BINA Farm Center

What BINA Farm Center does

BINA Farm Center is a Massachusetts-based 501(c)(3) charitable non-profit founded in 2009 by Babak and Coryn Bina, delivering year-round equine-assisted clinical, therapeutic, recreational, agricultural, and vocational programs to individuals of all ages with and without disabilities. Core programming spans Adaptive & Recreational Riding, Equine-Assisted Therapy (Occupational Therapy, Physical Therapy Utilizing Equines, and Equine Facilitated Psychotherapy), Horsemanship, Summer & Vacation Programs, Group Programs for Schools & Organizations, an Agriculture Program, a Vocational & Life Skills Program including the Mort & Shasta retail training shop, and a Rescue Animals Program (horses, bunnies, goats). Service delivery is led by PATH Intl. certified and Massachusetts-licensed instructors at two physical locations — the main 30 Field Road, Sudbury campus (which includes an indoor riding space, covered round pen, and the Sudbury Equestrian and Community Center) and a satellite Adaptive Riding-only location at The Karen Stives '68 Equestrian Center at Dana Hall School in Wellesley — using Better Impact as the participant-application and volunteer-management platform.

The organization's business model is a hybrid non-profit revenue stack: partially subsidized program fees across four annual 8-13 week sessions (Winter, Spring, Summer, Fall) at private, semi-private, and group tiers; tax-deductible charitable donations via DonorBox; tiered corporate sponsorships including Blue Ribbon Sponsors; merchandise sales through Mort & Shasta; and special-event fundraising (the Horsing Around at the Mandarin black-tie gala at Mandarin Oriental Boston and the Boots & Bandanas Shindig). Scholarship assistance typically covers 25-50% of program cost, with named funds (Larry Lucchino, Stephanie Doucette) and 100% corporate underwriting options; insurance reimbursement is available for therapy programs but typically not for adaptive/recreational riding. Chessy Stufano serves as Executive Director with the founders as Board Co-Chairs; notable board members include Keith Lockhart. Geographic reach is regional (New England), and credentials include Candid Gold Seal 2024, Charity Navigator rating, Hippotherapy Association membership, and PATH Intl. certification.

Name

BINA Farm Center

Legal name

BINA Farm Inc

Website

https://binafarm.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

BINA Farm Center is a Massachusetts-based 501(c)(3) non-profit, founded in 2009, delivering year-round equine-assisted therapy, adaptive riding, vocational, and agricultural programs to individuals with and without disabilities across two Greater Boston locations.

Ownership category

akta.pro rank

Product category

Equine-Assisted Therapy and Adaptive Riding Services

NAICS

Horses and Other Equine Production (112920), Support Activities for Animal Production (115210)

SIC

Agricultural Services (700)

akta.pro primary industry

Horse Boarding, Livery & Stable Operations (AFAEAGAG)

akta.pro secondary industry

Equine Working Ranch & Trail Operations (non-tourism) (AFAEAGAL)

Keywords

• Equine-assisted therapy
• Adaptive riding programs
• Therapeutic horsemanship
• Vocational life skills
• Recreational riding services

Headquarters

HQ city

Lexington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Program Fees: Fee-based therapeutic, clinical, and recreational programs. Programs are partially subsidized through donor generosity, with unsubsidized rates available for those who can afford to pay. Pricing varies by program type (private, semi-private, group), session length (8-13 weeks), and program type. Scholarships typically range from 25-50% of program cost.
2. Donations & Charitable Contributions: Tax-deductible donations through DonorBox platform supporting the organization's mission. Includes sponsorship of horses (grain, hay, farrier, veterinary care), general program support, and capital campaigns.
3. Corporate Sponsorships: Leadership-level corporate sponsorships including Blue Ribbon Sponsors, corporate sponsors for Sudbury Equestrian and Community Center, and event sponsorships for annual galas.
4. Merchandise Sales: Sales through Mort & Shasta retail shop offering BINA merchandise, equestrian gear, educational toys, snacks, and beverages. Proceeds support vocational training programs.
5. Special Events: Annual fundraising events including Horsing Around at the Mandarin black-tie gala and Boots & Bandanas Shindig, featuring sponsorships, auction items, and ticket sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

BINA Farm Center is a 501(c)(3) nonprofit that delivers equine-assisted clinical, therapeutic, and recreational programs for individuals with and without disabilities. Its core services include adaptive and recreational riding, equine-assisted occupational/physical/mental-health therapy, horsemanship classes, summer programs, vocational and life-skills training (including the Mort & Shasta retail shop), agriculture programs, and group programs for schools and organizations. Programs are delivered year-round at its Sudbury headquarters and a satellite at Dana Hall School in Wellesley, MA, with PATH Intl. certified instructors.

Product overview

BINA Farm Center operates as a service-based non-profit organization offering a diverse portfolio of equine-assisted, agricultural, and vocational programs. The core offerings include Adaptive & Recreational Riding, Horsemanship, Summer & Vacation Programs, Equine-Assisted Therapy, Group Programs, Agriculture Program, and Vocational & Life Skills Programs including the Mort & Shasta Retail Shop. The organization functions as a multi-service provider rather than a unified software platform, with each program operating as a distinct service offering. Programs are offered year-round across two locations in Sudbury and Wellesley, MA.

Differentiator

Problem solved

Functional benefit

Brands

• Mort & Shasta: Retail shop within the Vocational & Life Skills Program, named after BINA's first horse Shasta and co-founder Coryn Bina's father Mort. Supports participants in learning retail skills.
• Horsing Around at the Mandarin
• BINA's Boots & Bandanas Shindig
• Beyond the Barn Capital Campaign

Products and services

• Adaptive & Recreational Riding Equine-assisted riding program providing mounted and unmounted horsemanship instruction for participants of all abilities, with individualized lesson plans tailored to personal goals.
• Horsemanship Program Unmounted group program teaching horse care, grooming, mucking, feeding, stable management, and life skills through hands-on animal care activities.
• Summer & Vacation Programs Inclusive programs open to all abilities offering daily group horseback riding, horsemanship classes, arts and crafts, and games, limited to 8 participants per program.
• Equine-Assisted Therapy Clinical therapeutic services including Occupational and Physical Therapy Utilizing Equines and Equine-Assisted Mental Health Services (Equine Facilitated Psychotherapy), potentially eligible for insurance reimbursement.
• Group Programs for Schools & Organizations Customized vocational, educational, and life-skills based group programs for schools, first responders, seniors, and organizations seeking a barn experience.
• Agriculture Program Program cultivating seasonal vegetables, herbs, and flowers for participants, horses, and community members, integrated with vocational and therapeutic goals.
• Vocational & Life Skills Program Programs focused on teaching participants specific skills for community use across barn, agriculture, and retail environments.
• Mort & Shasta Retail Shop Vocational retail training program where participants learn store etiquette, decision-making, point-of-sale operations, inventory management, customer service, and merchandise sales of BINA-branded items, equestrian gear, and snacks.
• Rescue Animals Program

Quantifiable outcome

• Participants develop improved strength, coordination, balance, focus, and self-esteem through riding and horsemanship activities
• +2 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and secondary.

• Ropes & Gray LLPcoreGTM or Marketing Partner · 1 January 2026Blue Ribbon Sponsor for 2026, providing leadership-level support for BINA's programs and annual events. Major law firm contributing to nonprofit mission support.
• Antonioni ConsultingcoreGTM or Marketing Partner · 1 January 2026Blue Ribbon Sponsor for 2026, providing leadership-level corporate sponsorship support.
• Dana Hall SchoolcoreStrategic or Co-development PartnerHosts The Karen Stives '68 Equestrian Center satellite location for BINA's Adaptive Riding programs. Limited spots available at this location.
• Better ImpactcoreTechnology or IntegrationVolunteer management and participant registration software platform. Used for applications, scheduling, time tracking, waiver submissions, and paperwork management.
• Building ImpactsecondaryGTM or Marketing PartnerCorporate sponsor providing team engagement and community service opportunities for member companies at BINA Farm.
• Boston ShowcasesecondaryGTM or Marketing PartnerSponsor for Mort & Shasta retail shop program, supporting vocational training opportunities.
• LDA ArchitectssecondaryGTM or Marketing PartnerCorporate sponsor for Sudbury Equestrian and Community Center, supporting facility development.
• Needham BanksecondaryGTM or Marketing PartnerCorporate sponsor and supporter of BINA's programs and events.
• Outfront MediasecondaryGTM or Marketing PartnerMedia sponsor for events, providing advertising and promotional support. Listed as media sponsor for Boots & Bandanas Shindig.
• Boston MagazinesecondaryGTM or Marketing PartnerMedia sponsor for events, providing editorial and promotional support. Listed as media sponsor for Boots & Bandanas Shindig.
• PATH Intl.coreStrategic or Co-development PartnerProfessional Association of Therapeutic Horsemanship providing certification for adaptive riding instructors. PATH Intl. Certified instructors deliver BINA's adaptive riding lessons.
• Mandarin Oriental, BostoncoreGTM or Marketing PartnerVenue host for annual Horsing Around at the Mandarin black-tie fundraising gala.
• Montilios BakerysecondaryGTM or Marketing PartnerDonated horse cookies for events, supporting BINA's programs through in-kind contributions.

Scale indicators3 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Green Chimneys: Brewster, NY-based non-profit offering equine-assisted therapy, agricultural, and vocational programs for children and adults with special needs. Closely comparable mission, multi-program structure, and farm-based service delivery.
• National Center for Equine-Facilitated Therapy (NCEFT): California non-profit providing equine-facilitated therapy, adaptive riding, and mental health services. Directly comparable in clinical therapy + adaptive riding mix with PATH-affiliated instructors.
• High Hopes Therapeutic Riding: Connecticut non-profit offering therapeutic horseback riding and equine-assisted activities to individuals with physical, cognitive, and emotional disabilities. Highly comparable program portfolio and non-profit funding model.
• STRIDE: Colorado-based adaptive riding and equine-assisted services non-profit serving individuals with disabilities. Comparable in service model, target population, and instructor credentialing standards.
• Mane Stream: New Jersey non-profit offering adaptive riding, equine-assisted therapy, and veterans' programs. Closely matches BINA's clinical-plus-recreational program mix and inclusive participant model.
• Cheff Center for the Handicapped: Michigan non-profit therapeutic riding center serving riders with disabilities through PATH-affiliated instruction. Directly comparable service delivery and operational footprint.
• Winslow Therapeutic Riding Center: Warwick, NY non-profit offering adaptive riding, hippotherapy, and equine-assisted learning to children and adults with special needs. Mirrors BINA's blend of therapy, education, and recreation.
• Bravehearts Therapeutic Riding & Educational Center: Harvard, IL non-profit offering therapeutic horseback riding, equine-assisted learning, and mental health services. Comparable program scope and instructor certification approach.

Others

• Professional Association of Therapeutic Horsemanship (PATH Intl.): Industry credentialing body for equine-assisted services. Not a competitor but the certifying organization whose standards BINA's instructors follow; relevant for benchmarking service quality and professional standing.

Regional players

• The Barn at Spring Brook Farm: Pennsylvania-based farm offering equine-assisted activities, vocational, and agricultural programs for individuals with disabilities. Comparable service mix though serving a different regional market than BINA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/binafarmcenter
• Facebookfacebook.com/BINAFarmCenter

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BINA Farm Center