Maidstone Leisure Centre

What Maidstone Leisure Centre does

Maidstone Leisure Centre is a community fitness and leisure facility based in Maidstone, United Kingdom, founded in 2007. The business operates as a for-profit entity under the legal name 'Maidstone Leisure Trust' and employs between 11 and 50 staff. Its service offering is built around a standard multi-purpose leisure centre proposition: a gym floor, a swimming pool, yoga sessions, group workout classes, and a sports hall for indoor sport hire. The facility serves local residents and walk-in members within the Maidstone catchment area. The company's web presence is limited to a minimal landing page on moreleisure.com; the company's own URL, maidstoneleisure.com, is listed as the primary website but no detailed product, pricing, or programme content is available in the source material.

No revenue figures, pricing tiers, membership structures, or contract terms are disclosed. No customer segments, named accounts, or partnership arrangements are documented. The operating model is consistent with a single-site independent leisure centre generating revenue from individual memberships, day passes, and facility hire, but the absence of disclosed financial data prevents further substantiation. There are no indications of multi-site operations, franchise expansion, or group affiliation beyond the trust structure.

Name

Maidstone Leisure Centre

Legal name

Maidstone Leisure Trust

Website

https://maidstoneleisure.com

Company type

Private

Founded year

2007

Headcount range

11–50 employees

Short description

Maidstone Leisure Centre is a community fitness and leisure facility in Maidstone, UK, operating under the legal name Maidstone Leisure Trust. It offers gym, swimming, yoga, group workout classes, and sports hall amenities to local residents.

Ownership category

akta.pro rank

Product category

Fitness & Leisure Services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)

Keywords

• Leisure centre
• Fitness centre
• Swimming pool
• Gym memberships
• Group exercise classes

Headquarters

HQ city

Maidstone

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Core offering

Maidstone Leisure Centre operates a fitness and recreation facility providing gym access, swimming, yoga, and group workout classes, alongside sports hall facilities. The centre serves individual members and community users seeking physical fitness, recreation, and group exercise services.

Differentiator

Problem solved

Functional benefit

Products and services

• Gym
• Swimming
• Yoga Classes
• Workout Classes
• Sports Hall Facilities

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Direct peers

• Better (Greenwich Leisure Limited): Large UK leisure trust operating council-affiliated leisure centres on a community/not-for-profit basis, directly comparable to the Maidstone Leisure Trust operating model and multi-discipline facility mix.
• Fusion Lifestyle: UK charity-based leisure operator managing a portfolio of leisure centres, swimming pools, and sports halls for local authorities — a direct comparability match on operating model and facility type.
• Places Leisure: UK leisure trust operating multi-service leisure centres on behalf of local authorities, with a similar community-trust structure and combined gym/swim/classes/sports-hall offering.
• Everyone Active: Operates a national network of publicly-managed leisure centres offering gym, swim, fitness classes, and sports halls — the closest structural and operational analogue to a trust-managed multi-discipline leisure centre.

Broad incumbents

• David Lloyd Leisure: Premium UK health club chain offering gym, swim, racquet sports, and family facilities; competes at the higher-spend end of the same local leisure market.
• Serco Leisure: Contract operator of UK public leisure facilities on behalf of local councils — comparable on contract-management operating model even if not site-directly overlapping in Maidstone.
• Nuffield Health: UK not-for-profit health and fitness operator combining gym, swim, and group exercise with clinical services; comparable trust/non-profit heritage and multi-service facility model.
• The Gym Group: UK-listed low-cost gym chain with Maidstone-area sites; competes for the same gym-member wallet share but as a pure-play pay-and-train model rather than a multi-discipline leisure centre.
• PureGym: UK's largest low-cost gym operator with national site rollout including Kent locations; competes on gym-only memberships against the leisure centre's general fitness proposition.

Others

• More Leisure Community Trust: The umbrella community trust under which Maidstone Leisure Trust is referenced on the moreleisure.com domain; relevant as an ecosystem/parent context, not a direct competitor.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/MaidstoneLeisure
• LinkedInlinkedin.com/company/maidstone-leisure-centre

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maidstone Leisure Centre