The Mackay Group

Name

The Mackay Group

Legal name

The Mackay Group

Website

https://themackaygroup.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

akta.pro secondary industries

Real Estate Buyer Representation (FSAEAJAG), Closing Coordination & Transaction Management (Broker/Agent Support) (BPAJAOAH)

Keywords

• Residential real estate brokerage
• Buyer representation services
• Home valuation tools
• Property listing alerts
• Complex transaction handling

Headquarters

HQ city

Spokane

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Buyer Representation Commission: Commission-based compensation for representing home buyers in purchasing residential properties, typically a percentage of the transaction value.
2. Seller Listing Representation: Commission-based compensation for listing and selling residential properties, including traditional and complex transactions such as Probate, divorce settlements, and investment properties.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Mackay Group is a residential real estate team operating under eXp Realty that provides buyer and seller representation, listing services, and transaction coordination for homes, condos, land, and investment properties across Spokane, North Idaho, and Sacramento. Services are delivered through licensed agents using a virtual office model that supports remote closings, virtual tours, and specialized handling of complex transactions such as Probate, divorce asset settlements, and residential investment deals.

Product overview

The Mackay Group is a full-service real estate firm powered by eXp Realty, offering a comprehensive platform for home buyers and sellers in Spokane and North Idaho. The core product is the Property Search Platform, an IDX-enabled search tool that lets users browse listings with advanced filtering. This is complemented by a Home Valuation Tool providing automated price estimates, Market Reports for area statistics, Instant Listing Alerts for subscription-based notifications, Buyer & Seller Resources for educational content, Mortgage/Pre-Approval Services for financing referrals, and Virtual Office Services enabling remote real estate transactions. The company also offers a Mobile App for on-the-go access. The portfolio is unified under the Mackay Group/eXp Realty brand with Hunter Mackay as the founding broker.

Differentiator

Problem solved

Functional benefit

Products and services

• Buyer Representation Services Commission-based representation for individuals and families purchasing residential properties, including first-time buyers, relocations, and investment acquisitions across Spokane, North Idaho, and Sacramento.
• Seller Listing Representation Commission-based listing and sale of residential properties including traditional sales as well as Probate and divorce asset settlement transactions, with marketing exposure and pricing strategy across Spokane, North Idaho, and Sacramento.
• Complex Transaction Services (Probate, Divorce, Investment) Specialized representation for non-standard residential transactions including Probate estate sales, divorce asset settlements, and residential investment properties requiring creative problem-solving and virtual coordination.
• Market Reports Subscription Subscription-based market reporting service providing current area statistics including average listing price, price reductions, new listings, and monthly updates for Spokane, North Idaho, and Sacramento.
• Instant Listing Alerts Subscription-based notification service that alerts users via email when new properties matching their saved search criteria hit the market, paired with monthly market report updates for desired communities.
• Mortgage Pre-Approval Referral Services Referral service connecting home buyers with partner lenders offering low rates, low fees, local underwriting, and technology-driven mortgage lending options with end-to-end process communication.

Quantifiable outcome

• 21-day closing timeline achieved for first-time homebuyers

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature1 record

Partnerships

One partnership is on record.

• eXp RealtycoreChannel Partner/ Reseller/ DistributorThe Mackay Group operates as an agent team under eXp Realty, utilizing their cloud-based real estate brokerage platform. eXp Realty provides the brokerage license, MLS access, technology infrastructure, and brand affiliation. The team operates virtually under this partnership, allowing agents to work remotely while accessing full brokerage resources.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Compass: Tech-enabled national residential brokerage with agent teams similar in structure to The Mackay Group. Comparable on buyer/seller representation, commission-based model, and tech-forward agent support tools.
• Keller Williams Realty: Agent-centric national residential brokerage with team-based models. Comparable on cloud/tech-enabled operations, agent profit-sharing structures, and buyer/seller representation focus.
• RE/MAX: Globally recognized residential real estate franchise with agent teams in Spokane and Sacramento. Comparable on commission-based buyer/seller representation and team-based agent organization.
• Coldwell Banker: Large national residential brokerage with franchise teams offering buyer and seller representation across the U.S., including Spokane. Compares on transaction-fee revenue model and multi-state agent team structure.
• eXp Realty: National cloud-based brokerage that The Mackay Group operates under. eXp provides the brokerage license, MLS access, tech stack, and equity-share program referenced in the data, making it the most direct structural comparables reference.
• Berkshire Hathaway HomeServices: Large national real estate franchise network offering residential brokerage services. Comparable on agent-team structure, multi-market coverage, and commission-based revenue.

Emerging players

• HomeSmart: Tech-forward, low-overhead residential brokerage model with national footprint. Comparable on cloud-based operations, agent profit-sharing, and cost-efficient structure similar to the eXp-affiliated Mackay Group.
• Redfin: Tech-enabled brokerage and consumer portal operating in Sacramento and other major metros. Overlaps with The Mackay Group on residential brokerage and represents both a peer and a disruptive platform in the same market.

Direct peers

• John L. Scott Real Estate: Pacific Northwest-rooted residential brokerage serving Spokane and broader Washington/Idaho. Comparable on team-based agent structure, residential focus, and Inland Northwest geography.
• Windermere Real Estate: Regional brokerage with deep Pacific Northwest presence including Spokane and North Idaho. Overlaps directly on residential buyer/seller representation in the Mackay Group's core markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MackayGroup
• LinkedInlinkedin.com/company/themackaygroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Mackay Group