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Makro Wholesalers

Full company profile

uuid000r8gq

Namestring
Makro Wholesalers
Legal namestring
Booker
Websiteurl
makro.co.uk
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Makro Wholesalers is identified in firmographic records as a small private UK company operating under the trade description "Makro Credit Solutions Company," headquartered in Halesowen, United Kingdom, with 1-10 employees. The company operates at makro.co.uk. Beyond these basic descriptors, the input data set does not contain substantive product, customer, revenue, or operational information specific to Makro Wholesalers as a distinct entity.

It is important to note a significant data integrity issue: the bulk of the aggregated source material (firmographic, GTM, product, partnership, award, and web-scraped content) describes Booker Wholesale UK, a separate and substantially larger UK cash & carry and foodservice wholesaler that is a subsidiary of Tesco Group, operates 192 stores nationwide, and runs multiple symbol/franchise brands (Budgens, Londis, Premier, Family Shopper). That Booker-specific data has not been independently validated as applicable to Makro Wholesalers and should not be treated as describing the subject company without further confirmation. The Booker descriptions cover a membership-based B2B wholesale model offering bulk food, beverage, fresh produce, and catering supplies; nine own-brand sub-ranges (Jack's, Euroshopper, CaterPro, Chef's Essentials, Chef's Menu, Chef's Premium, Blackgate, Clean Pro+, Farm Fresh); click-and-collect and delivery services; and a central billing and marketplace offering for independent convenience retailers and foodservice operators.

Because the firmographic profile (small credit-solutions entity) and the operational narrative (large Tesco-owned wholesaler) describe entities of markedly different scale, this analysis is constrained to the firmographically-confirmed facts about Makro Wholesalers. Investors seeking decision-grade intelligence on the underlying wholesale business referenced in the data should treat this as an attribution gap to be resolved before underwriting any transaction.

Short descriptiontext

Makro Wholesalers is a private UK company in Halesowen classified as Makro Credit Solutions Company with 1-10 employees. No substantive product, customer, or revenue data specific to the entity is available in the input set.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersHalesowen, United Kingdom
HQ citystring
Halesowen
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cash and carry wholesale, foodservice supplies, wholesale food distribution, convenience retail supply, bulk grocery wholesale
Industry1 code
1Traditional Cash & Carry Wholesalers (No/Low Membership)
CodeCRAEAEAAPrimaryYes
NAICS code2 codes
  • Grocery and Related Product Merchant Wholesalers4244
  • Other Grocery and Related Products Merchant Wholesalers42449
SIC code2 codes
  • Wholesale-Groceries, General Line5141
  • Wholesale-Groceries & Related Products5140
Product category
Cash and Carry Wholesale
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Wholesale Cash & Carry Sales
TypeTransaction Fee
Description

Booker generates revenue through bulk sales of food and beverage products to foodservice and retail businesses at wholesale prices. Customers purchase memberships to access discounted bulk pricing across categories including alcohol, butchery, fresh produce, and own-brand ranges.

booker.co.uk
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Bulk wholesale pricing with membership requirement
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Prices shown as case quantities. 'Cheaper By the Case' bulk discounts available. Membership required for pricing access and purchases.

booker.co.uk
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 9 records shown
1Jack's
Description

Budget own-brand product range.

booker.co.uk
+8 more records
Core offering1 text field

Makro Wholesalers operates a membership-based cash and carry wholesale business supplying food, beverages, and catering products in bulk to foodservice businesses and independent convenience retailers. The offering combines 192 UK physical stores with click and collect, delivery, and online marketplace capabilities, alongside own-brand product ranges and symbol group franchise programmes for retailers.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Booker Wholesale is a cash and carry/foodservice wholesaler operating a single unified platform combining physical wholesale stores with digital services. The core offering includes accredited butchery, fresh produce, and alcohol categories alongside nine own-brand sub-ranges spanning value (Jack's, Euroshopper), professional catering (CaterPro, Chef's Essentials, Chef's Menu, Chef's Premium), premium meat (Blackgate), cleaning (Clean Pro+), and fresh produce (Farm Fresh). Retail sector support is provided through symbol/franchise brands (Budgens, Londis, Premier, Family Shopper). Service offerings include click-and-collect, delivery, central billing, marketplace access, used cooking oil recycling, and business support tools. The company operates 192 local stores nationwide with fast, reliable delivery and tracking capabilities.

Product and service8 records
1Click and Collect and Delivery
CategoryFulfillment and delivery service
Description

Flexible wholesale shopping service allowing foodservice and retail business members to buy in-store, click and collect from any of 192 local stores, or have orders delivered to their door with tracking.

2Central Billing and Marketplace
CategoryBilling and procurement service
Description

Central billing and marketplace service that harnesses Booker buying power to deliver low prices on everyday items through a nationwide supplier network, facilitating B2B transactions.

3Used Cooking Oil Recycling
CategorySustainability and value-added service
Description

Recycling programme that rewards foodservice businesses with vouchers redeemable against fresh cooking oil purchases when they dispose of used cooking oil responsibly.

4Services for Retail Business
CategoryRetail support service
Description

Retail and convenience services providing added value offerings for fixtures, equipment, in-store media, marketing, security, and ATMs to support independent retailers.

5Budgens Symbol Group Franchise
CategorySymbol group franchise programme
Description

Convenience retail symbol/franchise programme allowing independent retailers to join the Budgens brand and access Booker's wholesale supply, franchise support, and category management.

6Londis Symbol Group Franchise
CategorySymbol group franchise programme
Description

Convenience retail symbol/franchise programme offering independent retailers access to national buying power, franchise support, and the Londis brand identity.

7Premier Symbol Group Franchise
CategorySymbol group franchise programme
Description

Convenience retail symbol/franchise programme for independent store owners, providing access to Booker's wholesale supply, franchise support, and the Premier brand.

8Family Shopper Symbol Group Franchise
CategorySymbol group franchise programme
Description

Convenience retail symbol/franchise programme targeting family-owned independent stores, providing access to Booker's wholesale supply and franchise support.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeGTM or Marketing Partner
Description

Booker is part of the Tesco Group and offers Tesco Cashback where members can use their Booker card and get money back when topping up at Tesco stores nationwide. This integration provides additional value to Booker members.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Budgens is a symbol group within Booker's retail sector offerings. Independent retailers can join Budgens to access Booker's wholesale supply, branding, and support services.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Londis is a symbol group within Booker's retail sector offerings. Independent retailers can join Londis to access Booker's wholesale supply, branding, and support services. Won Grocer Gold Symbol/Franchise Retailer of the Year 2025.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Premier is a symbol group within Booker's retail sector offerings. Independent retailers can join Premier to access Booker's wholesale supply, branding, and support services. Won Grocer Gold Symbol Retailer of the Year 2024.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Family Shopper is a symbol group within Booker's retail sector offerings. Independent retailers can join Family Shopper to access Booker's wholesale supply and support.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Venus supplies cocktail ingredients to Booker customers. Partnering with Booker and Venus has enhanced operator evening wet sales, providing key cocktail ingredients previously unavailable.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Booker partners with Saffron Business Solutions to offer free energy advice and disruption-free tariff switching services to help businesses cut energy costs and save thousands.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight1 record

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

One of the UK's largest independent cash & carry wholesalers with a multi-site estate serving convenience retailers and foodservice operators; competes head-on with Booker on nationwide scale and symbol-group supply.

TypeDirect peer
Description

UK cash & carry wholesaler operating multiple sites nationwide with comparable foodservice and convenience retailer customer segments.

TypeDirect peer
Description

Major UK foodservice wholesaler serving caterers and hospitality operators with branded, own-label, and delivered solutions; one of the principal foodservice wholesalers competing for the same customer base.

TypeBroad incumbent
Description

Global foodservice distribution leader; provides broad benchmarking for foodservice scale, own-brand strategy, and B2B digital ordering expectations in the UK foodservice wholesale vertical.

TypeDirect peer
Description

International convenience retail symbol group operating in the UK; competes with Booker's symbol brands for independent retailer affiliations and wholesale supply contracts.

TypeDirect peer
Description

Membership warehouse club offering bulk grocery and foodservice supplies to business members in the UK; competes on membership-based bulk pricing model similar in spirit to cash & carry.

TypeDirect peer
Description

UK convenience retail symbol group serving independent retailers with wholesale supply and branding — directly comparable to Budgens/Londis/Premier symbol model within Booker.

TypeDirect peer
Description

UK foodservice distribution specialist with broad product assortment across food, beverage, and non-food categories; main B2B competitor for catering supply to pubs, hotels, and restaurants.

TypeDirect peer
Description

Identical cash & carry and foodservice wholesale model with 192 stores and Tesco Group backing. Effectively operates under the same physical and digital infrastructure as the makro.co.uk entity described in the data.

TypeDirect peer
Description

UK foodservice and retail buying group with a nationwide distribution network supplying convenience retailers and foodservice customers through member wholesalers.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Makro Wholesalers

Cash and Carry Wholesalemakro.co.uk

Makro Wholesalers is a private UK company in Halesowen classified as Makro Credit Solutions Company with 1-10 employees. No substantive product, customer, or revenue data specific to the entity is available in the input set.

What Makro Wholesalers does

Makro Wholesalers is identified in firmographic records as a small private UK company operating under the trade description "Makro Credit Solutions Company," headquartered in Halesowen, United Kingdom, with 1-10 employees. The company operates at makro.co.uk. Beyond these basic descriptors, the input data set does not contain substantive product, customer, revenue, or operational information specific to Makro Wholesalers as a distinct entity.

It is important to note a significant data integrity issue: the bulk of the aggregated source material (firmographic, GTM, product, partnership, award, and web-scraped content) describes Booker Wholesale UK, a separate and substantially larger UK cash & carry and foodservice wholesaler that is a subsidiary of Tesco Group, operates 192 stores nationwide, and runs multiple symbol/franchise brands (Budgens, Londis, Premier, Family Shopper). That Booker-specific data has not been independently validated as applicable to Makro Wholesalers and should not be treated as describing the subject company without further confirmation. The Booker descriptions cover a membership-based B2B wholesale model offering bulk food, beverage, fresh produce, and catering supplies; nine own-brand sub-ranges (Jack's, Euroshopper, CaterPro, Chef's Essentials, Chef's Menu, Chef's Premium, Blackgate, Clean Pro+, Farm Fresh); click-and-collect and delivery services; and a central billing and marketplace offering for independent convenience retailers and foodservice operators.

Because the firmographic profile (small credit-solutions entity) and the operational narrative (large Tesco-owned wholesaler) describe entities of markedly different scale, this analysis is constrained to the firmographically-confirmed facts about Makro Wholesalers. Investors seeking decision-grade intelligence on the underlying wholesale business referenced in the data should treat this as an attribution gap to be resolved before underwriting any transaction.

Makro Wholesalers firmographics

Firmographics
Name
Makro Wholesalers
Legal name
Booker
Website
https://makro.co.uk
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
Makro Wholesalers is a private UK company in Halesowen classified as Makro Credit Solutions Company with 1-10 employees. No substantive product, customer, or revenue data specific to the entity is available in the input set.
Ownership category
akta.pro rank

Makro Wholesalers industry classification

Industry
Product category
Cash and Carry Wholesale
NAICS
Grocery and Related Product Merchant Wholesalers (4244), Other Grocery and Related Products Merchant Wholesalers (42449)
SIC
Wholesale-Groceries, General Line (5141), Wholesale-Groceries & Related Products (5140)
akta.pro primary industry
Traditional Cash & Carry Wholesalers (No/Low Membership) (CRAEAEAA)

Keywords

  • Cash and carry wholesale
  • Foodservice supplies
  • Wholesale food distribution
  • Convenience retail supply
  • Bulk grocery wholesale

Where Makro Wholesalers is headquartered

Location

Headquarters

HQ city
Halesowen
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Makro Wholesalers business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. Wholesale Cash & Carry Sales: Booker generates revenue through bulk sales of food and beverage products to foodservice and retail businesses at wholesale prices. Customers purchase memberships to access discounted bulk pricing across categories including alcohol, butchery, fresh produce, and own-brand ranges.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goBulk wholesale pricing with membership requirement

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Makro Wholesalers product offering

Product offering

Core offering

Makro Wholesalers operates a membership-based cash and carry wholesale business supplying food, beverages, and catering products in bulk to foodservice businesses and independent convenience retailers. The offering combines 192 UK physical stores with click and collect, delivery, and online marketplace capabilities, alongside own-brand product ranges and symbol group franchise programmes for retailers.

Product overview

Booker Wholesale is a cash and carry/foodservice wholesaler operating a single unified platform combining physical wholesale stores with digital services. The core offering includes accredited butchery, fresh produce, and alcohol categories alongside nine own-brand sub-ranges spanning value (Jack's, Euroshopper), professional catering (CaterPro, Chef's Essentials, Chef's Menu, Chef's Premium), premium meat (Blackgate), cleaning (Clean Pro+), and fresh produce (Farm Fresh). Retail sector support is provided through symbol/franchise brands (Budgens, Londis, Premier, Family Shopper). Service offerings include click-and-collect, delivery, central billing, marketplace access, used cooking oil recycling, and business support tools. The company operates 192 local stores nationwide with fast, reliable delivery and tracking capabilities.

Differentiator

Problem solved

Functional benefit

Brands

  • Jack's: Budget own-brand product range.
  • Euroshopper
  • CaterPro
  • Chef's Essentials
  • Chef's Menu
  • Chef's Premium
  • Blackgate
  • Clean Pro+
  • Farm Fresh

Products and services

  • Click and Collect and Delivery Flexible wholesale shopping service allowing foodservice and retail business members to buy in-store, click and collect from any of 192 local stores, or have orders delivered to their door with tracking.
  • Central Billing and Marketplace Central billing and marketplace service that harnesses Booker buying power to deliver low prices on everyday items through a nationwide supplier network, facilitating B2B transactions.
  • Used Cooking Oil Recycling Recycling programme that rewards foodservice businesses with vouchers redeemable against fresh cooking oil purchases when they dispose of used cooking oil responsibly.
  • Services for Retail Business Retail and convenience services providing added value offerings for fixtures, equipment, in-store media, marketing, security, and ATMs to support independent retailers.
  • Budgens Symbol Group Franchise Convenience retail symbol/franchise programme allowing independent retailers to join the Budgens brand and access Booker's wholesale supply, franchise support, and category management.
  • Londis Symbol Group Franchise Convenience retail symbol/franchise programme offering independent retailers access to national buying power, franchise support, and the Londis brand identity.
  • Premier Symbol Group Franchise Convenience retail symbol/franchise programme for independent store owners, providing access to Booker's wholesale supply, franchise support, and the Premier brand.
  • Family Shopper Symbol Group Franchise Convenience retail symbol/franchise programme targeting family-owned independent stores, providing access to Booker's wholesale supply and franchise support.

Companies that use Makro Wholesalers

Customer profile

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Makro Wholesalers technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Makro Wholesalers partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core and minor.

  • TescocoreGTM or Marketing PartnerBooker is part of the Tesco Group and offers Tesco Cashback where members can use their Booker card and get money back when topping up at Tesco stores nationwide. This integration provides additional value to Booker members.
  • BudgenscoreChannel Partner/ Reseller/ DistributorBudgens is a symbol group within Booker's retail sector offerings. Independent retailers can join Budgens to access Booker's wholesale supply, branding, and support services.
  • LondiscoreChannel Partner/ Reseller/ DistributorLondis is a symbol group within Booker's retail sector offerings. Independent retailers can join Londis to access Booker's wholesale supply, branding, and support services. Won Grocer Gold Symbol/Franchise Retailer of the Year 2025.
  • PremiercoreChannel Partner/ Reseller/ DistributorPremier is a symbol group within Booker's retail sector offerings. Independent retailers can join Premier to access Booker's wholesale supply, branding, and support services. Won Grocer Gold Symbol Retailer of the Year 2024.
  • Family ShopperminorChannel Partner/ Reseller/ DistributorFamily Shopper is a symbol group within Booker's retail sector offerings. Independent retailers can join Family Shopper to access Booker's wholesale supply and support.
  • VenusminorStrategic or Co-development PartnerVenus supplies cocktail ingredients to Booker customers. Partnering with Booker and Venus has enhanced operator evening wet sales, providing key cocktail ingredients previously unavailable.
  • Saffron Business SolutionsminorStrategic or Co-development PartnerBooker partners with Saffron Business Solutions to offer free energy advice and disruption-free tariff switching services to help businesses cut energy costs and save thousands.

Scale indicators1 record

Recent moves1 record

Expansion highlights1 record

Makro Wholesalers competitors and assessment

Company assessment

Direct peers

  • Bestway Wholesale: One of the UK's largest independent cash & carry wholesalers with a multi-site estate serving convenience retailers and foodservice operators; competes head-on with Booker on nationwide scale and symbol-group supply.
  • Dhamecha Group: UK cash & carry wholesaler operating multiple sites nationwide with comparable foodservice and convenience retailer customer segments.
  • Bidfood: Major UK foodservice wholesaler serving caterers and hospitality operators with branded, own-label, and delivered solutions; one of the principal foodservice wholesalers competing for the same customer base.
  • Spar UK: International convenience retail symbol group operating in the UK; competes with Booker's symbol brands for independent retailer affiliations and wholesale supply contracts.
  • Costco Wholesale UK: Membership warehouse club offering bulk grocery and foodservice supplies to business members in the UK; competes on membership-based bulk pricing model similar in spirit to cash & carry.
  • Nisa Retail: UK convenience retail symbol group serving independent retailers with wholesale supply and branding — directly comparable to Budgens/Londis/Premier symbol model within Booker.
  • Brakes Group: UK foodservice distribution specialist with broad product assortment across food, beverage, and non-food categories; main B2B competitor for catering supply to pubs, hotels, and restaurants.
  • Booker Wholesale UK: Identical cash & carry and foodservice wholesale model with 192 stores and Tesco Group backing. Effectively operates under the same physical and digital infrastructure as the makro.co.uk entity described in the data.
  • Landmark Wholesale: UK foodservice and retail buying group with a nationwide distribution network supplying convenience retailers and foodservice customers through member wholesalers.

Broad incumbents

  • Sysco Corporation: Global foodservice distribution leader; provides broad benchmarking for foodservice scale, own-brand strategy, and B2B digital ordering expectations in the UK foodservice wholesale vertical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

Makro Wholesalers social profiles

Digital presence

Makro Wholesalers financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Makro Wholesalers leadership team

Management profile

Number of profiles

Makro Wholesalers funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Makro Wholesalers M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Makro Wholesalers

What does Makro Wholesalers do?

Makro Wholesalers operates a membership-based cash and carry wholesale business supplying food, beverages, and catering products in bulk to foodservice businesses and independent convenience retailers. The offering combines 192 UK physical stores with click and collect, delivery, and online marketplace capabilities, alongside own-brand product ranges and symbol group franchise programmes for retailers.

Is Makro Wholesalers a public or private company?

Makro Wholesalers is a private company. It is classified as corporate owned and is currently operating.

When was Makro Wholesalers founded?

Makro Wholesalers was founded in -1. It employs 1 to 10 people.

Where is Makro Wholesalers based?

Makro Wholesalers is headquartered in Halesowen, United Kingdom, in the Europe region.

How does Makro Wholesalers make money?

One revenue line is on record: wholesale Cash & Carry Sales.

Who are Makro Wholesalers's main competitors?

Direct peers on record are Bestway Wholesale, Dhamecha Group, Bidfood, Spar UK, Costco Wholesale UK, Nisa Retail, Brakes Group, Booker Wholesale UK and Landmark Wholesale. Sysco Corporation is listed as a broad incumbent.

Does Makro Wholesalers have an API?

No public API is recorded for Makro Wholesalers.

What industry is Makro Wholesalers in?

Makro Wholesalers's product category is Cash and Carry Wholesale. Its primary akta.pro industry code is CRAEAEAA, Traditional Cash & Carry Wholesalers (No/Low Membership). Its NAICS code is 4244 and its SIC code is 5141.

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