Fresh Spirit Wellness for Women

What Fresh Spirit Wellness for Women does

Fresh Spirit Wellness for Women, Inc. (FSWW) is a 501(c)(3) non-profit organization founded in September 1997 in Houston, Texas by Dr. Conte Terrell, a survivor of a ten-year physically abusive marriage. It is recognized as the oldest non-profit domestic violence agency in Harris County and the oldest African American female-founded non-profit DV agency in the county, operating from its headquarters at 5718 Westheimer Rd., 10th Fl. with a regional branch in Atlanta under VP Dr. LaRita Primrose.

The organization's service portfolio centers on culturally specific, trauma-informed domestic violence support delivered free of charge to survivors of verbal, emotional, physical, and sexual abuse. Core programs include Domestic Violence Crisis Services (crisis counseling, legal advocacy, case management, and the Safe Night emergency hotel program), Professional Counseling (individual therapy, mental health counseling, grief counseling), Peer Support Groups (female and male), and Referral Services (housing assistance, psychiatric assessment, trauma coaching). Annual signature events — the Legacy Awards gala and the Christmas Toy Drive & Extravaganza — both serve as community engagement and fundraising vehicles; the Toy Drive grew from 100+ children served in 2024 to 150+ in 2025.

FSWW operates with a core staff of approximately seven supplemented by volunteers and counselors-in-training. Revenue is generated through individual one-time and monthly recurring donations (giveFRESH program), corporate donations, event-based fundraising (Legacy Awards gala, Toy Drive), Amazon Wishlist contributions, and institutional grant funding, including a 2022 partnership with Houston Methodist Hospital. The organization has no proprietary technology platform, no AI capabilities, and no disclosed financials; its go-to-market relies on community outreach, court and social-service referrals, a 24-hour hotline, social media (Facebook, Instagram), and the personal media presence of founder Dr. Conte Terrell.

Name

Fresh Spirit Wellness for Women

Legal name

Fresh Spirit Wellness for Women, Inc.

Website

https://freshspirit.org

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Fresh Spirit Wellness for Women is a Houston-based 501(c)(3) non-profit, founded in 1997, providing free, culturally specific, trauma-informed crisis counseling, legal advocacy, peer support, and emergency housing to domestic violence survivors, with an Atlanta regional branch.

Ownership category

akta.pro rank

Headquarters

HQ city

Decatur

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: The organization relies on individual donations (one-time and monthly recurring), corporate donations, and event-based fundraising including the annual Legacy Awards gala and Christmas Toy Drive.
2. Grant Funding: Non-profit organization receives grant funding from various sources to support operations and programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Fresh Spirit Wellness for Women is a 501(c)(3) non-profit organization that provides free, trauma-informed domestic violence support services to survivors of verbal, emotional, physical, and sexual abuse. Core offerings include crisis intervention, professional counseling, peer support groups, and referral services for housing and psychiatric care. The organization also operates an annual Legacy Awards fundraising gala and a Christmas Toy Drive for children affected by domestic violence.

Product overview

Fresh Spirit Wellness for Women is a non-profit 501(c)(3) organization offering a comprehensive suite of trauma-informed domestic violence support services. The organization operates as a single-service nonprofit centered on crisis intervention and recovery support, with its core programs including Domestic Violence Crisis Services (crisis counseling, legal advocacy, case management, Safe Night Program), Professional Counseling (individual therapy, mental health counseling, grief counseling), Peer Support Groups (male and female), and Referral Services (housing assistance, psychiatric services, trauma coaching). The organization also hosts signature events including the annual Legacy Awards gala and the Toy Drive and Christmas Extravaganza benefiting children of domestic violence survivors.

Differentiator

Problem solved

Functional benefit

Products and services

• Domestic Violence Crisis Services Immediate crisis intervention services including crisis counseling/therapy, legal advocacy, case management, and the Safe Night emergency shelter program for individuals fleeing domestic violence situations. Delivered free of charge to survivors in Harris County.
• Professional Counseling Individual and group counseling services including domestic violence counseling, mental health counseling, individual therapy, and grief counseling provided by licensed professionals in a trauma-informed setting.
• Peer Support Groups Facilitated peer support groups for both female and male survivors of domestic violence, providing shared experiences and mutual support in recovery journeys.
• Referral Services Comprehensive referral services connecting survivors to housing assistance, psychiatric assessment and medication management, and trauma coaching to support holistic recovery.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Houston Area Women's Center: Major Houston-based DV and sexual assault non-profit providing crisis intervention, shelter, counseling, and legal advocacy. Directly comparable regional peer operating in the same service portfolio and geography as Fresh Spirit Wellness.
• Partnership Against Domestic Violence (PADV): Atlanta-based DV non-profit providing emergency shelter, counseling, and legal advocacy; a directly comparable regional peer to Fresh Spirit Wellness's Atlanta branch.
• The Safe Place: Austin-area DV and sexual violence non-profit offering crisis hotline, shelter, counseling, and legal advocacy — a comparable regional peer with similar service architecture.

Broad incumbents

• RAINN (Rape, Abuse & Incest National Network): Largest national anti-sexual-violence organization operating a national hotline and referral services; comparable in crisis-line and survivor-referral model but at a much broader scale.
• Safe Horizon: New York-based large non-profit providing DV shelter, counseling, and court advocacy; comparable in service mix, differing primarily in scale and geographic footprint.
• National Domestic Violence Hotline: National 24/7 DV crisis hotline and resource hub; comparable in mission and crisis-counseling delivery, but operates at vastly larger national scale and digital reach.
• YWCA Houston: Local YWCA chapter providing DV services, shelter, and case management; comparable mission and target population in the same Houston geography, with broader programmatic scope.

Emerging players

• Black Women's Blueprint: National non-profit focused on centering Black women and girls in movements to end gender-based violence; comparable mission overlap with FSWW's culturally specific positioning for women of color.
• The Network/La Red: Boston-based survivor-led non-profit addressing partner abuse in LGBTQ+, kink, and polyamorous communities with a 24-hour hotline and advocacy — comparable niche survivor-led service model.

Others

• Texas Council on Family Violence: Statewide umbrella and training organization for Texas DV programs; comparable in training/certification ecosystem (TCFV-trained staff appear on FSWW's team) but functions as a coordinating body rather than direct service provider.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/FreshSpiritWellnessInc
• Instagraminstagram.com/freshspiritwellness
• LinkedInlinkedin.com/company/fresh-spirit-wellness

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fresh Spirit Wellness for Women