
- Google Cloud (Perspective API / Cloud Vision): Google's Perspective API and Cloud Vision offer toxicity and image moderation capabilities, often surfaced inside Google Cloud and Workspace offerings. It overlaps with Moderation API for platforms already standardized on Google Cloud.
- AWS (Comprehend / Rekognition Content Moderation): AWS offers content moderation via Rekognition for images/video and Comprehend for text as part of its cloud AI suite. It competes as a hyperscaler-bundled alternative often chosen for procurement convenience and pricing credits.
Emerging players
- Lasso Moderation: Lasso Moderation provides chat and community moderation AI for platforms such as dating apps and marketplaces. It overlaps with Moderation API in use case (Dating apps were explicitly called out as a target segment for Custom Guidelines) and in target customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Moderation API social profiles
Digital presenceModeration API compliance and trust
Trust signalCompliance4 records
Moderation API financial estimates
Financial estimateRevenue estimate
Valuation estimate
Moderation API leadership team
Management profileNumber of profiles
Profiles1 record
Moderation API funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Moderation API M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Moderation API
What does Moderation API do?
Moderation API provides an AI-powered content moderation platform delivered through a unified REST API. The platform supports text, image, video, and audio moderation across 120+ languages, offering pre-built models for toxicity, NSFW, spam, PII, and hate speech, plus customizable guidelines, trust-level scoring, review queues, and adaptive learning. It serves product teams at digital platforms requiring trust and safety infrastructure.
Is Moderation API a public or private company?
Moderation API is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Moderation API founded?
Moderation API was founded in 2021. It employs 1 to 10 people.
Where is Moderation API based?
Moderation API is headquartered in Copenhagen, Denmark, in the Europe region.
How does Moderation API make money?
Two revenue lines are on record. Usage-based API Access are the primary driver. The others are enterprise Custom Contracts.
Who are Moderation API's main competitors?
Direct peers on record are Two Hat (Safety AI), Hive, WebPurify, ActiveFence, Bodyguard and OpenAI (Moderation API). Broad incumbents are Microsoft Azure AI Content Safety, Google Cloud (Perspective API / Cloud Vision) and AWS (Comprehend / Rekognition Content Moderation). Lasso Moderation is listed as an emerging player.
Does Moderation API have an API?
Yes. Moderation API provides a REST API for automated content moderation. The API supports text, image, video, and audio moderation with features including content flagging, user management, review queues, and policy enforcement. Available endpoints include author management, content analysis, wordlists, review queues, webhooks, and user reports. Authentication uses Bearer token authorization. The API is documented via OpenAPI specification and supports TypeScript SDK (@moderation-api/sdk package). Developer documentation is at docs.moderationapi.com.
What industry is Moderation API in?
Moderation API's product category is Content Moderation Software. Its primary akta.pro industry code is MPACABAL, UGC Moderation, Trust & Safety Platforms, with a secondary code of HDAAAMAH, Human Oversight, Review & Content Moderation Tooling. Its NAICS code is 516210 and its SIC code is 7372.