Advanced Energy Group

What Advanced Energy Group does

Advanced Energy Group (AEG), founded in 1998 and headquartered in East Longmeadow, Massachusetts, is a privately held, woman-owned commercial energy efficiency services firm operating across Massachusetts and Connecticut. The company delivers a 12-service portfolio spanning LED lighting retrofits, refrigeration controls, HVAC upgrades, EV charging installations (via ChargePoint), insulation and air sealing, natural gas measures, electrical wiring, emergency lighting, signage LED, and solar thermal systems, anchored by a no-cost on-site energy assessment performed by trained auditors that diagnoses facility-wide energy usage and produces a tailored retrofit plan.

The business model is sales-led and project-based: AEG generates leads through its no-cost assessment entry point, conducts audits via certified energy managers and energy management advisors, then delivers turnkey installation using a mix of internal staff and subcontractor engineers and crews. Pricing is not publicly disclosed; instead, quotes are issued post-assessment and project costs are substantially offset (30-90%) through utility incentive programs administered by Eversource, National Grid, Energize CT, and United Illuminating, with on-bill financing available in some programs. Customer mix is horizontal across small and large commercial segments (under and over 300 kW demand), with named engagements across retail/grocery, banking, tire retail, hospitality/entertainment, and municipal/government buyers; the firm reports assisting more than 300 micro and small business customers per year through Eversource's Small Business Energy Advantage Program.

Technology underlying the offering is conventional energy efficiency hardware and controls rather than proprietary IP; the company's defensible assets are its utility program enrollment status, certified personnel (CEM, NABCEP PV certifications), Green Community contractor designation, and 25+ years of operational history. The firm has no disclosed funding rounds, no parent company, and no subsidiaries, operating as a closely held independent contractor whose growth lever is geographic and service-line expansion (e.g., Solar 2021, EV charging via ChargePoint) rather than capital infusion.

Name

Advanced Energy Group

Legal name

Advanced Energy Group

Website

https://advancedenergygroup.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Advanced Energy Group is a Massachusetts-based, woman-owned commercial energy efficiency services firm delivering no-cost energy assessments and turnkey LED, HVAC, refrigeration, EV charging, and solar retrofits to small and large commercial customers in Massachusetts and Connecticut, leveraging utility incentive programs through partnerships with Eversource, National Grid, and Energize CT.

Ownership category

akta.pro rank

Product category

Commercial Energy Efficiency Services

akta.pro industry

PRIMARYBPAHAIAG

Energy Systems & Power Engineering Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Engineering & Technical Consulting

SECONDARYEUAEAMAB

Renewable Energy Asset Management (Solar/Wind/Hydro/Geothermal)

Energy, Utilities & Environment/Energy Infrastructure & Services (EPC, O&M, Field Services)/Energy Infrastructure Asset Management

Keywords

• Commercial energy efficiency
• LED lighting retrofits
• HVAC upgrade services
• EV charging installation
• Utility program assistance

Headquarters

HQ city

East Longmeadow

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Energy Efficiency Services: The company provides comprehensive energy efficiency services to commercial customers. Revenue is generated through service fees for installation and implementation of energy-saving solutions including LED lighting upgrades, HVAC upgrades, refrigeration controls, EV charging installations, insulation, natural gas upgrades, and solar installations. The company also leverages utility assistance programs which help offset project costs for customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Advanced Energy Group provides commercial energy efficiency services to businesses and municipalities in Massachusetts and Connecticut. The company begins with no-cost on-site energy assessments performed by trained auditors, then delivers turnkey installations of LED lighting, HVAC upgrades, refrigeration controls, EV charging stations, insulation and air sealing, natural gas upgrades, electrical wiring, emergency lighting, LED signage, and solar thermal systems. The company coordinates customer access to state and federal utility incentive programs to offset project costs.

Product overview

Advanced Energy Group is an energy efficiency services company offering a comprehensive portfolio of 12 interconnected core services for commercial facilities in Massachusetts and Connecticut. The service portfolio centers on a no-cost energy assessment that serves as the diagnostic foundation, identifying opportunities across lighting, refrigeration, HVAC, natural gas, and electrical systems. Based on assessment findings, customers receive tailored recommendations for upgrades including LED lighting, refrigeration controls, EV charging stations, HVAC improvements, insulation, natural gas measures, electrical wiring, emergency lighting, and solar installations. Utility programs assistance is woven throughout to help customers offset costs through Eversource, National Grid, and Energize CT programs. The company also facilitates LED signage solutions. All services are delivered as turnkey solutions with certified subcontractors and installation crews.

Differentiator

Problem solved

Functional benefit

Products and services

• No-Cost Energy Assessment On-site energy audit service in which trained auditors analyze a commercial facility's energy usage across lighting, refrigeration, HVAC, natural gas, and signage systems to engineer a personalized cost-effective energy efficiency plan; provided at no cost to customers.
• LED Lighting Upgrades High-performance LED lighting retrofit and replacement service for commercial facilities, including advanced lighting controls such as occupancy sensors and networked systems to improve energy efficiency, light quality, and reduce maintenance.
• Refrigeration Controls Commercial refrigeration optimization service that installs timers, temperature setback devices, anti-condensation humidistats, and LED case lighting to reduce energy consumption in commercial refrigerators and freezers.
• EV Charging Installations Electric vehicle charging station installation service for commercial facilities, including infrastructure and installation of ChargePoint products to support growing EV demand.
• HVAC Upgrades Commercial HVAC efficiency improvement service including variable frequency drives, programmable thermostats, heat pump optimization, condenser coil cleaning, and duct sealing to reduce heating and cooling costs.
• Insulation & Air Sealing Commercial building envelope improvement service including blower door testing to identify air leaks, caulking, weatherstripping, and installation of improved thermal insulation to reduce heating and cooling costs.
• Natural Gas Upgrades Prescriptive natural gas efficiency measures for commercial customers, including high-efficiency pre-rinse spray valves, faucet aerators, programmable Wi-Fi thermostats, boiler reset controls, pipe insulation, and duct sealing.
• Utility Programs Assistance Advisory and administrative assistance navigating utility efficiency programs in Massachusetts and Connecticut, including Eversource Small Business Energy Advantage, Large Business Program, National Grid Customer Directed Option, and Energize CT programs.
• Electrical Wiring Electrical wiring assessment and upgrade service that supports installation of new LED lights, emergency lighting, and modern infrastructure loads, including replacement of wiring, fuses, and circuit breakers.
• Emergency Lighting Installation Installation of emergency lighting systems including exit signs, emergency exit combo signs, and LED upgrades to ensure safety compliance and reliable service during power outages.
• Signage-LED/Design LED digital signage design and installation service including front lit and back lit signs, LED retrofits for existing illuminated signage, and energy-efficient display solutions for indoor and outdoor commercial use.
• Solar Commercial solar thermal system installation service that can be deployed alongside other energy efficiency upgrades to lower utility costs, including roof and ground-level site assessments.

Quantifiable outcome

• LED lighting uses 75-80% less energy than traditional incandescent bulbs and lasts 25-35 times longer
• +6 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Eversource EnergycoreStrategic or Co-development PartnerEversource Energy is the primary utility partner providing Small Business Energy Advantage Program (for businesses under 300 kW demand in MA, under 200 kW in CT) and Large Business Program (over 300 kW demand). The partnership enables AEG to help customers access utility incentives and financing for energy efficiency upgrades.
• National GridcoreStrategic or Co-development PartnerNational Grid provides the Customer Directed Option program for customers with active electric accounts demanding less than 110 kW annually. Offers on-bill financing with 12 or 24 month payment terms and additional 15% discount for full payment upon project completion.
• Energize CTcoreStrategic or Co-development PartnerEnergize CT partnership delivers Small Business Energy Advantage Program and Energy Opportunity Program in Connecticut for businesses with demand under 200 kW and over 200 kW respectively.
• United IlluminatingminorStrategic or Co-development PartnerPartnership mentioned for supporting daily operations across utility programs, though specific program details are limited in available source material.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cenergistic: National energy management consulting and implementation firm serving commercial, educational, and government clients with energy efficiency programs. Closely comparable service portfolio and customer types to AEG, though operating at much larger scale nationally.
• Franklin Energy: Utility energy efficiency implementation and program delivery firm serving electric and gas utilities with residential and commercial programs. Directly comparable business model to AEG — utility-anchored, project-based energy efficiency delivery — though Franklin Energy operates across multiple states.
• Resource Innovations: Energy efficiency consulting and program implementation firm working with utilities and government clients on demand-side management programs. Comparable to AEG in program-delivery orientation, though focused more on evaluation and consulting than installation.

Broad incumbents

• CLEAResult: Large energy efficiency program administrator that designs and implements utility-sponsored energy efficiency programs across North America. Overlaps with AEG in utility program delivery, but operates at vastly greater scale and across many more geographies.
• Willdan: Energy and infrastructure consulting firm providing energy efficiency planning, program administration, and engineering services to utilities and government agencies. Comparable utility-customer model but with much broader scope (engineering, planning, compliance) and national footprint.
• McKinstry: National design, construction, and energy services firm with a strong energy efficiency and facility performance practice serving commercial, industrial, and institutional customers. Much broader portfolio than AEG (MEP construction, design-build) but overlapping in energy efficiency retrofit delivery.
• DNV (Energy Systems): Global energy advisory and certification firm providing energy management consulting, testing, and program verification services to utilities and large energy users. Overlaps with AEG on the consulting side of commercial energy efficiency but does not typically perform installations.

Others

• Eversource Energy Services: AEG's primary utility partner; Eversource designs and funds the Small Business Energy Advantage and Large Business Programs through which AEG delivers most of its projects. It is more an upstream enabler than a competitor, but also operates internal energy services teams that could compete for the same end customers.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Advanced-Energy-Group-100053510507211
• LinkedInlinkedin.com/company/advanced-energy-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Energy Group