What Pittsboro Christian Village does

Pittsboro Christian Village (PCV) is a 501(c)(3) nonprofit continuing care retirement community (CCRC) located in Pittsboro, North Carolina, less than an hour from Raleigh, Durham, and Chapel Hill. Founded in 1952 as a children's home, the organization pivoted in 1972 to serve senior Christians and now operates a single campus offering three product lines: independent living homes (24 cottages, patio homes, Heritage Homes, and Legacy Homes), independent living apartments, and a state-licensed adult care home providing assisted living. Residents must provide a Christian testimony as part of the application process, and the on-site Pittsboro Bible Assembly functions as a fully operating church within the main building, offering weekly services, Bible studies, prayer meetings, and conferences.

The business model is subscription-based recurring monthly fees ranging from $2,000 for apartments to $2,175 for independent living homes and $5,525 for the assisted living Care Home, supplemented by tax-deductible donations to a separate Benevolent Fund and general fund processed through Donorbox. Ancillary revenue is generated through FOX REHAB on-site physical therapy services and user-fee-paid amenities. The community is governed by a Board of Directors with members drawn from affiliated Bible assemblies across North Carolina, Tennessee, South Carolina, and New Jersey, providing a referral pipeline into the community.

The organization is lightly technical, relying on commodity SaaS tools (Donorbox, Wufoo, Indeed) rather than proprietary technology. The GTM motion is direct sales-led through site visits, website inquiries, and word-of-mouth referrals within affiliated Christian assemblies. Leadership transitioned in 2024 when Andrew Boom became the sixth executive director, succeeding Gerald Baker.

Name

Pittsboro Christian Village

Legal name

Pittsboro Christian Village, Inc

Website

https://pcvnc.org

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

11–50 employees

Short description

Pittsboro Christian Village is a 501(c)(3) nonprofit continuing care retirement community in Pittsboro, NC, serving Christian seniors 55+ with independent living homes, apartments, and state-licensed assisted living on a single faith-based campus.

Ownership category

akta.pro rank

Product category

Senior Living / Continuing Care Retirement Community

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Nonprofit / Faith-Based CCRCs (HLADAEAC)

akta.pro secondary industries

Faith-Based / Nonprofit Assisted Living Providers (HLADABAH), Specialty CCRCs (e.g., Memory-Care-Focused, Veteran-Focused) (HLADAEAK), Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)

Keywords

• Senior living community
• Continuing care retirement
• Independent living services
• Assisted living care
• Faith-based retirement

Headquarters

HQ city

Pittsboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Independent Living - Homes: Monthly fees for residents living in free-standing homes (Cottages, Patio Homes, Heritage Homes, Legacy Homes) with lawn care and maintenance included. 24 houses available for independent living.
2. Independent Living - Apartments: Monthly fees for apartment living including meals, housekeeping, laundry, and maintenance services. Variety of one-bedroom, two-bedroom, and efficiency apartments available.
3. Assisted Living - Care Home: Monthly fees for licensed adult care home providing personalized assistance, supervision, meals, housekeeping, laundry, and cable service. Higher price point reflecting increased care level.
4. Benevolent Fund Donations: Separate charitable donations from supporters to assist residents who face financial challenges. Completely funded by external giving; no resident fees go into this fund.
5. General Fund Donations: Regular giving program allowing supporters to set up monthly or quarterly gifts of any amount ($20-2000), plus one-time gifts and legacy/planned gifts.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pittsboro Christian Village is a nonprofit 501(c)(3) Continuing Care Retirement Community offering Christian seniors aged 55+ a continuum of care on a single Pittsboro, NC campus. The core offerings consist of Independent Living Homes (Cottages, Patio Homes, Heritage Homes, and Legacy Homes), Independent Living Apartments, and a state-licensed Care Home for assisted living, bundled with meals, housekeeping, maintenance, transportation, and a fully functioning on-site church (Pittsboro Bible Assembly).

Product overview

Pittsboro Christian Village is a licensed Continuing Care Retirement Community (CCRC) offering a continuum of care from independent living to assisted living. The community comprises three main living product lines: Independent Living Homes (Cottages, Patio Homes, Heritage Homes, and Legacy Homes), Independent Living Apartments, and the Care Home (Assisted Living). All residents have access to the on-campus Pittsboro Bible Assembly, spiritual activities program, and shared campus amenities including dining services, swimming pool, fitness center, library, and transportation. The organization operates as a not-for-profit 501(c)(3), with a separate Benevolent Fund to assist residents with financial needs.

Differentiator

Problem solved

Functional benefit

Brands

• Pittsboro Bible Assembly: Fully functioning local church within the main building of the Village, including remembrance meeting, two teaching meetings each Lord's Day, weekly prayer meeting, and ongoing Bible studies.

Products and services

• Independent Living Homes (Cottages, Patio Homes, Heritage Homes, Legacy Homes) Free-standing single-family homes for independent senior living, available as two-bedroom Cottages and Patio Homes, and three-bedroom Heritage and Legacy Homes, located along Faith, Hope, and Love Streets with lawn care and maintenance provided by the Village. Started at $2,175/month.
• Independent Living Apartments One-bedroom, two-bedroom, and efficiency apartments connected to the main building, with select apartments including full kitchens and access to a community kitchen in the North Wing. Weekly housekeeping, laundry, and three daily meals included. Starting at $2,000/month.
• Care Home (Assisted Living) State-licensed Adult Care Home providing personalized assistance, supervision, and compassionate assisted living support in a Christ-centered environment with dignity and respect, including three daily home-style meals, housekeeping, laundry, maintenance, cable, and internet. Starting at $5,525/month.
• Pittsboro Bible Assembly (on-site church ministry) Fully functioning local church within the main building offering a remembrance meeting, two teaching meetings each Lord's Day, weekly prayer meeting, ongoing men's and women's Bible studies, and annual conferences with gifted speakers. Available to residents and the wider Bible chapel community.
• Benevolence Fund Financial Assistance Financial assistance fund for residents facing challenges, providing support for longtime residents or missionaries; completely separate from resident fees and funded entirely by outside charitable donations.

Quantifiable outcome

• Nearly 200 children served from 1952-1972 under predecessor Pittsboro Christian Home
• +1 more outcomes

Named customers5 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• FOX REHABcoreStrategic or Co-development PartnerOn-site physical therapy partnership providing basic physical therapy and exercise physiology services to residents as they age. FOX REHAB professionals visit the village to deliver these services.
• Gibbons PeckminorGTM or Marketing PartnerExternal marketing firm providing marketing services for the organization as noted in website footer.
• DonorboxminorGTM or Marketing PartnerOnline donation platform used for accepting benevolent fund donations, regular giving, one-time gifts, and legacy gifts.

Scale indicators3 records

Recent moves10 records

Expansion highlights4 records

Direct peers

• Acts Retirement-Life Communities: One of the largest faith-based, nonprofit CCRC operators in the U.S. with multiple campuses across the Mid-Atlantic and Southeast. Directly comparable to PCV in mission (faith-centered retirement), continuum-of-care model, and nonprofit 501(c)(3) structure, though at a substantially larger scale.
• Christian Care Communities: Faith-based, nonprofit senior living and CCRC operator headquartered in Kentucky. Closely comparable to PCV in mission, independent living to assisted living continuum, and explicit Christian identity, with a comparable single-state geographic footprint.
• Wesley Enhanced Living: Faith-based (Methodist-affiliated) nonprofit CCRC operator in Pennsylvania. Similar to PCV in faith-affiliated mission, multi-level continuum of care, and nonprofit operating model, though at a multi-campus scale.
• Morningside Ministries: Faith-based nonprofit CCRC serving seniors in San Antonio and the surrounding Texas region. Comparable to PCV in faith-centered mission, nonprofit 501(c)(3) structure, and combination of independent and assisted living services.
• Presbyterian Senior Living: Faith-affiliated nonprofit CCRC network operating across Pennsylvania, Maryland, Ohio, and Delaware. Comparable to PCV in faith-rooted mission, full continuum of senior services, and nonprofit status, but at multi-campus scale.
• Crown Heights Christian Retirement Community: Christian, faith-based CCRC in Oregon. Closely comparable to PCV in faith-based mission and single-campus CCRC operating model, though located in the Pacific Northwest.
• Liberty Lutheran: Faith-based nonprofit operating senior living communities in the Philadelphia region. Comparable to PCV in mission-driven, faith-affiliated senior services and nonprofit governance structure.
• Sunset Retirement Communities: Faith-based nonprofit CCRC in the greater Toledo, Ohio area. Comparable to PCV in faith-centered culture, full continuum of care, and small-to-mid-sized single-region footprint.

Broad incumbents

• Brookdale Senior Living: Largest U.S. senior living operator with a broad portfolio of independent living, assisted living, and memory care across the country. While not faith-based, Brookdale competes for the same regional senior population near Raleigh-Durham and represents the secular incumbent against which PCV differentiates.
• Sunrise Senior Living: Major national senior living operator with assisted living and memory care communities, including locations in North Carolina. A broad incumbent that competes in the same regional market as PCV, though without the faith-based differentiation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/PittsboroChristianVillage
• LinkedInlinkedin.com/company/pittsboro-christian-village

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pittsboro Christian Village