Soulcare

What Soulcare does

Soulcare is a South African private group of companies headquartered in Randburg, founded in 2005. According to available firmographic data, the company operates across the environmental awareness, healthy living, eating, and lifestyle sectors, positioning itself at the intersection of wellness and sustainability themes. With a stated headcount in the 51-100 range, it functions as a multi-entity organization spanning these adjacent thematic areas rather than as a single-product or single-vertical operator. The 'group of companies' descriptor implies a holding or parent structure with multiple subsidiaries or business units, though the specific entities, their individual offerings, and the relationships between them are not documented in the available data.

The 19-year operating history and the group structure suggest some level of organizational maturity and intra-portfolio diversification within the South African lifestyle and wellness market. The company's website domain (soulcare.co.za) returned only a verification/loading screen during data collection, and no third-party corporate, financial, product, or news data was surfaced. As a result, the underlying technology stack, specific product lines and services, customer segments served, distribution channels, pricing structure, revenue mechanics, and geographic footprint beyond South Africa are not documented in the available input. Detailed competitive positioning, unit economics, and operational KPIs cannot be characterized on the basis of the evidence available.

From an investment-analysis standpoint, the public information surface for Soulcare is exceptionally thin. The company appears to be an established but not widely covered South African SME-scale operator in consumer-facing lifestyle verticals, with no disclosed external funding, no verified AI/technology capability, no named customers, and no leadership team information. Any deeper assessment of business model, defensibility, or growth trajectory will require primary-source diligence (management interview, financial statements, customer references) that the current data set does not support.

Name

Soulcare

Website

https://soulcare.co.za

Company type

Private

Founded year

2005

Headcount range

51–100 employees

Short description

Soulcare is a South African private group of companies, founded in 2005 and headquartered in Randburg, operating across environmental awareness, healthy living, eating, and lifestyle sectors with 51-100 employees.

Ownership category

akta.pro rank

Product category

Health and Lifestyle Wellness

NAICS

Other Individual and Family Services (624190)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYHSADAGAG

Mind-Body Wellness Coaching (Holistic/Integrative)

Home & Personal Services/Fitness, Wellness & Personal Training/Health Coaching & Lifestyle Wellness

Keywords

• Environmental awareness
• Healthy living products
• Lifestyle wellness
• Natural health
• Organic lifestyle

Headquarters

HQ city

Randburg

HQ country

South Africa

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales

Core offering

Soulcare is a group of companies focused on environmental awareness, healthy living, eating, and lifestyle. The organization operates in South Africa (Randburg) and appears to bring together multiple businesses under one umbrella addressing wellness, sustainable living, and lifestyle-oriented offerings for individual consumers.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Emerging players

• Wellness Mama: Wellness media and product brand centered on healthy living, real food, and natural lifestyle content. Comparable to Soulcare because both monetize a holistic healthy-living content-plus-products thesis aimed at lifestyle-oriented consumers.

Broad incumbents

• Natural Grocers: US specialty retailer focused on natural and organic groceries plus dietary supplements and wellness education. Comparable because it combines healthy eating with holistic wellness messaging under one brand.
• Holland & Barrett: Large international health-food and wellness retailer with vitamins, natural foods, and lifestyle products. Comparable to Soulcare as a broad incumbent in the healthy-eating and wellness retail space Soulcare's group targets.
• Mindbody (ClassPass): Wellness services platform connecting consumers to fitness, wellness, and lifestyle practitioners. Comparable to Soulcare as an incumbent infrastructure layer in the broader wellness and lifestyle services category Soulcare operates in.

Regional players

• The Wellness Warehouse: South African health and wellness retailer offering supplements, healthy foods, and lifestyle products. Comparable to Soulcare because both serve South African consumers seeking holistic wellness and healthy-living products under a unified brand.
• Faithful to Nature: South African online retailer of natural, organic, and eco-friendly products spanning food, beauty, and home. Comparable to Soulcare as a regional peer sharing the environmental-awareness and healthy-living positioning in the South African market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/SoulcareWorld

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Soulcare