Mobile Electronics Association
Mobile Electronics Association is a private US trade association serving over 1,100 independent mobile electronics retailers, manufacturers, and distributors through KnowledgeFest trade shows, a 35-year trade publication, and retailer-facing software and member benefit services.
- Company typePrivate
- Founded1992
- HeadquartersNorth Andover, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Mobile Electronics Association does
Mobile Electronics Association (MEA), founded in 1992 and incorporated in 1996 in North Andover, Massachusetts, is a private trade association serving the automotive aftermarket technology (12-volt) industry. It operates a multi-sided ecosystem of independent mobile electronics retailers, manufacturers, distributors, manufacturer's representatives, and service providers, with over 1,100 members bound by a professional code of ethics. Its core offerings include KnowledgeFest trade shows and conferences, the Mobile Electronics magazine trade publication (in operation for 35 years with 18,000+ qualified subscribers), the twice-weekly Hotwire e-newsletter, the MAID vehicle wiring and fit guide database, and a portfolio of retailer-facing services including TSS point-of-sale and scheduling software, ME-TV in-store digital signage, custom websites, and digital marketing. The association also administers the MECP certification program, a Member Savings Program aggregating partner benefits such as AllData, SNAP Financing, and American First Finance, and an advocacy function monitoring legislation and regulations affecting the 12-volt channel. MEA generates revenue through tiered monthly and annual membership subscriptions (ranging from $29.95 to $299.95 per month per store, plus annual and bundle variants), KnowledgeFest exhibitor/sponsor/registration fees, and magazine and newsletter advertising. The organization is led by Chairman Tony Frangiosa and President Chris Cook and operates with a lean staff of 1–10 employees, with no disclosed funding, parent company, or acquisition activity.
Mobile Electronics Association firmographics
Firmographics- Name
- Mobile Electronics Association
- Legal name
- Mobile Electronics Association, Inc.
- Website
- https://mobile-electronics.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mobile Electronics Association is a private US trade association serving over 1,100 independent mobile electronics retailers, manufacturers, and distributors through KnowledgeFest trade shows, a 35-year trade publication, and retailer-facing software and member benefit services.
- Ownership category
- akta.pro rank
Mobile Electronics Association industry classification
Industry- Product category
- Trade Association Services for Mobile Electronics / Automotive Aftermarket
- NAICS
- Electronics and Appliance Retailers (4492), Electronics and Appliance Retailers (44921)
- SIC
- Retail-Radio, Tv & Consumer Electronics Stores (5731), Electronic Components & Accessories (3670)
- akta.pro primary industry
- Mobile Devices & Accessories Distribution (CRAOACAE)
- akta.pro secondary industries
- RF, Antennas & Wireless Components Retail (CRACAKAM), Wearables & Personal Electronics Distribution (CRAOACAI)
Keywords
Where Mobile Electronics Association is headquartered
LocationHeadquarters
- HQ city
- North Andover
- HQ country
- United States
- HQ region
- North America
Markets served
Mobile Electronics Association business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Per-store membership with point-of-sale and vehicle fit solution included |
| Subscription | Monthly | Per-store standard website membership |
| Subscription | Annual | Annual per-store membership with 10% discount |
| Subscription | Monthly | Small chain membership for 3-9 stores |
| Subscription | Monthly | Large chain membership for 10+ stores |
| Subscription | Monthly | Standard website membership with custom website |
| Subscription | Monthly | Premium website membership with enhanced features |
Distribution channels1 record
Marketing channels5 records
Mobile Electronics Association product offering
Product offeringCore offering
Mobile Electronics Association is a trade association serving manufacturers, retailers, and service providers in the automotive aftermarket mobile electronics (12-volt) industry. Its core offering is a tiered membership program that bundles education and networking through KnowledgeFest trade shows, industry news through the Mobile Electronics magazine, and a portfolio of business tools for retailers including MAID vehicle wiring data, TSS point-of-sale and scheduling software, ME-TV in-store digital signage, custom websites, and a consumer dealer locator.
Product overview
Mobile Electronics Association (MEA) is a trade association serving the automotive aftermarket technology industry. Rather than a unified software platform, MEA offers a portfolio of member benefits and services including KnowledgeFest trade shows and conferences, Mobile Electronics Magazine publication, and various retail enablement tools. The core offerings include MAID (vehicle wiring database), Point of Sale (TSS), ME-TV digital signage, consumer dealer locator, and website services. Additional member benefits encompass SNAP Financing, American First Finance, AllData diagnostics access, and the MECP certification program. The association provides advocacy support, market research, and networking opportunities for manufacturers, retailers, and service providers in the 12-volt mobile electronics channel.
Differentiator
Problem solved
Functional benefit
Brands
- Mobile Electronics Magazine: Industry trade publication published for 35 years, serving as the industry's #1 resource with over 18,000 qualified subscribers from owners and decision makers to installers.
- KnowledgeFest
- MAID
- TSS
- ME-TV
- ME Hotwire
- MEAPreferred.com
Products and services
- Mobile Electronics Association Membership Tiered retailer membership program for manufacturers, retailers, and service providers in the automotive aftermarket mobile electronics industry, bundling education, networking, business tools, and industry advocacy.
- KnowledgeFest Trade Shows and Conferences Industry trade shows and conferences that combine education, networking, and business services for mobile electronics professionals. Held annually and regionally.
- Mobile Electronics Magazine Monthly trade publication providing news, industry insights, product information, and the Hotwire e-newsletter for owners, decision makers, and installers in the mobile electronics industry.
- TSS Point of Sale and Scheduling System Point-of-sale and scheduling software for mobile electronics retailers to manage sales transactions and customer appointments.
- MEA Websites & Digital Marketing Website creation and SEO-optimized digital marketing solutions for member retailers, available in Standard ($149/month) and Premium ($249/month) tiers.
- MECP (Mobile Electronics Certified Professional) Industry certification program for mobile electronics installation and sales professionals, provided as a member benefit.
- MAID Vehicle Wiring and Fit Guide Database of vehicle wiring and fit information serving as a communication link between manufacturers and retailers for mobile electronics installation and sales.
Companies that use Mobile Electronics Association
Customer profileSegments5 records
Ideal customer profiles2 records
Mobile Electronics Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mobile Electronics Association partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Mobile Electronics Association competitors and assessment
Company assessmentDirect peers
- CEDIA (Custom Electronic Design & Installation Association): CEDIA is a trade association for the residential custom electronics installation industry. Directly comparable to MEA in structure: membership-based, certification programs, trade shows (CEDIA Expo), and tailored business services for specialty electronics installers.
- Auto Care Association: Auto Care Association represents the automotive aftermarket parts and service industry. Comparable to MEA as a trade association serving independent aftermarket businesses with industry data, networking events, and advocacy, though broader in scope beyond mobile electronics.
- Specialty Equipment Market Association (SEMA): SEMA is the largest trade association for the automotive aftermarket, covering performance parts, accessories, and equipment. Directly comparable to MEA as a membership-based association serving automotive aftermarket specialty retailers, manufacturers, and distributors with trade shows (SEMA Show), market data, and advocacy.
Broad incumbents
- Consumer Technology Association (CTA): CTA is the broader consumer electronics trade association that produces CES. Comparable to MEA as a tech trade association hosting major industry events and advocacy, but operates at a much larger scale across all consumer electronics rather than specializing in 12-volt/mobile.
- CompTIA: CompTIA is a leading IT industry trade association offering certifications, member education, and advocacy. Comparable to MEA's certification (MECP) and member education model but serving a broader technology workforce and IT channel.
Regional players
- NAMM (National Association of Music Merchants): NAMM represents the music products industry with strong overlap into car audio/headphone categories. Comparable to MEA in serving specialty retailers through trade shows (NAMM Show) and member benefits, with shared retail channels in consumer audio.
Others
- National Automobile Dealers Association (NADA): NADA represents franchised new-car dealers and runs major industry events. Adjacent to MEA as an automotive trade association, though focused on dealership franchisees rather than aftermarket mobile electronics specialists.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Mobile Electronics Association social profiles
Digital presenceMobile Electronics Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mobile Electronics Association leadership team
Management profileNumber of profiles
Profiles2 records
Mobile Electronics Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mobile Electronics Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mobile Electronics Association
What does Mobile Electronics Association do?
Mobile Electronics Association is a trade association serving manufacturers, retailers, and service providers in the automotive aftermarket mobile electronics (12-volt) industry. Its core offering is a tiered membership program that bundles education and networking through KnowledgeFest trade shows, industry news through the Mobile Electronics magazine, and a portfolio of business tools for retailers including MAID vehicle wiring data, TSS point-of-sale and scheduling software, ME-TV in-store digital signage, custom websites, and a consumer dealer locator.
Is Mobile Electronics Association a public or private company?
Mobile Electronics Association is a private company. It is classified as unknown and is currently operating.
When was Mobile Electronics Association founded?
Mobile Electronics Association was founded in 1992. It employs 1 to 10 people.
Where is Mobile Electronics Association based?
Mobile Electronics Association is headquartered in North Andover, United States, in the North America region.
Who are Mobile Electronics Association's main competitors?
Direct peers on record are CEDIA (Custom Electronic Design & Installation Association), Auto Care Association and Specialty Equipment Market Association (SEMA). Broad incumbents are Consumer Technology Association (CTA) and CompTIA. NAMM (National Association of Music Merchants) is listed as a regional player. National Automobile Dealers Association (NADA) is listed as an others.
Does Mobile Electronics Association have an API?
No public API is recorded for Mobile Electronics Association.
What industry is Mobile Electronics Association in?
Mobile Electronics Association's product category is Trade Association Services for Mobile Electronics / Automotive Aftermarket. Its primary akta.pro industry code is CRAOACAE, Mobile Devices & Accessories Distribution, with a secondary code of CRACAKAM, RF, Antennas & Wireless Components Retail. Its NAICS code is 4492 and its SIC code is 5731.