Marysville Public Schools

What Marysville Public Schools does

Marysville Public Schools is a K-12 public school district located in Marysville, Michigan, within St. Clair County, operating under the governance of an elected Board of Education and led by Superintendent Tracie Eschenburg. The district serves approximately 2,500+ students from preschool through 12th grade across six campuses: three elementary schools (Gardens, Morton, and Washington), Marysville Middle School, Marysville High School (which includes a 765-seat performing arts center), and a Preschool program offering Begindergarten, Developmental Kindergarten, GSRP/Pre-K for All, and Early Childhood Special Education. The district ranks in the top tier statewide in Michigan; Morton Elementary is one of only two schools in Michigan to receive the National ESEA Distinguished Schools Award, and students perform above state-average on assessments. Specialized programs include Multi-Tiered Systems of Support (MTSS), Positive Behavior Interventions and Supports (PBIS), CHAMPS, TRAILS social-emotional curriculum, and the Leader in Me leadership framework.

The district's technology stack is built entirely on third-party EdTech platforms: PowerSchool and Skyward for student information, IXL, Lexia, DreamBox, and Reflex Math for instruction, Edgenuity for online/virtual learning (Section 21F), MealMagic and Nutrislice for food services, School Messenger, ConnectEd, and Smore for communications, SchoolSpring for hiring, WIDA AMS for multilingual learner assessment, GoFMX for facility scheduling, Hudl and BigTeams for athletics, and Vector Solutions (SafeSchools) for compliance training. No proprietary technology or AI/ML systems are developed internally; AI/ML functionality is consumed via third-party adaptive learning tools.

As a government state entity, Marysville Public Schools does not operate a commercial revenue model. Funding is derived from local property taxes (including an $18.1 million voter-approved bond renewal in August 2025), Michigan state foundation allowance, federal grants (Title I, IDEA, and program-specific), School of Choice interdistrict tuition from neighboring districts, meal services under the Michigan Meals Initiative (with all K-12 students currently receiving free meals), and ancillary facility rentals managed through GoFMX. Customer segments are families with students, special education students, multilingual learners, and prospective School of Choice families from across St. Clair County. Distribution occurs through direct in-district enrollment, county-wide School of Choice enrollment (December and July windows), online learning channels, and contracted services including transportation via Marysville School Bus, Inc.

Name

Marysville Public Schools

Legal name

Marysville Public Schools

Website

https://marysville.k12.mi.us

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

101–250 employees

Short description

Marysville Public Schools is a K-12 public school district in Marysville, Michigan, serving approximately 2,500 students across three elementary schools, a middle school, a high school, and a preschool, funded through property taxes, state aid, and federal grants.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (61111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public K–12 Combined Schools (EDAJAAAE)

akta.pro secondary industries

Public Elementary Schools (EDAJAAAB), Public Middle Schools (EDAJAAAC), Public Special Education Schools & Programs (EDAJAAAH)

Keywords

• K-12 public education
• Early childhood education
• Special education services
• School athletics programs
• Multilingual learner support

Headquarters

HQ city

Marysville

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales, Others

Revenue model

1. Property Tax Revenue: Public school district funded primarily through local property tax levies, including an $18.1 million bond renewal approved by the community in August 2025.
2. State and Federal Funding: Operational funding from Michigan state aid and federal grants including Title I, IDEA special education funding, and various educational program grants.
3. Student Meal Services: Meal program revenue from families purchasing breakfast and lunch, with all students currently receiving free meals under Michigan Meals Initiative, supplemented by reduced-price and paid meal fees.
4. Facility Rental: Community groups and organizations rent school facilities through a building use request system managed via GoFMX platform.
5. School of Choice Interdistrict Tuition: Receives tuition payments from other districts for students enrolled through the School of Choice program from St. Clair County.
6. Online Course Fees: Offers online learning options through Edgenuity and Michigan Online Course Catalog for Section 21F virtual learning programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Marysville Public Schools is a public K-12 school district delivering comprehensive education to approximately 2,500+ students from preschool through 12th grade across three elementary schools, one middle school, one high school, and a preschool program. Core offerings include academic instruction aligned to Michigan standards, athletics across 19 sports, fine arts (band, orchestra, choir, theater), and support services such as special education, multilingual learner programs, social-emotional learning, food services, and transportation. The district also provides enrollment through a county-wide School of Choice program, online learning options via Edgenuity, and facility rentals to community organizations.

Product overview

Marysville Public Schools is a K-12 public school district serving Marysville, Michigan. The district operates as a unified educational platform comprising multiple schools and programs that work together to deliver comprehensive K-12 education. The district's product portfolio includes three elementary schools (Gardens Elementary, Morton Elementary, and Washington Elementary), Marysville Middle School, Marysville High School, and a Preschool program. These schools collectively offer academic instruction, extracurricular activities, athletics, fine arts, and specialized support services through programs such as Multi-Tiered Systems of Support (MTSS), Leader in Me, PBIS (Positive Behavioral Interventions and Supports), and TRAILS (social-emotional learning). The district also provides operational services including food services, transportation (via contracted Marysville School Bus), and facilities management. Key digital platforms supporting district operations include Powerschool and Skyward for student information management, MealMagic for food services, and various educational technology tools for instruction.

Differentiator

Problem solved

Functional benefit

Products and services

• Preschool Programs
• Elementary Education (Pre-K through 5th Grade)
• Marysville Middle School (Grades 6-8)
• Marysville High School (Grades 9-12)
• School of Choice Program
• Viking Television (M6) Broadcasting Program
• Viking Athletics
• Food Services
• School Counseling Services
• Special Education Services
• Multilingual Learner (MLL) Program
• Online Learning (Edgenuity / Section 21F)
• Viking Spirit Award Program
• Performing Arts Center
• Student Transportation Services
• Facility Rental Services

Quantifiable outcome

• Students performed above state average on state assessments (Morton Elementary)
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration25 records

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core, supporting and minor.

• St. Clair County RESAcoreStrategic or Co-development PartnerMarysville Public Schools collaborates extensively with St. Clair County RESA (Regional Educational Service Agency) for special education services, technical education center (TEC) programs, pupil accounting, HR support, help desk services, and county-wide School of Choice coordination. RESA provides valuable resources meeting needs of students 3-26 with exceptional needs.
• Marysville School Bus, Inc.coreChannel Partner/ Reseller/ DistributorContracted transportation provider operating as an independent organization to manage all student transportation needs. Experienced drivers and staff ensure secure, timely, and supportive student journeys to and from school.
• ESS/WillSubcoreChannel Partner/ Reseller/ DistributorSubstitute teaching staffing service used by Marysville Public Schools for substitute teacher recruitment, registration, and assignment management.
• SchoolSpring/PowerSchoolcoreTechnology or IntegrationOnline job posting and applicant tracking system (SchoolSpring via PowerSchool) used for all district job postings and applications.
• XellosupportingTechnology or IntegrationCareer and college exploration platform provided to students for academic and career planning, integrated through district Google accounts.
• Michigan Department of EducationcoreStrategic or Co-development PartnerState education agency providing academic standards, assessment frameworks (WIDA, SAT), special education guidelines (IDEA), and program oversight.
• Michigan Meals InitiativesupportingStrategic or Co-development PartnerState program providing free breakfast and lunch for all public K-12 students in Michigan for the current school year.
• WIDA (Assessment)supportingTechnology or IntegrationEnglish language proficiency assessment system (WIDA Screener, WIDA ACCESS) used to identify and monitor multilingual learners.
• BigTeamssupportingTechnology or IntegrationAthletic website and management platform (marysvillevikings.org) for sports schedules, team information, announcements, and fan engagement.
• GoFMXsupportingTechnology or IntegrationFacility scheduling and building use management system for community groups to request and schedule school facility usage.
• Northeastern Watersheds GroupminorStrategic or Co-development PartnerMarysville Public Schools partners with St. Clair County, local municipalities, and school districts in this group to meet federal Clean Water Act requirements for improving stormwater quality.
• Henry Ford HealthsupportingStrategic or Co-development PartnerEmployee Assistance Program provider (Henry Ford ENHANCE EAP) offering worklife services, counseling, and wellness resources for staff.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Memphis Community Schools: Small Michigan public school district in St. Clair County serving a similar-sized community. Comparable K-12 structure, athletics, and reliance on property tax and state foundation allowance funding.
• Port Huron Area School District: Neighboring St. Clair County K-12 public school district serving Port Huron and surrounding townships. Directly comparable as a peer Michigan public district operating multiple elementary, middle, and high schools with overlapping School of Choice competition.
• Algonac Community Schools: St. Clair County K-12 public district of similar size serving a small Michigan community. Comparable governance structure, funding mix, and athletics conference participation.
• Richmond Community Schools: St. Clair County K-12 public district of similar size. Competes within the same county-wide School of Choice market and operates a comparable athletics and extracurricular program mix.
• East China School District: Adjacent St. Clair County K-12 district. Comparable in scale, funding model, and student demographics, and competes with Marysville for School of Choice enrollment within the same county.

Regional players

• Anchor Bay School District: Southeast Michigan public K-12 district serving Chesterfield, Ira, and New Baltimore townships. Comparable in size and program mix, though located just outside St. Clair County.
• Capac Community Schools: Small rural Michigan public district in St. Clair County. Comparable in scale and whole-child programs though slightly more rural, serving as a useful benchmark for district cost structures.
• L'Anse Creuse Public Schools: Larger southeast Michigan K-12 district (Macomb County). Operates a comparable portfolio of elementary, middle, and high schools with similar EdTech stack (PowerSchool, IXL) and serves as a useful larger-district benchmark.

Others

• St. Clair County RESA: Regional Educational Service Agency that Marysville partners with for special education, technical education, and county-wide School of Choice administration. Functions as a B2B partner and umbrella organization rather than a competitor.
• Marysville School Bus, Inc. Contracted transportation provider for Marysville Public Schools. Functions as a vendor partner rather than a competitor, but illustrates the district's reliance on third-party service providers for non-instructional operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/M6broadcast
• Facebookfacebook.com/profile.php
• Xx.com/mpschools

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marysville Public Schools