Plus Accounting
- Company typePrivate
- Founded1992
- HeadquartersBrighton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Plus Accounting firmographics
Firmographics- Name
- Plus Accounting
- Legal name
- Feist Hedgethorne Limited
- Website
- https://plusaccounting.co.uk
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Plus Accounting is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Plus Accounting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Professional Accounting Services: Fixed fee accounting and tax services for businesses and individuals, including audit and assurance, business tax, personal tax, and outsourced finance services. Revenue generated through recurring annual/quarterly fees for ongoing service packages.
- Specialist Advisory Services: Additional services including R&D tax credit claims, business sale/exit support, company restructuring, EMI/share option schemes, and employee ownership trust advisory. One-time project-based fees for these specialized engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Fixed Fee Service with Business Reviews |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Plus Accounting product offering
Product offeringCore offering
Plus Accounting is a chartered accountancy firm delivering audit and assurance, business and personal tax, VAT, payroll, company secretarial, and outsourced finance services to SMEs and individuals across the UK. The firm provides specialist expertise in R&D tax relief, Video Games Tax Relief, EMI share schemes, Employee Ownership Trusts, business sales, and sector-specific compliance, supported by a cloud-based accounting technology stack including Xero, Dext, IRIS OpenDocs, and a proprietary Plus Portal.
Product overview
Plus Accounting is a B Corp certified chartered accountancy firm offering a comprehensive suite of accounting and advisory services. The core offering spans audit and assurance, business tax, personal tax, and outsourced finance services, supported by specialist expertise in areas including R&D tax relief, EMI share schemes, Employee Ownership Trusts, company restructuring, and sector-specific services. Key service bundles include Xero-based outsourcing, ATOL reporting for travel businesses, and video games tax relief. The firm also provides a client portal (Plus Portal) and operates through a network of strategic partners for ancillary services.
Differentiator
Problem solved
Functional benefit
Products and services
- Audit & Assurance Services
- Financial Freedom Audit Package
- Business Tax Services
- R&D Tax Relief (Merged Scheme)
- Accounts Preparation
- Personal Tax & Self Assessment
- Outsourcing Services
- VAT Accounting
- Company Secretarial Services
- EMI/Share Options
- Employee Ownership Trust (EOT)
- Company Reorganisation & Restructuring
- Business Sale Services
- ATOL Reporting Services
- Video Games Tax Relief
- Sector-Specific Accounting Services
- Strategic Partners Services
- Plus Portal
Quantifiable outcome
- Raised just over £3,000 each year through annual Plus Charity Football Cup since 2022
- +1 more outcomes
Companies that use Plus Accounting
Customer profileNamed customers9 records
Segments10 records
Ideal customer profiles3 records
Plus Accounting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature3 records
Plus Accounting partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- XerocoreXero is the primary cloud accounting software platform used by Plus Accounting. The firm is a Xero partner providing Xero management, training, and onboarding services to clients. They display Xero partner status on their website.
- Dext (formerly Receipt Bank)coreDext Prepare is used for expense management and receipt capture. Plus Accounting is a partner providing Dext setup and training services to clients.
- IRIS SoftwarecoreIRIS OpenDocs for paperless document scanning and storage, and IRIS SDE (Openspace) for client document exchange. Plus Accounting is an IRIS partner.
- Blink PaymentcorePayment processing platform used for client fee payments. Powers the online payment page on Plus Accounting's website.
- Silicon BrightoncorePartnership with Silicon Brighton supporting tech startups and established companies. Plus Accounting provides strategic financial advice to members from startups to expansion-stage companies.
- Sussex Innovation CentreminorRecommended accountancy practice for Sussex Innovation Centre members since 2018, providing services to startups and innovative businesses.
- Strategic Partners NetworkcoreNetwork of strategic partners including Bookkeeping Solutions, Mango Insurance, Marketing Solutions, Part Time Finance Director, Payroll services, and Quality Care Group providing comprehensive business support services to clients.
- AccountingWEBminorPartnership with AccountingWEB, a professional accounting community sharing vision for a more equitable and sustainable world.
- PracticeWebminorWebsite and digital partner aligned with Plus Accounting's values for sustainable business practices.
- Breathe HRminorHR software provider. Plus Accounting is a signatory to Breathe's Culture Pledge demonstrating commitment to employee wellbeing.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Plus Accounting competitors and assessment
Company assessmentOthers
Direct peers
- Carpenter Box: Brighton & Hove-based chartered accountants of similar size with comparable SME and sector-focused practice. Direct local competitor for the same Brighton client base and mid-market segments Plus Accounting targets.
- Robinson Escott: Chartered accountancy firm based in Brighton serving owner-managed businesses and SMEs. Comparable in size, geography and relationship-led service model.
- Bennett Christmas & Co: East Sussex chartered accountants serving owner-managed businesses and individuals. Overlapping service lines (accounts, tax, audit, payroll) and Brighton/Sussex client overlap with Plus Accounting.
- Hartshorne Group: Sussex-based chartered accountancy group offering audit, tax and advisory services to SMEs. Similar scale and regional positioning to Plus Accounting.
- Kreston Reeves: South East UK mid-tier chartered accountancy firm serving owner-managed businesses, charities and sector-specialist clients. Comparable in service breadth and SME/specialist vertical focus.
- PKF Francis Clark: South of England mid-tier chartered accountancy firm with strong sector specialisms (including technology, creative and healthcare). Comparable in size, sector focus and full-service offering.
- Lubbock Fine: London-based mid-market chartered accountancy firm with strong sector specialisms in creative industries, technology, media and owner-managed businesses. Comparable in sector-led positioning and fixed-fee service model.
Broad incumbents
- Azets: UK-wide mid-tier accountancy and advisory group with a substantial SME and sector-specialist practice. Larger and broader than Plus Accounting but competes for the same type of SME and sector clients.
- Crowe UK: UK mid-tier accounting and advisory firm with sector specialisms spanning creative, technology and owner-managed businesses. Larger scale but overlapping target client profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks11 records
Customer concentration
Plus Accounting social profiles
Digital presencePlus Accounting compliance and trust
Trust signalCompliance5 records
Plus Accounting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plus Accounting leadership team
Management profileNumber of profiles
Profiles8 records
Plus Accounting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plus Accounting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plus Accounting
What does Plus Accounting do?
Plus Accounting is a chartered accountancy firm delivering audit and assurance, business and personal tax, VAT, payroll, company secretarial, and outsourced finance services to SMEs and individuals across the UK. The firm provides specialist expertise in R&D tax relief, Video Games Tax Relief, EMI share schemes, Employee Ownership Trusts, business sales, and sector-specific compliance, supported by a cloud-based accounting technology stack including Xero, Dext, IRIS OpenDocs, and a proprietary Plus Portal.
Is Plus Accounting a public or private company?
Plus Accounting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Plus Accounting founded?
Plus Accounting was founded in 1992. It employs 11 to 50 people.
Where is Plus Accounting based?
Plus Accounting is headquartered in Brighton, United Kingdom, in the Europe region.
How does Plus Accounting make money?
Two revenue lines are on record. Professional Accounting Services are the primary driver. The others are specialist Advisory Services.
Who are Plus Accounting's main competitors?
BDO UK is listed as an others. Direct peers are Carpenter Box, Robinson Escott, Bennett Christmas & Co, Hartshorne Group, Kreston Reeves, PKF Francis Clark and Lubbock Fine. Broad incumbents are Azets and Crowe UK.
Does Plus Accounting have an API?
No public API is recorded for Plus Accounting.