DRAKKAR Digital

What DRAKKAR Digital does

DRAKKAR Digital, which rebranded to deRabane in 2026, is a privately-held communication, marketing, and technology agency headquartered in Montreal, Canada, with a regional office in France. Founded in 2014 and operating for 12 years, the firm employs between 11 and 50 staff and serves enterprise clients across Canada and France through six integrated service lines — strategic, creative, digital/web, public relations, media, and event ('événementielle') — collectively referred to internally as 'fibers.'

The agency's commercial model is professional services: engagements are quote-based, not publicly disclosed, and tailored to client needs. Its go-to-market combines direct enterprise field sales with event-driven engagement, and its primary differentiation is a cross-Atlantic France-Canada market support capability, enabling organizations to enter or expand on either side of the Atlantic. Two wholly-owned operating subsidiaries extend the proposition: Omerlo, a proprietary platform for designing and operating press, network, organizational, and event media across web, iOS, and Android; and Talent (Drakkar Talent), a recruitment agency offering talent acquisition, headhunting, and retention services.

The disclosed client base includes Amazon Web Services (translation and adaptation of content for the Canadian-French market), Le Devoir (digital project management and Omerlo integration), the Fédération des chambres de commerce du Québec (FCCQ), SLA Québec (nonprofit communications), and Quandela (strategic positioning for the Canadian quantum scene). No revenue, funding, or AI/ML capabilities are disclosed in the available source material, and the firm remains privately held with no public ownership signal.

Name

DRAKKAR Digital

Legal name

deRabane

Website

https://drakkardigital.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

DRAKKAR Digital (rebranded to deRabane in 2026) is a Montreal-based communication, marketing, and technology agency serving enterprise clients across Canada and France through integrated strategic, creative, digital, public relations, media, and event services.

Ownership category

akta.pro rank

Product category

Marketing and Communications Services

NAICS

Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182), Commercial Photography (541922)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital Strategy & Transformation (BPAHAEAA)

Keywords

• Digital marketing agency
• Public relations services
• Creative agency services
• Event marketing services
• Media buying services

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services - Communication and Marketing: The agency generates revenue through comprehensive communication, marketing, and technology consulting services delivered to enterprise clients across Canada and France.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

DRAKKAR Digital (now deRabane) is a communication, marketing and technology agency delivering integrated services across six "fibers": strategic consulting, creative, digital/web, public relations, media, and events. It serves enterprise, association, and startup clients in Canada and France, supported by two specialized sub-brands: the Omerlo digital media management platform and the Talent recruitment division.

Product overview

DRAKKAR Digital (now deRabane) operates as a unified communication, marketing, and technology agency offering a multi-facet service portfolio. The agency is structured around six core service areas (fibers): strategic, creative, digital/web, public relations, media, and event services. The company also maintains two specialized sub-brands: Talent (recruitment services) and Omerlo (a media management platform for creating and operating digital media across web and mobile applications). The main agency leverages expertise across all these areas to serve clients including AWS, Le Devoir, FCCQ, SLA Québec, and Quandela.

Differentiator

Problem solved

Functional benefit

Brands

• Omerlo: An innovative platform for creating and operating media outlets, network media, organizational media, and event media. Provides functionality to create, manage and distribute digital content on web and iOS/Android applications.
• Talent

Products and services

• deRabane Agency Services (formerly DRAKKAR Digital) Full-service communication, marketing, and technology agency offering six integrated service fibers (strategic, creative, digital/web, public relations, media, and events) to enterprise, association, and startup clients in Canada and France.
• Omerlo Platform Proprietary platform for designing and operating press, network, organizational, and event media, providing functionality to create, manage, and distribute digital content across the web and dedicated iOS and Android applications.
• Talent (Drakkar Talent) Professional recruitment agency offering consulting services in talent acquisition, headhunting, and retention, combining recruitment efficiency with the parent agency's marketing power to attract top talent.

Named customers5 records

Segments3 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• OmerlocoreTechnology or IntegrationOmerlo is an innovative platform for designing and operating press, network, organizational, and event media. The agency collaborates with Omerlo to deploy digital ecosystems for clients like Le Devoir, providing all functionality to create, manage, and distribute digital content.
• Talent Division (Drakkar Talent)coreStrategic or Co-development PartnerProfessional recruitment agency offering comprehensive consulting services including talent acquisition, headhunting, and retention. Combines recruitment efficiency with marketing power to attract top talent for clients.
• Amazon Web Services (AWS)minorGTM or Marketing PartnerAgency conducted translation and adaptation of AWS content for the Canadian-French market, supporting AWS information and new technology dissemination within the Quebec market.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lg2: Montreal-based independent creative and communications agency offering brand strategy, advertising, and digital services. Direct peer: same geography, similar integrated model, comparable mid-market enterprise client base in Quebec.
• Rethink: Canadian independent creative agency with offices in Vancouver, Toronto, and Montreal. Direct peer: independent Canadian full-service agency competing for similar enterprise creative and digital mandates.
• BleuBlancRouge: Montreal independent agency offering advertising, digital, and experiential services. Direct peer: same market, similar size band, integrated service model targeting Quebec-based enterprise clients.
• Sid Lee: Montreal-headquartered creative agency (now part of Hakuhodo) offering brand strategy, advertising, digital, and design. Direct peer: same city, comparable full-service creative positioning and enterprise client roster.
• TAXI (TAXI Toronto/Montreal): Canadian independent creative and digital agency with Montreal presence. Direct peer: cross-Canada integrated agency model targeting similar enterprise client profiles.
• Akufen (now Havas Akufen): Montreal-based creative and digital agency now part of Havas. Direct peer: same city, similar independent creative heritage, comparable client profile in Quebec enterprise market.

Broad incumbents

• Edelman Canada: Canadian arm of global Edelman PR firm with Montreal and Toronto offices. Broad incumbent: direct overlap on PR and public affairs services for enterprise clients, but with global network reach.
• Publicis Canada: Canadian operations of Publicis Groupe with significant Montreal presence. Broad incumbent: competes on the same enterprise accounts but with global coordination, larger talent pool, and media-buying scale.
• Havas Montreal: Montreal office of global Havas network. Broad incumbent: offers overlapping creative, media, and digital services but as part of a global network with substantially greater scale and resources.
• Ogilvy Montreal: Montreal office of WPP-owned Ogilvy network. Broad incumbent: full-service creative, advertising, and PR capabilities competing for the same Quebec enterprise accounts with global backing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/drakkar-digital

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DRAKKAR Digital