Aljabr Holding Company

Name

Aljabr Holding Company

Legal name

Aljabr Holding Company

Website

https://aljabr.com.sa

Company type

Private

Founded year

1952

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Dammam

HQ country

Saudi Arabia

HQ region

Middle East

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Automotive Sales & Distribution: Exclusive KIA Motors distributorship in Saudi Arabia with 28 showrooms and 38 service centers. Sales of new and used vehicles with after-sales services.
2. Vehicle & Equipment Financing: Long-term vehicle financial leasing and capital equipment finance solutions through Aljabr Financing Corporation, licensed by SAMA
3. Commercial Laundry Services: Professional laundry and dry cleaning services to government, hospitals, military, companies, and individuals through 500+ receiving shops
4. Consumer Electronics Distribution: Sole distributor of Haier home appliances in Saudi Arabia through 5 outlets and 300+ dealers with 30+ distribution trucks
5. Beverage Production & Sales: Soft drink production including Rita, Bluna and Jim's Cola through 100+ distribution trucks to national hypermarkets
6. Packaging Manufacturing: Integrated carton and packaging materials for food, beverages, industrial, agricultural and commercial sectors
7. Smart Card Manufacturing: Manufacturing of Smart cards, RFID cards, Magnetic Stripe cards for various applications in Middle East & Africa
8. Building Finishing Materials: SureLevel brand building finishing technologies distributed across Saudi Arabia and GCC countries

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Aljabr Holding is a diversified Saudi Arabian conglomerate that operates across automotive distribution (exclusive KIA Motors dealership with 28 showrooms and 38 service centers), consumer and commercial financing (SAMA-licensed Aljabr Financing Corporation), industrial manufacturing (Rita soft drinks, Gulf Carton packaging, Golden Chip smart cards, SureLevel building finishing materials), consumer electronics distribution (exclusive Haier distributor in Saudi Arabia), commercial laundry services (five plants — largest in the Middle East), general contracting, and short-term car rental. The group combines exclusive brand distribution with proprietary manufacturing and large-scale service operations across the Kingdom.

Product overview

Aljabr Holding Company is a diversified Saudi conglomerate operating across multiple business divisions. The company operates as a platform of distinct business units: Automotive (KIA Motors dealership, car rental), Finance (Aljabr Financing Corporation for vehicle leasing), Industrial (soft drinks under Rita brand, Gulf Carton packaging, Golden Chip smart cards, SureLevel building materials), Retail (Haier electronics distribution), and Services (Aljabr Laundry, Aljabr Contracting). The portfolio includes over 40 business endeavors with over 6,000 employees.

Differentiator

Problem solved

Functional benefit

Brands

• Prince Motors: First auto showroom established in 1956, later merged with Nissan in 1966
• Aljabr Laundry
• RITA (Aljabr Soft Drinks)
• Gulf Carton
• Golden Chip
• Sure Level
• Aljabr KIA
• Aljabr Car Rental
• Aljabr Finance
• Aljabr Haier

Products and services

• Aljabr Automotive (KIA Motors Dealership) Flagship business occupying a leading position in the Saudi automobile market with 28 showrooms and 38 fully-fledged service centers, offering exclusive KIA Motors vehicles with quality after-sales services across the Central, Western, and Eastern regions of Saudi Arabia.
• Aljabr Financing Corporation Saudi closed joint-stock company licensed by SAMA that specializes in long-term vehicle financial leasing and capital equipment finance solutions for institutional and individual clients across the Kingdom, with multiple branches supporting both businesses and consumers.
• Aljabr Soft Drinks (Rita) Beverage manufacturing business producing Rita, Bluna, and Jim's Cola soft drinks through a filling plant in Al Hasa with three main production lines and over 100 distribution trucks supplying national hypermarkets such as Panda, Othaim, Farm Supermarket, and Carrefour.
• Gulf Carton Factory Integrated carton and packaging materials manufacturer located in Al Hasa 1st Industrial City, producing corrugated boards, trays, and containers for the dairy, food, beverage, industrial, agricultural, and commercial sectors using high-tech manufacturing capabilities.
• Golden Chip (Smart Cards) Leading manufacturer of Smart cards, RFID cards, and Magnetic Stripe cards in the Middle East & Africa region, operating a state-of-the-art personalization and manufacturing site in Dammam that supplies complete card products, services, and solutions to clients across the region.
• SureLevel Building Technologies Building finishing technologies brand producing more than 200 lines of production developed according to international standards and market needs, distributed across Saudi Arabia and GCC countries with cost-effective solutions for the construction industry.
• Aljabr Electronics (Haier Distribution) Sole distributor for Haier home appliances and consumer electronics in Saudi Arabia, supplying air conditioners, mobile phones, computers, microwave ovens, washing machines, refrigerators, and televisions through 5 outlets in major Saudi cities and a network of 300+ dealers and specialized stores supported by 30+ distribution trucks.
• Aljabr Laundry Largest commercial laundry operation in the Middle East with five plants serving 500+ receiving shops across eastern province, Riyadh, Jeddah, Qasim, and Kharj, providing professional laundry and dry cleaning services to government establishments, hospitals, military, companies, and over 100,000 individuals per week, plus mobile carpet and upholstery cleaning.
• Aljabr Contracting
• Aljabr Car Rental Short-term operational automobile lease solutions for individuals and institutions in Saudi Arabia with more than 10 years of experience and 15 branches distributed across the Kingdom.

Quantifiable outcome

• Largest commercial laundry operation in Middle East serving 100,000+ individuals per week
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• KIA MotorscoreChannel Partner/ Reseller/ Distributor · 1 January 2008In 2008, the company was granted exclusive distributorship rights for KIA Motors nationwide. KIA Motors is a renowned automobile manufacturer offering innovative and dynamic vehicles in the world of transportation. Aljabr Automotive occupies a leading position in the Saudi automobile market.
• Sure LevelcoreOEM/ Whitelabel/ Licensing Partner · 1 January 2008Sure Level is an Australian brand in building finishing technologies research and development, originally founded in 1983. Brought to Kingdom of Saudi Arabia and GCC countries by Aljabr Holding in 2008. The company produces more than 200 lines of production developed according to international standards. Has branches in USA, Russia, North Africa, Middle East and GCC countries.
• Haier GroupcoreChannel Partner/ Reseller/ Distributor · 1 January 1998In 1998, Al Jabr Electronics was established after signing an agreement with Haier Group to become the sole distributor for their products in Saudi Arabia. Haier is one of the leading home appliances brands worldwide, providing a vast selection of electronics including air conditioners, mobile phones, computers, microwave ovens, washing machines, refrigerators, and televisions.
• Aljabr ENT HospitalminorOthers105 bed capacity, 5,800 M2 facility operated as part of CSR initiatives
• Aljabr Kidney CenterminorOthers72 dialysis units, 2,800 M2 facility operated as part of CSR initiatives
• Aljabr Education ComplexminorOthersSecondary and high education school for boys and girls operated as part of CSR initiatives

Scale indicators15 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Abdul Latif Jameel: One of Saudi Arabia's largest diversified conglomerates and the exclusive Toyota distributor in Saudi Arabia. Closely mirrors Aljabr's model — exclusive global auto OEM distributorship plus sprawling holdings in finance, real estate, energy, and consumer services — making it the most direct structural comparable.
• E.A. Juffali & Brothers: Saudi Arabian conglomerate that held exclusive Mercedes-Benz distributorship for decades and built diversified holdings across automotive, contracting, refrigeration, and consumer products. Closely parallel to Aljabr's exclusive-OEM-distributor-plus-diversified-portfolio structure.
• Almarai Company: Saudi Arabia's largest vertically integrated food and beverage company, listed on Tadawul. Strong direct comparable to the Rita soft drinks division in KSA beverage manufacturing scale, hypermarket distribution, and brand-building playbook.
• National Agricultural Development Company (NADEC): Saudi food and beverage conglomerate with dairy, juice, and related consumer products. Relevant comparable for Rita, Bluna, and Jim's Cola's FMCG production and Saudi-wide distribution model.
• Aujan Industries: One of the largest independently owned beverage companies in the Middle East (Vimto licensee and producer). Comparable to the Aljabr beverage subsidiary in brand ownership, bottling operations, and MENA FMCG distribution.

Broad incumbents

• Olayan Group: Saudi Arabia's largest privately held diversified conglomerate with holdings in trading, manufacturing, real estate, and financial services. A scaled, broad-incumbent reference point for Aljabr's diversified holding model.
• Zamil Group: Saudi family-owned conglomerate with strong industrial manufacturing operations across steel, construction, and services. Comparable industrial-conglomerate playbook to Aljabr's manufacturing-side subsidiaries (carton, smart cards, building materials).
• Al Rajhi Holding Group: Major Saudi conglomerate combining industrial, food, real estate, and other investments. Comparable diversified-conglomerate footprint in the Kingdom, particularly as a long-running family-led business.
• Saudi Binladin Group: Long-standing Saudi construction and contracting conglomerate with diversified holdings. Comparable in scale, longevity, and family-owned diversified structure, particularly to Aljabr's contracting and industrial divisions.

Regional players

• Saud Bahwan Group: Long-established Oman-based diversified group with exclusive automotive distribution (Toyota) and holdings in construction, real estate, and consumer goods. Closest GCC-region analog to Aljabr's auto-distribution-plus-diversified model outside Saudi Arabia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/aljabr-holding

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aljabr Holding Company