Irish Tourism Industry Confederation

What Irish Tourism Industry Confederation does

The Irish Tourism Industry Confederation (ITIC) is a non-profit industry confederation founded in 1984 and headquartered in Sandyford Office Park, Dublin 18. It functions as the umbrella representative body for the Irish tourism sector, serving approximately 37-40 member organizations that span the full industry stack: national airlines (Aer Lingus, Emirates), ferry and rail operators (Stena Line, Irish Ferries, Iarnród Éireann), hotel and guesthouse associations (Irish Hotels Federation, Ireland's Blue Book), restaurant and pub bodies (Restaurants Association of Ireland, Vintners' Federation of Ireland, Licensed Vintners Association), visitor attractions (Guinness Storehouse, Jameson Distillery), heritage bodies (Office of Public Works, Irish Heritage Trust), county and city councils (Dublin City Council, South Dublin County Council, Kerry Tourism Industry Confederation), and academic institutions (TU Dublin, Trinity College Dublin).

ITIC's product surface consists of recurring research and event services rather than a traditional SaaS or product offering. Its core outputs include the annual Irish Tourism Review and Outlook, monthly Industry Dashboards and periodic Postcards built on CSO and industry data, an annual ITIC Conference (ITICConf26 at the Convention Centre Dublin on 1 October 2026), topical bulletins, press releases, and dedicated resource portals for Brexit and post-pandemic recovery. The underlying technology is described as an 'Industry association and advocacy platform' with no proprietary AI/ML, app, or API surface visible in the data.

Commercially, ITIC operates as a membership-based advocacy body. Revenue is generated through recurring membership subscriptions from tourism businesses, supplemented by conference registration fees, event sponsorship (e.g., AIB, Fáilte Ireland, Tourism Ireland), and likely research/sponsorship income; pricing is not publicly disclosed. Go-to-market is community-led: direct outreach to industry associations via Council members, participation in tourism events, and ongoing member communications across website, newsletter, and social channels (Facebook, X, YouTube, LinkedIn). ITIC has no parent company, no subsidiaries, no identified funding rounds, and operates with a small staff of 1-10 employees under a Council and Board drawn from member organizations, currently chaired by Anne O'Donoghue of the Irish Heritage Trust.

Name

Irish Tourism Industry Confederation

Legal name

Irish Tourism Industry Confederation

Website

https://itic.ie

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Irish Tourism Industry Confederation (ITIC) is a Dublin-based non-profit industry confederation, founded in 1984, that represents roughly 40 member organizations across Irish aviation, hotels, restaurants, transport, attractions, heritage, and tourism education. It delivers advocacy, annual research reports, monthly dashboards, and the annual ITIC conference.

Ownership category

akta.pro rank

Product category

Tourism Industry Association Services

NAICS

Convention and Visitors Bureaus (561591)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Destination Research & Custom Recommendations (HSACAKAM)

akta.pro secondary industry

Culture, Heritage & Arts Itinerary Planning (THAKAOAK)

Keywords

• Tourism industry association
• Industry advocacy and representation
• Tourism policy lobbying
• Tourism market research
• Industry conference and events

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Subscriptions: ITIC generates revenue through membership subscriptions from tourism industry organizations including hotels, tour operators, transport providers, visitor attractions, restaurants, and other tourism-related businesses across Ireland.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

ITIC is the national umbrella confederation representing Ireland's tourism industry, providing member organizations with policy advocacy, industry research and market intelligence (including the Irish Tourism Review, Outlook reports, and monthly Tourism Industry Dashboards and Postcards), networking and coordination services, and an annual industry conference (ITICConf26). It serves as the unified collective voice for diverse tourism stakeholders including hotels, tour operators, transport providers, visitor attractions, restaurants, and regional tourism bodies.

Product overview

The Irish Tourism Industry Confederation (ITIC) is a national tourism industry confederation that serves as an advocacy and representative organization for Irish tourism businesses, rather than a product company in the traditional sense. ITIC's services include organizing the annual ITIC Conference (ITICConf26), publishing Tourism Industry Dashboards and Postcards with monthly/periodic performance data, producing annual Research Reports including the Irish Tourism Review, maintaining a News & Video Content hub with press releases and industry interviews, and operating dedicated resource portals for Recovery and Brexit information. These services are provided to member organizations and the broader Irish tourism industry.

Differentiator

Problem solved

Functional benefit

Products and services

• ITIC Annual Conference (ITICConf26) Annual conference bringing together Irish tourism industry stakeholders for networking, market insights, and strategic discussions; the 2026 conference is scheduled for 1 October 2026 at The Convention Centre Dublin.
• Tourism Industry Dashboards Monthly industry dashboards providing tourism performance data and market insights, including CSO figures and industry metrics, distributed to ITIC members and the broader tourism industry.
• Tourism Industry Postcards Periodic industry postcards providing brief updates on tourism sector performance and trends.
• Research Reports (Irish Tourism Review, Outlook) Annual and periodic research reports covering Irish tourism performance, market analysis, and outlook projections including the Irish Tourism Review 2025 and Outlook 2026.
• News & Video Content Press releases, video content, and industry news updates including interviews and market spotlights covering topics such as European tourism, US market strategies, and Dublin visitor experiences.
• Recovery Hub Online resource center providing guidance and support for tourism industry recovery initiatives.
• Brexit Information Portal Dedicated section providing updates and resources on Brexit-related impacts and considerations for Irish tourism businesses.

Named customers13 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

28 partnerships are on record, tiered core, major, supporting and regional.

• Tourism IrelandcoreStrategic or Co-development PartnerTourism Ireland is responsible for marketing the island of Ireland overseas as a premier tourist destination. Established under the Belfast Agreement of 1998, jointly funded by Irish and British Governments. Active in 14 markets across Great Britain, North America, Mainland Europe and Australia with 16 overseas offices.
• Fáilte IrelandcoreStrategic or Co-development PartnerFáilte Ireland is the National Tourism Development Authority, established by the Government in May 2003 to guide and promote tourism as a leading indigenous component of the Irish economy. Provides extensive range of support services to develop and sustain Ireland as a high-quality tourism destination.
• Dublin City Council Tourism UnitcoreStrategic or Co-development PartnerDublin City Council Tourism Unit is responsible for fostering equitable development of tourism in Dublin city. Provides tourism advisory function, strategy development, data and insights reporting, product development, and digital tourism offerings such as Dublin Discovery Trails App.
• South Dublin County CouncilcoreStrategic or Co-development PartnerSouth Dublin County Council provides tourism promotion services. Their County Promotion Unit develops Dublin's Outdoors tourism brand and supports the visitor economy within the county through industry collaboration and stakeholder engagement.
• Stena LinemajorChannel Partner/ Reseller/ DistributorStena Line is one of the world's largest ferry companies with 34 vessels and 22 ferry routes across Scandinavia, The Baltics, UK and Irish Sea. Provides 28 sailings per day on Irish Sea routes including Dublin-Holyhead, Rosslare-Fishguard, and Belfast routes.
• Irish FerriesmajorChannel Partner/ Reseller/ DistributorIrish Ferries operates extensive Passenger and RoRo ferry services between Ireland and Britain/France. Market leader in Republic of Ireland ferry market with over 1.5 million passengers annually. Routes include Dublin-Holyhead and Rosslare-Pembroke.
• Aer LingusmajorChannel Partner/ Reseller/ DistributorAer Lingus is the national airline of Ireland, providing air transport services to and from Ireland.
• EmiratesmajorChannel Partner/ Reseller/ DistributorEmirates has operated to and from Ireland since 2012 with double daily operation. Vital bridge for visitors and inbound tourism from key markets such as the Middle East, Australia and the Far East.
• Irish Hotels FederationcoreStrategic or Co-development PartnerIHF is the national representative body of the hotel and guesthouse sector in Ireland. Represents almost 900 hotels and guesthouses nationwide, employing over 60,000 people.
• Restaurants Association of IrelandcoreStrategic or Co-development PartnerRAI is the representative group for the Irish restaurant industry. Founded in 1970 with over 600 members including fine dining, casual dining, hotel and pub restaurants.
• Guinness StorehousemajorStrategic or Co-development PartnerGuinness Storehouse is Ireland's number one visitor attraction. Located at St James's Gate Brewery in Dublin, the seven-floor attraction tells the story of the Guinness brand.
• Jameson Distillery Visitor CentresmajorStrategic or Co-development PartnerJameson Distillery Bow St Dublin and Midleton Co. Cork welcome over 350,000 visitors annually, with over 90% from overseas. Major whiskey tourism destination.
• ITOA (Inbound Tourism Operators Association)coreStrategic or Co-development PartnerITOA represents 35 member companies who package and promote Irish tourism product for marketing overseas through global travel trade distribution and directly to consumers.
• Technological University DublinsupportingStrategic or Co-development PartnerTU Dublin Faculty of Tourism and Food has established national and international reputation for excellence in courses, research and services to the industry. Provides tourism education from certificate to Masters level.
• Trinity College DublinsupportingStrategic or Co-development PartnerTrinity College Dublin is Ireland's highest ranked university. Drew Duggan, Head of Tourism, represents TCD on the ITIC Council.
• The Shannon Airport GroupmajorChannel Partner/ Reseller/ DistributorShannon Airport Group owns and operates Shannon Airport, the largest airport on the West Coast of Ireland. In 2019, 1.7 million passengers utilized the airport. Also operates substantial commercial property business.
• Iarnród Éireann / Irish RailmajorChannel Partner/ Reseller/ DistributorIrish Rail provides passenger and freight rail services as well as operating Rosslare Europort. Services include intercity routes to Belfast, Sligo, Galway, Limerick, Cork, Waterford and Rosslare.
• Office of Public Works (OPW)coreStrategic or Co-development PartnerOPW Heritage Services manages approximately 30 significant heritage properties and 1,000 monuments on 768 historic sites nationwide including Newgrange, Skellig Michael, Clonmacnoise and the Rock of Cashel.
• Irish Heritage TrustcoreStrategic or Co-development PartnerIrish Heritage Trust is a charity created to care for historic properties, houses and gardens throughout Ireland. Manages properties including Fota House and Johnstown Castle.
• Kerry Tourism Industry ConfederationregionalStrategic or Co-development PartnerKerry Tourism Industry Confederation represents interests of all parties associated with Tourism in County Kerry. Established for collaborative destination management involving public and private sector.
• IGTOA (Ireland Golf Tour Operator Association)coreStrategic or Co-development PartnerIGTOA represents Ireland's leading Golf Tour Operators and promotes Ireland as a world-class golfing destination.
• Vintners' Federation of IrelandcoreStrategic or Co-development PartnerVFI represents 4,000 publicans across Ireland. Works to promote and protect members' interests and provides advice on licensing laws, employment legislation, and planning matters.
• Licensed Vintners AssociationcoreStrategic or Co-development PartnerLVA is the trade association for publicans of Dublin. Established in 1817, it is the oldest trade association in Ireland. With approximately 600 members, representing over 75% of all pubs in Dublin and Bray.
• Irish Self Catering FederationcoreStrategic or Co-development PartnerISCF is the national representative and lobbying body for owners of self-catering properties in Ireland. Works with stakeholders to build a stable regulatory environment for short-term rental accommodation.
• Ireland's Blue BooksupportingStrategic or Co-development PartnerIreland's Blue Book is an exclusive listing of Luxury Irish Accommodation in Country House Hotels, Manor Houses, Castles and Gourmet Restaurants. Has 59 members.
• Ireland's Association of Adventure Tourism (IAAT)coreStrategic or Co-development PartnerIAAT is the independent representative association for the adventure tourism sector on the island of Ireland. One of the fastest growing sectors within Irish tourism.
• Irish Boat Rental AssociationsupportingStrategic or Co-development PartnerIBRA represents leading hire boat operators on Ireland's inland Waterways. Operates code of practice governing standards and safety equipment.
• Kildare VillagesupportingStrategic or Co-development PartnerKildare Village is a luxury shopping destination, one of 11 luxury shopping destinations in The Bicester Collection across Europe and China.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Tourism Alliance UK: UK umbrella trade association representing the full breadth of the British tourism industry through collective member bodies. Directly comparable to ITIC in mandate (national tourism industry representation and policy advocacy), structure (membership-based confederation), and value proposition (unified voice for fragmented tourism stakeholders).
• Tourism Industry Association of Canada (TIAC): National private-sector tourism association acting as the unified voice of Canada's tourism industry. Directly comparable to ITIC as a peer national-level industry confederation with similar advocacy, research, and member-services mandate.
• Tourism Industry Aotearoa (TIA): New Zealand's national tourism industry body representing operators across the country's tourism value chain. Closely comparable to ITIC in mandate, national-level representation, and member-funded advocacy model.
• Australian Tourism Industry Council (ATIC): Australian national peak body for tourism and a member of the Tourism and Transport Forum. Highly comparable to ITIC as a national tourism industry confederation with similar advocacy, training, and industry representation activities.

Broad incumbents

• US Travel Association: Largest and most established US travel industry association, advocating for policies that increase travel to and within the United States. Comparable to ITIC in purpose (national tourism advocacy) but operates at significantly larger scale and with broader industry scope.
• World Travel & Tourism Council (WTTC): Global forum for the travel and tourism industry, comprising CEOs and chairpersons from across all sectors. Comparable to ITIC in advocacy and research focus but operates at global rather than national level and engages senior corporate leadership directly.
• European Travel Commission (ETC): European tourism organization promoting Europe as a destination in long-haul markets. Adjacent to ITIC given ITIC's partnership with Tourism Ireland (an ETC member), but operates at regional rather than national level.

Others

• Failte Ireland (National Tourism Development Authority): National Tourism Development Authority of Ireland, established by government in 2003. While ITIC is a partner rather than a competitor, Failte Ireland operates in the overlapping tourism space with comparable industry development and stakeholder coordination activities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/Irishtourismind
• YouTubeyoutube.com/iticIreland
• Facebookfacebook.com/ITICIrishTourismIndustryConfederation
• LinkedInlinkedin.com/company/itic-irish-tourist-industry-confederation

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Irish Tourism Industry Confederation