Rigi
Rigi (RIGI BAHNEN AG) operates Europe's first mountain railway on Mount Rigi in Central Switzerland, transporting visitors via nine cogwheel railways and cable cars. It serves individual tourists, families, and groups with tickets, an annual subscription, gastronomy, accessibility services, and experience-based offerings.
- Company typePrivate
- Founded1871
- HeadquartersVitznau, Switzerland
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Rigi does
Rigi (legal entity RIGI BAHNEN AG, partnered with regional tourism organization RigiPlus AG) is a privately held Swiss mountain railway operator headquartered in Vitznau, with a registered office in Goldau. Founded in 1871 as Europe's first mountain railway, the company transports visitors to Mount Rigi — branded 'the Queen of the Mountains' — in Central Switzerland. Its core asset base consists of nine interconnected mountain railway and cable car systems, including the historic cogwheel railway and seven aerial cableways, supplemented by ancillary infrastructure such as the wheelchair-accessible Rigi Blitz electric bus and JST Multidrive e-wheelchair rentals.
The product portfolio spans transportation tickets and the 365-day annual subscription pass, the historic Locomotive 7 steam-train experience, hiking and audio-guided trail experiences, gastronomy and accommodation at mountain stations, group and event services, wellness offerings, and a souvenir and gift-voucher retail line through the rigishop online store. Rigi has invested deliberately in accessibility across physical and digital surfaces, including low-floor trains, mobility lifts, sponsor-funded e-wheelchairs and accessible e-buses, plus WCAG 2.2 / EN 301 549 alignment for the corporate website.
The business model is direct-to-consumer, monetizing ticket and pass sales at station counters, on-vehicle sales (with a CHF 5 service fee), and through an online shop and reseller partner network. Supporting revenue streams include gastronomy, events, retail/souvenirs, and equipment rentals. Ownership is structured around a regional stakeholder cooperative: RigiPlus AG operates as a tourism-network organization with 48 partners, 27 of which are shareholders, alongside the operating AGs. There are no disclosed funding rounds, no M&A activity, no listed public ticker, and revenue is not publicly disclosed. The current leadership comprises Frédéric Füssenich as CEO and Ivan Steiner as Head of Marketing & Communication, with a workforce of 251–500 employees.
Rigi firmographics
Firmographics- Name
- Rigi
- Legal name
- RIGI BAHNEN AG
- Website
- https://rigi.ch
- Company type
- Private
- Founded year
- 1871
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Rigi (RIGI BAHNEN AG) operates Europe's first mountain railway on Mount Rigi in Central Switzerland, transporting visitors via nine cogwheel railways and cable cars. It serves individual tourists, families, and groups with tickets, an annual subscription, gastronomy, accessibility services, and experience-based offerings.
- Ownership category
- akta.pro rank
Rigi industry classification
Industry- Product category
- Mountain Railway Tourism
- NAICS
- Scenic and Sightseeing Transportation (487), Scenic and Sightseeing Transportation, Other (487990)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Tourist & Heritage Cable Car/Funicular Attractions (THAIAKAE)
- akta.pro secondary industries
- Mountain Gondola & Chairlift Passenger Transport (Non-ski Commuter/Tourist) (THAIAKAD), Transportation & Access Services (Shuttles, Ferry Access, Scenic Drives Permits) (THAAAGAC)
Keywords
Where Rigi is headquartered
LocationHeadquarters
- HQ city
- Vitznau
- HQ country
- Switzerland
- HQ region
- Europe
Offices3 records
Markets served
Rigi business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Transportation/Tickets: Revenue from selling tickets and subscriptions for railway and cable car transportation services. Includes individual tickets, day passes, 365-day subscriptions, and group fares. A service fee of CHF 5 applies for ticket purchases made on vehicles.
- Gastronomy and Events: Revenue from on-mountain dining facilities and event hosting including special steam train experiences (Lok 7), concerts, wellness activities, and catered events.
- Retail and Souvenirs: Revenue from souvenir shop and gift voucher sales through the online shop.
- Rental Services: Revenue from equipment rentals including e-wheelchair rental at CHF 30 per day, with various tour options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | E-Wheelchair Rental |
| Unit Pricing | Pay-as-you-go | On-vehicle Ticket Purchase Service Fee |
| Subscription | Annual | 365-Day Annual Pass |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Rigi product offering
Product offeringCore offering
Rigi operates the first mountain railway in Europe (established 1871) along with seven cable car systems, providing cogwheel rail and aerial transport to visitors of the 'Queen of the Mountains' in Central Switzerland. The portfolio bundles transportation with on-mountain experiences such as hiking trails, audio guides, wellness, gastronomy, accommodations, group events, and accessibility services including the JST Multidrive e-wheelchair rental and the wheelchair-accessible Rigi Blitz electric bus. Ticketing spans individual fares, group fares (10+ persons), and a 365-day annual subscription pass.
Product overview
Rigi is a traditional Swiss mountain tourism destination operated by RigiPlus AG and RIGI BAHNEN AG. The company offers a unified portfolio centered on its historic cogwheel railway network (the first in Europe) and seven cable cars that transport visitors to the 'Queen of the Mountains.' Core services include mountain rail and cable car transportation, complemented by experience offerings such as hiking trails with audio guides, the JST Multidrive e-wheelchair rental for accessibility, the Rigi Blitz electric shuttle bus, and special steam train rides on Locomotive 7. The company also provides tickets, the 365-day annual pass, gastronomy, accommodations, and group/event services.
Differentiator
Problem solved
Functional benefit
Brands
- Rigi Blitz: Electric bus service for passenger transportation between Rigi Kaltbad and Rigi Scheidegg, also serving as local taxi and material transport.
Products and services
- Mountain Railway Transportation (Bergbahnen) Cogwheel railway and cable car transportation connecting multiple valleys and elevations of Mount Rigi in Central Switzerland, available to individual tourists, day visitors, and families seeking access to the 'Queen of the Mountains'.
- Rigi Blitz Electric Bus Service Wheelchair-accessible electric bus operating between Rigi Kaltbad and Rigi Scheidegg, transporting up to 9 passengers and 2 wheelchairs as both scheduled local transport and on-demand shuttle service for visitors.
- JST Multidrive E-Wheelchair Rental Powered electric wheelchair rental sponsored by the Cerebral Foundation at CHF 30 per day, enabling wheelchair users to traverse bumpy hiking trails and steep sections on designated routes. Available May through end of October at the DLZ-Kaltbad service center.
- Locomotive 7 Steam Train Experience Heritage steam locomotive rides on historic Lok 7 offered as a special seasonal experience for tourists visiting Mount Rigi, accompanied by an exhibition of the locomotive itself.
- Panorama Day Tour (Panorama Tagestour) All-inclusive day trip package combining rail travel, scenic routes, and curated experiences on Mount Rigi, sold to individual tourists through the online shop.
- Group Travel and Events (Gruppen & Events) Coordinated group travel arrangements for 10 or more persons with special group fares, plus on-mountain event hosting including private charters, steam train experiences, and catered gatherings for tour operators, companies, and associations.
- Wellness Experiences Wellness facilities and relaxation experiences available at Mount Rigi, marketed as part of the year-round destination offering alongside hiking and winter sports.
Companies that use Rigi
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Rigi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Rigi partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, major and minor.
- RigiPlus AG Partner NetworkcoreRigiPlus AG operates as a regional tourism and network organization with 48 partners, 27 of whom are shareholders. The network includes service providers, interest groups, valley districts, and municipalities working together to promote the 'Queen of the Mountains' destination.
- ProcapmajorNon-profit organization for people with disabilities, Switzerland's largest self-help organization with over 21,000 members. Procap provides comprehensive consulting on social insurance, barrier-free building, living and travel. Organizes inclusive events and courses for affected individuals, relatives, professionals and interested parties.
- OK:GOminorOK:GO initiative supports Swiss tourism providers in collecting and publishing accessibility information about their offerings and services. Provides valuable information for visitors with disabilities.
- Pro InfirmisminorOrganization providing digital accessibility data about buildings and facilities, valuable for people with disabilities planning their visit to Rigi.
- Schweizer Paraplegiker Stiftung (Swiss Paraplegic Foundation)majorSwiss Paraplegic Foundation supported the purchase of a wheelchair-accessible electric bus (Rigi Blitz) capable of transporting two wheelchairs. This enables barrier-free travel between Rigi Kaltbad and Rigi Scheidegg.
- Stiftung Cerebral (Cerebral Foundation)majorThe Cerebral Foundation sponsored the JST Multidrive electric wheelchair available for rental at Rigi Kaltbad. This enables wheelchair users to navigate bumpy hiking trails and steep climbs on designated routes.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Rigi competitors and assessment
Company assessmentDirect peers
- Schynige Platte Railway: Heritage cogwheel railway in the Bernese Oberland offering scenic alpine transport and hiking connections; operated within the Jungfrau Railways group. Comparable vintage cogwheel product serving tourism-focused visitors.
- Brienz Rothorn Bahn: Heritage steam-operated cogwheel railway in the Bernese Oberland offering scenic mountain transport with a vintage rail experience — closely comparable to Rigi's historic railway positioning and steam locomotive Lok 7 offering.
- Gornergrat Bahn: Historic cogwheel railway from Zermatt to the Gornergrat viewpoint, offering scenic transport, on-mountain hotel, and observatory partnerships — a close parallel to Rigi's mix of heritage rail, panoramic tourism, and on-mountain hospitality.
- Bergbahnen Engelberg-Titlis: Operates cable cars and rotating gondola to Mount Titlis, combining year-round mountain transport with snow sports, glacier experiences, and ticketed attractions — closely mirroring Rigi's mix of rail/cable transport plus experiential tourism.
- Stanserhorn Cable Car: Swiss mountain destination operating a historic funicular plus modern CabriO double-decker cable car to the Stanserhorn summit. Comparable cogwheel/funicular heritage plus modern cable car operations, hiking, and gastronomy in Central Switzerland.
- Pilatus Railways: Operates the world's steepest cogwheel railway from Alpnachstad to Mount Pilatus plus cable cars, offering a near-identical product mix of heritage cogwheel rail, cable car transport, panoramic mountain experiences, gastronomy, and ticketed events in Central Switzerland.
- Säntis Bergbahnen: Operates the cable car from Schwägalp to the Säntis summit in eastern Switzerland, combining scenic transport with a weather observatory and panoramic gastronomy — a regional comparable for the cable-car-plus-experience model.
- Jungfrau Railways: Swiss mountain railway group operating the Wengernalp, Jungfrau, and Harder railways plus cableways to Kleine Scheidegg and Mürren. Directly comparable cogwheel/cable car product, multi-rail network, and integrated tourism offering in the Bernese Oberland.
Broad incumbents
- Glacier Express / Matterhorn Gotthard Bahn: Operates long-distance scenic panoramic trains across the Swiss Alps with on-board dining and ticketed experience packages. Broader in scope than Rigi but comparable in heritage rail positioning and scenic tourism value proposition.
- Bergbahnen Destination Gstaad: Mountain railway and cable car network serving the Gstaad tourism region, integrating transport with winter sports, hiking, and luxury hospitality. Comparable multi-asset mountain tourism platform in the Swiss Alps.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Rigi social profiles
Digital presenceRigi compliance and trust
Trust signalCompliance2 records
Rigi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rigi leadership team
Management profileNumber of profiles
Profiles2 records
Rigi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rigi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rigi
What does Rigi do?
Rigi operates the first mountain railway in Europe (established 1871) along with seven cable car systems, providing cogwheel rail and aerial transport to visitors of the 'Queen of the Mountains' in Central Switzerland. The portfolio bundles transportation with on-mountain experiences such as hiking trails, audio guides, wellness, gastronomy, accommodations, group events, and accessibility services including the JST Multidrive e-wheelchair rental and the wheelchair-accessible Rigi Blitz electric bus. Ticketing spans individual fares, group fares (10+ persons), and a 365-day annual subscription pass.
Is Rigi a public or private company?
Rigi is a private company. It is classified as unknown and is currently operating.
When was Rigi founded?
Rigi was founded in 1871. It employs 251 to 500 people.
Where is Rigi based?
Rigi is headquartered in Vitznau, Switzerland, in the Europe region.
How does Rigi make money?
Four revenue lines are on record. Transportation/Tickets are the primary driver. The others are gastronomy and Events, retail and Souvenirs and rental Services.
Who are Rigi's main competitors?
Direct peers on record are Schynige Platte Railway, Brienz Rothorn Bahn, Gornergrat Bahn, Bergbahnen Engelberg-Titlis, Stanserhorn Cable Car, Pilatus Railways, Säntis Bergbahnen and Jungfrau Railways. Broad incumbents are Glacier Express / Matterhorn Gotthard Bahn and Bergbahnen Destination Gstaad.
Does Rigi have an API?
No public API is recorded for Rigi.
What industry is Rigi in?
Rigi's product category is Mountain Railway Tourism. Its primary akta.pro industry code is THAIAKAE, Tourist & Heritage Cable Car/Funicular Attractions, with a secondary code of THAIAKAD, Mountain Gondola & Chairlift Passenger Transport (Non-ski Commuter/Tourist). Its NAICS code is 487 and its SIC code is 4700.