Weyermann
Weyermann is a German family-owned specialty malt manufacturer founded in 1879 in Bamberg, producing 90+ caramel, roasting, and organic malt varieties for industrial breweries, craft breweries, home brewers, food producers, and distillers across 135 countries via regional distribution partners and direct channels.
- Company typePrivate
- Founded1879
- HeadquartersBamberg, Germany
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Weyermann does
Weyermann® Specialty Malts is a German family-owned manufacturer of specialty malt ingredients, founded in 1879 in Bamberg and operating today as the self-described world market leader in caramel and roasting malts. The company produces a portfolio of more than 90 specialty malt varieties organized into four application verticals — Brewery, Food, Distillery, and Organic — and its malts are reported to influence the color and taste of more than 60,000 beers distributed across 135 countries. Its core technology stack is industrial: multi-site production (Bamberg headquarters, a 45,000-tonne grain reception and storage facility at Leesau working with 500+ local farmers, plus manufacturing sites at Haßfurt and Clingen), specialty roasting and caramelizing capabilities, and a malt flour mill. A proprietary sensory framework, THE MALT AROMA WHEEL®, supports malt flavor characterization and customer communication.
Weyermann serves customers across the entire brewing spectrum, from very large industrial breweries through mid-sized craft breweries to individual home brewers, with additional revenue from food industry customers (malt flour, bakery applications) and distillery customers (whisky, gin, rum production). The company's go-to-market is a hybrid of (a) direct sales to the largest brewery accounts, (b) a network of more than ten named regional distribution partners across Africa, the Americas, Asia, Europe, and Oceania, (c) a direct e-commerce online shop (shop.weyermann.de) targeting home brewers and small customers, and (d) a physical retail and visitor experience at the LIVING & DRINKING shop in Bamberg supported by guided tours and beer seminars.
The business model is predominantly B2B sale of physical malt ingredients, supplemented by smaller consumer-facing revenue from in-house craft spirits (Gin, Whisky, Rum, Bamberger Reiter® Bockbierbrände) sold through the LIVING & DRINKING shop and online channel, plus experiential revenue from visitor tours (€18/person) and beer seminars (€55/person). Operating economics approximate the malt grain ingredient sector average of approximately 26% gross margin. The company is privately held by the Weyermann family across two main legal entities (Mich. Weyermann® GmbH & Co. KG and Heinz Weyermann® Röstmalzbierbrauerei Bamberg GmbH) with no external investment, no parent company, and approximately 260 employees, of whom roughly 60 hold formal brewing, malting, or engineering qualifications and 21 are trained beer sommeliers.
Weyermann firmographics
Firmographics- Name
- Weyermann
- Legal name
- Malzfabrik Weyermann®
- Website
- https://weyermann.de
- Company type
- Private
- Founded year
- 1879
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Weyermann is a German family-owned specialty malt manufacturer founded in 1879 in Bamberg, producing 90+ caramel, roasting, and organic malt varieties for industrial breweries, craft breweries, home brewers, food producers, and distillers across 135 countries via regional distribution partners and direct channels.
- Ownership category
- akta.pro rank
Weyermann industry classification
Industry- Product category
- Specialty Malts / Brewing Ingredients
- NAICS
- Malt Manufacturing (311213), Distilleries (312140), Flour Milling and Malt Manufacturing (31121)
- SIC
- Food And Kindred Products (2000), Beverages (2080)
- akta.pro primary industry
- Malting Barley Production (Brewing/Distilling Supply) (AFAGAAAJ)
- akta.pro secondary industries
- Spirits Distilling & Brands (CRADAIAC), Distilled Spirits Production & Distilling (AFAFAAAC), Maltose & Malt Syrups (Maltose Syrup, Malt Extract) (AFAJAAAF)
Keywords
Where Weyermann is headquartered
LocationHeadquarters
- HQ city
- Bamberg
- HQ country
- Germany
- HQ region
- Europe
Offices5 records
Markets served
Weyermann business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Specialty Malt Products: Production and sale of high-quality specialty malts and malt-derived products including caramel and roasting malts. Portfolio of over 90 different products sold to breweries, food industry, and distilleries in 135 countries.
- Craft Beer and Spirits: Weyermann operates its own brewery and distillery producing craft beers, whiskies, gin, and rum sold through the LIVING & DRINKING shop and online store.
- Malt Flour Products: Malt flour mill operation producing malt-derived flour products for food industry applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Guided Tours - 18 EUR per person |
| Unit Pricing | Pay-as-you-go | Beer Seminars - 55 EUR per person |
| Subscription | Monthly | Apprentice Compensation (2025 rates) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Weyermann product offering
Product offeringCore offering
Weyermann manufactures and sells a portfolio of over 90 specialty malt varieties, including caramel malts, roasting malts, organic malts, and malt-derived flour products, primarily to breweries, food manufacturers, and distilleries in 135 countries. The company also produces its own craft spirits (gin, whisky, rum) and operates a specialty malt flour mill, supported by an integrated Center of Excellence with pilot brewery, distillery, craft bakery, and pilot malting system facilities.
Product overview
Weyermann® Specialty Malts is a specialty malt manufacturing company offering a portfolio of over 90 different malt varieties, including caramel malts, roasting malts, and organic products. The company's core products are organized into four main categories: Brewery, Food, Distillery, and Organic products. Weyermann operates Center of Excellence facilities including a Malt Flour Mill, Pilot Brewery, Craft Bakery, Distilling operations, and Pilot Malting System for product development and demonstration. The company also produces proprietary spirits (gin, whisky, rum) under the Weyermann® brand, along with Bamberger Reider® bock beer brandies, sold through the Weyermann® LIVING & DRINKING retail shop. The portfolio is unified under the Weyermann® specialty malts umbrella, with THE MALT AROMA WHEEL® serving as a proprietary flavor profiling tool to support customer applications.
Differentiator
Problem solved
Functional benefit
Brands
- Weyermann® Gin: A gin produced by Weyermann® featuring complex botanical flavors and taste nuances.
- Weyermann® LIVING & DRINKING
- THE MALT AROMA WHEEL®
Products and services
- Weyermann® Specialty Malts Comprehensive portfolio of over 90 specialty malt varieties (caramel malts, roasting malts, organic malts, and base malts) supplied to breweries, food manufacturers, and distilleries in 135 countries; the company's core product line.
- Brewery Products Malt products specifically formulated for commercial and craft brewing applications, including caramel and roasting malts designed for beer color and flavor development.
- Food Products Malt ingredients for food industry applications including baking and culinary uses; malt flour for flavor enhancement and natural coloring in food products.
- Distillery Products Malt products designed for distilling applications and spirit production, including specialty malt varieties for craft distillers producing whisky, gin, rum, and other spirits.
- Organic Products Organically certified specialty malt varieties for breweries and food producers seeking organic ingredients for organic beer and food production.
- Weyermann® Malt Flour Mill Malt flour processing service producing malt flour products for food industry customers, used in baking and food applications.
- Weyermann® Gin Craft gin produced in-house at Weyermann's own distillery using Weyermann specialty malts and botanicals, featuring complex flavor profiles.
- Weyermann® Whisky Whisky distilled in-house from Weyermann specialty malts, sold through the LIVING & DRINKING shop and online store.
- Weyermann® Rum Rum produced at Weyermann's in-house distillery and sold through the LIVING & DRINKING shop and online store.
- Bamberger Reiter® Bockbierbrände Traditional bock beer brandies from the Bamberg region, produced under the Bamberger Reiter brand at Weyermann's distillery.
- Weyermann® LIVING & DRINKING Shop Retail shop (physical storefront in Bamberg plus e-commerce at shop.weyermann.de) selling Weyermann craft beers, spirits, beverages, home goods, gifts, and fan merchandise directly to consumers and visitors.
- Guided Tours Guided tours through Weyermann production facilities, showcasing 145+ years of malt production history; priced at EUR 18 per person for groups of 8-20 booked Monday-Friday, plus individual unregistered tours on Wednesdays at 2pm.
- Beer Seminars Beer and food pairing seminars including beer tasting with Weyermann craft brewery beers, conducted by 21 trained beer sommeliers; priced at EUR 55 per person for groups of 8-30, duration 2-3 hours.
Quantifiable outcome
- Influence on 60,000+ beers in 135 countries
- +1 more outcomes
Companies that use Weyermann
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles5 records
Weyermann technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Weyermann partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Bintani Australia Pty LtdcoreExclusive/distributor for Weyermann products in Australia. Provides specialty malts to Australian breweries and home brewers from their location at 8 Grange Road, VIC 3194 Moorabbin Airport.
- BROUWLAND bvbacoreMajor European distribution partner for Weyermann in Belgium. Located at Korspelsesteenweg 86, 3581 Beverlo, Belgium, serving Belgian brewing market.
- Charles Faram & Co Ltd (The Hop Store)coreUK distribution partner for Weyermann specialty malts. Located at Monksfield Lane, Newland, Worcestershire WR13 5BB, UK.
- Barth Haas GroupcoreMajor global hop and malt merchant and distribution partner for Weyermann in China. Located at Room 101, Building 20, 1 Gongyuan Street, Tongzhou District, Beijing.
- Dematech South AfricacoreAfrica distribution partner for Weyermann. Contact: Mario Delicio, 13 Michigan Street, Airport Industria, Cape Town, South Africa. Serves Southern African market.
- RahrBSGcoreNorth American distribution partner for Weyermann products. Locations in Canada (330 Laird Rd, Unit 10, Guelph, ON) and USA (800 West 1st Avenue, Shakopee MN 55379).
- Mercado CraftcoreSouth American distribution partner for Weyermann in Argentina. Located at Colectora Oeste Panamericana 31966, 1618 Tigre, Buenos Aires.
- Oritag Pte LtdcoreAsia-Pacific distribution partner for Weyermann in Singapore and Malaysia. Contact: Arthur Shu (Sales Director), 25 Jurong Port Road, Singapore 619098.
- Caldic GroupcoreEuropean distribution partner for Weyermann across multiple countries including Denmark, Norway, Finland, France, and Greenland. Regional offices serve local markets.
- Cooperativa Agrária AgroindustrialcoreBrazilian distribution partner for Weyermann. Located at Avenida Parana, 211, Col. Vitória, 85139-400 Guarapuava – PR, Brazil.
- Ohnishi Shoji Co. LTD.coreJapanese distribution partner for Weyermann specialty malts. Located at 4th Floor Strust Shimonoseki Center Bldg, 4-7-24 Takezaki-cho, Shimonoseki-city, Yamaguchi 750-0025, Japan.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Weyermann competitors and assessment
Company assessmentBroad incumbents
- Malteurop: One of the world's largest malt producers (now part of Vivescia), Malteurop operates industrial-scale malting plants across Europe, North America, Oceania, and Latin America. It competes with Weyermann in the broader malt supply chain but primarily on volume/commodity rather than specialty caramel and roasting malts where Weyermann leads.
- Cargill Malt: Cargill's malt division supplies large industrial brewers globally with both base and specialty malts. As a division of one of the world's largest agribusiness companies, it competes with Weyermann on scale and global reach, particularly in commodity segments adjacent to Weyermann's specialty offerings.
- Boortmalt: Boortmalt (subsidiary of Axereal) is one of the largest malt producers globally with operations across Europe, Latin America, Africa, and Asia. It serves both large breweries and craft brewers, making it a broad incumbent peer whose specialty portfolio overlaps with Weyermann's downstream offerings.
Direct peers
- Simpsons Malt: Simpsons Malt is a UK-based fifth-generation independent maltster producing a wide range of malts including specialty varieties for craft brewing. It is one of the closest direct competitors to Weyermann in the craft and specialty malt segment in Europe, with a comparable heritage and product positioning.
- Crisp Malting Group: Crisp Malting Group is one of the UK's oldest maltsters, supplying both base and specialty malts to breweries and distillers. It directly competes with Weyermann in the UK and European specialty malt market with a comparable product breadth across brewing, distilling, and food applications.
- Castle Malting: Castle Malting is a Belgian maltster specializing in a broad range of base, caramel, and specialty malts for craft brewing. It directly competes with Weyermann's specialty malt portfolio, particularly in the European craft beer segment.
- Viking Malt: Viking Malt produces specialty and base malts across Northern Europe for breweries, distilleries, and food customers. It is a direct peer in the specialty malts category with comparable product positioning and customer base among European craft brewers.
- Great Western Malting: Great Western Malting is a US-based maltster producing specialty malts for craft brewing and distilling. It is a direct peer of Weyermann in the North American market, competing in caramel and specialty malt categories for craft breweries.
- Bestmalz: Bestmalz is a German specialty malt producer offering a broad portfolio of malts for brewing, distilling, and food applications. As a fellow German maltster, it is one of the most direct domestic competitors to Weyermann in the specialty caramel and roasting malt segment.
Emerging players
- Country Malt Group: Country Malt Group is a North American distributor and supplier of specialty malts, hops, and brewing ingredients to craft brewers. It serves as both a Weyermann distribution partner and an emerging competitor aggregating craft brewing supplies across multiple malt producers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Weyermann social profiles
Digital presenceWeyermann financial estimates
Financial estimateRevenue estimate
Valuation estimate
Weyermann leadership team
Management profileNumber of profiles
Profiles3 records
Weyermann funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Weyermann M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Weyermann
What does Weyermann do?
Weyermann manufactures and sells a portfolio of over 90 specialty malt varieties, including caramel malts, roasting malts, organic malts, and malt-derived flour products, primarily to breweries, food manufacturers, and distilleries in 135 countries. The company also produces its own craft spirits (gin, whisky, rum) and operates a specialty malt flour mill, supported by an integrated Center of Excellence with pilot brewery, distillery, craft bakery, and pilot malting system facilities.
Is Weyermann a public or private company?
Weyermann is a private company. It is classified as family owned and is currently operating.
When was Weyermann founded?
Weyermann was founded in 1879. It employs 251 to 500 people.
Where is Weyermann based?
Weyermann is headquartered in Bamberg, Germany, in the Europe region.
How does Weyermann make money?
Three revenue lines are on record. Specialty Malt Products are the primary driver. The others are craft Beer and Spirits and malt Flour Products.
Who are Weyermann's main competitors?
Broad incumbents on record are Malteurop, Cargill Malt and Boortmalt. Direct peers are Simpsons Malt, Crisp Malting Group, Castle Malting, Viking Malt, Great Western Malting and Bestmalz. Country Malt Group is listed as an emerging player.
Does Weyermann have an API?
No public API is recorded for Weyermann.
What industry is Weyermann in?
Weyermann's product category is Specialty Malts / Brewing Ingredients. Its primary akta.pro industry code is AFAGAAAJ, Malting Barley Production (Brewing/Distilling Supply), with a secondary code of CRADAIAC, Spirits Distilling & Brands. Its NAICS code is 311213 and its SIC code is 2000.