Lagarde

What Lagarde does

Lagarde is a French designer and manufacturer of agricultural, landscape, and forestry vegetation management equipment, founded in 1947 and currently operating through its legal entity EMECA S.A.S. (registered in Tardets-Sorholus, France), with its operating headquarters at 65 Avenue de Tréville, 64130 Mauléon-Licharre. The company is a member of Groupe Artzainak, a diversified industrial group whose other entities include Armax, Asma, Drillstar, EBL, Edams, Giltza, and Lecomble & Schmitt. Lagarde concentrates exclusively on shredding, mowing, and cutting equipment across five product lines: reach mowers (épareuses) with horizontal reaches of 3.2–8.5 m; versatile flail mowers (broyeurs) with working widths of 0.9–9.3 m; forestry chippers (partly via partner Picursa); IXION radio-controlled slope robots ranging from 25 to 75 HP and rated for slopes up to 55°; and excavator/loader cutting heads (TB I–VII, TM II–IV) with the top TB VII model handling trunks up to 35 cm in diameter. Accessories include Lamier reach bars.

Lagarde's products are differentiated by proprietary mechanical and hydraulic technology rather than software. The core technical differentiators are the Système Double Hélicoïde (SDH) double-helicoidal rotor (designed for high linear speed, updraft, and smooth torque linearity), new-generation hydraulic circuits featuring Danfoss distributors delivering 66 HP to the rotor, HDX/Hardox/HLE high-resistance steel fabrications, boron-steel-and-tungsten-carbide hammers on the TB VII forestry head, and Stage V compliant diesel engines from Perkins and Yanmar. The company is described among the most-sold agricultural shredder brands in France, with strong positioning among large farms, agricultural contractors, and CUMA cooperatives, and the Vegamax III.2 reach mower is rated for up to 800 hours/year of intensive use.

Revenue is generated from two streams: (1) hardware sales of new equipment and (2) recurring spare parts and after-sales service through the "Lagarde Spare Parts System" e-portal and a rotor rebalancing service ("Rééquilibrage Rotor Service"). Distribution is exclusively through an authorized dealer and CUMA network across France and select export markets — there is no direct-to-end-user channel — and pricing is quote-based and not publicly disclosed. End customers span large farms, agricultural contractors, CUMAs, municipal authorities (verge maintenance), and forestry operators. The company is led by President Michel Etchebest, with Thierry Oyhenart managing key accounts, Barthélémy Hourcau in commercial roles, and Raphaël Marian as technical inspector for after-sales service. Employee count is 11–50; revenue is not disclosed.

Name

Lagarde

Legal name

EMECA S.A.S.

Website

https://lagarde-sas.fr

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

11–50 employees

Short description

Lagarde, founded in 1947 and operated by EMECA S.A.S. within Groupe Artzainak, is a French manufacturer of agricultural, landscape, and forestry vegetation management equipment — including flail mowers, reach mowers, radio-controlled slope robots, and forestry chippers — sold exclusively through authorized dealers and CUMAs across France.

Ownership category

akta.pro rank

Headquarters

HQ city

Mauléon-licharre

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agricultural Equipment Sales: Lagarde generates revenue through the manufacture and sale of agricultural equipment including flail mowers, reach mowers, forestry shredders, and radio-controlled robots. Products are sold through dealer networks and distributors across France and internationally.
2. Spare Parts and After-Sales Service: Revenue generated through the Lagarde Spare Parts System e-portal, offering original spare parts for maintenance and repair of Lagarde equipment. Also includes rotor rebalancing services (Rééquilibrage Rotor Service).

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Lagarde designs and manufactures professional agricultural vegetation management equipment, including flail mowers (broyeurs), reach mowers (épareuses), forestry shredders, IXION radio-controlled slope-maintenance robots, and hydraulic cutting heads for excavators and loaders. The company also provides original spare parts through a dedicated dealer e-portal and rotor rebalancing maintenance services. Products are sold exclusively through a network of authorized dealers and agricultural cooperatives (CUMA) in France and export markets.

Product overview

Lagarde is a French manufacturer of agricultural equipment belonging to the ARTZAINAK Group, specializing in vegetation management and shredding machinery. The product portfolio comprises five main product lines: (1) Epareuses (reach mowers) for roadside verge maintenance with models ranging 3.2-8.5m reach; (2) Broyeurs polyvalents (flail mowers) for agricultural maintenance with working widths from 0.9m to 9.3m including rotary and gyrobroyeur designs; (3) Broyeurs forestiers (forest chippers) including own-brand and Picursa partnership models for forestry clearing; (4) Robots radiocommandés IXION (radio-controlled robots) for slope work up to 55° with power outputs from 25HP to 75HP; and (5) Têtes de broyage (cutting heads) for excavator/loader mounting. Accessories include Lamier reach bars for pruning. The company serves farmers, agricultural cooperatives (CUMA), landscaping contractors, and local authorities.

Differentiator

Problem solved

Functional benefit

Brands

• Lagarde Spare Parts System: Online spare parts portal for agricultural equipment
• Lagarde Rééquilibrage Rotor Service

Products and services

• Épareuses (Reach Mowers)

Quantifiable outcome

• Equipment rated for up to 800 hours/year of intensive use
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• PicursacoreChannel Partner/ Reseller/ DistributorPartnership with Picursa for forestier broyeurs (forestry shredders). Lagarde distributes Picursa-branded forestry equipment including Boxing, Boxing 2EF, Rotor 350, Rotor 450, Rotor 550, Hammer S, Hammer C, Hammer T, Boxing Stone, and Boxing Stone 2EF models.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Kuhn Group: French-headquartered global agricultural machinery manufacturer with a broad portfolio (tillage, seeding, spraying, feed, hay, and landscape/shredding). Directly overlaps with Lagarde in flail mowers and reach mowers but serves far more categories and geographies, making it the most relevant broad-line competitor.
• Maschio Gaspardo: Italian-headquartered global agricultural equipment group producing tillage, seeding, crop protection, and shredding/mowing equipment. Competes with Lagarde in the flail mower and residue management category as part of a much broader portfolio across multiple geographies.
• Kverneland Group: Norwegian-headquartered (Kubota-owned) agricultural equipment group covering tillage, seeding, crop care, and mowing/landscape equipment. Overlaps with Lagarde in flail/rotary mowers and residue management as part of a much broader European equipment portfolio.

Direct peers

• Nobili Group: Italian manufacturer specializing in flail mowers, shredders, and vegetation management equipment for agricultural and municipal use. Closely comparable product mix to Lagarde's broyeurs and épareuses and serves the same European agricultural contractor and CUMA-equivalent customer base.
• Seppi M. Italian manufacturer of forestry mulchers, flail mowers, and stone crushers. Directly overlaps with Lagarde's broyeurs forestiers and têtes de broyage, addressing forestry clearing, roadside maintenance, and slope work with similar professional/prosumer positioning.
• Berti Macchine Agricole: Italian maker of flail mowers, rotary tillers, and inter-row equipment for agricultural and municipal applications. A directly comparable European specialized competitor to Lagarde in shredders and vegetation management, with overlapping dealer and CUMA-style distribution.
• McConnel: UK-based manufacturer of reach mowers, flail mowers, and vegetation management attachments. Directly comparable to Lagarde's épareuses and broyeurs lines, with a similar focus on roadside verge, hedge, and contractor work.
• Spearhead Machinery: UK-based manufacturer of mulchers, flail mowers, and reach arms for vegetation management. Competes head-to-head with Lagarde in roadside verge maintenance and forestry/municipal applications.
• Noremat (formerly Rousseau): French manufacturer of roadside vegetation management equipment, reach arms, and agricultural shredders. A directly comparable French peer to Lagarde, sharing the same geography, dealer base, and municipal/agricultural customer set.
• Picursa: Spanish manufacturer of forestry shredders and biomass equipment - notably Lagarde's distribution partner for forestry broyeurs. Highly comparable product technology (forestry mulchers, stump grinders) but operates at a different point in the value chain as partner rather than competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lagarde