Barber DTS
Barber DTS is a UK-based specialty e-commerce distributor of professional tattoo supplies and equipment, serving individual tattoo artists and studios across the UK and Europe with over 10,000 SKUs from leading industry brands, as a subsidiary of Nexus Brands Group, Inc.
- Company typePrivate
- Founded1910
- HeadquartersBarnsley, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Barber DTS does
Barber DTS is a UK-based specialty distributor of professional tattoo supplies and equipment, operating as a privately held subsidiary of Nexus Brands Group, Inc. Headquartered in Barnsley, the company sells over 10,000 SKUs spanning tattoo inks (Eternal Ink, Intenze, World Famous, Fusion, Solid Ink, Radiant, Kuro Sumi, Nocturnal by Bishop), rotary and wireless pen machines (Bishop Rotary, Cheyenne, FK Irons, Peak, AVA, Critical, Dragonhawk), needles and cartridges (Barber DTS own-brand, KWADRON, Da Vinci, TATSoul Envy), grips/tips/tubes, power supplies, studio consumables, aftercare, furniture, piercing instruments and jewellery, and permanent makeup (PMU) supplies. The company claims over 115 years of industry history (tracing its origins to 1910).
The business operates a multi-channel go-to-market model. The primary channel is direct e-commerce via barberdts.com, available in 11 country-specific storefronts covering the UK and Continental Europe. Native iOS and Android mobile apps extend the digital presence. In February 2026, Barber DTS expanded into physical retail through a partnership with Chris & Sons in Enfield, London, which provides a dedicated display unit, B2B studio rep visits, and event space. The Savers Club bulk-purchasing program (offering volume discounts such as 5-for-4 on cartridges and inks) targets studio and high-volume artist customers.
Revenue is generated predominantly through one-time product sales at unit pricing ranging from approximately £0.99 for consumables to over £1,100 for premium machines, supplemented by interest-free installment options (DivideBuy, Klarna) and free UK mainland delivery above £100. Customer segments are split between individual tattoo artists and tattoo studios, with both B2C and B2B dynamics. The company maintains a Pro Team ambassador program, an Advice Hub content platform, and active social media presence (Instagram, Facebook, YouTube, TikTok) for community engagement and demand generation.
Barber DTS firmographics
Firmographics- Name
- Barber DTS
- Legal name
- Nexus Brands Group, Inc.
- Website
- https://barberdts.com
- Company type
- Private
- Founded year
- 1910
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Barber DTS is a UK-based specialty e-commerce distributor of professional tattoo supplies and equipment, serving individual tattoo artists and studios across the UK and Europe with over 10,000 SKUs from leading industry brands, as a subsidiary of Nexus Brands Group, Inc.
- Ownership category
- akta.pro rank
Where Barber DTS is headquartered
LocationHeadquarters
- HQ city
- Barnsley
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Barber DTS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales: Barber DTS generates revenue through direct product sales of tattoo supplies including machines, inks, needles, cartridges, furniture, and studio equipment. Products are sold at various price points with promotional discounts available.
- Bulk/Wholesale Program (Savers Club): The Savers Club offers bulk purchasing programs for tattoo studios with volume discounts such as 5-for-4 deals on cartridges and inks, 10-for-8 on gloves and piercing jewelry, and 4-for-3 on Proton supplies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for individual products |
| Transaction based/ take rate | Pay-as-you-go | Savers Club bulk purchasing discounts |
| Other | Monthly | Interest-free installment payments |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Barber DTS product offering
Product offeringCore offering
Barber DTS is a UK-based retailer and distributor of professional tattoo supplies and equipment, stocking over 10,000 products including tattoo inks, rotary and wireless pen tattoo machines, needles and cartridges, grips, tips, tubes, power supplies, aftercare, studio consumables, piercing supplies, PMU supplies, furniture, and branded merchandise. The company serves tattoo artists and studios across the UK and Europe through its e-commerce platform, multi-country localized websites, iOS/Android mobile apps, and a physical retail partnership with Chris & Sons in Enfield, London, with bulk purchasing supported by its Savers Club program.
Product overview
Barber DTS is a B2B/B2C e-commerce retailer and distributor of professional tattoo supplies and equipment across the UK and Europe, operating as part of the Nexus Brands Group. The company offers over 10,000 products across multiple categories: tattoo ink (from brands like Eternal Ink, Intenze, World Famous, Fusion), tattoo machines (rotary and wireless pen machines from Bishop, Cheyenne, FK Irons, Peak, AVA, Critical), tattoo needles & cartridges (including own-brand Barber DTS plus KWADRON, Da Vinci, TATSoul), grips/tips/tubes, power supplies, tattoo aftercare, studio supplies, piercing jewellery, PMU (permanent makeup) supplies, and tattoo furniture. The product portfolio also includes Barber DTS branded merchandise and a Savers Club bulk-buy loyalty program. The company operates physical retail partnerships alongside its e-commerce platform.
Differentiator
Problem solved
Functional benefit
Brands
- Barber DTS: The primary brand under which the company sells tattoo supplies, equipment, needles, cartridges, furniture, and studio supplies.
- Barber DTS Pro Team
- Savers Club
Products and services
- Tattoo Ink Professional tattoo inks from multiple major brands including Eternal Ink, Intenze, World Famous Ink, Fusion Ink, Solid Ink, Radiant Colors, Kuro Sumi, Dynamic Ink, Nocturnal by Bishop, Vice Colors, Allegory Ink, plus artist signature color lines and grey wash sets. Used by professional tattoo artists across multiple tattooing styles.
- Tattoo Machines Rotary and wireless pen tattoo machines from Bishop Rotary, Cheyenne, FK Irons, Peak, AVA, Vlad Blad, Dragonhawk, Ozer, Emalla, Microbeau, InkJecta, Critical, and others, designed for professional tattoo artists performing everyday tattooing work.
- Tattoo Needles and Cartridges Tattoo needle cartridges and pre-soldered sterile needles from Barber DTS (own brand), TATSoul Envy, Da Vinci by Bishop, KWADRON, Prime+, Cheyenne, PinUp, Emalla, Stellar 2.0, Sabre, Elite, and EZ Yellow, supplied to professional tattoo artists and studios.
- Tattoo Grips, Tips and Tubes Tattoo grips, disposable and stainless steel tips, disposable tubes, cartridge grips, and grip wrap/covers from FK Irons, TATSoul, Cheyenne, Black Widow, Sabre, CNC, PinUp, and Barber DTS own brand, for professional tattoo application setup.
- Power Supplies and Batteries Tattoo power supplies, footswitches, RCA cables, clipcords, and power supply accessories from Cheyenne, Critical, FK Irons, TATSoul, Bishop Rotary, and Ink Machines for tattoo workstation power and connectivity.
- Tattoo Studio Supplies Studio consumables including Unigloves (with Black Nitrile gloves in sizes S-XL, AQL 1.5 medical grade), ink caps and holders, bottles and containers, stencil supplies, PPE, hygiene and cleaning products, eco-friendly supplies, sterilization equipment, art supplies, and general studio essentials for daily tattoo studio operations.
- Tattoo Aftercare Tattoo aftercare products including Tattoo Goo, EASYTATTOO, Hustle Butter, Inkeeze, Butterluxe, TATTOO SPRAY x Inkeeze, Sorry Mom, Cheyenne, Fade The Itch, The Aftercare Company, Penny Black, and second skin tattoo film, sold to tattoo studios and individual artists for client post-tattoo care.
- Tattoo Furniture Tattoo studio furniture from TATSoul, Barber DTS, Tat Tech, and Ghost Furniture including tattoo chairs, tables, workstations, arm rests, lighting, and travel cases for professional studio setups.
- Piercing Supplies and Jewellery Piercing supplies including sterile body jewellery in titanium, surgical steel, and organic materials; piercing instruments such as clamps, forceps, needle holders, scissors, dermal tools, ring openers/closures, and tapers; instrument trays (stainless steel and disposable); and piercing aftercare, for professional piercers and studios.
- Permanent Makeup (PMU) Supplies Permanent makeup supplies including PMU pigments (Ever After, Perma Blend, Monica Ivani, Cheyenne Artyst), PMU machines, PMU cartridges, microblading tools, PMU consumables, and PMU furniture, for permanent makeup artists and studios.
- Barber DTS Brand Merchandise Barber DTS branded merchandise including oversized heavy tees, zipped hoodies, bomber jackets, coach jackets, socks, caps, rolltop backpacks, and vacuum insulated tumblers, sold to tattoo artists, studios, and brand fans.
- Savers Club Bulk-Buy Program Bulk-buy savings program for tattoo artists and studios offering deals such as 5-for-4 on selected cartridges, Eternal Ink, and Vice Colors; 10-for-8 on Unigloves and piercing jewellery; 4-for-3 on Proton supplies; 3-for-2 on Black Nitrile Gloves; and 24-for-18 on Barber DTS grip wrap. Helps studios and artists stay stocked and reduce per-unit cost on high-consumption items.
Companies that use Barber DTS
Customer profileSegments3 records
Ideal customer profiles2 records
Barber DTS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Barber DTS partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Chris & SonscorePartnership to open a dedicated Barber DTS Tattoo Supply display unit at Chris & Sons Enfield location. This brings the Barber DTS experience closer to customers, allowing them to physically browse and collect selected supplies. Chris & Sons reps also visit London-based tattoo studios to take supply orders directly. The partnership also provides access to Enfield facility for hosting educational seminars, product launches, live demos, and community events.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Barber DTS competitors and assessment
Company assessmentDirect peers
- Killer Ink Tattoo: UK-based e-commerce retailer of professional tattoo supplies (machines, inks, needles, cartridges, aftercare) — the closest geographically and operationally comparable peer, competing head-to-head in the British and European tattoo artist market.
- Element Tattoo Supply: US specialty retailer of professional tattoo supplies with multi-brand catalog and B2B studio accounts — directly comparable to Barber DTS as a multi-brand professional supply distributor.
- Worldwide Tattoo Supply: US-based multi-brand tattoo supply e-commerce retailer offering premium machines, inks, cartridges, and studio equipment — directly comparable catalog-style specialty retailer serving tattoo artists and studios.
- PainfulPleasures: Long-established US-based tattoo and piercing supply retailer with a comprehensive multi-brand catalog covering machines, inks, needles, jewelry, and aftercare — comparable model of catalog breadth and B2C/B2B serving individual artists and studios.
- Tattoo Superstore: Online retail destination for tattoo supplies, aftercare, and equipment — comparable e-commerce specialty retailer of multi-brand professional tattoo products.
- Bullets and Needles: Specialty retailer of tattoo supplies including needles, cartridges, and equipment — comparable catalog-style retailer serving the tattoo professional market.
- Tommy's Tattoo Supplies: US-based tattoo supply retailer offering professional machines, inks, needles, and accessories — comparable specialty e-commerce catalog retailer with similar product breadth.
Broad incumbents
- TATSoul Tattoo Supply: US-based tattoo furniture, needle, and cartridge manufacturer with a direct retail channel and a documented partner of Barber DTS — overlaps on the distribution-and-equipment side as a broader incumbent in the professional tattoo supply category.
- Critical Tattoo: Manufacturer and retailer of tattoo power supplies and machines with both own-brand and partner inventory — listed as a partner brand of Barber DTS, and competitively overlaps in the power supply and machine category.
- Kingpin Tattoo Supply: US-based multi-brand tattoo supply distributor and equipment manufacturer that is both a partner of Barber DTS and a competitor in the international tattoo supply wholesale channel — comparable as a wider-portfolio tattoo supply distributor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights6 records
Customer concentration
Barber DTS social profiles
Digital presenceBarber DTS financial estimates
Financial estimateRevenue estimate
Valuation estimate
Barber DTS leadership team
Management profileNumber of profiles
Profiles1 record
Barber DTS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Barber DTS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Barber DTS
What does Barber DTS do?
Barber DTS is a UK-based retailer and distributor of professional tattoo supplies and equipment, stocking over 10,000 products including tattoo inks, rotary and wireless pen tattoo machines, needles and cartridges, grips, tips, tubes, power supplies, aftercare, studio consumables, piercing supplies, PMU supplies, furniture, and branded merchandise. The company serves tattoo artists and studios across the UK and Europe through its e-commerce platform, multi-country localized websites, iOS/Android mobile apps, and a physical retail partnership with Chris & Sons in Enfield, London, with bulk purchasing supported by its Savers Club program.
Is Barber DTS a public or private company?
Barber DTS is a private company. It is classified as corporate owned and is currently operating.
When was Barber DTS founded?
Barber DTS was founded in 1910. It employs 51 to 100 people.
Where is Barber DTS based?
Barber DTS is headquartered in Barnsley, United Kingdom, in the Europe region.
How does Barber DTS make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are bulk/Wholesale Program (Savers Club).
Who are Barber DTS's main competitors?
Direct peers on record are Killer Ink Tattoo, Element Tattoo Supply, Worldwide Tattoo Supply, PainfulPleasures, Tattoo Superstore, Bullets and Needles and Tommy's Tattoo Supplies. Broad incumbents are TATSoul Tattoo Supply, Critical Tattoo and Kingpin Tattoo Supply.
Does Barber DTS have an API?
No public API is recorded for Barber DTS.