Universidad Central

Name

Universidad Central

Legal name

Universidad Central

Website

https://ucentral.edu.co

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131), Educational Services (611), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Comprehensive Doctoral Research Universities (Multi-Disciplinary) (EDAHABAA)

akta.pro secondary industries

University-Affiliated Pathway & Foundation Programs (EDAIAJAA), International Student Academic & Personal Support (case management, referrals) (EDALANAE)

Keywords

• Higher education
• Undergraduate programs
• Graduate programs
• Continuing education
• Virtual learning

Headquarters

HQ city

Canadá

HQ country

Colombia

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Academic Fees: Primary revenue stream from tuition fees for undergraduate (pregrado), graduate specializations (especializaciones), and master's programs (maestrías). Tuition is adjusted annually based on Colombia's Consumer Price Index (IPC), which was 5.51% for 2026. Programs are offered in both in-person and virtual modalities.
2. Pecuniary Rights and Administrative Fees: Revenue from administrative services including certificates ($21,126 COP), degree ceremony fees ($626,713 COP), course repetition fees ($1,217,517 COP), and various academic documentation fees. These fees are updated annually by the Consejo Superior.
3. Continuing Education Programs: Revenue from non-degree programs including diplomas, workshops, courses, and language programs through the Language Center and Dirección de Educación Continua.
4. Student Financial Services: University provides direct credit and financing arrangements to students, generating administrative fees and interest income. Partnerships with ICETEX, Lumni, and banks for student loans.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Universidad Central is a private Colombian university that delivers higher education services through in-person and virtual modalities. It offers undergraduate (pregrado) degree programs, postgraduate specializations and master's degrees, continuing education, and language training across six academic faculties covering business, law, engineering, sciences, health, arts, and humanities. The institution also operates a free legal clinic, a business school, and an AI research network serving students and the broader community.

Product overview

Universidad Central is a Colombian higher education institution offering a comprehensive portfolio of academic programs and institutional services across multiple modalities. The university operates its core educational offerings through six academic schools and faculties covering business, arts, health, engineering, and legal sciences. Technology-enabled services include UCentral Virtual for online learning, the RAAI AI research network, and the CRAI research resource center. Administrative operations are supported by integrated platforms including the Sistema Académico SIS, Plataforma de Solicitudes Académicas (PSA), and Portal de Servicios for self-service certificate generation. Career development is facilitated through the Progresa program and a dedicated employment portal, while specialized centers such as ENEX (Business School), Language Center, and Sintopía Radio provide supplementary educational and cultural services.

Differentiator

Problem solved

Functional benefit

Brands

• UCentral Virtual: Virtual education platform offering online undergraduate and postgraduate programs.
• Sintopía Radio
• Progresa
• CRAI
• Foro Nacional del Agua
• Language Center

Products and services

• Undergraduate Degree Programs (Pregrados) Four-year professional undergraduate degree programs offered across 18 disciplines including Business Administration, Law, Engineering (Industrial, Electronic, Mechanical, Systems), Biology, Data Science, Film, Communication, Accounting, Literature, Music, Environmental Engineering, Marketing, Advertising, and Social Work. Delivered in both in-person and virtual modalities for recent high school graduates.
• Postgraduate Specializations (Especializaciones) 18+ postgraduate specialization programs in fields such as Business Analytics, Software Engineering, Administrative Law, Financial Management, Tax Sciences, Cybersecurity, Data Analytics, Bioengineering, Literature, and Information Assurance. Offered in-person and virtually to working professionals seeking career advancement.
• Master's Degree Programs (Maestrías)

Quantifiable outcome

• 87.1% of graduates secure employment within one year of graduation
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered strategic and minor.

• SAPstrategicTechnology or IntegrationStrategic alliance for business education technology integration, providing students access to enterprise software training and certification in SAP systems, enhancing career readiness for business graduates.
• MicrosoftstrategicTechnology or IntegrationPartnership providing Microsoft Learn certification programs, Google Workspace for Education integration, and technology tools for the university's digital transformation initiatives including AI policy implementation.
• SENAstrategicStrategic or Co-development PartnerNational vocational training service partnership providing discounts and articulation pathways for technical education, supporting sustainable development research collaborations and student financing options.
• China University of GeosciencesstrategicStrategic or Co-development PartnerInternational academic cooperation partnership for student exchange, joint research initiatives, and academic collaboration in geosciences and related fields, supporting university internationalization goals.
• Goethe-InstitutminorStrategic or Co-development PartnerCultural and educational partnership focused on poetry and literary exchange, creating bridges between Colombian and German literary cultures through the women poets initiative.
• ColsubsidiominorGTM or Marketing PartnerEmployee benefit partnership offering tuition discounts to Colsubsidio employees and their dependents, serving as a marketing channel to reach employed populations seeking continuing education.
• Colombian Association for the Advancement of Science (ACAC)minorGTM or Marketing PartnerScientific organization partnership providing tuition discounts for ACAC members, supporting science education and research community engagement.
• Enel ColombiaminorStrategic or Co-development PartnerEnergy company partnership supporting environmental research, including the pioneering restoration of dry tropical forest project with biology students on sustainability initiatives.
• Fundación NaturaminorStrategic or Co-development PartnerEnvironmental foundation partnership collaborating on biodiversity conservation and environmental sustainability research projects, including dry tropical forest restoration.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Universidad Sergio Arboleda: Private Bogotá university with comparable program breadth across business, law, engineering, and communications. Similar mid-tier positioning, accreditation status, and tuition-based model.
• Universidad del Rosario: Private Bogotá university with a strong focus on law, social sciences, and medicine. Comparable as a high-quality accredited private institution with similar tuition-based revenue model and continuing-education portfolio.
• Universidad El Bosque: Private Bogotá university with a comparable mix of undergraduate and graduate programs including health sciences, engineering, and arts. Similar private-university operating model with MEN accreditation.
• Pontificia Universidad Javeriana: Premier private Jesuit university in Bogotá offering comprehensive undergraduate, graduate, and research programs across similar disciplines (law, engineering, business, arts, sciences). Directly comparable as a private Bogotá university with institutional accreditation and a similar student-faculty scale.
• Universidad Externado de Colombia: Private Bogotá university with renowned law, business, and social sciences programs. Closely comparable in size, Bogotá footprint, accreditation status, and graduate-employment outcomes.
• Universidad Jorge Tadeo Lozano: Private Bogotá university with strong arts, design, and communications programs, comparable to Universidad Central's Escuela de Artes focus. Similar scale, accreditation, and tuition model.
• Politécnico Grancolombiano: Large private institution with strong online and continuing education presence in Colombia. Comparable in tuition-based revenue model, virtual modality, and price-sensitive student segments.

Broad incumbents

• Universidad de los Andes (Colombia): Top-ranked private research university in Bogotá with a broader portfolio and larger scale. Comparable in accreditation, virtual delivery, and research focus, but operates at significantly greater scale and brand recognition.

Regional players

• Fundación Universitaria Los Libertadores: Private Bogotá university with comparable program breadth and tuition-based model, though positioned more toward distance and continuing education — overlapping with UCentral Virtual's niche.
• Universidad EAN: Private Bogotá-based university with strong emphasis on business, engineering, and entrepreneurship. Comparable in virtual delivery scale and corporate-channel partnerships, though with a more specialized business/STEM focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ucentralbogota
• YouTubeyoutube.com/user/UCentralBogota
• Facebookfacebook.com/ucentralbogota
• LinkedInco.linkedin.com/edu/universidad-central-(co)-11567
• Instagraminstagram.com/ucentralbogota

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Universidad Central